112 S Ridge St | Business Overview |Branded

Mountain Outfitters Business Overview

Presented by: Theo Jordan & Sarah Barclay

• Business History

• Offerings & Customer Profile

• Business Description

Agenda

Business History

• Mountain Outfitters was formed in 1985 to serve the thriving ski and bike community of Breckenridge

• Changed Management in 2007

• Current owners obtained the business in 2012

• Thriving business for nearly 4 decades

• Dynafit Competence Center (First in the US)

Offerings Products

Softgoods

• Patagonia

• Black Diamond

• Dynafit

• Salewa

• Ortovox

• Norrona

• Mammut

• Haglof

• Fjallraven

• Prana

Winter Product

Shoes & Accessories

• Outdoor Research

• Kari Traa

• Skhoop

• Dovetail

• Big Agnes

• Mountain Equipment

• Smartwool

• Voormi

• Mountain Khakis

• Mons Royale

• SCOTT Sports

• Oboz

• Dynafit

• Salewa

• Altra

• La Sportiva

• Scarpa

• AKU

• Xtratuf

• Darn Tough

• Smartwool

• Yaktrax

• Sole/ Tread Labs

• Hestra

• Goodr Sunglasses

• Julbo

• Blue Ridge Knives

• Buff & Turtle Fur

• Skida

• Skratch, GU, Kates, Spring, Honey Stinger, Floyds

Skis Boots

• Black Crows

• Atomic

• Blizzard

• DPS

• Dynafit

• Volkl

• Rossignol

Winter Product

Bindings

• Scarpa

• Atomic

• Dynafit

• Tecnica

• Roxa

• Rossignol

• Alpina

Skis Accessories

• Dynafit

• Atomic

• Marker

• ATK

• Plum

• Ortovox

• Deuter

• Opsrey

• Patagonia

• CAMP

• Dynafit

• POMOCA

• Contour

• Mammut

• Black Diamond

• SCOTT

• BCA

• Petzl

• Phantom

• Salewa

• Volie

• Crested Moon

• MSR

Softgoods

• Patagonia

• Black Diamond

• Dynafit

• Salewa

• Ortovox

• Mammut

• Fjallraven

• Prana

Summer Product

Hardgoods

• Outdoor Research

• Skhoop

• Dovetail

• Mountain Equipment

• Smartwool

• Voormi

• Mountain Khakis

• Otso Bikes

• SRAM

• Shimano

• Hand Up

• Big Agnes

• Nemo

• Black Diamond

• Jet Boil

• Good to Go

• Cascade Designs

Offerings Services

Ski Mounting and Service

Boot Fitting

Services

Customer Profile

Outdoor Enthusiast

• Human powered enthusiast

• Backcountry Skiing

• Alpine Skiing

• Cross Country Skiing

• Snowshoe

• Trail Running

• Gravel Bikes

• 14ers

• Thru Hiking (CDT / CT)

• One stop shop for high quality merchandise

Mountain Town Local (or aspirant)

• Local high end client

• 80% of Winter Business local

• 50% of Summer Business local

• Not main street, but main stream

• Unique brands with local experiences

• Community Events

• KBYG, Babes, & VNTR Birds

• Imperial Challenge, Five Peaks, Ascent Series

• Patroller Night

• Summit Huts Membership Drive

• 4th of July 10K / Breck Road Marathon

• Music on the lawn

Summary

Mountain Outfitters has been a part of the fabric of the Breckenridge community for nearly 40 years. It has a unique and premium product offering not available elsewhere in Summit County.

The company is poised for continued growth focusing on the growing categories of backcountry skiing in winter and gravel biking in the summer.