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Issue 84 november 2012 WWW.SMEADVISOR.COM
presents
Nominate now!
The SME Advisor Stars of Business Awards are back and bigger than ever. smeadvisor.com/ awards2012
Brand strategy
Falafel gone global
Insights for looking beyond your logo to the reputation of your business
We talk to the men behind Just Falafel’s journey to the top
Logistics boom New surveys suggest robust growth across the region
Investment 101 An overview of the rules and regulations of setting up a business in Germany
Corporate veil
We break down this legal term and its importance for protecting shareholders
SMEs are fast adopting reinforced security against cyber attacks PUBLICATION LICENSED BY IMPZ