Chris_Lankhorst

Snake River Village 34 Keystone Listing Presentation February 19, 2013 Presented By: Chris Lankhorst

BROKER BIOGRAPHY

Broker Name: Chris Lankhorst Office Location: Keystone Office Phone: 970.547.7960 Direct Line: 970.547.7942 Mobile Phone: 970.389.0575 Fax: 866.873.3698 Email Address: clankhorst@slifersummit.com Website: www.SummitCountyProperty.com

My Background Born and raised in Western Michigan, Chris Lankhorst earned a degree from Michigan State University in December of 1998 with a B.A. in Sociology and General Business Administration. Soon after graduation, Chris moved to Denver, Colorado for a career in the medical sales field. Craving to live the life he always dreamed in the mountains of Colorado, Chris and his wife, Christy, relocated to Summit County in 1999.

Chris started his real estate career with Playground Destination Properties, an Intrawest Company, at Keystone Resort in 1999 as a Sales Assistant. Quickly after his start, he continued with Playground Destination Properties as an In-Resort Sales Operations Manager for Keystone and then Veranda at Turks & Caicos Islands, BWI. Following Sales Operations Chris joined the Copper Mountain Real Estate team as a Sales Specialist, and continued on to sell other resort properties at Winter Park & Snowmass, CO, Napa Valley, CA and Sun Valley, ID as Sales Team Manager.

Chris has returned home and has come full circle to join Slifer Smith & Frampton Real Estate at Keystone Resort as Branch Broker, and manages a team that sells over $50M per year. His knowledge and love of Summit County, and that of the resort real estate industry as a whole, make him a great asset to have on your side.

The Difference Our Brokers For more than five decades, Slifer Smith & Frampton has been

Our Offices Slifer Smith & Frampton has centrally located offices throughout

providing leading insight and a rich perspective on Colorado

Breckenridge and Keystone; strategically placed in high-traffic

mountain living. We proudly represent Summit County’s finest

settings. All offices are open 7 days a week, year-round from

real estate offerings with over 30 brokers and three offices in high-

8:30am to 5:00pm.

traffic retail locations.

Our level of expertise and local market insight is unmatched and negotiation skills unparalleled. And, all of our brokers work fulltime in real estate as their only profession.

Our Network Not only is Slifer Smith & Frampton a leader in Summit County real estate, but our Vail Valley division, consisting of over 100 brokers and 17 offices, has also been a leader since conception in 1962.

Slifer Smith & Frampton listings benefit from this large

networking system and large referral base from Vail to Summit

All of our offices are staffed with professional Office Coordinators, who support all arms of the company in a resourceful and friendly manner; greeting guests with a smile, and keeping the offices running with accurate listing displays, showing instructions, and more.

County, heightening exposure. Every year, our brokers’ customer base becomes more valuable as success brings additional referrals.

Also, monthly company-wide sales meetings provide all SSF brokers a format in which to share new listings and updates.

Marketing and Technology Department Slifer Smith & Frampton has a full-time, in-house Marketing and Technology Department, providing services to promote listings by creating a concise and effective marketing plan.

Buyers are

reached through print advertising, electronic marketing and direct mail initiatives. Widely recognized as the marketing and technology leaders, Slifer Smith & Frampton offers superior exposure for clients’ homes through a combined local and global marketing effort.

Local Ownership The Slifer Smith & Frampton owners have deep mountain roots and a deep understanding of mountain resort real estate. They live here, work here, and are invested and involved in our community.

In fact, Rod Slifer, one of the three original owners, was the first broker in Vail in 1962 and continues working as a broker to this day.

In-house Closing Department The full-time, in-house Closing Department works to create a smooth process while under contract. The department monitors contract dates and contingencies, coordinates title commitments, and contacts lenders for loan updates and application deadlines.

They also ensure compliance with the Colorado Real Estate Commission. Finally, they coordinate the closing with the Title Company, lender, Realtors, buyer, and seller; making for a simple and secure closing process.

The Difference The Inside Track

Our Community Involvement

Slifer Smith & Frampton boasts a strategic partnership with Vail

Slifer Smith & Frampton is actively involved in the community,

Resorts and East West Partners. As the only real estate partner of

both as a company and as individuals; through volunteerism, spon-

Vail Resorts, we are given unique marketing

sorship and contributions. As a large supporter of The Keystone

opportunities that no other company can offer, including a pres-

Science School, SSF helps send seven Summit County children to

ence on Vail Resort’s website, www.snow.com. As owner and

camp each summer

operator of Breckenridge, Keystone, Vail and Beaver Creek ski

The Keystone Science School is a program that provides both an

resorts, this partnership brings our mountains and towns even

after school and summer outdoor laboratory for children of all ages.

closer together.

The KSS focuses on developing problem solving skills and applying

As a subsidiary of East West Partners, Slifer Smith & Frampton has the rare opportunity of access to development listings, as well as

the

exclusive

exposure

www.eastwestpartners.com.

on

their

critical thinking outdoors under the scientific umbrella amongst youth.

website,

The local expertise coupled with

unmatched exposure in other high-end resort communities gives SSF a unique advantage in Summit County.

Customer Service Feedback from our clients is very important to us, which is why we send surveys quarterly. Over 95% of Slifer Smith & Frampton customers say that they would use us again.

Our Affiliations Slifer Smith & Frampton carefully selects the largest and most powerful worldwide real estate affiliations. These connections, provide unmatched international exposure, large amount of web exposure, and the most important referral network with the best of the best.

Keystone Science School— participating children and adults climb Mt. Quandary

Our History In 1962, the same year that Vail Mountain opened to the public, Rod Slifer began selling mountain real estate in Vail, Colorado. In the 1980’s, Harry Frampton and Mark Smith left Vail Associates as President and Vice President and formed a new development company called East West Partners. As time progressed, they formed a complementary real estate company and

Our Development Listings

shortly after, joined forces with Slifer,

Slifer Smith & Frampton has gained the reputation in Summit

becoming the leading real estate com-

County of being the experts in real estate developments, managing

pany serving the valley–Slifer Smith &

several new development projects simultaneously. This exposure

Frampton.

and market recognition drives people to our offices and website,

merged with the one other prominent

increasing exposure for individual listings as an added benefit.

Rod Slifer

In 1994, the company

brokerage in the area, Vail Associates Real Estate, and the relationship continues today as the most successful brokerage in Summit and Eagle Counties.

The Difference Slifer Smith & Frampton (SSF) carefully selects the largest and most powerful worldwide real estate affiliations.

These connections provide unmatched exposure and the most important referral network with the best of the best.

Who’s Who in Luxury Real Estate Through this affiliation, SSF listings $750,000 and above are featured on their website, averaging nearly 200,000 visitors per month. This is the most viewed luxury real estate website in the world. SSF also benefits from unique national and international advertising opportunities through their magazine, Luxury Real Estate, and many other publications. www.luxuryrealestate.com

The Leading Real Estate Companies of the World All Slifer Smith & Frampton listings are placed on their website, www.leadingre.com. This organization is comprised of the best-known local and regional independent real estate names in the business, with annual sales of over $400 billion, more than any other residential real estate organization.

Luxury Portfolio This is the high-end division of The Leading Real Estate Companies of the World. Their website features more $1 million-plus homes than Sotheby’s and Christie’s Great Estates’ websites. Through this exclusive affiliation, SSF Summit listings of $1 million dollars and above are featured on their website. Another benefit of this affiliation exposure on the Wall Street Journal’s real estate portal, www.realestatejournal.com, which receives over 300,000 visitors per month. www.luxuryportfolio.com

Vail Resorts, Inc. Slifer Smith & Frampton also boasts a strategic partnership with Vail Resorts. As the only real estate partner with Vail Resorts, SSF is given unique marketing opportunities that other companies cannot offer, including a presence on Vail Resort’s website, www.snow.com. The local expertise coupled with unmatched global exposure gives SSF a unique advantage in Summit County. www.vailresorts.com

East West Partners East West Partners is devoted to building, selling, managing and supporting high-quality real estate. As a subsidiary of East West Partners, Slifer Smith & Frampton works closely with the development teams in Summit County and we are the only real estate company showcased on their website. www.eastwestpartners.com

CUSTOMIZED MARKETING PLAN Marketing Tactic

Implementation*

Install Lock Box with Key

Next Calendar Day

Submit Listing to Multiple Listing Service (MLS)

Next Calendar Day

Post listing on the SSF Internet

Next Calendar Day

SAR Email Blast

Next Calendar Day

Install Slifer Smith & Frampton Yard Sign w/ box

N/A

Property Flyer/Fact Sheet (placed in property)

Within 2 Business Days

Property Fact Sheet placed in appropriate SSF Offices

Within 2 Business Days

Create a Virtual Tour and active on www.SummitCountyRealEsate.com, www.Realtor.com, and www.SummitCountyProperty.com

Within 2 Weeks

Place Virtual Tour on a disk for prospective buyers

Within 2 Weeks

Just Listed Announcements

Within 1 Week

Property Brochure (2-page)

Within 3 Weeks

SSF Broker Exposure

With 1 Month

Targeted Direct Mailings (Just Listed)

Within 2 Weeks

Slifer Smith & Frampton Real Estate Portfolio

On-going (Saturdays—1/6 page then 1/12 thru listing period)

Summit Daily News Advertising

On-going (Holidays)

Mountain Homes Illustrated

Winter/Holiday Edition

The Real Estate Book

Summer/Holiday Edition

SAR Broker Open House

First available

Open House

Monthly, if appropriate

*from date of signed listing agreement

THE MARKETING—DIRECT MAIL Slifer Smith & Frampton Real Estate provides high-quality direct mail materials for our brokers’ extensive, qualified mailing lists. These clients and prospects receive quarterly newsletters, seasonal postcards, market reports and more. In addition to use for direct mail initiatives, these pieces are distributed throughout Slifer Smith & Frampton offices, as well as local information centers, lodging and retail channels.

Property Brochures Includes detailed property information and professional photography Distributed to clients, prospects and brokers

Postcards Property and Lifestyle postcards can be printed and mailed directly to potential buyers

The Slifer Smitih & Frampton Real Estate Portfolio SSF exclusive 4-color, glossy publication

THE MARKETING—DIRECT MAIL

The Slifer Report An in-depth analysis of real estate activity broken down by area and product type Produced semi-annually

The Market Insider Includes up-to-date real estate statistics, market trends and recent newsworthy articles Produced monthly

THE MARKETING—PRINT MEDIA Widely recognized as the marketing leaders in Summit County, the following local, regional and national print initiatives serve to help promote listings and reach potential buyers.

Elevated Pursuits A unique coffee table book, Elevated Pursuits, provides a glimpse into a number of spectacular communities throughout Summit County and the Vail Valley. This piece includes beautiful photography, community overviews, new developments, and resources for our distinct mountain communities.

The Slifer Smitih & Frampton Real Estate Portfolio SSF exclusive 4-color, glossy publication Summit Daily Newspaper - Saturday Insertion Additional distribution includes Slifer Smith & Frampton offices, local high-end lodging, and retail channels

Summit Daily Newspaper Advertising Slifer Smith & Frampton creates and places professionally designed and branded ads Summit Daily Newspaper circulation averages 12,500 per day throughout Summit County

THE MARKETING—PRINT MEDIA Open House Ads Saturdays in the Summit Daily Professionally designed to showcase your Open Houses

LuxuryRealEstate.com Magazine Distributed 3 x year (Spring, Summer and Winter) Email Distribution: 100,000 US households with income over $250,000 Print Distribution: 20,000 to buyers of homes $5m plus with $25m plus net worth, 12,000 poly-bagged with Unique Homes and mailed to US subscribers, 9,000 poly-bagged with Unique Homes in newsstands internationally, 10,000 to Who’s Who in Luxury Real Estate members, 500 top CEOs in the US

Wall Street Journal Domestic regional ads and International issues available Includes listings of $1million and over Circulation—53,000 to 85,000

THE MARKETING—ELECTRONIC MARKETING Potential buyers will have instant access to information on your property through our industry-leading internet marketing and tools. By providing the best online marketing for our clients, we also provide the most exposure to potential buyers.

The Slifer Smith & Frampton Website—www.SummitCountyRealEstate.com Our award-wining website provides a comprehensive online guide to real estate in Summit County— every active property in Summit County can be viewed on our website. Our site averages 50,000 visitors per month. Through virtual tours, snow reports, and extensive community and development information, we keep you in touch with Summit County no matter where you are.

Other popular domain names that point to our site are: www.BreckenridgeRealEstate.com www.KeystoneRealEstate.com

My Place—a compilation of Slifer Smith & Frampton personal website tools Keep Me Posted—Receive email notifications when new and sold properties are posted, as well as price changes that meet your search criteria My Searches—Create, save and re-run property searches that match your needs My Properties—Save your favorite properties for a quick view of your own personal home collection

Virtual Tours Each listing has the opportunity to be featured as a virtual tour, which is proven to help a property sell 40% faster.

Search Engine Marketing Slifer Smith & Frampton utilizes an extensive Search Engine Marketing strategy by maintaining top placement on the major search engines like Google, Yahoo, MSN, and AOL. Our website consistently ranks at the top of Google for the most popular phrase: Summit County Real Estate.

Summit Association of Realtors (SAR) All listings are entered into the Multiple Listing Service (MLS) ~ the county-wide computer program giving the property exposure to over 600 brokers and affiliates in Summit County. In addition, our listings are part of a large email campaign reaching all members of SAR.

THE MARKETING—ELECTRONIC MARKETING The next two pages include a comprehensive list of websites, including our company website, where Slifer Smith & Frampton listings can be found.

Slifer Smith & Frampton Website Our award-winning website, www.SummitCountyRealEstate.com, averages over 50,000 visitors per month and enjoys a high volume of visits by having the most comprehensive website in Summit County, featuring all MLS listings.

Realtor.com All Slifer Smith & Frampton listings are included on www.Realtor.com, the nation’s largest real estate website with over 5.5 million unique visitors per month. Homes showcased on Realtor.com are also shown on these major portals: Move.com—Homes by Realtor.com MSN.com—House & Home Excite—Real Estate Juno—House & Home NetZero—House & Home Internet Broadcasting—Real Estate (90+ local broadcast TV affiliate sites)

LuxuryPortfolio.com Listings priced at $1 million and above will be placed on www.LuxuryPortfolio.com, the leading luxury real estate website in world. This website averages over 150,000 unique visitors per month.

LuxuryRealEstate.com Listings priced $750,000 and above will be placed on www.LuxuryRealEstate.com, averaging nearly 200,000 visitors per month; the most viewed luxury real estate website in the world.

THE MARKETING—ELECTRONIC MARKETING Leading Real Estate Companies of the World All Slifer Smith & Frampton listings are placed on their website, www.LeadingRE.com. This organization is comprised of the best-known local and regional independent real estate names in the business, with annual sales of over $400 billion, more than any other residential real estate organization.

Vail Resorts, Inc. As the only real estate partner with Vail Resorts, Slifer Smith & Frampton is given unique marketing opportunities that other companies cannot offer, including a presence on Vail Resort’s website, www.Snow.com.

East West Partners As a subsidiary of East West Partners, Slifer Smith & Frampton works closely with the development teams in Summit County and are the only real estate company showcased on their website, www.EastWestPartners.com.

Property Websites An efficient and cost-effective marketing tool. Create a website for a specific property with an individualized domain name (www.123mainstreet.com).

PROFESSIONAL PHOTOGRAPHY

A property photo taken by a broker

A professional property photo taken by Bob Winsett

Make Your Home Look Like a Masterpiece—Use a Master Through an exclusive relationship with local renowned and professional photographer, Bob Winsett, Slifer Smith & Frampton is able to maintain our high-end image through beautiful, eye-catching photography; adding value to your home’s exposure.

After 13 years in the ski business in Lake and Summit Counties, Bob Winsett decided to see if he could turn his love of photography into a career. Local photographer, Jeff Andrew, took Bob under his wing and taught him every aspect of the photography business. Throughout the last 20 years Bob has worked on ad campaigns for clients ranging from Vail Resorts to the Ford Motor Company. His photography has been utilized by clients worldwide for a variety of purposes. While Bob’s early commercial photography was mostly geared to sports and lifestyle photography, Bob has been expanding his capabilities to include architectural photography thanks in large part to his ongoing relationship with Slifer Smith and Frampton Real Estate. When not doing commercial work, Bob looks for documentary projects that are of interest including the book, Summit Pioneers, that was produced in collaboration with The Summit Foundation.

Please visit www.BobWinsett.com to view samples of Bob’s work.

ANALYSIS & COMPARATIVE MARKET INFORMATION In determining when and at what price to list the property, please consider the following observations: 

Interest rates continue to be some of the lowest we’ve seen in 30 or more years. We are even starting to see buyers get purchase with as little as 10% down on second homes.



Summit County has posted good numbers in both sales volume and number of transactions for 2012 versus 2011 and 2010.



Historically, our best traffic season throughout the County is early winter and into the holiday period of the winter and spring. Potential Buyers are here in the resorts and want to look! These potential Buyers also need to look a minimum of 2 times, which makes for our largest selling season in late summer and early fall.



There are currently no other 4-bedroom properties actively listed at Snake River Village and only 12 throughout the resort (7 of which are walking distance to slopes).



There is one 3-bedroom property currently listed for sale at Snake River Village. This is unit 2 and it is listed at $555,000. This property has been on the market for 256 Days.



The last 4-bedroom property at Snake River Village to sell was in April 2012, and this property was very similar to yours. It was listed at $649,000 and it sold for $635,000 or $379.33/Sq. Ft.



Days on market continues to be a struggle for much of our local market. Of the 3 sales mentioned above, the average days on market was 384 days.



Your property at Snake River Village has some great attributes; ski slope view, southern exposure, large living space, outdoor living space, 2-car garage, location, strong rental history...just to name a few.



Given the above, and also noting that I haven’t been in the property, I believe we should list in the range of $649,000 to $675,000. I believe at this price, and with the marketing/advertising that is stated in this listing presentation, we should be able to get some activity & more importantly, a SALE!