Q4 shortlist

the shortlist News

Q4 | 2013

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The Award-Winning Publication of the Society for Marketing Professional Services San Francisco Bay Area Chapter

The Social Pillar of Sustainability Philanthropy

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Events

Education

www.smpssf.org

President’s Quarterly Update

by Ali Bedwell, CPSM, Marketing Manager, Skyline Construction

4 SMPS SFBAC Charity of the Year: Cypress Mandela Training Center

by Harry G. Lawrence, Director of Business Development,

RGA Environmental, Inc.

6 Leap’s 30th Anniversary Sandcastle Contest

by Marielle Neri, Director of Business Development,

Polytech Associates

8 Philanthropy: A/E/C Firms Lending a Helping Hand in the Bay Area

by Al Anderson, CPSM, Proposal Manager, Nova Group Inc. 9

The shortlist is produced and edited by the Communications Committee of the SMPS San Francisco Bay Area Chapter.

Editor - Jessica Cadkin, URS Corporation, jessica.cadkin@urs.com Assistant Editor - Al Anderson, NOVA Group, aanderson@novagrp.com Designer - Erin Gardner, Parsons Brinckerhoff, gardnerel@pbworld.com Communications Committee Directors - Christiana Tjhin, GHD, christiana.tjhin@ghd.com and Vanessa Pelletier, CSDA Design Group, vpelletier@csdadesigngroup.com

Committee Member Spotlight: Kelly Mayeda

by Sarah Coleman, Senior Marketing Coordinator, WSP

10 Remembering Larry Fournier, Who Brought Worlds Together

by Michelle Gale, Marketing Manager, Rutherford + Chekene 10

Upcoming Events

11 ARCH

by John Grimes 11

New & Transferring Members

the shortlist Thank you to our 2013 annual sponsors for making SMPS SFBAC such a success.

We couldn’t do it without your generous support!

Platinum

Golden Gate

Silverado Trail

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the shortlist President’s Quarterly Update

by Ali Bedwell, CPSM, Marketing Manager, Skyline Construction

“Giving Back” is the theme for this edition of the Shortlist, as well as our theme for the SMPS 2013-2104 calendar year. Giving back is important to me personally, and has also become the driving force behind our 2014 calendar of events (see page 9 for a look-ahead schedule).

By now I hope you’ve heard about some of the ways we plan to give back. Most notably, don’t miss the chance to win 1 of 6 free registrations to the Pacific Regional Conference in February (a $450 value) at the holiday party raffle on December 19th. All proceeds from the raffle will benefit our charity of the year, The Cypress Mandela Training Center (http://www.cypressmandela.org/).

Look for reduced ticket prices, free members-only events, and charity raffles at all networking events in 2014. Mark your calendars for a community-based volunteer day in June where you will have a chance to come together with your SMPS peers to support a local and deserving cause.

How can YOU give back?

While our committees are busy working on ways to give back to you, there are many ways you can give back to each other. Giving doesn’t have to be financial. Your time, wisdom, experience, and perspective are all valuable ways to contribute.

I encourage each of you to find a way to give to your peers, your firm, or your community in the upcoming year. Here are some ideas:

Share SMPS knowledge with your firm

Make SMPS a comfortable and productive environment for all

At your next SMPS event, branch out and introduce yourself to someone you don’t already know. Help new and returning members feel welcome and at home in the SMPS community.

Enroll in Mentoring Pathways

Seasoned marketers help shape the next generation by sharing lessons learned, best practices, and perspectives. Up-andcomers provide a fresh spin on marketing initiatives and help revitalize the dialogue between industry veterans and protégés.

Apply now—the program kicks off in January. Contact Joy Woo joy.woo@aecom.com or Marion Thatch marion@b-distinct. com for more information.

A Personal Note

If we haven’t had the pleasure of meeting in person, please come introduce yourself to me at the next SMPS program.

If you have suggestions of ways we can add value to your membership or enhance our community involvement, please share them with me.

Wishing you a safe and happy holiday season and looking forward to all that we have planned in 2014.

You’ll notice a take-away postcard at most SMPS programs in 2014; take this information back to your firm and share the value of SMPS programs with your principals and technical staff.

Join a committee or re-engage in SMPS

No matter how many years you’ve been in the industry or the roles you’ve served in SMPS, there’s room for you to make a difference. Help recruit and retain members, plan a thoughtful and inspiring program, or write an article for the Shortlist on a topic that interests you.

Ali abedwell@SkylineConst.com

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the shortlist SMPS SFBAC Charity of the Year: Cypress Mandela Training Center

by Harry G. Lawrence, Director of Business Development, RGA Environmental, Inc.

I often tell people that if you visit the Cypress Mandela Training Center (CMTC) in Oakland, meet Director Art Shanks, the staff, and their students, and to learn about the program, it will change your life. I have personally toured the facility at least ten times, attended numerous CMTC functions, and witnessed a graduation ceremony where I shared tears of joy with several students who had successfully made it through the rigorous program.

CMTC was one of three charities presented at the SMPS SFBAC Annual Meeting in August 2013.

Chapter members voted and CMTC won as charity of the year for 2014.

I encourage you to visit CMTC through an SMPS organized tour in 2014, meet the staff and students, and witness the transformation of people who are eager to work and contribute positively to society. I am confident that once you get to know CMTC you will be motivated to help this outstanding community organization with their mission of “improving the lives of the people it serves by providing pre-apprentice construction and life skills training along with employee assistance.”

CMTC was founded after the 1989 Loma Prieta earthquake when community leaders were determined to find a way to include local residents in the decision-making and rebuilding process for the former Cypress Freeway structure that collapsed during the earthquake. For over 20 years, CMTC has provided comprehensive pre-apprentice construction skills training to primarily low-income, unemployed, or otherwise disenfranchised Bay Area residents. They actively recruit women, and serve emancipated minors coming out of the foster care system as well as veterans and those who have spent time in the criminal justice system. Today, the program draws a diverse population of students from a wide array of backgrounds and from locations as far away as Sacramento and Fresno.

In 2014 you will have the opportunity to tour the CMTC facility with SMPS members, and participate in 50/50 raffles at all social events to help this deserving charity. Please contact Vera Lease vlease@glumac.com to find out more about how you can help.

CMTC features a 16-week training program that follows a boot camp model to help students acquire the discipline that will be required in a construction setting. Training is both hands-on and in the classroom and prepares students for skilled trades jobs that are relevant to today’s construction needs, such as wood-framed construction, drywall installation, welding, cement laying, solar installation, and electrical installation. Specialized training is provided and includes Hazmat Certification, Lead and Mold Abatement Certification, and First Aid and CPR certificates. The curriculum also includes math, language arts, and resume and professional development, as well as a life skills component. Safety is emphasized prior to and during all activities.

Director Art Shanks will speak at this year’s SMPS SFBAC Holiday Party and Awards Ceremony. All proceeds from the raffle will benefit CMTC, so don’t miss a chance to win 1 of 6 free registrations to the Pacific Regional Conference and a mini iPad.

Learn more at http://www.cypressmandela.org/.

About the Author

Harry has worked in sales, marketing, and marketing management for over 25 years. He has a BS in Marketing with a Minor in Promotions and Advertising from the University of Houston.

As the Director of Business Development at RGA Environmental, he manages all aspects of Marketing, including budgeting, sales forecasting, submittal preparation, proposal development, advertising, website, and direct sales.

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the shortlist An Interview With Hua Le Current Student, San Leandro, CA

Q: How did you hear about the CMTC? A: From a friend, whose brother-in-law went through the program and got a good paying job right after completing the program.

Q: What was your background before coming to the training center? Do you have a formal education?

A: I went to college but dropped out. I majored in business, but stopped going when I realized school just wasn’t for me. After dropping out of school, I tried to find a job but failed and was unemployed for over a year and a half. Then my friend told me about the CMTC program and explained that if I completed the program, my chance of getting a job was really good.

Q: Did you always know you wanted to go into construction? Or did you see CMTC as an opportunity?

A: After dropping out of college while I was unemployed I tried finding a labor job.

I knew I wanted to get into construction because I like working with my hands.

An office job just wasn’t for me. But it wasn’t until my experience at Cypress Mandela that I realized I can be more than just a laborer. I am now studying to be a carpenter.

Q: What is it about carpentry that you love?

A: I love the smell of wood and I like using a hammer.

Q: What’s your plan when you graduate from CMTC? A: My plan is to get into the carpenters union, become an apprentice, work very hard for 2-3 years to become a journeyman, and then work my way up to become a foreman.

Q: What’s the best part about CMTC? A: The hands-on training, learning how to use very specific and dangerous tools, getting daily exercise as a group to keep us strong, and most of all studying math.

When I first came here, math was not my strong suit, but I keep working hard and studying with my fellow classmates, and now I am getting A’s in math. I am extremely grateful for the opportunity to be at CMTC.

An Interview with Tony Lam Graduate of CMTC in 2010, Union City, CA

Q: What was your background before coming to the training CMTC? A: I have a Bachelor’s Degree in Business from DeVry University.

I worked at a major bank for many years where my job was to open and process ATM envelopes. I saw the writing on the wall that my job was going to be replaced by advancements in ATMs. I knew I needed to find an industry that would always have demand, consistent work and that would pay my bills.

Construction fit the criteria.

Q: How did Cypress CMTC shape your work experience and further your career?

A: Most students who come to CMTC are unsure of what they want to do, so the program teaches them everything. I was a little different. I had already applied to two unions before coming to the training center. I applied to SMWIA (Sheet Metal Workers International Association) and IBEW (International Brotherhood of Electrical Workers) and was willing to take whichever one became available first. I was accepted into SMWIA, but the process took over two years, so in the meantime Cypress gave me the opportunity to work with the laborers union, where I became a lineman and was employed for a year while waiting for my SMWIA application to go through. If it weren’t for this, I would have been unemployed while I waited.

I am the first student from Cypress Mandela to be accepted into the SMWIA. The union wants to find better qualified and trained people to join the union and are now looking to Cypress for a partnership.

Q: You recently won an award through Contra Costa County—tell us about it.

A: Yes I am very honored to have received the Political Activist of the Year Award in Contra Costa County. I’m the first person in my union to ever receive this award.

The SMWIA local is very involved in the community, and so is Cypress Mandela.

Both organizations helped me understand the value of community outreach and volunteering one’s time.

Q: What’s the best part about CMTC? A: Everything I learned at the CMTC I use in my job now. They teach love, respect, and honor, and focus on community outreach and helping people. I attribute my local union success and my recent award through Contra Costa County to my time and experiences at Cypress Mandela.

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the shortlist Leap’s 30th Anniversary Sandcastle Contest

by Marielle Neri, Director of Business Development, Polytech Associates

I have been a member of Leap’s Board of Directors since 2009, and currently serve as Board Liaison to the Sandcastle Contest Committee. I believe that education is the great equalizer, and that all children have the right to a multidisciplinary education that encourages them to think critically and creatively. As a result, I was thrilled when asked to write an article for the Shortlist on the 2013 Leap Sandcastle Contest.

Leap was founded in 1979 in response to the passing of California Proposition 13, which dramatically reduced state funding for education and effectively eliminated the arts from public elementary schools. Our organization brings teaching artists into the classroom, offering residencies in a wide range of artistic disciplines including architecture, visual arts, music, dance and creative movement, and theater. By engaging children in the arts, we help them build essential skills such as creative thinking, collaboration, and problem solving. The result is an increase in their chances of succeeding in school and throughout their lives. Today, Leap works with more than 30 schools in the Bay Area, and serves over 7,000 students each year.

Leap’s Sandcastle Contest raises 40-50 percent of our annual operating budget each year, and makes it possible for us to provide these services to our students. We’re fortunate to have tremendous support from the A/E/C industry. Each team puts in an enormous amount of work collaborating with their school to design a sandcastle, and in the effort to meet their individual fundraising goal.”. Our Sandcastle Committee works tirelessly throughout the year to plan the logistics that allow Leap to host over 6,000 people on the beach the day of the contest.

Aerial view of Leap Sandcastle Contest - Photo Credit: Mooncricket Films

October 12, 2013, promised to be a banner day in Leap’s history. We were ready to hit Ocean Beach with 27 teams who had been working diligently on their sand sculptures and who would help us celebrate the 30th anniversary of this contest. On October 7, word came that the government had shut down, resulting in the closure of national parks, which meant that Ocean Beach was off-limits.

As a longtime board member, I was worried about many things, but especially how the postponement would affect Leap. If the contest didn’t happen, would we be able to continue providing our programs?

I was concerned about our teams. Having participated in the contest for many years, I know the amount of work it takes to create a sandcastle. Teams spend hours working with students in the classroom, running fundraising events to help meet their goals, and coordinating with team members to gather the materials needed to build the sandcastle. I was also worried about our students. Our teams generate a lot of excitement as they work with the kids to design their sandcastles, and we had to tell them that the contest may not happen. Having to postpone the momentous efforts of everyone who works so hard for Leap was heartbreaking.

The Best In Show team, Da Vinci Devils, celebrates their win Photo credit: SFBay.ca

continued on the next page

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the shortlist In the days that followed, our staff went into crisis mode. Julie McDonald, our executive director, personally reached out to every team and every school, and was met with huge support. Troy Coalman, our development director, worked with Allen Lee, the principal at John Yehall Chin Elementary School, and arranged for a press conference to be held at the school. Our story made the local news, and was covered as far away as North Carolina. John King, architectural critic for The San Francisco Chronicle and 2012 Sandcastle Contest judge, documented how teachers at our partner schools were turning the contest postponement into a teachable moment, demonstrating how the three branches of our government work together, and emphasizing the importance of respect and collaboration in the legislative process.

On October 16, our Sandcastle Committee met during an emergency session to examine our next steps—what our options could be for rescheduling once the federal shutdown was over, how this might impact our 2014 event, and how to keep momentum going. Ironically, at the end of our meeting Congress agreed to end the federal shutdown!

Our Sandcastle Contest made a triumphant return to a very sunny Ocean Beach on November 9.

With 26 teams that included hundreds of architects, builders, designers, and students participating, everyone was cheered on by thousands of spectators. This year’s theme was “Masterpieces in Sand,” and there was no shortage of creative and interesting interpretations. We were treated to the giant whale from Melville’s Moby Dick; an Egyptian Sphinx and giant pyramids; San Francisco arts and architecture icons such as the Golden Gate Bridge, Painted Ladies and Cupid’s Span; Harry Potter as Leonardo Da Vinci’s Vitruvian Man; and Robert Indiana’s LOVE. The event’s highest honor, “Best in Show,” went to the “Da Vinci Devils,” a partnership between the Chinese Immersion School at DeAvila, DGA Architecture, Novo Construction, and Sidemark, who created a beautiful sculpture representing the Great Wall of China combined with a dragon.

Best In Show: Great Wall of China sculpture Photo Credit: Cardinale

While just one team can win “Best in Show,” everyone who participated gained new skills and had a blast while building their sand sculptures. “The Leap Sandcastle Contest combines so many learning lessons into one fun event from storytelling, to planning and engineering, to team work and physical effort,” comments Karen Curtiss, a parent at Junipero Serra Elementary School in San Francisco. “The kids feel really proud to be a part of creating something ‘monumental.’”

Leap was deeply honored and touched by all the support we received from the community— our teams, political leaders, sponsors, schools, and media banded together to support us through the federal shutdown, and were right there with us when we made our return to Ocean Beach. We are beyond grateful for the dedication, generosity, and spirit that help Leap continue to provide arts in education.

We can’t wait to see you out at the beach again in October 2014!

Photo credit: SFBay.ca

Leap in the press during the federal shutdown: http://www.sfgate.com/bayarea/place/article/Sand-castlecontest-caught-in-political-net-4879965.php http://www.nbcbayarea.com/news/local/Shutdown-ShutsDown-Sand-Castle-Contest-227148961.html

About the Author

Marielle holds an M.S. from Pratt Institute and a B.A. from the University of Southern California.

She is also an active member of the San Francisco Planning and Urban Research Center (SPUR).

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the shortlist Philanthropy: A/E/C Firms Lending a Helping Hand in the Bay Area

by Al Anderson, CPSM, Proposal Manager, Nova Group Inc.

SMPS member firms do far more than architecture, engineering, and construction, and most of our firms have an impact in the community much greater than the limits of our professional duties. Many charitable organizations would struggle without the direct assistance in money, time, and creativity provided by the A/E/C community.

Examples of A/E/C philanthropy are too numerous to mention in a single article, but before citing a few of those examples I’d like to share one from my own firm.

I work for Nova Group, Inc., a construction company located on the southern boundary of Napa.

Because of our location, we have an asset that San Francisco firms do not have: a large open field (owned by us) behind our building. In fact the field is so large that the firm built a 1.2-mile-long looping nature trail on the property. Once this trail was in place, Nova management decided that this presented a unique opportunity right by our office. Thus the “NovaThon” was born.

The NovaThon is an event where participants choose a worthy charity and commit themselves to walking or running a certain distance on the Nova nature trail during a two-week period. Participants solicit pledges from others to contribute money based on the number of laps or miles that they achieve. Pledges are 50 percent-matched by Nova up to $1,500 per participant. Pledges are typically in the form of a per-lap or per-mile amount, or they may be a fixed dollar amount. After the event, the donor/pledger is notified of the laps/miles achieved and pays their pledged amount.

In three years this annual event has raised over $145,000 for 39 different charities—and the NovaThon is only one part of our firm’s contributions to charitable organizations.

This is just one example of philanthropy from one local firm. There are numerous other examples such as the following: •

The 9th Annual Napa Ride to Defeat ALS raised over $550,000 this year, with participation from Boston Properties, RN Field Construction, Cushman and Wakefield, Universal Protection Services, The Pyramid Center, BOMA, The Guzzardo Partnership, McNevin Cleaning Specialists, Able Engineering, Skyline Construction, Hathaway Dinwiddie, and Kiewit.

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Shah Kawasaki plays a major role in Goodwill Power of Work and Rebuilding Oakland Together.

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RIM Architects in San Francisco does We Care (For the Boys & Girls Club), a fun holiday event to make crafts, such as duct tape wallets, with the boys and girls, as well as IIDA Windows, a window display event which benefits Hospitality House in San Francisco.

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Beyond its 12-person participation in the 2013 Leap Sandcastle Contest, Thornton Tomasetti participates in Expanding Your Horizons, a program to motivate young women to participate in the fields of science and mathematics.

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URS employees throughout all offices do volunteer work within their respective communities, depending on what they deem appropriate. Locally, employees of URS’ San Francisco, Oakland, and San Jose offices do grass-roots philanthropic work every year as part of the Great Place to Work initiative. These volunteer efforts include cleaning up parks and playgrounds; raising funds for the American Cancer Society; contributing to the Family Giving Tree Back to School Drive and Holiday Wish Drive; donating blood for the American Red Cross; and participating in the Leap Sandcastle Contest. URS supports Engineers without Borders and American Corporate Sponsors, a national nonprofit organization dedicated to helping veterans transition to the civilian workforce through mentoring, career counseling and networking.

Naturally, this does not come close to listing every local A/E/C firm’s charitable efforts. If your firm participates in similar ways, we commend your efforts. If your firm does not participate as extensively as some of the firms listed here, perhaps this article will inspire you to step forward and encourage your firm to make a more lasting impact in the community.

About the Author

Al Anderson, CPSM, is the Proposal Manager for Nova Group, Inc., a construction company located in Napa. He has been a member of SMPS for nine years and is currently the Assistant Editor of the Shortlist.

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the shortlist Committee Member Spotlight: Kelly Mayeda

by Sarah Coleman, Senior Marketing Coordinator, WSP

This month, the Shortlist shines its spotlight on one of our hard-working committee members, rather than a new member. Meet Kelly Mayeda of Shah Kawasaki Architects, a member of the Membership Committee!

Kelly has been involved with SMPS since moving to the Bay Area in 2010, and has been on both the Membership and Programs committees during that time. “I think being on a committee is one of the greatest benefits of SMPS,” Kelly says. “I am able to get to know marketing peers and work with them on projects throughout the year.”

One of her favorite committee experiences is getting to learn something new from all the people she works with. “As the sole marketing person at my office, it is a great feeling to learn from other marketers!” she says.

A member of the A/E/C industry for six years, Kelly says she completely fell into the industry. She worked as an intern for the Department of Defense, where the husband of one of her supervisors was looking for a marketing coordinator. “I’ve been in the industry ever since,” says Kelly.

If she were ever to leave the industry, her dream job would be an event planner. She is an active community member and volunteer, having received the Orange County Community Service Young Adult Award. “This award was quite unexpected and humbling,” she says.

Most recently, Kelly was promoted to Associate at Shah Kawasaki Architects. “It feels really great to be recognized as a valued staff member at SKA!” Kelly says.

About the Author

Sarah Coleman is Senior Marketing Coordinator at WSP. She is a member of the SMPS Communications Committee and is handling the public relations efforts for this year’s Canstruction event. Contact her at 415.402.2288 or sarah.coleman@wspgroup.com.

Since joining the industry, Kelly counts the past and present partners of Shah Kawasaki as the most influential people in her career. While she was not originally interested in moving to the Bay Area, meeting and interviewing with the partners convinced her it would be a great move for her career.

She’s since been given many tips for marketing, but the best one? “There are so many factors that you cannot control, so you should not worry about them or try to take responsibility for them. Focus your energy on factors that will positively influence yourself, your firm, and those around you.” That tip, and others, has helped her do great work for Shah Kawasaki. Currently, Kelly is working on proposals, the holiday party, next year’s marketing plan, sub-consultant contracts, and attending client meetings.

She’s played a vital part in several wins for Shah Kawasaki, but the Golden Gate Recreation Center in Oakland is her favorite.

“The RFP was received, prepared, and submitted over a four-day period. Due to the close of redevelopment agencies, it was important that the contract be awarded immediately. It has since grown from a renovation project to a new building. The new recreation center will provide muchneeded community services for youth in north Oakland.”

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the shortlist Remembering Larry Fournier, Who Brought Worlds Together

by Michelle Gale, Marketing Manager, Rutherford + Chekene

2014 Look-Ahead Calendar: •

49er Stadium Building Tour http://www.brownpapertickets.com/ event/502653

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Pacific Regional Conference, Huntington Beach http://www.smps-prc.org/ Membership Drive

March

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BIG 4 Client Focused Event

April

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Evening Professional Series

May

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BIG 4 Client Focused Event North Bay Winery Tour

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FREE Members Only Event – SMPS Foundation Presents A/E/C Business Development, “The Decade Ahead” & Philanthropy / Volunteer Event

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National SMPS Conference: Make the Connection & Build Business, San Antonio, TX

August

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Annual Business Meeting

September

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BIG 4 Client Focused Event

October

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BIG 4 Client Focused Event Golf Tournament

November

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Building Tour

December

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Holiday Party

This past September I had to say goodbye to a great mentor and friend, Larry Fournier. I was privileged to work with Larry for almost 11 years at Rutherford + Chekene, and to see him on a daily basis. In the past few weeks, his friends and peers have referred to him as vibrant, talented, spirited and energetic. Larry was indeed all of these things, and much more to me. I miss him.

January

Many of us marketers are familiar with Malcolm Gladwell's "connector" from The Tipping Point. A connector is one with a special gift for bringing worlds together. Larry was definitely a connector in the best possible way and on so many levels. I saw Larry not only as a connector of people to people, but of people to resources, ideas, and experiences. He made connections not just for leads and jobs, but for the enjoyment of everyday life. Many of us know someone we met through Larry who we have deep bonds with today. Larry helped people find new jobs when they needed them, recommended organizations that matched people’s interests, and provided lots of other opportunities for personal and professional connection. Larry could also always connect you with a great place to eat or a great place to visit. Places I have explored in San Francisco and the East Bay that have become favorites of mine were often based upon Larry's recommendations.

The last time I talked to Larry he knew his illness would prevent him from traveling, a part of life he loved dearly. Yet, he still took such pleasure in telling stories and recommending places to see. He made suggestions for me to visit his favorite restaurant in Paris and a few great places in Bordeaux on my then-upcoming trip to France. He wanted to connect me to some of the fantastic experiences he had had there.

I believe it was a true joy for Larry to share his experiences through good recommendations and to see those around him make friends and develop business partnerships with one another. If you knew Larry, stop and remember the connections he helped make in your life and what they mean to you today.

About the Author

Michelle is an Associate at Rutherford + Chekene. For almost 12 years at R+C, Michelle has managed marketing activities, developed strategy, designed collateral and provided marketing outreach. Michelle is indebted to Larry Fournier for where she is today.

February

June July

VIEW SMPS CALENDAR OF EVENTS http://smpssf.org/programs-and-events/calendar/

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the shortlist

Arch

New & Transferring Members

by John Grimes

Natalie Behmlander, Marketing Coordinator, Skanska USA Building Inc. Jessica Bury, Marketing Coordinator, Allana Buick & Bers Wendy Hill, Marketing Coordinator, Sherwood Design Engineers Robert Imazumi, Marketing Specialist, Aon Fire Protection Engineering Johnny Jian Xu, Student, California College of the Arts Glenn Jones, Senior Marketing Coordinator, RIM Architects Christina Lee, Marketing Coordinator, RHAA Diane Rossini, Marketing Coordinator, McCarthy Building Companies, Inc. Colleen Salveson, Marketing Coordinator, Callander Associates Rachel Short, Marketing Manager, Cahill Contractors Bernadette Siragusa, Marketing Assistant, BKF Engineers Liesel Wallace, Marketing Manager, NicholsBooth Architects Katherine Yau, Marketing Coordinator, Balfour Beatty Construction

About the Author

Cartoonist/Illustrator/Marketing Manager John Grimes, CPSM, left his position at Gould Evans Architects to focus on several freelance projects.

However, he’s likely to be back in captivity before long, just as assuredly as tanned shivering tourists will flock to Union Square in the summer.

Learn more at www.grimescartoons.com.

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Sponsors’ Spotlight

the shortlist

Shaken, not stirred.

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To see what you can do to protect your business, visit degenkolb.com.

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Sponsors’ Spotlight

the shortlist THE FUTURE OF BUILDINGS IS HERE, AND IT’S SOCIAL.

www.teecom.com

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the shortlist

Sponsors’ Spotlight

The Bay Area is all about innovation.

So are we.

Skanska’s people are changing the construction industry – and our region – with new ways of working.

usa.skanska.com

CA licenses 817578 and 140069

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Sponsors’ Spotlight

the shortlist

Architectural-Engineering Consulting Firm Expertise Building Envelope Roofing Garden Roofs Waterproofing Curtain Wall Below Grade Solutions for Architects Design Consultation Peer Review Construction Administration Office Locations San Francisco Bay Area Los Angeles Irvine San Diego Sacramento Seattle Honolulu

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415.383.7900

mvstudio@rhaa.com www.rhaa.com

(800)378-3405 / www.abbae.com / info@abbae.com

990 Commercial Street, Palo Alto, CA 94303 Page 15

the shortlist

Sponsors’ Spotlight

Infrastructure © NC3D Media

Buildings

Designing Integrated Technology Solutions

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Guidepost Solutions Technology Design Consulting is a full-service consulting and design firm that specializes in helping organizations assess and address their security, fire alarm, audiovisual, and communications infrastructure needs.

Consulting

Our highly experienced consultants provide an integrated suite of technology design, project management, and operational consulting services that balance our clients business needs with industry-best, cost-effective solutions.

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w w w. a r u p . c o m ©Paul Mourraille + Arup

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Physical Security Systems Fire Alarm Systems Command & Control Centers Data & Voice Networks Audiovisual Systems Systems Design Project Management Assessments & Master Planning Contractor Selection

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Helping build the San Francisco Bay Area for over 30 years.

405 Howard Street, Suite 500 San Francisco, CA 94105 T: 415.398.3833 www.wspgroup.com/usa

ENGINEERING SERVICES • Mechanical • Electrical • Plumbing

• Fire Protection • Fire Engineering • Lighting Design

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Image courtesy of Gensler

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