Sm@rt SMB Media Kit

Our publications and activities pivot around the objectives of providing Businesses the insights and connectivity they need to take the next quantum leap.

THE PRINT PUBLICATION The print publication will feature on content that offers relevant information and insights to enhance strategic and operational decision making of executives in Business and technical roles in SMB organizations of all sizes (small to mid and large SMB) The publication focuses on organizations who have a minimum workforce of 50 to a maximum of 500 with a turnover in the range 10-75 Million USD. The pivotal role of Technology as a Business enabler is well established and there are always new technologies emerging that offer Businesses the necessary means to grab a lead over competition. We bring into focus the technologies that can help SMB organizations take the transformational leap.

The publication will have a strong bias towards coverage of technologies that are helping transform businesses towards new efficient workflows and engagements with end customers, thereby raising their productivity and improving their flexibility and scalability radically.

KEY FACTS Insights / Small to Large SMB Workforce / 50 TO 500 Turnover / 10 - 75 Million USD

KEY CONTENT FOCUS AREAS

Business transformation through technology

Managers of the month

New technology solutions in market

Industry vertical in focus

SPECIAL ISSUES There would be special issues around the eve of a major expo such as GITEX or other regional events that are relevant to SMB organizations.

ONLINE PLATFORM www.smartsmb.net The online platform, www.smartsmb.net, is designed with a most contemporary design layout that is appealing to SMB readers. It is mobile adoptive and with social media share links.

Sm@rt SMB Awards These Awards recognize excellence in the SMB segment in terms of technology deployments and other superlative achievements. The awards process would be based on nominations and judge by an expert panel.

SME SOCIAL MEDIA CONNECTIVITY Sm@rt SMB will build and network with readers via social media platforms including youtube, linkedin , FB etc.

CONTRACT PUBLISHING & ROUND TABLES Sm@rt SMB undertakes services including end to end contract publications for in-house newsletters, research articles, website content write-up, managing social media accounts, etc.

The brand also undertakes to execute round tables/ roadshows as required by customers.

PRINT RUN

DIGITAL RUN

BRAND REACH

9,250

28,750

56,500

COPIES ACROSS GCC EAST &WEST AFRICA

DIGITALDISTRIBUTION ACROSS GCC, EAST & WEST AFRICA

DECISION MAKERS & INFLUENCERS

READERS PROFILE CIO/IT heads

50%

IT Managers/ Business Managers

30%

CEO/Business Heads

10%

IT Engineers/ Technical heads

5%

Others

5%

MARKET BREAKDOWN 6%

UAE

22%

KSA

5%

58%

Oman

4% 5%

Bahrain Kuwait East and West Africa

INDUSTRY VERTICALS

Healthcare Hospitality Education BFSI Insurance

Manufacturing Technology Providers Automotive Retail

E Commerce Logistics & Distribution Real Estate & Construction FMCG

Telecom Professional services Travel & Tourism

PRINT ADVERTISING RATES POSITION

SINGLE ISSUE

SIX SERIES PRICE

TWELVE SERIES

STANDARD ADVERTISING Double Page Spread

7,000

6,000

5,000

Full Page

4,000

3,500

3,000

Half Page Horizontal

3,000

2,500

2,000

Half Page Vertical

3,000

2,500

2,000

Bottom Page Strip

2,000

1,500

1,250

Inside Front Cover

5,000

6,600

4,000

Inside Back Cover

5,000

5,800

4,000

Outside Back Cover

7,000

7,700

5,000

Full Page Advertorial

4,500

6,800

3,500

SPECIAL POSITIONS

Belly Band

7,500

6,800

5,500

Cover Mount

Price on application

N/A

N/A

Inside Front/Back Cover Gatefold

Price on application

N/A

N/A

up to 4 grams 4 grams+ price on application

N/A

N/A

+ 10%

N/A

N/A

Inserts Guaranteed Position

ALL RATES ARE IN USD

PAGE SPECIFICATIONS

20cm x 26.8 cm (.4cm bleed)

40cm x 26.8 cm (.4cm bleed)

10cm x 26.8 cm 20cm x 13.4 cm 16cm x 5 cm

Full page (FP)

Double-page spread (DPS)

Half Page Horiontal

Half Page Vertical

Bottom Page Strip