Active feliratos

CUP A B C D E F G H

SPORTS BRAS 2013

Take to the limit with Anita active www.anita.com

„My Anita bra gives me the best possible support to counteract the extreme gravity effects that my body is exposed to.“

Pia Widmesser Free skier www.piawidmesser.de

2

An i t a a c t i v e c o n c e pt M a x i m um Su ppo r t Extremely firm support for high-impact and intensity sports types

F i r m Su p p o r t Firm support for sports types with medium impact and intensity

Light Support Ideal support for low-impact and low-intensity sports and recreational activities

Ri d i n g E d i t i o n Perfectly fitting lingerie for special riding requirements

Šmiriah geh

3

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momentum underwire I 5519 Cup B–H · Outside features hydro­ phobic eyelet fabric · Inner lining of hydro­ philic toweling · Seamlessly shaped cup · Ergoline underwiring · Ergonomically tailored relief straps · Breathable net -78% back

M aximum Support

4

19.990 Ft

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19.990 Ft

5

momentum I 5529

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Cup A–H

· Outside features hydro­ phobic eyelet fabric · Inner lining of hydrophilic toweling · Seamlessly shaped cup · High­cut panel -78% for extra support · Breathable net back

M ax i m u m Support

18.990 Ft

6

extreme control I 5527

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Cup B–H · Three­section outer cup with sickle­shaped support at side · Outside of high­function piqué fabric · Inside seamless hydro­ philic towelling · Ergonomically tailored relief straps -78% · Breathable mesh back

Max i m u m Support 18.990 Ft

7

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19.990 Ft

light & firm I 5531 Cup A–E · Graphic 3D­print with optical depth effect – developed exclusively for Anita · Seamlessly shaped cups made of high­ modulus microfibre · Double layered cups from size 90E (GB/US 40E) ensure optimum support in all sizes · Wide, padded straps · Back made of stretch microfibre -78%

F i r m Su p port

8

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light & firm I 5521 Cup A–G · Lightweight – firm support · Breathable fabric – dry feeling · Seamlessly shaped cup made of high­function microfibre -78%

Firm Supp o r t

18.990 Ft

9

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19.990 Ft

NEW from 02/13 air control I 5533 Cup A–G · Made of extremely light, air­permeable, breathable net · Double layered, seam­ lessly shaped cups · Side support between the net cup layers · Ergonomically tailored support straps – positi­ oned closer to the centre at the back for a perfect fit -78% · Breathable net back

F i r m Su pport

10

frontline open I 5523

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Cup A–E · High­function, breath­ able cotton microfibre · Seamlessly shaped cup · Infinitely adjustable comfort straps with Velcro­type fastener · Front fastener for easy dressing and -78% undressing

18.990 Ft

F i r m Support

11

R iding Edition World-Innovation

Lotje Schoots European Champion Young Riders

12

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saddle pants – The fit-well innovation 15.990 Ft

I 1690

· Thigh length riding underwear Special Features of saddle pants: · Developed specifically for good saddle posture · Ergonomically designed for full saddle contact and therefore a great riding experience · Seamfree crotch area · Non restrictive chafe free design · Pants do not ride up · Near elimination of wrinkles when sitting · Back remains covered

13

1627

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10.990 Ft

1627 I 1631

1631

Sports panty 1627 · Sports briefs made of skin­friendly, breathable and easy­care material · Mesh insert at side through to over the buttocks · Narrow, flat waistband and leg edging

10.990 Ft

14

Sports panty 1631 · Sports briefs made of skin­friendly, breathable and easy­care material · Graphic 3D­print with optical depth effect – developed exclusively for Anita · Monochrome front and back sections and the printed side sections create a slimmer outline

15

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SEA GYM by

L3 7804.001 Vida Cup C – F D/EUR GB US France Italia

38 – 48 32 – 42 8 –18 40 – 50 42 – 52

Cup G – H D/EUR GB US France Italia

38 – 44 32 – 38 8 –14 40 – 46 42 – 48

28.990 Ft

microfibre

L2 7742.001 Elouise Cup C – H D/EUR GB US France Italia

36 – 46 30 – 40 6 –16 38 – 48 40 – 50

microfibre

28.990 Ft

16

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28.990 Ft

L2 7703.001 Fanny Cup B – E D/EUR GB US France Italia

38 – 48 32 – 42 8 –18 40 – 50 42 – 52

Cup F – H D/EUR GB US France Italia

38 – 44 32 – 38 8 –14 40 – 46 42 – 48

microfibre

17

Employed materials and their advantages

Straps: – Wide and padded – Adjustable

Tailoring: – High-cut neckline – Flat seams – Soft and flat back fastener

Cups: – Flat shaping – High-modulus fabric – Seamless on the skin

Back: – Breathable – Adjustable

Underbust band – Wide – Stretch – Soft and flat

Fabric: – Breathable – Fast-drying – Supporting and shaping – Pleasantly soft and light

-78%

Less movement An optimum sports bra can reduce the upward and downward movement of the sensitive breast tissue by up to 78 percent

LYCRA® is a trademark of INVISTA. It lends garments long-lasting elasticity, an optimum fit and perfect shape.

Anita Sweat Management The interaction of two breathable hi-tech fabrics permits optimum, active „Sweat Management“

Microfibre

All Anita active articles are certified in compliance with the Öko-Tex standard 100 The certification „Confidence in textiles – tested for harmful substances according to Öko-Tex Standard 100“ is awarded to products which are particularly skin-friendly.

Fabric and material explanations CO = cotton

001

= black

EL

= elastane

006

= white

PA

= polyamide

047

= champagne

408

= anthracite

563

= spicy orange

722

= skin

753

= desert

PES = polyester

18

Colour key

Microfibre – The ultimate comfort fabric · Light and silky soft · Breathable for optimum skin milieu · Easy to care for (fast-drying, non-iron)

Bio-active fibres (silver ions) · Prevent the growth of bacteria · Minimise unpleasant odours · Long-term effectiveness of the silver ions

Comfort straps Maximum Support Firm Support Adjustable straps Underwired Anita bust lining

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Correct measurement

Finding the right size Measuring tips: • When measuring your customer stand at her side. The customer‘s arms should hang loosely and she should breathe normally.

• Hold the tape loosely over the tip of the breast and read off the measurement at the side of the back.

• Take measurements in a well­fitting soft bra (without underwires). The cup must encompass the breast at the side and around the neckline without restriction.

The measured size serves as a guideline. The actual size and best comfort for each customer can only be determined when she tries the item on!

Step by step to the right size 1. Underbust measurement Take the measurement by holding the tape di­ rectly under the bust. This measurement is roun­ ded up or down and assigned to a size (refer to table).

2. Bust measurement

2 1

Place the tape directly over the widest point of the breast without cutting in.

4

3. Cup size

5

Measurement 1. Underbust in cm measureMeasurement ment in inches

Underbust size

3. Cup size

4. Waist measurement 5. Hip measurement

Dress size

4. Waist measurement Hold the tape horizontally around the most nar­ row part of the waist without cutting in.

5. Hip measurement Hold the tape horizontally without cutting in at the widest point of the hips.

If there is a considerable difference between the waist and hip measurement, always take the larger size!

62,5 - 67,5

67,5 - 72,5

72,5 - 77,5

77,5 - 82,5

82,5 - 87,5

87,5 - 92,5

92,5 - 97,5

97,5 - 102,5 102,5 - 107,5 107,5 - 112,5 112,5 - 117,5 117,5 - 122,5 122,5 - 127,5 127,5 - 132,5

24.6 - 26.6

26.6 - 28.5

28.5 - 30.5

30.5 - 32.5

32.5 - 34.4

34.4 - 36.4

36.4 - 38.4

38.4 - 40.4

40.4 - 42.3

42.3 - 44.3

44.3 - 46.3

46.3 - 48.2

48.2 - 50.2

50.2 - 52.2

D/EUR

65

70

75

80

85

90

95

100

105

110

115

120

125

130

GB/US

30

32

34

36

38

40

42

44

46

48

50

52

54

56

France

80

85

90

95

100

105

110

115

120

125

130

135

140

145

Italia

1

2

3

4

5

6

7

8

9

10

11

12

13

14

10 - 12

12 - 14

14 - 16

16 - 18

18 - 20

20 - 22

22 - 24

24 - 26

26 - 28

28 - 30

30 - 32

AA

A

B

C

D

E

F

G

H

I

J

Measurement in cm

58 - 62

62 - 67

67 - 72

72 - 77

77 - 82

82 - 87

87 - 92

92 - 97

97 - 102

102 - 107

107 - 112

112 - 117

117 - 122

Measurement in inches

22.8 - 24.4

24.4 -26.4

26.4 - 28.3

28.3 - 30.3

30.3 - 32.3

32.3 - 34.3

34.3 - 36.2

36.2 - 38.2

38.2 - 40.2

40.2 - 42.1

42.1 - 44.1

44.1 - 46.1

46.1 - 48.0

Measurement in cm

84 - 88

88 - 93

93 - 97

97 - 101

101 - 105

105 - 109

109 - 113

113 - 117

117 - 121

121 - 125

125 - 129

129 - 133

133 - 137

Measurement in inches

33.1 - 34.6

34.6 - 36.6

36.6 - 38.2

38.2 - 39.8

39.8 - 41.3

41.3 - 42.9

42.9 - 44.5

44.5 - 46.1

46.1 - 47.6

47.6 - 49.2

49.2 - 50.8

50.8 - 52.4

52.4 - 53.9

60

65

70

75

80

85

90

95

100

105

110

115

120

GB/US

28

30

32

34

36

38

40

42

44

46

48

50

52

France

85

90

95

100

105

110

115

120

125

130

135

140

145

Italia

0

1

2

3

4

5

6

7

8

9

10

11

12 58

Difference to the underbust (cm)

D/EUR Panty girdle size

The difference between the bust measurement (2) and the underbust measurement (1) is the cup size.

Example: 102 cm - 85 cm = 17 cm = cup C 40.2 inches - 33.5 inches = 6.7 inches = cup C

➜ Underbust measurement and cup size = bra size (e.g. Euro 75 C, GB/US 34 C)

D/EUR

34

36

38

40

42

44

46

48

50

52

54

56

GB

28

30

32

34

36

38

40

42

44

46

48

50

52

US

4

6

8

10

12

14

16

18

20

22

24

26

28

France

36

38

40

42

44

46

48

50

52

54

56

58

60

Italia

38

40

42

44

46

48

50

52

54

56

58

60

62

19

Maximum Support momentum underwire I 5519 Cup

D/EUR

GB

US

France

Italia

B–G

65 – 90

30 – 40

30 – 40

80 –105

1–6

H

65 – 85

30 – 38

30 – 38

80 –100

1–5

active

19.990 Ft -78%

001

4–5

006

50% PES, 35% PA, 5% CO, 10% EL, Microfibre, Anita sweat management

momentum I 5529

18.990 Ft

Cup

D/EUR

GB

US

France

A

70 – 100

32 – 44

32 – 44

85 –115

Italia 2–8

B

65 – 100

30 – 44

30 – 44

80 –115

1–8

C–E

65 – 105

30 – 46

30 – 46

80 –120

1–9

F

65 – 100

30 – 44

30 – 44

80 –115

1–8

G

65 – 95

30 – 42

30 – 42

80 –110

1–7

H

65 – 85

30 – 38

30 – 38

80 –100

1–5

006

753

-78%

001

6

70% PES, 15% PA, 15% EL, Anita sweat management

extreme control I 5527 Cup

D/EUR

GB

US

France

Italia

B–E

65 – 105

30 – 46

30 – 46

80 –120

1–9

F–G

65 – 100

30 – 44

30 – 44

80 –115

1–8

H

65 – 95

30 – 42

30 – 42

80 –110

1–7

18.990 Ft

-78%

001

7

006

75% PES, 15% PA, 5% CO, 5% EL, Microfibre, Anita sweat management

Firm Support light & firm I 5531 Cup

D/EUR

GB

US

France

Italia

A–C

70 – 100

32 – 44

32 – 44

85 –115

2–8

D–E

70 – 95

32 – 42

32 – 42

85 –110

2–7

active

19.990 Ft -78%

408

8

20

80% PA , 20% EL, Microfibre, LYCRA®

Firm Support light & firm I 5521 Cup

D/EUR

GB

US

France

Italia

A–C

70 – 100

32 – 44

32 – 44

85 –115

2–8

D–E

70 – 95

32 – 42

32 – 42

85 –110

2–7

F–G

70 – 90

32 – 40

32 – 40

85 –105

2–6

001

006

722

18.990 Ft 9

-78%

80% PA, 20% EL, Microfibre, LYCRA®

air control I 5533 Cup

D/EUR

GB

US

France

A–E

70 – 95

32 – 42

32 – 42

85 –110

Italia 2–7

F–G

70 – 90

32 – 40

32 – 40

85 –105

2–6

006

563

>> NEW from 02/13 >> New colour from 06/13

001

19.990 Ft -78%

10

60% PES, 25% PA, 10% EL, 5% CO, Microfibre, LYCRA® Anita sweat management

frontline open I 5523 Cup

D/EUR

GB

US

France

Italia

A–C

70 – 100

32 – 44

32 – 44

85 –115

2–8

D–E

70 – 95

32 – 42

32 – 42

85 –110

2–7

001

006

18.990 Ft -78%

11

40% PA, 25% PES, 20% EL, 15% CO, Microfibre, LYCRA®

Light Support relaxx I 5524 Cup

D/EUR

GB

US

France

Italia

A–E

70 – 95

32 – 42

32 – 42

85 –110

2–7

001

006

18.990 Ft -78%

not illustrated

65% PES, 25% PA, 10% EL, Microfibre, Bioactive, Anita sweat management

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21

Riding Edition 15.990 Ft

12 –13

saddle pants I 1690 D/EUR XS – XL

GB

US

32/34 – 48/50 26/28 – 42/44

France

2/4 – 18/20

Panties

GB

US

France

Italia

36 – 48

30 – 42

6 – 18

38 –50

40 – 52

408

80% PA, 20% EL Microfibre

>> New colour from 02/13

>> New colour from 03/13

006

753

14

753

1631

D/EUR

001

047

85% PA, 15% EL, Microfibre

10.990 Ft

1627

563

001

Italia

34/36 – 50/52 36/38 – 52/54

14

85% PA, 15% EL, Microfibre, LYCRA®

Sea Gym L3 7804.001 Vida

L2 7703.001 Fanny

Cup C – F D/EUR GB US France Italia

38 – 48 32 – 42 8 –18 40 – 50 42 – 52

Cup B – E D/EUR GB US France Italia

38 – 48 32 – 42 8 –18 40 – 50 42 – 52

Cup G – H D/EUR GB US France Italia

38 – 44 32 – 38 8 –14 40 – 46 42 – 48

Cup F – H D/EUR GB US France Italia

38 – 44 32 – 38 8 –14 40 – 46 42 – 48

28.990 Ft

microfibre

microfibre

16

17 L2 7742.001 Elouise Cup C – H D/EUR GB US France Italia

28.990 Ft

36 – 46 30 – 40 6 –16 38 – 48 40 – 50

microfibre

16

22

28.990 Ft

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Promotional support from Anita: Elliptic display

www.anita.com

m o m entum under w ir e I C up B – H

Max im um Suppo r t

www.anita.com

mome nt um I Cup A–H

M aximum Support

www.anita.com

X476Y · 5519.001 + 5529.001

mome nt um I Cup A–H

X477Y – 01/12 – 5527

X477Y – 01/12 – 5529 + 1627

X476Y – 01/12 – 5529 + 1627

X476Y – 01/12 – 5519 + 1627

format: 30 x 42 cm

Ma xi m u m Su p p ort

extrem e con trol I Cu p B–H

www.anita.com

Ma xi mu m Su p p ort

X477Y · 5529.001 + 5527.006

Poster format: DIN A1

Ridin g Edition World-Innovation

Lotje Schoots European Champion Young Riders

Mit Anita active ans Limit. www.anita.com style 5529 momentum

Maximum Support

it‘s more than sports – it‘s passion

„Bei meinen Extrem-Abfahrten wähle ich das beste Equipment für meine Sicherheit und .

habe.

Das Beste und Komfortableste, was ich je getragen habe.“ W487 – 01/13 – 5529.001 I © Miriah Geh

Pia Widmesser www.anita.com

extr em e contr ol I Cup B–H

Maxim um Suppor t

www.anita.com

light & firm I Cup A–G

www.piawidmesser.de

Firm Support

www.anita.com

X480Y · 5527.001 + 5521.722

e x tre me c o n tro l I C up B – H

M a xi m um Sup p or t

www.anita.com

m om e nt um und e r wi r e I Cup B –H

W487 – 01/13 – 1690 + 5529.001

Mein Anita-BH bietet mir bei den extremen Schwerkräften, die auf meinen Körper einwirken, optimalsten Halt.

X479Y– 06/12 – 5519

X479Y– 06/12 – 5527 + 1627

X480Y– 01/12 – 5521

X480Y– 01/12 – 5527 + 1627

new colour – same winner

M a xi m um Sup p or t

X479Y · 5527.356 + 5519.001

www.anita.com

saddle pants I XS – XL

Ri d i n g E d i t i o n

W487E · Pia Widmesser/Lotje Schoots

Showcard format: 29,7 x 42 cm

Mit Anita active ans Limit. www.anita.com style 5529 momentum

Maximum Support

Die weltbesten Sport-BHs. www.anita.com

W485 – 01/13 – 5529.001 I © Miriah Geh

W486Y – 01/13 – 5523.006

Das Beste und Komfortableste, was ich je getragen habe.“ habe.

Pia Widmesser www.piawidmesser.de

www.anita.com

ligh t & f irm I Cup A– E

Firm Support

www.anita.com

ai r cont r ol I Cu p A – G

F i r m Su ppor t

www.anita.com

lig h t & f ir m I C u p A– G

F irm Sup p ort

www.anita.com

f rontline op en I C up A – E

W485 – 01/13 – 5519 + 1627.001

Mein Anita-BH bietet mir bei den extremen Schwerkräften, die auf meinen Körper einwirken, optimalsten Halt.

W486Y – 01/13 – 5523.006

X???Y – 11/12 – 5533 + 1627.563

X???Y – 11/12 – 5531 + 1631.408

„Bei meinen Extrem-Abfahrten wähle ich das beste Equipment für meine Sicherheit und Komfort.

F irm Sup p ort

www.anita.com

mome n tu m u n d e r wir e I Cu p B – H

X473Y · 5531.408 + 5533.563

W486Y · 5521.006 + 5523.006

Counter display

Plexiglass display, A4 portrait and landscape format · With Anita branding

Insert sheet for DIN A4 Plexiglass display

X481Y · Riding Edition

W121Y

W488Y

Torso Anita active:

Euro size: 75D/38 GB/US size: 34D/32/8 Dimensions: H: approx. 95cm/37 ins W: approx. 41cm/16 ins D: approx. 34cm/13 ins Material: fibre glass Weight: approx. 5kg Colour: skin 0117.752

Cup A – H

Women Sports Best Support

M ax im u m Su ppo r t

W485E · Pia Widmesser

Use a presentation video to effectively show your customers how the Anita active sports bras provide perfect support and prevent the motion of the bust during sporting activities.

The video is available for downloading.

Contact your Anita representative for details!

Consumer flyer W423Y

23

www.anita.com

W450E – 12/12

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