ICT investment trends in small enterprises Enterprise ICT spending patterns through to the end of 2015 Released On 15th November 2014
Summary This report presents the findings from a survey of 1,109 small enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how small enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting. Key Findings Kable’s survey shows that small enterprises are increasing their investment in ICT software by (X%), compared to 2013, and reach (X%) in 2014. In 2014, X% of small enterprises are planning to increase their ICT expenditure in security. Kable’s survey reveals that while X% of organizations favor buying technologies directly from suppliers, X% prefer to buy them from local resellers. Synopsis This report presents the findings from a survey of 1,109 small enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how small enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting. JSB Market Research Pvt. Ltd.
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The report illustrates the core technologies enterprises are investing in, including security, enterprise applications, business intelligence, and cloud computing. The survey also highlights the approach adopted by small enterprises to purchase technology. Through Kable’s survey, the report aims to provide better insight to ICT vendors and services providers when pitching their solutions to small enterprises. In particular, it provides an in-depth analysis of the following: Understand how ICT budgets are set to change in 2014 in terms of their overall size. Appreciate how IT budgets are allocated across the core elements of IT spend, including hardware, software, services, communications, and consulting. Learn how IT money is being spent in areas such as the data centre, applications, IT management and the network. Gain an understanding regarding which ICT functions small enterprises are interested in outsourcing. Identify small enterprises’ investment priorities based on their budget allocations across core technology categories such as security, enterprise applications, business intelligence, and cloud computing. Learn about the drivers that are influencing small enterprises’ in each technology category. Establish how small enterprises’ IT budgets are currently allocated across various segments within a technology category. Gain insight into how small enterprises plan to change their ICT budget allocations across various segments within a technology category. Understand the vendor mindshare for various core and advanced technology categories. Provides insight into small enterprises’ preferred buying approaches. Comprehend the business and IT objectives that small enterprises are looking to achieve through their IT investment strategies. Understand the factors that are influencing small enterprises’ decision to select an ICT provider. Reasons To Buy This report will help readers to understand how the small enterprises’ ICT landscape is set to change in 2014. Gain a view as to how ICT money is being allocated in your target audience. The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications and consulting.) The report will help users to gain a view of the current strategic objectives of small enterprises. The report will provide a detailed breakdown of the opportunities within selected technology categories (security, enterprise applications, business intelligence, and cloud computing). JSB Market Research Pvt. Ltd.
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Understand the factors that are influencing small enterprises’ decision to select an ICT provider. Gain a view as to the business and IT objectives small enterprises are looking to achieve through their ICT investment strategies.
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Table of Contents Trends in ICT budgets 1.1 Introduction 1.2 Survey demographics 1.3 ICT budget changes 1.4 ICT budget allocation by core technology area 1.4.1 Hardware budget breakdown 1.4.2 Software budget breakdowns 1.4.3 Third party IT services expenditure 1.4.4 Telecommunications budget 1.5 ICT budget allocation by function 1.6 Outsourced IT functions 2 ICT investment priorities and vendor mindshare 2.1 Introduction 2.2 Core technology investment priorities 2.2.1 Enterprise applications 2.2.2 Business intelligence 2.2.3 Security 2.2.4 Cloud computing solutions 3 ICT procurement trends 3.1 Introduction 3.2 Purchasing channels 3.3 Business objectives influencing IT investment strategy JSB Market Research Pvt. Ltd.
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3.4 IT objectives influencing IT investment strategy 3.5 ICT provider selection
4 Summary 4.1 Amidst slow economic growth, small enterprises are investing in core ICT domains to stay competent 5 Appendix 5.1 Definitions 5.2 Further reading 5.3 Contact the authors List Of Tables Table 1: Small enterprises ICT survey geographic breakdown Table 2: Small enterprises ICT survey industry breakdown Table 3: Recent and expected ICT budget changes among small enterprises Table 4: Small enterprises (external) ICT budget allocation, 2013 and 2014 Table 5: Small enterprises average hardware budget allocation Table 6: Small enterprises average software budget allocation by technology Table 7: Small enterprises average IT services budget allocation Table 8: Small enterprises average IT consulting services budget allocation Table 9: Small enterprises average telecommunications budget allocation Table 10: Small enterprises ICT budget allocation by function, 2013 and 2014 Table 11: Outsourced IT functions - small enterprises current and future outsourcing priorities Table 12: Current and future investment priorities of small enterprises across core technologies Table 13: Enterprise applications - small enterprises current and future investment priorities Table 14: Enterprise applications - vendor mindshare among small enterprises Table 15: Business intelligence - small enterprises current and future investment priorities Table 16: Business intelligence - vendor mindshare among small enterprises Table 17: Security - small enterprises current and future investment priorities Table 18: Security - vendor mindshare among small enterprises Table 19: Cloud computing solutions - small enterprises current and future investment priorities Table 20: Cloud computing solutions - vendor mindshare among small enterprises JSB Market Research Pvt. Ltd.
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Table 21: Small enterprises preferred approach to buying technologies Table 22: Business objectives which influence small enterprises IT investment strategy Table 23: IT objectives which influence small enterprises IT investment strategy Table 24: Factors influencing small enterprises decision to choose an ICT provider List Of Figures Figure 1: Small enterprises ICT survey geographic breakdown Figure 2: Small enterprises ICT survey industry breakdown Figure 3: Recent and expected ICT budget changes among small enterprises Figure 4: Small enterprises (external) ICT budget allocation, 2013 and 2014 Figure 5: Small enterprises average hardware budget allocation Figure 6: Small enterprises average software budget allocation by technology Figure 7: Small enterprises average IT services budget allocation Figure 8: Small enterprises average IT consulting services budget allocation Figure 9: Small enterprises average telecommunications budget allocation Figure 10: Small enterprises ICT budget allocation by function, 2013 and 2014 Figure 11: Outsourced IT functions - small enterprises current and future outsourcing priorities Figure 12: Current and future investment priorities of small enterprises across core technologies Figure 13: Enterprise applications - small enterprises current and future investment priorities Figure 14: Enterprise applications - vendor mindshare among small enterprises Figure 15: Business intelligence - small enterprises current and future investment priorities Figure 16: Business intelligence - vendor mindshare among small enterprises Figure 17: Security - small enterprises current and future investment priorities Figure 18: Security - vendor mindshare among small enterprises Figure 19: Cloud computing solutions - small enterprises current and future investment priorities Figure 20: Cloud computing solutions - vendor mindshare among small enterprises Figure 21: Small enterprises preferred approach to buying technologies Figure 22: Business objectives which influence small enterprises IT investment strategy Figure 23: IT objectives which influence small enterprises IT investment strategy Figure 24: Factors influencing small enterprises decision to choose an ICT provider
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