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Shaping the future of manufacturing
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2015 exhibitor prospectus
OPPORTUNITY. ACCESS. new business. IT ALL BEGINS AT THE BIG M. THE BIG M is the Great Lakes’ premier showcase of advanced technologies, processes, and solutions that are shaping the future of manufacturing.
In Partnership with
®
THE BIG M delivers access to the greatest concentration and diversity of manufacturers at one event. THE BIG M audience has one thing on their mind: innovation. They are looking for unexpected solutions from unlikely sources. THE BIG M is your opportunity to take advantage of the abundance of technology, talent, passion, experience, intelligence and growth of the Great Lakes region to advance your business today and build momentum for the future.
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“THE BIG M is important for making connections.” – Dave Dorner, President & Founder, DornerWorks, Ltd.
Innovation Driving Business
M | Conference Manufacturing’s brightest minds and most innovative leaders share how they are moving the needle forward. Attendees are there to learn and build their network – be there to make that connection and be a part of the conversation.
New technologies, new materials, and new processes drive advanced manufacturing and deliver new business opportunities. THE BIG M puts you, your business, and your people at the front of the industry, showcasing your innovations for the next generation of manufacturers.
M | Exchange Located at the center of the exhibit floor, the M | Exchange optimizes interaction among attendees, exhibitors, and other manufacturing stakeholders. Presentations, informal collaboration, and discussions on emerging technologies take place here.
Plus: New programs, more content, and new opportunities to bring the right customers and decision makers to you!
M | Factories “The BIG M was a great opportunity to learn from others in the manufacturing industry. It focused on manufacturing technologies, plus a lot of the key technological trends that can change the way we manufacture in the future. We made connections with many other major manufacturing companies and it was very beneficial for us.” Craig Sutton, Manager Manufacturing Innovation John Deere
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These dynamic, interactive exhibits showcase key emerging technologies through demonstrations, presentations, and displayed equipment, products and parts. It is an immersive experience for attendees and creates unique opportunities for exhibitors to connect.
M | Tech The show floor is divided into unique zones featuring the top technologies that are shaping the future of manufacturing, including additive manufacturing, advanced materials, robotics, lasers, and automation.
1 UNRIVALED COMPANIES, TALENT, AND INNOVATION LIVE HERE.
Top 5 Reasons to Exhibit at THE BIG M
There are few places in the world that can rival the region’s base of world-class talent in manufacturing, research and development, engineering, design, and technology. The Great Lakes region boasts over 20% of U.S. manufacturing and 50% of Canadian manufacturing.
2 REACH AN AUDIENCE WITH BUYING POWER.
The caliber of attendees at THE BIG M is unequaled – 78% of attendees influence purchases and nearly 50% are owners, executives, managers, product designers, or research and development professionals. You will not find a better chance to present your products and services to an audience as advanced as this one.
3 MEET CUSTOMERS AND DEVELOP BUSINESS.
The manufacturers who attend THE BIG M come to find ways to be competitive. They come to learn, grow, connect – but most of all, they want to build their businesses. And if you have the solution to their challenges, they want to do business with you.
4 GENERATE SALES LEADS AND NEW CUSTOMERS WHILE PROMOTING YOUR BRAND AND COMPANY.
This is one of the most technologically advanced and industry diverse groups to gather at one event. Attendees are searching for the very latest innovations and have the money to invest – 53% have equipment, technology, or services budgets that exceed $50,000, and 45% are in the automotive, consulting/engineering, or aircraft/ aerospace industries. Be the one to provide solutions to them and become front-of-mind for future business.
5 ENGAGE WITH THE INDUSTRY’S BEST.
Every level of manufacturing is here. From CEOs to shop floor supervisors. From owners to machinists. From designers to engineers. They come from every corner of manufacturing and share a common passion for the industry. Meet top innovative partners at the manufacturing event of the year.
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Your audience Bosch Borg Warner Capital Area Manufacturing Council Chrysler Cideas Comau Concept Laser Gmbh Consumers Energy Cooper Standard Dakkota Integrated Systems Dana Corp. Dart Container DASISolutions Data Optics Deere & Co. Dekalb Molded Plastics Delcam Denso Detroit Economic Growth Corp. Diamond Racing Products Digital Lumens Diversified Plastics Dynomax Eagle Ottawa Eaton Corp. Emerson Industrial Automation Evans Distribution Systems FANUC America Faraday FARO Technologies Festo Fisher Unitech Fives Ford GE Gene Dickinson Engineering General Motors Graco Great Lakes Powder Coating Herman Miller Hexagon Metrology Hitachi Honeywell Boeing
Hewlett Packard Jergens
Hyundai
Ikon Expediting Int’l
Johnson Controls
Laserline
Michigan Economic Development Corporation Nikon Metrology
ODVA
Layerwise
Renishaw
Rockwell Automation
Rush Group Saint-Gobain Sandvik SAP Schuler Seco Tools
Shinola
Siemens Stryker Swagelok
Timken Co.
TK Holdings Toyota United CNC Machining U.S. Department of Defense U.S. Department of Energy Verizon Wireless Volvo Truck
Whirlpool
Yazaki
Yokohama
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Nike
Pepper Hamilton
Plante & Moran
PMA Concepts Praxair Priority Health Proctor & Gamble PROLIM Rave Computer
Mac Arthur Corp. Magna
Owl Computing Technologies
PFP Cybersecurity
InTech Industries
Mitsui Seiki USA
Microtek Finishing
Optomec
Performance Motorsport
Incodema
“THE BIG M convened the minds of the advanced manufacturing sector in one place [to] create our future via innovations in manufacturing technology and processes.” Nigel Francis Senior Vice President, Automotive Industry Office, Michigan Economic Development Corporation
Your AUDIENCE PROFILE
THE BIG M covers a diverse range of advanced manufacturing industries. Attendees from these industries are highly motivated to advance their business and operations. Bring your most awe-inspiring products and services and your sharpest sales team to make the most of this distinctive event.
what industries do they serve? Industries from Automotive to Medical to Consumer Goods are looking to buy and source new products, technologies, and services.
25%
AUTOMOTIVE CONSULTING/ENGINEERING AIRCRAFT/AEROSPACE INDUSTRIAL & COMMERCIAL MACHINERY
“We met customers from industries we normally wouldn’t market to and identified some very good opportunities.”
RESEARCH & DEVELOPMENT MEDICAL/DENTAL
Bill Shepard Vice President of Sales & Marketing Die-Matic Corporation
CONSUMER GOODS PLASTIC PRODUCTS Other Manufacturing
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10% 10% 9% 7% 6% 6% 5% 22%
WHAT Technologies ARE THEY LOOKING FOR? WHAT IS THEIR BUYING BEHAVIOR?
78% Decision makers 53% exceed $50,000 NEW USERS 50% of THE BIG M audience are
have equipment, technology, or services budgets that
of attendees were or had limited experience with featured technologies
who attends the big m? 25% Owner/Company Management/Corporate Executive 24% Product Design & R&D 16% Sales & Marketing 8% Manufacturing Engineering Management 7% Manufacturing Engineering Department (non-management) 5% Manufacturing Production Management 2% Manufacturing Production Department (non-management) 2% Quality Assurance & Control 2% Control Engineering/Automation 1% Purchasing 8% Other
3D Printers/Printing (3DP) 3D Imaging/Scanning Advanced Materials Assembly Equipment & Systems Automated Manufacturing Business and ERP CAD/CAM/CIM Casting Composites Contract Manufacturing Services Controls Cost Estimating
Cyber Security
Data Acquisition & Analysis Electronics Energy
Monitoring and Efficiency Engineered Materials
Services
Engineering
Environmental Quality & Testing Factory Diagnostics
& Analytics Finishing & Coating Flexible Manufacturing Systems Fused Deposition Modeling (FDM) Lasers & Laser Systems
Lean Manufacturing
& Subtractive Manufacturing
Machining
Manufacturing Enterprise
Manufacturing Services
Manufacturing Management Inspection & Testing
Indentification & Marking Systems
Measurement,
Metal Forming & Fabricating
Micro-Manufacturing Moldmaking Motion Control Systems Non-Destructive Testing & Evaluation Plant Engineering Plastics Process Design & Engineering Product & Process Design Management Product Lifecycle Management (PLM)
Quality & Measurement
Rapid & Additive Manufacturing Research & Development Reverse Engineering RFID Robotics Sand Mold Casting SCADA Systems & Software Secondary Processing & Surface Finishing
Sensors
Simulation Software, Simulation, Process Modeling Specialty Metals & Materials Supply Chain Management
Waterjet Cutting 7
Tooling
Vision Systems
Welding Workholding Systems & Fixtures
68%
THE GREAT LAKES REGION: WORLD-CLASS MANUFACTURING STARTS HERE. THE BIG M gives you unfettered access to manufacturers from around the country and the globe, especially in the Great Lakes region – the world’s fourth largest economy, with a combined $4.7 trillion GDP, and producing $461 billion in manufactured goods annually.
of THE BIG M attendees are from the Great Lakes region.
ON
NY MN
WI
MI
IL
IN
Seven of the eight states in the Great Lakes region are listed in the top 19 manufacturing states in the country. This region is also the gateway to Canada, with half of Canadian manufacturing and one-fifth of U.S. manufacturing based on the region’s freshwater coast.
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Tap into a market of more than 13 million manufacturing employees in Michigan alone. The tally for the Great Lakes region? Well over 100 million. And THE BIG M is your best chance to connect with them.
OH
21% of attendees are from other U.S. states.
11% of attendees are from
outside the U.S. and Canada. 8
“THE BIG M is an excellent example of how we can all learn and grow from exposure to new technologies and solutions.” Eric Cosman Consulting Engineer The Dow Chemical Company
Reach your target audience in THE HEART OF MANUFACTURING
Michigan ranks #1 in the availability of skilled labor and has the fourth largest high-tech workforce in the country.2
Metro Detroit is home to 7,139 technology-industry business establishments. The region is second in the Midwest and fifth nationally.3
Illinois ranks fifth in the nation for number of manufacturers4 and has a annual output of $92.4 billion.5
THE BIG M is your opportunity to capitalize on manufacturing’s resurgence in Michigan and throughout the Great Lakes region. Don’t miss your chance to meet the manufacturers in this high-growth market.
Michigan is the top-rated state for creating new manufacturing jobs:1 • 87,000 Engineers • 70,000 Research and development professionals • 75,000 Skilled trades people
Top manufacturing sectors in Illinois include:5 • Construction equipment • Industrial equipment • Machine tools • Consumer goods • Chemical manufacturing
Manufacturing provides 17% of the gross output for the state of Ohio, equaling $87.2 billion annually.5
Ontario’s rapidly growing environment industry has more than 2,700 firms employing more than 65,000 people.6
Sources:
2014 Michigan Manufacturers Directory, Manufacturers’ News, Inc. The Michigan Economic Development Corporation, Pure Michigan, 2013 3 2013 Technology Industry Report, Automation Alley 4 Illinois Fact Sheet 5 Manufacturing By State, National Association of Manufacturers, 2012 6 Ontario’s Environmental Products and Services, Queen’s Printer for Ontario, 2012 1 2
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Exhibitor benefits
At THE BIG M, you get more than just space on the exhibit floor. These value-added incentives will help maximize your investment before, during, and after the event.
Target the audience that matters to you the most! THE BIG M comprehensive marketing campaign targets serious, high-quality buyers that translate into on-site and future sales through:
Direct Mail Email Social Media Display Advertising Media Exposure Website
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Traffic-Building Events on the Show Floor
Show floor activities are designed and promoted to keep buyers coming back to the exhibit hall again and again.
M | Exchange presentations
M | Factories
Networking Reception
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Complementary Event Access for Guests
Use your printed and electronic exhibitor guest passes to invite your partners, prospects, and customers to the event at no charge.
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Complementary Admittance to Event Sessions
You’re invited to attend the Keynote Presentations as well as all M | Exchange sessions. You’ll receive one complimentary M | Conference Pass. These presentations are ideal opportunities to meet potential buyers, as well as gain insight into the needs of manufacturers.
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Company Listing on THE BIG M Website and Printed Directory
Conference registrants and prospective attendees can search the exhibitor listing by company, keyword, or product category to find the organizations that offer the types of products and services they’re looking for at the show.
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Marketing Tools to Promote Your Booth and Brand
Receive customized marketing support to help you make THE BIG M your greatest success: Exhibitor Email Invitations – Send email invitations to your key customers and prospects. Marketing Kit and Exhibitor Manual – Receive all of the information you need to plan a successful booth. Banner Ads – Post these on your website with free registration for customers and prospects. Social Media – Promote your products and participation at THE BIG M through Twitter® and Facebook®. New Product Indicator – Put this in front of your booth to get attention.
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Pre-Registered Attendee Mailing List
You’ll have access to the names, company affiliations, and addresses of pre-registered attendees for a one-time, pre-show mailing for a nominal fee.
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RESERVE YOUR EXHIBIT SPACE TODAY! bigMevent@sme.org 800.733.3976 bigMevent.com
Increase your pre-event and on-site visibility, credibility, and brand awareness among key prospects with a customized event sponsorship. For more information, contact: Tavi Fulkerson 248.593.9740 tavi@fulkersongroup.com
THE BIG M is a platform to meet highly motivated prospects from key growth industries – automotive, aerospace, medical, heavy equipment, and more. Position your product or service as a cutting-edge solution and meet more buyers than you would during a month on the road! THE BIG M connects you with hard-toreach decision-makers who can bring your enterprise to the next level.
EXHIBIT AND MAKE THE CONNECTIONS THAT COUNT
Get involved! BECOME A SPONSOR to IMPACT your brand
Manufacturers from across the Great Lakes region attend to find solutions that improve processes, increase quality, raise profits, and meet customer demands.
Alex Doherty 248.593.9740 alex@fulkersongroup.com
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FIND THE LEADS THAT LEAD TO BUSINESS Exhibiting at THE BIG M not only elevates your brand with new and existing customers, but also attracts high-level investors and talent. It is a unique opportunity to provide the innovative solutions shaping the future of manufacturing in the Great Lakes region.
Reserve your exhibit space today! bigMevent@sme.org bigMevent.com 800.733.3976
One SME Drive Dearborn, MI 48128
#bigMevent