Shoot Benchmarking Results 2013

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What shoots think of our shoot benchmarking survey

• 100% of shoots that have taken part found it useful • It is seen as a useful tool for comparison with other shoots • The financial data produced is considered unique and highly valued

I find the survey a very useful “tool” to compare shoot costs and efficiency

122 shoots told us what they thought of our survey

David Steel, Head of Sporting Smiths Gore t 01200 411051 e david.steel@smithsgore.co.uk

Ian Lindsay, Director of Advisory Game & Wildlife Conservation Trust t 01497 831100 e ilindsay@gwct.org.uk Credit - Hugh Nutt


Have you ever taken part? 122 Responses

How useful was it? 98 Responses

How often should we do the survey? 107 responses

No.

No.

No.

70

70

70

60

60

60

50

50

50

40

40

40

30

30

30

20

20

20

10

10

10

0

0

0

No

Yes, once

Yes, more than once

Not useful at all

Fairly useful/ okay

Very useful

How can we improve the survey? 43 responses More local comparison

Each year

Every two years

Less often/ never

Differentiate more between different types of shoot

More financial information

Which parts are most / least useful? Net balance range from +79% for Beaters / pickers up rates to -28% for source of clients 100% 80% 60% 40% 20% 0 -20% -40% Beaters/ picker up rates

Variable and fixed costs

Price charged per bird

Price paid for poults

Return rates

Staff salaries

Land rents

Number of birds shot

Bag size

Habitat Predator management management

Overages

Game sales data

Shoot intentions

% of let days sold

Source of clients

The most useful are data that allow shoots to compare performance

What we are going to do next We are grateful for the feedback from shoots and, based on it, are going to:

• Provide better local comparisons if we have enough shoots taking part to do so

• Provide more information on prices, both charges per bird and of costs, to shoots that take part; we will continue to make some data public

• Produce year-on-year comparisons for shoots so they can see how they are changing over time


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