ELEVATING NEW DEVELOPMENTS ACROSS COLORADO
YOUR PROJECT PARTNER FROM CONCEPT TO CLOSE
What the business world calls “the market” is simply people, at scale. The one-on-one skills we’ve used to grow over the last 60 years are the same skills that have helped us conceive, market, and sell large projects on the Front Range, in Summit County, Eagle County, Roaring Fork Valley and throughout Colorado.
Slifer Smith & Frampton is no stranger to residential real estate developments, but more importantly, we’re not strangers to anyone. We’re a trusted, talented, and collaborative partner to builders and buyers — and no one does a better job of bringing those two groups together.
OUR PRESENCE ACROSS COLORADO
The only way to really understand what makes a place great and how to make it better is to immerse ourselves in those communities — and we do. We’re in business where we’ve put down roots, where we play, where we work, and where we live. From the Front Range to Aspen, we have more than 300 brokers and staff who call these communities home.
POWER OF THE SLIFER SMITH & FRAMPTON NETWORK
REAL ESTATE BROKERS
SUPPORT STAFF
OFFICE LOCATIONS
Slifer Smith & Frampton
Sales Offices
With over 30 sales offices throughout the Roaring Fork Valley, Vail Valley, Summit County and the Front Range, all located in high-traffic areas, we provide impactful displays for our projects in our offices including our premier locations like Boulder, Breckenridge, Vail and Aspen.
The Slifer House | Avon
Our award-winning home.
Boulder
Our new Front Range home.
Breckenridge
Two main street offices.
Vail
Four offices across the Village & Lionshead.
Aspen
Across from the art museum.
100+
250+
30+
OUR SERVICES
We offer a comprehensive range of development sales services, with guidance through every step of the process:
RESEARCH, MARKET ANALYSIS + DESIGN CONCEPT CONSULTATION
We provide strategic advice on potential development opportunities, as well as demographic research and market targeting to set your development up for maximum success.
SITE PLANNING, UNIT MIX + ARCHITECTURAL DESIGN
We have a deep knowledge of your customer’s needs and will help guide design decisions and site plans to ensure your development reaches its full potential.
MARKETING PLANS, BUDGET + MANAGEMENT
Our experienced marketing team at Slifer Smith & Frampton begins with comprehensive research, then develops and executes a highly effective marketing plan that makes the most of your marketing dollars, locally and globally.
SALES TEAM CONFIGURATION + MANAGEMENT
Our team of top-producing listing brokers and sales experts specialize in developments. They will provide you with a comprehensive, strategic, and efficient sales plan and process.
PRICING RECOMMENDATIONS
With our deep knowledge of the markets — and your competitors — we provide pricing recommendations to ensure maximum return, at a preferred sales price.
BENEFITS TO OUR DEVELOPERS
• Executive dedicated to developer relations and overall success of project sales and marketing
• Intellectual Property — 35 years in real estate sales and marketing of new developments
• National and international expertise and exposure
• Expansive knowledge of general real estate sales and processes
• Development and execution of comprehensive sales and marketing plans and budgets
• Professional advisement on potential development opportunities
• Team pricing and market knowledge — we know your competition, resale included
• Customer knowledge driven design
• Mastered the management of sales and marketing processes
• Specialized approach — no two developments are the same
TEASER PERIOD
+ LEAD GENERATION
» Teaser Website
» Word of Mouth
» Affinity Lists
» Broker Engagement
COMMUNITY BUILDING
+ DISCOVERY
» On-Site Events
» Website
» Sales Office
» Broker Engagement
FIT + SPECIFICATION
» When are you looking to buy?
» What are you looking for?
» What is your budget?
BUYER INTERESTED CURIOUS DON’T KNOW MARKETING SALES
#1 SELLERS OF NEW DEVELOPMENT IN COLORADO
$
6 BILLION
We have listed and sold over 100 developments with nearly $6 billion in sales in Colorado since 1962.
130+
PROJECTS IN COLORADO MARKETS
35+
YEARS IN DEVELOPMENT MARKETING + SALES
OUR RESULTS SINCE 2020
Slifer Smith & Frampton is proud to be the only Colorado brokerage with a dedicated division focused on new development sales. The division formally began work in 202o, since then the team has crossed some major milestones.
$ 1.5 B+ CLOSED + PENDING SALES VOLUME
500 + CLOSED + PENDING RESIDENCES
20 + NEW PROJECTS LAUNCHED
$ 500 M+ ACTIVE LISTED VOLUME
OUR GLOBAL NETWORK FORBES GLOBAL PROPERTIES
Our knowledge is deep + our reach is broad.
Slifer Smith & Frampton is a founding member and partowner of Forbes Global Properties, an elite international network of independent brokerage firms. This association gives us direct access to each of the outstanding real estate businesses in a particular geographic area — and gives those high-end buyers around the world a direct conduit to all the development sales within our sphere of influence.
In addition to direct referrals and connections from other brokerages, the Forbes business media empire is also a member, giving Slifer Smith & Frampton access to marketing, advertising, and events both inperson and virtual — all of which can be used to drive sales for the luxury developments in our portfolio.
140M Global Audience
400 World-wide Offices
12k+ Expert Agents
20 Countries
*MRI Simmons Fall 2019 **Google Analytics, January 2021
The Reach Of Forbes & Forbes Global Properties
Forbes Global Properties listing website.
MARKETING BRANDING + ADVERTISING
We’re here to help you as much, or as little you need.
We work closely with our developers to help determine a customized marketing and advertising plan for each project. Whether working directly with your advertising firm, or coordinating in-house, we will work hand-in-hand to ensure your marketing needs are executed properly and exceed your expectations.
We will make the most of your marketing dollars, locally and globally through the following advertising outlets:
» Digital Marketing
» Social Media Marketing
» Website Management and Analysis
» Print and Traditional Media Magazines and Newspapers
» Photography and Videography
» Public Relations
Marketing samples:
From brand development to copywriting to websites and sales materials, over the years our team has created beautiful, compelling pieces that highlight the unique value of every development.
Magazine ad for Legacy At Vail Square, appeared on the back cover of Vail Beaver Creek Magazine.
Website design for in.habitance in Silverthorne.
Event banners for Solitude, The Ranch At Breckenridge.
Brochure design for The Arbory in City Park West, Denver.
YOUR DEDICATED DEVELOPMENT TEAM
TORI LORD Director of New Development Sales + Marketing
» Oversees the New Development Sales + Consulting Division at Slifer Smith & Frampton in Eagle County, Summit County, the Roaring Fork Valley, and the Front Range.
» Provides the expertise and leadership necessary to bring success to development projects of all sizes through all challenges.
» Experienced with marketing and directing sales launches for new development projects for over 9 years.
» Develops personalized marketing plans, budgets, sales strategies, positioning, target market identification and overall account management for new development projects.
» Has directed over 21 new development projects within Colorado producing $1.5B in sales volume.
TAYLOR MURRAY
Marketing Project Manager
» Has managed the launch and marketing execution of 21+ new development projects throughout their life cycles.
» Planned 8+ In-House Launch Events for New Developments.
» Assisted in securing a magnitude of press for our projects in publications such as Forbes, Luxe Magazine, The Denver Business Journal, Mile High CRE and more.
» Has a keen eye for brand design and implementation into relevant marketing
GRIFFIN TURNIPSEED
Creative Project Manager
» Has aided creative launch of over 20 new development projects across Colorado.
» Over 12 years of experience in creative strategy, brand development, copywriting and graphic design.
» Creates cohesive brand strategy behind each development bringing them to life in the eyes of the market.
» Specializes in graphic design, production, and strategic messaging.
100+ SUPPORT STAFF
• Marketing professionals
• Office branch managers
• Office marketing coordinators
• Technical support staff
• In-house closing experts
• Personal assistants
• Broker development + training
Executive Leadership:
When you’re ready to sell, you’ll get the best sales team and an incredible support team to market your properties. We provide a talented and collaborative group of experts who specialize in this part of the real estate economy. Here is a look at your team behind the scenes.
SUPPORTING OUR TEAM SO THEY CAN SUPPORT YOU
KRISTA KLEES Market President Roaring Fork Valley
JASON COLE Chief Executive Officer
MATT FITZGERALD Market President Eagle County
CHRIS LANKHORST Market President Summit County
ORLY RIPMASTER Market President Front Range
SHAWNA TOPOR Executive Vice President
JOANNA HOPKINS New Development Consultant
OUR DEVELOPMENTS PAST + PRESENT
“What was paramount to us when making the decision to go with SSF was the dedicated, in-place development team that could launch a project and then maintain it from a marketing standpoint. They are a seamless part of our team, a strategic partner that we work with. It’s as though they are our in-house team. We will use them again for another project.”
– Alan Marks
Midwest Development
Investment Corporation
THE COLORADAN Denver
CIRQUE X VICEROY Snowmass Base Village
LEGACY AT VAIL SQUARE Lionshead
&
BASECAMP TOWNHOMES Avon
ELECTRIC PASS LODGE
Snowmass Base Village
“No one knows the mountain communities like SSF. Whether it’s homes, resort communities, second homes, or mixed use, you are in the most capable hands with the biggest network with the SSF experts.”
– Jim Telling Managing Partner Vail Valley of East West Partners
“When looking at a project in Eagle or Summit County I bring SSF in immediately. They have been dead on with all of my projects. In fact, they have come in higher than my expectations on all three of my developments. I consider them a marketing machine. It’s not just a team of brokers, they have a complete marketing department that can handle all the ad placement, ad generation, website creation, and website management. When I work with SSF, they manage the entire marketing and sales process throughout the life of the project.”
– Brian
North Mountain Partners
HAVENS ON FANNY HILL
Snowmass Base Village
ALCOVE Keystone
Wilson
BORN MOUNTAIN CLUB Copper
SUMMIT BLUE Silverthorne
ONE RIVERFRONT Avon
THE ARBORY Denver
DEVELOPMENT PROJECTS YEARS OF EXCELLENCE
VAIL
The Arrabelle at Vail Square
Four Seasons Private Residences
Gold Peak Penthouses
Gore Creek Place Townhomes
Landmark Condominiums
Legacy At Vail Square
The Lion
The Lodge at Vail Chalets
The Penthouses at Manor Vail
Ritz Carlton Residences
Spraddle Creek Estates
AVON
The Ascent
Basecamp Townhomes
Brookside Lofts
One Riverfront
Riverfront Lodge, Townhomes & Residences
The Westin Riverfront Resort & Spa
BEAVER CREEK
Beaver Creek Landing
Custom Homes on Village Walk
Enclave
Fairways
Greystone
Highlands Lodge
Highlands Slopeside
Highlands Townhomes
Highlands Westview
Hyatt Mountain Lodge
McCoy Peak Lodge
Market Square
The Meadows
One Beaver Creek
Oxford Court
Park Hyatt Beaver Creek
The Pines Lodge
The Pines Townhomes
Poste Montane
The Residences at the Park Hyatt
The Villas
Villa Montane
Village Hall
Wiltshire Court
BACHELOR GULCH
Bear Paw Lodge
Buckhorn
Deer Trail
Horizon Pass Residences
Horizon Pass Townhomes
Hummingbird
Quartermoon
Snow Cloud
The Ritz-Carlton Residences
ARROWHEAD
Alpine Club
Anglers Preserve
Aspenwood Lodge
Boulders
Cabin Creek
Cresta
Dakota Greens
McCoy Springs
One Arrowhead Place
Pinecone Lodge
Pinions
River Dance River Ranch
Springs
Spruce Tree Lodge
Trailside
Village Townhomes
Wildflower
EDWARDS
Anglers Preserve
The Pointe
South Fork Meadows
CORDILLERA
Bentgrass
RED SKY
Juniper Trail
Red Sky Ranch
EAGLE
Brush Creek Village
Eagle Ranch & Village
Soleil
GYPSUM
Hawk’s Nest
Mountain Gateway
Peak View At Hawk’s Nest
KEYSTONE
Alcove
Clearwater Lofts
Frey Gulch
River Run Townhomes
SILVERTHORNE
4th Street Crossing -
Elevate Rowhomes & Skywalk Flats
Angler Mountain Ranch
Eagle’s Nest
in.habitance
Summit Blue
Three Peaks
COPPER MOUNTAIN
Born Mountain Club
Lewis Ranch
BRECKENRIDGE
Barton Creek Reserve
Crystal Peak Lodge
Hyatt Main Street Station
Maggie Point
Main Street Junction
Main Street Station
Mountain Thunder Lodge
Mountain Thunder Townhomes
One Breckenridge Place
One Ski Hill Place
The Shores
Timber Trail
Water House on Main Street I & II
FRISCO
9097’ Flats
The Reserve at Frisco
SNOWMASS
Aura
Cirque X Viceroy
Electric Pass Lodge
Havens On Fanny Hill
Limelight Residences
ONE Snowmass
ONE Snowmass Residence Club
CARBONDALE
The Boundary at River Valley Ranch
NEW CASTLE
Eagle’s Ridge Ranch
LEADVILLE
Alta Colorado
GLENWOOD SPRINGS
River Grand Residences
FRONT RANGE
Arbory
Buckley Row
The Brownstones
The Coloradan
Creekside
The Delgany
Glass House
The Landmark
ONE Riverfront Park Place Lofts
Promenade Lofts
Riverfront Park
The Townhomes At Riverfront Park
SliferDevelopmentSales.com
