For our first issue of the new decade, we wanted to put the concept of glamour under the microscope. It feels normal now to see a glamorous woman in fake nails and fashion that doesn’t attempt to look ‘dressed down’ talk about grooming and current affairs, but a decade ago, it wasn’t a combination of characteristics that many mainstream fashion publications endorsed. If you were born in the mid-Eighties, there was a real feeling that dressing up and indulging in glamour made you frivolous – something that negated intellect.
Over the last few years, behaviours have changed and a new generation has transformed its attitude to glamour: now, people see it as an attribute, a platform or just something to enjoy. To gain a greater understanding about this shift in perception we selected a group of artists, photographers and writers to pick apart the theme of glamour.
