Houston Showguide 2018 by Small Business Expo

HOUSTON SHOWGUIDE

December 13th | Hyatt Regency Houston | Marketplace

• Full Show Schedule • Workshop Descriptions • Main Stage Presentations & Speaker Bios • And more!

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SHOWGUIDE DECEMBER 13, 2018 Hyatt Regency Houston Marketplace

WELCOME. SMALL BUSINESS EXPO is the only national B2B trade show, networking event and conference dedicated to small business owners and business decision-makers. You can shop for new products and services that will help your business exceed its goals, attend business critical workshops and network with thousands of other like-minded small business professionals.

PROUDLY SPONSORED BY:

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TODAY AT SMALL BUSINESS EXPO Small Business Expo is all about networking and building contacts. We encourage you to attend as many workshops, seminars and networking opportunities as possible.

Exhibitor Hall Check out great products and services provided by the top vendors in the industry to help your business grow and meet its goals. Speed Networking In these fast-paced and fun 45 minute speed networking sessions, you have 3 minutes to introduce yourself to one person (and listen to the other person’s introduction) and then exchange business cards. At the sound of the gong, it is time to meet the next person. By the end of this networking session, you will have met approximately 15 other business professionals. Speed Networking is first come, first serve.

Business Card Exchange Showcase your business card for all of the attendees in this convenient and central spot. Meet & Greet Lounge Come take a break, relax and “schmooze” some more in our comfy Meet & Greet Lounge. This is a great place to continue your important conversations and make some new contacts. Main Stage Presentations Join us for these incredible presentations: 9:45 AM - 10:15 AM: VIP Panel by Bill Walsh & Friends

Get Dotted® With our new color coded system, networking has never been easier. Upon arrival at the expo, attendees and exhibitors will be provided with colored “Dots” to indicate their industry affiliation. This is a great tool to break the ice and meet the right people in your field. Get Dotted® and start making those valuable business connections!

10:30 AM - 11:30 AM: Reach Customers Online With Google by Maria Elena Duron, Google

Workshops Informative 45-minute long seminars on a variety of topics led by industry pros.

1:30 PM - 2:30 PM: Using Data To Drive Growth by Maria Elena Duron, Google

Ask An Expert Get free advice & your most urgent questions answered by leading small business industry experts. We have experts from industries such as PR, SEO, Social Media, Accounting, Web Design and everything in between!

GET DOTTED

11:30 AM - 12:30 PM: Create Lifetime Cashflow Buying Apartments Using OPM (Other People's Money) by Corey Peterson, Kahuna Wealth Builders

2:30 PM - 3:30 PM: Seven Steps To Write Your Book, Become A Speaker And Grow Rich! by Brian Nieves, Powerteam International 4:30 PM - 6:00 PM: Success Dynamics - The 7 Keys To Build An Unstoppable Business! by Bill Walsh, Founder and CEO of Powerteam International

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AGENDA & WORKSHOP DESCRIPTIONS Small Business Expo 2018 - Houston M Main Stage

S Small Business Expo

P Speed Networking Sessions

W Workshop & Seminar

DECEMBER 13 • THURSDAY 9:00am – 5:00pm

9:45am – 10:15am

SMALL BUSINESS EXPO Exhibitor Hall Opens

Tag a SmallBiz Selﬁe with your colleagues by taking a Hyatt Regency Houston (1200 Louisiana St, Houston, TX 77002) picture of your group at the entrance to the Expo and posting to your social media with hashtag #smallbizexpo.

MAIN STAGE: VIP Expert Panel Exhibitors: Powerteam International

Main Stage

Come & Learn from top Business and Philanthropic Global Leaders on the speciﬁcs required to create Success. Each panelist will share priceless concepts on what it takes to breakthrough your biggest challenges & achieve your biggest goals! A must attend!

10:00am – 10:15am

W Informed Delivery - Presented By: United States Postal Service Speakers: Sonya Mackey

Booth 321

The U.S Postal Service is enhancing the mail experience with Informed Delivery. With over 13 million customers enrolled, our Omni-Channel consumers are experiencing new avenues of mail innovation and notiﬁcation. Informed Delivery is a new and exciting consumer-facing feature that integrates hardcopy mail and digital marketing, offering an omni-channel marketing approach to meet consumer demands. Learn how to drive consumer response with digital interactive content and direct mail from and online expert. Start a Small Business Campaign today. Grow your business through the USPS. www.usps.com/smallbusiness

10:00am – 10:45am

W 27 Year Old Internet Rockstar Shares How to Make Money Online Speakers: Austin Walsh

Workshop Room 1 (Arboretum V)

W 3 Superpowers of a CRM - Presented By: Thryv Speakers: Ken Mofford

Workshop Room 6 (Cottonwood)

In this workshop you will learn exactly how to drive more traffic to your website and increase your sales. This is great information if you own a brick & mortar business or conducting your business over the internet. Austin will walk through the key drivers that are required on your website to make it simple, functional & productive at creating qualified leads that become great customers. If you feel that that you are confused by all of the options including social media to generate traffic, you will love this fresh approach to optimize your internet marketing strategy.

10:00am – 10:45am

You know you need a CRM for your business to communicate to your customers. But, what should you look for if you don’t have one? What are some current best practices? Join us to hear a few basics and stay to learn how utilizing a CRM to its full potential can inﬂuence and improve your email marketing, text marketing and social presence.

10:00am – 10:45am

W Advanced Social Media “Hacks” & Tips to Dominate Your Industry Speakers: Matt Ford

Workshop Room 3 (Arboretum III)

When you attend this amazing workshops with one of the world's top underground internet marketer, you will be blown away with his tips on FAcebook marketing. You will discover how to find your ideal prospects and customers on all social channels. In addition you will learn for online & offline that you must begin to use social media ads to survive & thrive. One section of the talk is on the exact way you must use video in your business & how to stand out right now in your market. A special bonus will be on how to generate organic leads & sales from your personal profile.

Continued on page 14 8

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AGENDA & WORKSHOP DESCRIPTIONS 10:00am – 10:45am

W Digital Marketing for SMBs in 2019 - Presented By: Optidge Speakers: Danny Gavin

Workshop Room 5 (Arboretum I)

Come learn what you need to know in order to get found on Google and grow your business online in 2019. Perfect for intermediate or beginner digital marketers and small to medium size business owners. Session will cover: Digital marketing 101: SEO vs PPC Keywords: How to ﬁnd them and what to do with them Context: Going Beyond The Keyword Topic and Content Sculpting: Tying It All Together Top SEO Quick-wins in 2019

10:00am – 10:45am

W Discover How to Generate Instant & Passive Income in Health & Wellness Industry Workshop Room 8 (Dogwood) Speakers: Bernard Lee At this fascinating workshop you will learn about a brand new way to get paid working from home in the health & wellness industry. Our speaker is a highly successful entrepreneur that been on TV & Cable media for years. His passion to drive to success and create magic in business will blow you away! The step by step process that he will share will give you the opportunity to build a business that just might span the globe. He currently runs a multi-million dollar global business.

10:00am – 10:45am

W Expand Your Business, Go Global - Presented By: American Business TV Workshop Room 4 (Arboretum II) Speakers: Yusef Muhammad Exporting is BIG Business! Did you know that 97% of all US exporters are small businesses? And 95% of the world's customers live outside of the USA? Join Us and learn how to expand your small business into a new global market. Learn from the experts in this 3-hour seminar on "How to Take Your Business Global." This workshop will cover all the essential operational issues related to exports such as product classification, Logistics, Shipping, Terms of Delivery, Terms of Payments, Letters of credit, Export controls, licensing requirements, export declarations, PGAs, etc. to maximize profits, increase efficiencies and minimize the risk of violations.

10:00am – 10:45am

W How to Find Sponsorships For Your Books, Products or Events Speakers: Roberto Candelaria

Workshop Room 7 (Redbud)

What Sponsorship Is… And Why You Want Sponsors! Why Sponsors Need YOU… Get Paid To Help Them Reach Their Business Goals. Get your book, website, events, products and dreams sponsored… Finally be able to breathe knowing the bills are paid. How to ﬁnd the “right” person for your sponsorship… You won’t spend countless hours making sales calls. How to connect with the person writing the sponsor check!

10:00am – 10:45am

W How to Monetize Your Gifts and Elevate Your Business Speakers: Dan Swanson

Workshop Room 2 (Arboretum IV)

Are you ready to take your life & business to the next level? As a leader of your life and success, are you ready to get outside your comfort & take it to the next level! Are you ready to go from Being busy to being wildly successful. You will discover the secret to unleash your super power and get to the top of your industry. In addition you will discover the leadership skills, business systems and accountability concepts. If you haven’t truly tapped into this element, you will deﬁnitely understand the power of powerful connections and how to increase your leads, sales and processes to WIN! When it comes to monetizing your products, services and ideas, scaling your business proﬁtably and creating the freedom to live in a state of even greater success - you only need one simple guide. Discover… The Rainmaker Summit Success System.

10:30am – 11:15am

Speed Networking Session 1

Speed Networking

In these fast-paced and fun 45 minute speed networking sessions, you will meet one-on-one with various small business professionals. Every three minutes the buzzer goes off and you switch tables to meet with the next person. This is a great way to network and cultivate many new business relationships in a short period of time.

Continued on page 20 14

BizTV & BizTalkRadio are the homes for your business. Whether you're an entrepreneur, small business owner or just managing your family's assets, BizTV and BizTalkRadio can help. Find the resources you need to manage your money, start your latest venture or grow your business. Small business generated 64% of all new jobs in the last decade. There are more than 30 million small businesses and 15 million home-based companies in the United States. BizTV and BizTalkRadio are the only networks committed to original, educational and compelling programming about real people succeeding in business.

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One-on-one. Let’s get things done. You’re the expert on your business. Bank of America Small Business Bankers are the experts in finding the financial solutions that help make running your business easier. Get personal attention with the power from our national network to help protect and grow the business you’ve built. Let’s meet and get started. To ﬁnd out how a local Small Business Banker can help you, contact us at 800.975.5534 or visit bankofamerica.com/smallbusinessbanker

For information on fees and other costs related to business products and services, please visit bankofamerica.com/smallbusiness. Bank of America, N.A. Member FDIC. © 2014 Bank of America Corporation. All rights reserved. ARN38UHH

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AGENDA & WORKSHOP DESCRIPTIONS 10:30am – 11:30am

MAIN STAGE: Reach Customers Online with Google - Presented By: Google Speakers: Maria Elena Duron

Main Stage

Learn how customers ﬁnd your business online and how to promote your online presence using search engine optimization (SEO) and online advertising. We’ll also introduce tools that will help you run your business online, including Google Analytics and Trends.

11:00am – 11:45am

W Discover How to 10x Your Business Through the Power of Influencer Marketing Workshop Room 3 (Arboretum III) Speakers: Matt Deulley How many times have you or someone you know had a great idea, but were not able to monetize it? In this fun and informative session, influencer specialist and top business coach Matt Deulley will show you how to take advantage of becoming a influencer in your industry and turn your purpose into a wildly successful business. When you attend this session, you will learn: • How to evaluate your success plan through business intelligence • How to take effective action to make money from your idea • Proven steps for building your success from the HOW • More practical tips to get your best partners ever!!

11:00am – 11:45am

W Earn 5-6 Figures in One Hour as a Public Speaker Speakers: Bill Walsh

Workshop Room 7 (Redbud)

Come & Learn the key SECRETS on how to utilize public speaking to generate more leads and build your business. Bill will also share how to sell from the stage and turn what you are passionate about into a successful public speaker business. It is a must attend for authors, coaches and consultants as well as anyone that is seriously interested in making money as a public speaker.

11:00am – 11:45am

W Franchising 101 - How to Succeed in Franchise Ownership - Presented By: The Franchise MBA Workshop Room 5 (Arboretum I) Speakers: Nick Neonakis #1 Bestselling author of The Franchise MBA and CEO of The Franchise Consulting Company shares his 20 years of experience in how to analyze franchise concepts for proﬁtability.

11:00am – 11:45am

W How to Double Your Company Profit in 90 Days - Presented By: Sterling Staffing Workshop Room 4 (Arboretum II) Speakers: Stephen Levi Carter, Dr. Sterling L. Carter A definitive plan on how to increase revenue, increase profits, decrease expenses and improve customer service. Presented by ForbesBooks authors and multi-millionaire twin brothers Stephen Levi Carter, MBA and Dr. Sterling L. Carter.

11:00am – 11:45am

W How to Generate Leads & Build a Following Through Instagram Speakers: Sweta Patel

Workshop Room 8 (Dogwood)

At this workshop you will learn some of the latest secrets on how to utilize Instagram marketing to grow your business. Our speaker is an Instagram specialist that works with top clients from all over the world. Be ready to take lots of notes and learn about the key drivers on how to build your Instagram following and how to monetize it for your business.

11:00am – 11:45am

W How to Get More Leads & Sales Using Radio, Print & Social Media Speakers: Angel Tuccy

Workshop Room 2 (Arboretum IV)

Being interviewed on the radio, podcasts and traditional media opens new doors of opportunity, creates credibility and expands your inﬂuence. Angel has broadcasted over 2000 radio shows and she will teach you the steps to attracting journalists, writing a compelling pitch, and most importantly, how to turn your radio interviews into ongoing marketing campaigns to attract more leads and make more money. Let’s turn you into a media celebrity!

11:00am – 11:45am

W How to Overcome Your Biggest Challenges and Live Your Greatest Life Ever Speakers: Merri-jo Hillaker Workshop Room 1 (Arboretum V) When you attend this vital 45 Minute workshop you will discover the mental blocks you carry from early childhood and life experiences that stand in your way to maximize your health, and to have an amazing relationship in creating even more money. Once discovered, you will learn the tools to overcome these and free yourself, providing you the opportunity to achieve an even healthier you and and start creating even more wealthy NOW!

Continued on page 26 20

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AGENDA & WORKSHOP DESCRIPTIONS 11:00am – 11:45am

W Rewiring the Small Business Economy - Presented By: Xero Exhibitors: Xero

Workshop Room 6 (Cottonwood)

The cloud isn't just a place to store music and pictures any more. It's an efﬁciency and productivity solution. The cloud is providing small businesses access to tools and information like no other time in our history. From anywhere at any time you can collaborate with advisors, source goods from across the oceans and provide world class service to your customers in your back yard. In this session we'll discuss how to access your current technology, identify... Identifying cloud technologiesBigger views to your Small Business ﬁnancials Improved productivity Accounting solutions

11:30am – 12:15pm

Speed Networking Session 2

11:30am – 12:30pm

MAIN STAGE: Create Lifetime Cashﬂow Buying Apartments Using OPM (Other People’s Money) Main Stage Speakers: Corey Peterson

Speed Networking

5 Proﬁt Pillars to Legacy Wealth

• The Secret to Raising Private Money • The Secret Language of Apartments • The Secret of Analyzing Phat Deals • The Secret to Apartment Deal Flow • The Secret of Operating for Proﬁts

12:00pm – 12:45pm

W 350 Strategies to Maximize Your Business Growth & Profits for an Exceptional Life - Presented Workshop Room 5 (Arboretum I) By: ActionCOACH Speakers: Douglas J. Winnie In this action-packed session, award winning, international speaker, and author, Doug Winnie will teach which of over 350 strategies will provide a massive impact to bottom-line profits in your business. Come learn which strategies will increase leads, improve sales, get customers/clients to buy more, buy more often, and ultimately increasing profitability by at least 61% in your business! Every business owner will walk out with at least 10 specific strategies to implement in their business immediately creating instant impact to the most import key business performance indicator, PROFITS! When you implement just 1 of the strategies from this session you will have paid for all your educational seminars for a year; the challenge is, will you implement even one strategy? Only 3% of those who learn new and powerful strategies actually take action. Come learn and be in the 3% who make more profits because they are action-oriented business owners!!

12:00pm – 12:45pm

W Advertising Online - How To Buy Likes, Tweets, Clicks And More - Presented By: AT&T Workshop Room 4 (Arboretum II) Speakers: Ramon Ray Join a powerful and engaging presentation on how you can buy advertising to help reach more potential customers for your business. While organic (free marketing) has its place, owners of growing businesses know they must spend advertising dollars to reach a wider audience, more consistently. Join four time entrepreneur, global speaker and best-selling author Ramon Ray as he gives you the insight you need to advertise your product and solutions.

12:00pm – 12:45pm

W Build your Automagic® Digital Escape Plan for Passive Income & Freedom Speakers: Steve Nickerson Workshop Room 8 (Dogwood) Creating massive passive income takes huge ACTIVE DECISION MAKING AND ACTION. Learn how this one guy had suffered enough in the cubicle of the corporate American dream that he ﬁnally did something about it. Learn how he escaped, by combining marketing automation, systems automation and multi-level marketing. Steve will walk you through what he did to go from trapped to living in a 5 star tropical resort, doing the work he loves and spreading new ways to live a healthy and wealthy lifestyle to thousands of people globally.

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AGENDA & WORKSHOP DESCRIPTIONS 12:00pm – 12:45pm

W Discover the TOP Social Media Tips to Generate Money NOW Speakers: Gia Heller

Workshop Room 2 (Arboretum IV)

One of today's most highly regarded social media experts Gia Heller will teach you the most relevant current Social media tips to drive your business. With over 4000 endorsements and testimonials from business owners who have used Gia's strategies to propel their businesses you know you'll get the actual techniques being used by smart entrepreneurs today. Gia went from food stamps to a multi-million business using only Facebook before most people even understood the power of Facebook as a marketing tool. Today Gia is ahead of the game again helping every day people become powerful Inﬂuencers and Relationship Marketers in a cluttered social media landscape. Gia will also reveal her #1 Pick for creating monthly residual income & be interviewing local business owners & inﬂuencers during a bonus workshop by invite only.

12:00pm – 12:45pm

W How to Create Even More Success Through Building a Local Mastermind Workshop Room 3 (Arboretum III) Speakers: Brian Nieves At this amazing workshop you will learn how to team up with Powerteam and build your very own local mastermind in the local marketplace. If you enjoy working with people and elevating your business this workshop is a must attend! You will also discover about the power of building high level relationships with entrepreneurial super stars as a great way to scale and build your business.

12:00pm – 12:45pm

W Learn How to Build Your Business Through Mobile Marketing Speakers: Tina Malsom, Kelly Vincent

Workshop Room 1 (Arboretum V)

W Managing Credit For Business Success - Presented By: Wells Fargo Speakers: Tracey Prieto

Workshop Room 6 (Cottonwood)

When you attend this workshop you will learn how get more leads for your business using the hottest new google technology, nearby proximity marketing. Imagine being able to get more eyes on your business directly to peoples mobile devices through their bluetooth...the more people you are around daily, the more exposure your business gains 24/7. Kelly and Tina are masters at lead generation through beacon marketing.

12:00pm – 12:45pm

Good credit is one of a business owner’s most valuable assets. But strong credit isn’t something that you simply have or you don’t have. Building credit is an active, ongoing process that takes careful management. This workshop we will be focusing on the credit and ﬁnancing needs of businesses like yours. We’ll cover how credit and lending work, explore the possibilities of credit ﬁnancing, and show you how to make the most of your credit opportunities – both traditional and nontraditional.

12:00pm – 12:45pm

W Sales & Communication Mastery: How To Become An Industry Top Producer Workshop Room 7 (Redbud) Speakers: Dawn Moore When you attend this workshop, you will learn how to accelerate your business growth with breakthrough results. You will discover the top 3 reasons people self-sabotage and how to stop. In addition, you will understand how to leverage a powerful communication tool to negotiate real life business deals to close more sales. Plus, you will accelerate your income when you know how to align your goals with your values using our cutting-edge technology. Dawn is a master at language & communication.

Speed Networking Session 3

12:30pm – 1:15pm

1:00pm – 1:15pm

W Informed Delivery - Presented By: United States Postal Service Speakers: Sonya Mackey

Speed Networking

Continued on page 38 32

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AGENDA & WORKSHOP DESCRIPTIONS 1:30pm – 2:15pm

Speed Networking Session 4

1:30pm – 2:30pm

MAIN STAGE: Using Data To Drive Growth - Presented By: Google Speakers: Maria Elena Duron

Speed Networking

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Learn about tools to help you collect and interpret real-time information about how customers are interacting with you online, so, you can make smarter decisions about how to reach key audiences on your budget, timeline, and terms.

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W International Shipping - Presented By: United States Postal Service Speakers: Sonya Mackey

Booth 321

2:00pm – 2:45pm

W 27 Year Old Internet Rockstar Shares How to Make Money Online Speakers: Austin Walsh

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2:00pm – 2:45pm

When you attend this amazing workshops with one of the world's top underground internet marketer, you will be blown away with his tips on Facebook marketing. You will discover how to find your ideal prospects and customers on all social channels. In addition you will learn for online & offline that you must begin to use social media ads to survive & thrive. One section of the talk is on the exact way you must use video in your business & how to stand out right now in your market. A special bonus will be on how to generate organic leads & sales from your personal profile.

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W Build, Deliver and Close Your Perfect Presentation - To Generate More Leads and Make More Workshop Room 7 (Redbud) Money Speakers: LeAnn Pashina Learn the skill of influential communication and how it will improve your sales and influence with your prospects, clients and other relationships. Sales people who learn to elevate their communication skills to a level of influence experience more success in their sales, client retention and relationships, receive more promotions, and so much more. Influential communication is not simply about the words you use but how they are presented, Choice rhetoric, info and body language can drive relationships and sales. Attend this workshop and learn a few key skills to transform your everyday sales presentations into ones that get the results you want.

Continued on page 44 38

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Speed Networking Session 5

2:30pm – 3:30pm

MAIN STAGE: Seven Steps To Write Your Book, Become A Speaker And Grow Rich Speakers: Brian Nieves

Speed Networking

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W EDDM + USPS Approved Online Direct Mail Afﬁliates - Presented By: United States Postal Booth 321 Service Speakers: Sonya Mackey The U.S Postal Service is enhancing the mail experience with Informed Delivery. With over 13 million customers enrolled, our Omni-Channel consumers are experiencing new avenues of mail innovation and notiﬁcation. Informed Delivery is a new and exciting consumer-facing feature that integrates hardcopy mail and digital marketing, offering an omni-channel marketing approach to meet consumer demands. Learn how to drive consumer response with digital interactive content and direct mail from and online expert. Start a Small Business Campaign today. Grow your business through the USPS. www.usps.com/smallbusiness

3:30pm – 4:15pm

Speed Networking Session 6

3:30pm – 4:30pm

Beer & Biz Happy Hour

Speed Networking

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Enjoy complimentary beer during our Exclusive Happy Hour from 3:30 PM - 4:30 PM on the Exhibitor Floor (directly before our Final Main Stage Presentation). For our VIP Attendees (Gold, Platinum, Titanium & Exhibitor Badge Holders) there is a special VIP Bar just for you. (Upgrades available in the Registration Area). Drinks are ﬁrst come, ﬁrst served. Limited availability. You must be 21+ years of age to consume alcohol.

Continued on page 50 44

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AGENDA & WORKSHOP DESCRIPTIONS 4:30pm – 6:00pm

MAIN STAGE: The 7 Keys to Build an Unstoppable Business Speakers: Bill Walsh

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Main Stage Presentations on page 56 50

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Using Data To Drive Growth by Maria Elena Duron,

230 PM - 330 PM

7 Steps To Write Your Book, Become A Speaker And Grow Rich! by Brian Nieves,

• Why You Must Have a Book to be a High Paid Speaker!

• How to Engineer Your Book to Your Desired Result.

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Success Dynamics - The 7 Keys To Build An Unstoppable Business! by Bill Walsh, Founder & CEO,

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