Tech For Weave - Concept Note // Sirohi 2022

Tech For Weave Concept Note

About Us Sirohi is a sustainable brand for handcrafted home and lifestyle products backed by a workforce of hundreds of artisans from the hinterlands of Northern India.

We use an innovative tech-based design approach to communicate new designs to artisans working in their homes, to make well designed functional products, so each product from us will always have a beautiful story to tell.

Design Ideologies Whenever we design and create a product, we aim for it to: Reviving the lost traditions of the Indian culture Make a statement about the simplicity as well as luxuries of life.

Sustainable use of local materials, keeping in mind India's diverse 'weave' heritage Reusing industrial trimmings and plastic waste and textile waste from local boutiques, ropes are made which are hand-woven into products To address the needs of our users in multiple locations and with respect to diverse spatial requirements.

Materials we use Cotton Cords

Jute

Textile Waste

MLP Plastic Waste

Locally available in hardware shops in the region; Dyeable. Suitable for indoors only.

Natural beige fibre, can be dusted with dry clothe. Suitable for both indoors and outdoors.

Excess discarded cloth turner to waste ropes using the mechanism of Gandhi’s spinning wheel.

Suitable for indoors & Outdoors

Ropes made from multilayer packaging waste locally available in the region.

Suitable for indoors only.

Initiative Brief We work with skilled women artisans from the rural communities in Muzaffarnagar, Uttar Pradesh, thus creating products that celebrate our Indian heritage through their charpoy weaving styles and patterns.

While our work has been centric on uplifting the women in these communities, we understand the importance of accommodating modern-day avantgarde design sensibilities into our products to appeal to today’s consumers.

Presenting, TECH FOR WEAVE, a collaborative tech-based initiative between exemplary weavers and designers across the globe and our master artisans at Sirohi.

A series of week-long training programs personally curated by the designers to train our master artisans with new design ideas and weaving techniques. Post which, we’ll be launching the products thus developed during this collaboration on our website and many other marketplaces where Sirohi products are showcased on.

Now Process?

Let's Talk Purpose 1

2

Training of our master artisans in modern-day weaving techniques while creating new products.

Establishment of these prolific designers as part of the extended family of Sirohi.

1

Identification of at least 5 designers with significant online presence and skillset to share modern design techniques, and then matched with 3 master artisans from Sirohi

2

3

4

The Designers to curate a week-long session for our master artisans that consists of a 1-2 hour-long session every day.

The sessions to take place through a virtual manner, in which 3 overall new design techniques or styles to be taught Post which the collaborative prod-ucts to be launched on all sales channels.

Identification of Designers 1

Creators who are present on any/all of the three following channels: Instagram Youtube Facebook

22

Have displayed quantifiable amount of calibre in the space through: Online presence Technical skill Past/Present association with prolific organizations

332

Understanding of the following weaving techniques: Warp and Weft Macrame Crotchet Bag weaving through natural fibres

Tech For Weave

Identification of Designers to be matched with 3 master artisans

Designers devising their one week program with 1-2 hour session each day

Workshop to be taken through virtual mode and 3 new design techniques to be taught

Products made through this collaboration to be launched

Techniques to be covered

Warp & Weft

Crochet

Bag Weaving Using Natural Fibres

Macrame Weaving

Benefits for the Designers 1

4

Work with India’s thriving artisan community to create large scale impact

2

Showcase an impact based collaboration in partnership with Sirohi’s partners including Meta, Nudge Foundation

3

Featured on Sirohi's social media handles and website with frequent shoutouts for future endeavours, leading to more collaborations

Monetary compensation based on either a comission format or a one time training session payment. For further details, proceed to next page.

COMPENSATION FORMATS Deliverable s

Conditions

Payment

Commission Based

One Time Payment

3 new designs are to be taught in the span of 1-3 weeks of online training to our master artisans. Which are to be approved

by Sirohi Designers.

3 new designs are to be taught in the span of 1-3 weeks of online training to our master artisans. Which is to be approved by Sirohi Designers.

Once the workshop is over, the products thus created from the collaboration would thus go on sale on our channels.

Opting for this mode of compensation doesn't make you eligible for any royalty on the products made through our collaboration.

Opting for this would mean that you make a percentage of all revenue made through these products up to 6 months after the launch of the products.

15% commission on sales generated on these products for up to 6 months.

You shall receive an agreed-upon amount of monetary compensation for your participation in the program post the workshop is over.

INR5000-7500 as compensation for the training conducted.

Thanks.

CONTACT US Village Rukanpur, Khasra No. 265

(+91) 93104 33994

contact@sirohi.org

Thanks. sirohi.org/

(2) A, Pargana Tehsil , 251002 District: Muzaffarnagar

CONTACT US Village Rukanpur, Khasra No. 265 (2) A, Pargana Tehsil , 251002 District: Muzaffarnagar

(+91) 93104 33994

contact@sirohi.org

sirohi.org/