New Focus Travel Magazine

NO:121 September / October’2011

TR AVEL MAGAZINE

Festivals in Turkey Mersin & Side Festivals

Turkish Natural Spas & Hot Springs Volga’da Terapi

From the EDITOR

TH 20 Year th year 18th NO:121 September & October’2011 no: 101 May/June’08

From the Editor

Race starting !

International tourism exhibitions are starting as of September.

Tourism professionals will start marketing for next year when the current high season continues.

Needless to say that they will fill the missing gaps of the last four months of this year at those tourism exhibitions.

22 Festivals in Turkey

We wonder how tourism will be affected after the on-going economic recession in USA and Europe, and recent financial crisis in the world last month.

What precautions tourism professionals will take for those negativity?

Will they be able to develop new strategies alternative to the “All Inclusive”

22

We started to write importance of festivals on tourism in our last issue. Now we will introduce to you details of festivals in Turkey. Mersin and Side festivals are directed in a professional way by former General Manager of State Opera and Bale, trombone player Mr.Buharalı Buharalı and we have an interview with him.

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system which became popular in Turkey and Mediterranean.

We will find answers to all these questions at travel exhibitions that are starting in September.

Wishing you seasons full of tourism.

Suat Tore

12 32 Turkish Natural Spas & Hot Springs

Take a lesson from the ancients and treat yourself to a natural health cure during your visit to Turkey.

12 Istanbul Soon to Have a Museum Island

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Turkish Culture and Tourism Minister Ertugrul Gunay, Mayor of Istanbul Metropolitan Municipality Kadir Topbaş, Governor of Istanbul Hüseyin Avni Mutlu, and Adalar (Islands) District Mayor Mustafa Farsakoglu took one-day tour to Yassiada and Sivriada together with the press.

CONTENTS

Focus on Turkey 4 Focus on Hotels 28 Focus on World 14 Focus on Health Tourism 32 Focus on Cover Story - Festivals in Turkey 22 Focus on Airlines 19 Focus on Tour Operators & Agents 30 Focus on Destinasyon - Volga 42 Bülten 48 Kisa... Kisa...

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42 Kendinizi Yenileyin Volga da Terapi

Yaz aylarında insanların tatil için seçenekleri çoktur. Deniz, güneş, otel, tatil köyü ya da bir gemi seyahati....Bunlar yaz aylarında insanların tatil alternatiflerinde ilk akıllarına gelen sihirli kelimelerdir. Yorgun ve uzun çalışma temposundan kısa bir süreliğine de olsa bir kaçış için daha ilk düşüncede insana mutluluk verir tatil arzusu.

NewFocus September & October’2011

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Focus On TURKEY NEWS

Istanbul to Bid for 2020 Olympic Games

Ataturk Olympic Stadium Turkish Prime Minister Recep Tayyip Erdogan announced Istanbul's bid to host the 2020 Olympic Games.

"We are here today to declare to the world our candidacy for the 2020 Olympic Games, which we consider extremely important for our country and people," Mr. Erdogan said at the press conference on August 13.

“Our candidature to host the Olympics stemmed from our realization in the great importance of sports value and olympic spirit, which we believe play an active role in maintaining peace everywhere in the world,” he said.

Istanbul is the world's only city on two continents that has been a crossroads of trade, culture, learning and art for over 3,000 years as well as the capital of three of the greatest empires the world has known. It is no accident that Istanbul was the city the Eastern Roman emperors, the Byzantine dynasty and the Ottoman sultans chose to call home.

Istanbul offers a unique combination of accessibility, variety and natural beauty. And to that natural beauty, those empires added their own artistic and architectural masterpieces, making Istanbul one of the world's great cultural treasure houses.

“Symbol of Olympics; peace and well-being flame has been kept burning at our lands and especially in Istanbul for many centuries and enlightened the history. Therefore we say that Turkey is a country of Olympics and Olympic flame will look good at our country” added Mr. Erdogan.

Erdogan announced that Istanbul will host World Wrestling Championship next month. He also informed that Istanbul, which hosts World Tennis Championships three years in a row, will host World Indoor Athletics Championships, FINA Short Course Swimming World Championships, World Golf Championships in 2012. 2013 Mediterranean Games, and 2014 FIBA World Basketball Championship for Women will also held in Turkey, announced Mr. Erdogan.

Istanbul will be competing against Rome, Madrid, Tokyo and maybe Doha for the 2020 Olympic Games.

Turkey in 2002 completed the construction of Istanbul Ataturk Olympics Stadium with a capacity of some 75.000 people.

The stadium is in compliance with international standards of the International Olympic Committee (IOC) and football and athletics federations, it said on its website.

The International Olympic Committee has begun the selection process for the host city. Bids are due by September 1, 2011.

The host city will be elected in Buenos Aires on September 7, 2013 at the 125th IOC Session.

4

NewFocus

September & October’2011

Sinan Erdem Arena

Swimming Pool

Yacth Races at Bosphorus

Focus On TURKEY NEWS

More Tourist Arrivals to Turkey

Turkish Culture and Tourism Ministry announced the number of tourist arrivals

to Turkey in the first half of 2011. According to the statistics tourist arrivals in Turkey increased at a sharply faster pace in June.

The number of foreign visitors to Turkey rose 8.02 percent year-on-year in June to 3.78 million people, after climbing 4.28 percent the previous month. Tourist arrivals increased for the sixth consecutive month in June. Excursionists constituted 6.45 percent of the total tourists visiting the country

during the month. In the January-June period, the number of tourists visiting the country climbed 12.58 percent from last year to 13.03 million.

In June Russian tourists are (616.014) the top nationality visiting Turkey. Germans (528.158) followed Russians and Brits (365.521) are the 3rd most visiting nation in June 2011.

On the other hand, Germans are the top nationality in the first half of 2011 that 1.915.691 Germans visited Turkey between January and June 2011. Russian tourists (1.491.836) and British tourist (966.690) are second and third nations that visited Turkey respectively. n

%

Countries

Russian Fed.

616.014

16,29

Germany

1.915.691

14,70

Germany

528.156

13,97

UK

Russian Fed.

1.491.836

11,45

365.521

9,67

Iran

UK

966.690

7,42

168.700

4,46

Netherlands

Iran

915.386

7,03

117.224

3,10

667.814

5,13

Bulgaria

Bulgaria

112.598

2,98

France

507.393

3,89

France

110.821

2,93

Georgia

484.270

3,72

Georgia

97.291

2,57

Netherlands

476.095

3,65

USA

94.032

2,49

Syria

439.006

3,37

Ukraine

91.496

2,42

Greece

314.798

2,42

Other

1.478.784

39,11

Other

4.848.515

37,22

Countries

TOTAL

June 2011

3.780.637

100,00

TOTAL

Jan-June 2011*

13.027.494

%

100,00

Visa Europe: Foreign Consumer Spendings in Turkey up 32% Europe’s leading payment system Visa Europe has announced that foreign consumer spendings in Turkey increased by 32 percent year-on-year in January-April term and reached 444 million Euros.

Visa Europe has made public “The

6 NewFocus

Mediterranean Rim Tourism Monitor” report covering 6 Mediterranean countries France, Greece, Italy, Portugal, Spain, and Turkey.

According to the report, Turkey benefitted from the largest year-on-year increase in foreign consumer spendings in the first four months of the year. The report said foreigners’ spendings in Turkey, which amounted to 336 million EUR in January-April term of 2010, had risen to 444 million EUR in the same period in 2011.

Visa Europe said that foreign consumer spendings across the six Mediterranean countries between January-April 2011 totaled 7.5 billion EUR, reflecting a more than 14 percent year-on-year increase compared to the spendings worth 6.6 billion EUR during the same period in 2010.

Turkey benefitted the most in the said term with a 32 percent rise in foreign consumer spendings, followed by the 17 percent rise in Italy, 16 percent in Portugal, 14 percent in Greece, 12 percent in Spain and 10 percent in France, Visa Europe said.

Visitors from Britain, who spent 54 million EUR in Turkey in the mentioned period,

September & October’2011

had the top spot as the biggest foreign spenders in the country, followed by visitors from the United States, France and Germany, Visa Europe also said.

The Mediterranean Rim Tourism Monitor provides an indicator of foreign consumer spendings in France, Greece, Italy, Portugal, Spain, and Turkey based on the cross-border transactions that are processed by Visa Europe. VISA Europe is a European payment system, wholly owned, controlled and operated by more than 4,000 member banks and other payment service providers, from 36 countries across Europe. There are 430 million Visa debit, credit and commercial cards in Europe. n

Focus On TURKEY NEWS

Turkish Tourism Ministry Exclusive Partner Hertha Berlin SC Turkish Culture & Tourism Ministry will be Hertha Berliner Sport-Club’s “Exclusive Partner” in 2011-2012 soccer season.

Turkey will invite German soccer fans under a project in cooperation with Hertha BSC soccer team. Turkish Culture and Tourism Ministry, whiched signed 360 thousand euro worth sponsorship deal with Hertha BSC, will organize PR and promotion campaigns at Hertha BSC’s

Berlin Olympic Stadium.

This is the first time Turkey cooperates with a German Bundesliga team. Fans can win a vacation in Turkey for two people in 17 matches Hertha BSC will play at their home stadium.

The German team will hold its mid-season camp in the Turkish Riviera, Antalya. n

Transportation to Turkey’s Black Sea Region to Get Easier A ground-breaking ceremony was held in northern Ordu province to give start to the construction of Ordu-Giresun (OR-GI) Airport, Turkey’s first airport to be built on the sea.

Speaking at the ground-breaking ceremony in Ordu’s Gulyali town, Turkish Interior Minister Idris Naim Sahin said Turkey’s Black Sea provinces of Ordu and Giresun had been waiting for this historic day for years. Sahin noted that OR-GI Airport would turn the region into an important center for sports, tourism and arts.

Turkish Transportation Minister Binali Yildirim, on his part, said that people of the region had been waiting for an airport since 1970, however, none of the governments had managed to initiate such project until Justice & Development

(AK) Party’s ruling. “Now, this legend is coming true. Today, we are at the ground-breaking ceremony and I hope the project will be completed in a short time,” Yildirim said.

The groundbreaking ceremony for OR-GI Airport was held in northern Gulyali town, located 19 km to central Ordu and 25 km to Giresun. With terminals to be constructed on a 16,000 square-meter field, OR-GI Airport is expected to have

the capacity to host 2 million passengers annually. Nearly 500 people will work in the construction phase of the airport per year, while 300 personnel will be employed once it starts operating. n

4.4 million Tourists Visited Istanbul in 7 months of 2011 Turkish Culture and Tourism Ministry Istanbul Directorate announced the number of foreign tourist arrivals to Istanbul in July 2011. According to the report, a total of 916.486 tourists visited Istanbul in July 2011; an increase of 11.8 per cent compare to July 2010. The number of international tourist arrivals between January and July in 2010 and 2011 were 3.912.908 and 4.480.371 respectively. It means an increase of 15 per cent in the

first seven months of the year compare to same period last year. In the first seven months of 2011, following nationalities visited Istanbul: German:%12.1, Russian:%6.2, USA:%5.4, French:%5.3, British:%4.8, Italian:%4.6, Iranian:%4.2, Dutch:%3.1, Spanish:%2.2, Japanese:%2.0, Ukrainian:%1.9, Azerbaijani:%1.9, Austrian:%1.8, Iraqi %1.8, South Korean:%1.7, Other nationalities: 40.9 n

Turkey Still Most Popular for Russian Tourists According to the Association of Tour Operators of Russia (ATOR), Turkey is still a leading destination in July in number of the bookings.

34.7% of the requests in Tourindex system were for Turkey in June. However it’s for 4.3% less than in June 2010.

8 NewFocus

The decrease of number of the bookings for Turkey in June can be explained by the great number of the early bookings in March and April, assure the experts.

The total number of the requests for Turkey decreased by 60% in June 2011 in comparison with June 2010. However it didn’t prevent Turkey from leaving behind Greece with the indicator of the demand for 12%. The number of the requests for Greece decreased by almost in two times in June in comparison with the same period of last year. The 3rd place took Egypt with the share of 9.1% (-2.6% in comparison with last year). The number of the requests for Egypt declined by more than 60% in June 2011 in comparison with June 2010.

Spain had 7.4% of the requests in June (+1.2%), the share of Bulgaria amounted

September & October’2011

to 4.8% (4.2% in 2010), Cyprus received 4.7% of the requests (+0.4%), Italy got 3.4% (+0.7%), Thailand had 3.2% (increase in two times), Croatia got 3.1% of the requests (3.3% in 2010) and Montenegro had 3% (2.5% in 2010).

The number of the processed requests decreased by 53% in June 2011 and amounted to 396 thousand (838 thousand requests in June 2010).

The list of the first 6 tour operators in number of the requests in Tourindex system looks as follows: Pegas Touristik (10.2%), Tez Tour (9.3%), Coral Travel (8.5%), Natalie Tours (7.5%), Russian Express (5.7%), Sunmar Tour (5.6%). 53% of the requests were for the rest of the companies. n

Focus On TURKEY NEWS

Museum Pass Istanbul Cards for International Travelers Turkish Culture and Tourism Minister announced last week the introduction of the Museum Pass Istanbul Card for tourists visiting museums of Istanbul.

The Museum Pass Istanbul Card allows travelers to enter into Republic of Turkey Ministry of Culture and Tourism -owned museums in İstanbul. It costs 72 Turkish Liras and permits a single entrance to the museums for a maximum of three days or 72 hours. International travelers can purchase The Museum Pass Istanbul at four- and five-star hotels, mobile card stores and Tourism Information Offices.

This is a great solution for tourists who want to see the masterpieces of İstanbul that everyone talks about. No more standing in queue, this pass allows you to go straight to the turnstile and save

time.

There are 6 museums which travelers can enter easily with this card. The museums are as follows; Hagia Sophia Museum, Topkapi Palace Museum (except Harem Apartments), Chora Museum, Istanbul Archaeological Museums, Museum of Turkish and Islamic Arts, Istanbul Mosaic Museum.

The ministry in cooperation with the Association of Turkish Travel Agencies (TÜRSAB) introduced Museum Card in

2008 for Turkish citizens only in order to bring Turkish people to the museums. n

Istanbul Design Biennial Announces its Theme: Imperfection

The Istanbul Foundation for Culture and the Arts (İKSV) will present the first Istanbul Design Biennial which will take place from October 13 to December 16, 2012.

The Istanbul Design Biennial will explore a wide range of fields, from urban to architecture, interior, industrial, graphic, fashion, textile and new media design.

Exhibitions, thematic installations, workshops, seminars and presentations will take place throughout Istanbul, linked by the unifying theme of the first biennial: Imperfection.

The first Istanbul Design Biennial has adopted this theme at the suggestion of Mr. Deyan Sudjic, a member of its advisory board who is the Director of the Design Museum in London.

“Imperfection is the theme of the first

10 NewFocus

An open call for designers who are interested in taking part will be made in October 2011. The Istanbul Design Biennial is an initiative of the Istanbul foundation for Culture and the Arts. It is aided by an advisory committee.

Istanbul Design Biennial Advisory Board Members are (in alphabethical order) Associate Professor Mr. Mehmet Asatekin, Industrial designer, Faculty Member at Bahçeşehir University; Mr. George BeylerIan, Founder of Material ConneXion; Mr. Levent Çalıkoğlu, Art Historian, Chief curator at Istanbul Modern; Mr. Bülent Erkmen, Graphic Designer, Founder of BEK Design and Consultancy; Prof.

John Heskett, Dean of Design Faculty at the Hong Kong Polytechnic University; Ms. Istanbul Design Biennial, and there Defne Koz, Industrial Designer, is nowhere better to explore it than Founder of Defne Koz Studio; Mr. in Istanbul, a city of infinite layers, Faruk Malhan, Architect, founder of charged with the vitality that comes Koleksiyon Mobilya; Mr. Alphan Manas, from engaging with rapid urban, social Futurist, Brightwell Holding Chair of the and cultural change. Istanbul as a city, Board of Directors; Ms. Sevil Peach, is far from perfect, yet it is one of the Founder of Sevil Peach Architecture most exhilarating and dynamic centres & Design; Mr. Deyan Sudjic, Director in the world. Its special quality is that of the Design Museum, London; Prof. it makes so much from the imperfect, Uğur Tanyeli, Architect, Faculty the inexact and the provisional. As a theme, “Imperfection” will both celebrate Member of Yıldız TechnIcal UniversIty Faculty of Architecture and Editor-InIstanbul’s distinctive creative qualities Chief of Arredamento Architecture and encapsulate a wider discussion Magazine; Prof. Ilhan Tekeli, Honorary about the nature of design in the contemporary world. It will tell the world Member of the Turkish Academy of something about Istanbul and offer the Sciences; Mr. Alexander von Vegesack, Chairman of the Board of Vitra Design world a sharp insight into the nature of contemporary design. Imperfection is a Foundation. n new take on old ideas.

September & October’2011

Focus On TURKEY NEWS

Istanbul Soon to Have a Museum Island

In Brief Former Deputy Undersecretary at Turkish Culture and Tourism Ministry; Özgür Özaslan has been promoted to the Undersecretary at the ministry. l Mr. Pasquale Baiguera appointed as General Manager of the Radisson Blu Conference and Airport Hotel, Istanbul. l Dedeman Hotels & Resorts International appointed Murat Yilmaz as Business Development Director. l Füsun Özsoy has been appointed Amanruya Resort located in Bodrum, Turkey as Sales Manager. l Emirates Palace has announced the appointment of Bugra Berberoglu to the position of new General Manager to the $ 3.1 billion property. l Dedeman Zonguldak Hotel announced the appointment of Ibrahim Çelik as the new General Manager. l Félix Murillo has been appointed as General Manager of the Four Seasons Hotel Istanbul at Sultanahmet. l

Turkish Culture and Tourism Minister Ertugrul Gunay, Mayor of Istanbul Metropolitan Municipality Kadir Topbaş, Governor of Istanbul Hüseyin Avni Mutlu, and Adalar (Islands) District Mayor Mustafa Farsakoglu took one-day tour to Yassiada and Sivriada together with the press.

Yassıada and Sivriada are ones of the Princes’ Islands in the Sea of Marmara. The islands are officially a neighbourhood in the Adalar district of Istanbul, Turkey.

Mr. Gunay said that Yassiada would become a museum island.

“We will build a museum of democracy here.

However, it will not just be a museum, but a place for cultural activities as well. We expect it will also have accommodation facilities, a showroom and auditoriums,” said Gunay.

Mr.Gunay and the accompanying delegation visited sports hall which was turned into a court hall after May 27 (1960) military coup.

Mr.Gunay said representatives of an elected political ruling, including the president and the prime minister, were here in the court hall after May 27 military coup.

“All the representatives of the Democracy Party government were kept under arrest in this island after May 27 military coup and were judged in an extraordinary court there. The most merciless judges convened and hearings which ashamed legal and democracy history were made,” he said.

This hall will be converted back into a courtroom where we will try to show the lawlessness and present the court rulings of the time. The cells where Menderes, Celal Bayar and other statesmen stayed in will be included in the museum and their belongings will be on show.

The 1960 military coup toppled the Democrat Party (DP) government led by Prime Minister Adnan Menderes. On May 27, 1960, the military overthrew the democratically elected Menderes government and the military junta took control of the administration alleging that the state’s secular character was at risk. According to officers who staged the coup, it was aimed at putting an end to activities against secularism in the country. However, it is widely believed the coup was carried out to restore the administration to its original state, where power was shared only among the elite of the country.

12 NewFocus

September & October’2011

l

New country directors of Turkish Culture and Tourism Ministry are : Austria - Songül Camgöz, France - Gökhan Çete, Denmark - Umut Özdemir, Iran - Ahmet Yakup Erkılıç, Kazakhstan - Seyit Ahmet Aslan, Saudi Arabia - Hüseyin Es, Italia – Şahika Günten Güney, Germany ( Frankfurt )- Aysun Karayel, Germany (Berlin)- İsmail Göçmen Sonkaya, USA ( Los Angeles ) Özgen Türkgücü, Poland - Abdullah Kasım, Bulgaria - Cemal Tekkanat, Tacikhstan - Nilgün Kılıçaslan, Uzbekistan - Cihan Varlık.

Özgür Özaslan

Pasquale Baiguera

Ibrahim Celik

Murat Yilmaz

Fusun Ozsoy

Bugra Berberoglu

Felix Murillo

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Focus On WORLD NEWS

Antalya to Host International Golf Travel Market 2011

selected as the host of IGTM, which is a globally important event, and look forward to welcoming the industry’s leading golf tourism suppliers, buyers, official dignitaries and media from across the globe to Belek and Antalya.

«Since the opening of Belek›s first golf course, The National Golf Course, and the establishment of the Turkish Golf Association, in the early 1990s, Belek has benefited from huge investment with 14 top golf courses attracting a International Golf Travel Market (IGTM) large and growing number of announced that Belek, in the Antalya international visitors. In 2009, 349,000 region of Turkey, will host the 14th rounds of golf were played, while edition of the world’s premier global 400,000 rounds were played in the first event for golf tourism suppliers, buyers ten months of 2010. and media, from November 14-17, 2011.

Belek, on the Mediterranean coast, just Belek, one of the fastest growing and 30 kilometres from Antalya airport, is at most successful golf destinations in the the heart of Turkish golf. The hotels are world, close to the cosmopolitan city all 4 and 5-star standard and offer an of Antalya on Turkey’s Mediterranean excellent range of leisure facilities, with coast, boasts 14 world-class golf plenty to explore in the surrounding venues, featuring signature designed area. golf courses by Sir Nick Faldo and Colin «The climate has proven to be a clear Montgomerie, among others, plus a attraction to Turkey, with people first wealth of high quality hotels. visiting the country for its sun, sand and Öner Uygun of Millennium Golf, sea, as well as its historical and cultural commented: “We are delighted to be appeal,» added Öner Uygun. «With the

ILTM – Cannes, 5 - 8 December

added benefits of high standards of service and accommodation, good value for money, and of course, a fantastic range of international standard golf courses, we are confident that visitors to Turkey and next year›s IGTM will have a great experience.»

Mark Walsh, Group Exhibition Director of Reed Travel Exhibitions, said: «Turkey, the 2008 IAGTO Best Golf Destination winner, and Belek Antalya, in particular, has enjoyed spectacular recent success and now is the right time to host the world›s largest gathering of golf tourism professionals in this exciting destination.

«The quality of the golf courses and resorts in Belek is outstanding, and combined with an excellent conference facility, The Antalya Expo Centre, we have all the necessary logistics to make IGTM 2011 a global success.»

Antalya boasts the world›s 26th busiest international airport with nearly 10 million passengers in 2010, an increase of more than 23% year-on-year.

IGTM will take place November 14-17, 2011, the week after the World Travel Market, London, also a Reed Travel Exhibitions event.

For more information about IGTM, please visit: www.igtm.co.uk or visit www.iagto.com

ILTM 2011 is due to be held in Cannes from 5 - 8 December. This unique event is ideal for buyers and suppliers working within the International luxury travel sector who strive to provide the ultimate customised luxury experience.

Programme Monday 5 December 17.00-19.00 20.30-21.30

ILTM Ultratravel Forum View full programme details ILTM Welcome Reception in partnership with Conde Nast Traveler

Tuesday 6 December 09.00-12.30 12.30-13.30 13.30-18.00 20.00-01.00

ILTM Pre-Scheduled Appointment Programme, Open Networking & Spotlight on Luxury Lunch Break/ Lunch Appointments ILTM Pre-Scheduled Appointment Programme & Open Networking ILTM Official Party @The Hotel Martinez

Wednesday 7 December 09.00-12.30 12.30-13.30 13.30-18.00 18.00-19.00

ILTM Pre-Scheduled Appointment Programme, Open Networking & Spotlight on Luxury Lunch Break/ Lunch Appointments ILTM Pre-Scheduled Appointment Programme & Open Networking ILTM Business Networking Cocktail

Thursday 8 December 09.00-12.30 12.30-13.30 13.30-17.00

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ILTM Pre-Scheduled Appointment Programme, Open Networking & Spotlight on Luxury Lunch Break/ Lunch Appointments ILTM Pre-Scheduled Appointment Programme

NewFocus September & October’2011

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Focus On WORLD NEWS

World Travel Market’s Social Media Revolution

World Travel Market, the leading global event for the travel industry, is for the first time reaching out to the global online travel community with the launch of a new travel blog, a number of social media webinars and an extensive social media programme taking place during the exhibition.

The all-encompassing WTM Social Media Programme has been designed to connect with the thousands of people and companies that make up the online travel community, to encourage interaction year-round and especially during World Travel Market 2011.

The World Travel Blogspot will go live in September, encouraging the travel communities around WTM to share, tweet and comment. The blog will look to cover travel related topics of interest to the international travel community drawing on WTM’s rich content and official programme of events.

WTM have also identified a demand within the travel community for education on how to develop, launch, manage and measure effective social media campaigns. The paid for social media webinars that will be published during October, will feature an underlying theme of ‘Social Media Business Class – how to future proof your travel business’.

During the four days of WTM (Monday 7 – Thursday 10 November) an extensive

programme of social media activities have been planned to educate and engage participants.

The highlight of the programme is the two day Social Travel Market (STM) taking place Wednesday 9 November (North Gallery Room 10) and Thursday 10 November (North Gallery Room 4/5). The STM will be made up of competitions, keynote speeches, panel debates and practical workshops covering a range of topics such as: The ROI of paid travel blogging Video – Your most important social media tool?

The Perfect Travel Tweet How to supercharge your blog STM (@socialtrav) is free to attend for WTM visitors and is organised by travel writer Mark Frary (@markfrary) and The Sunday Times Online Travel Editor Steve Keenan (@stevenkeenan).

“Social Travel Market is aimed at bloggers, digital marketing executives, PRs and anyone in the travel industry interested in tools such as Facebook, Wordpress, Twitter and the next generation of networks such as Google+,” said Frary. “We have a cracking line-up of speakers confirmed already, including Fortune Cookie’s Justin Cooke, Granturismo’s Lara Dunston, VisitBritain’s Pleasance Coddington and Juantxo Llantada of the Valencia Regional Tourist Board with more big names to come.”

On Monday 7 November, the International Federation for Information Technologies in Travel and Tourism (IFITT) Conference will be hosted at

WTM with keynote speaker Professor Dimitrios Buhalis, e-tourism specialist from Bournemouth University.The workshop is set to discuss Technology and Social Media enabled Real-time Service Management in Hospitality and Tourism.

Tuesday 8 November, Platinum Suite 1, 14.00 – 15.00 plays host to Genesys, The Travel Technology Consultancy and their session on Making the Most of Social Media. Paul Richer, Senior Partner of Genesys will discuss how to make social media work for your organisation.

Also on Tuesday 8 November Travel Bloggers Unite will be presenting case studies to help demonstrate the best practice for working with travel bloggers and how they can provide impressive ROI for your organisation. This is taking place in North Gallery Room 8 from 15.30 – 16.30.

World Travel Market Exhibition Director Simon Press said: “Social media continues to grow in its influence over all industries. Tourism being very consumer led needs to embrace, engage and utilise the tools that are available.

WTM is looking to help educate the industry with the expanding Social Media programme and input from some of the leading companies that specialise in social media”.

Delegates will be encouraged to tweet and submit questions during the panels and presentations. For the full WTM Event Programme including dates of sessions and timings please visit www. wtmlondon.com/eventprogramme

City Fair 2012 to be Held in London Following the success of the inaugural City Fair, ETOA and ECM are pleased to announce that it will soon be possible to register for City Fair 2012, also to be held in London.

This year’s full-day workshop saw over 80 city tourist boards from 23 European countries, along with their partners, meeting with operators following ETOA’s long-established system of pre-arranged appointments. A broad mix of destinations attended and the event offered a unique opportunity for buyers to source product and also gain new ideas.

“City Fair provided a fresh approach to promoting European destinations to the operators, with a healthy mix of tourist boards and other key suppliers”, said Paul Wagner, Purchasing Director at Travel Plaza Europe. “This was extremely useful for the product teams to discuss business opportunities with

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NewFocus September & October’2011

a real destination focus. It was a really valuable day.”

City tourist boards showcased many new accommodation options, attractions and initiatives. Larger cities took several tables for all their partners; 14 in the case of Paris.

“We and our partners found the fair very exciting and useful.

It was well-organised and well-conceived, offering a wide range of opportunities to network and do business”, said Eugenio Raez of Paris Ile-de-France Tourist Board.

Meanwhile, smaller niche and emerging destinations were able to promote new ideas to a broad range of long and short-haul operators. “It was a great appointment system and very efficient format”, said Susanne Hoeller of Graz Tourismus.

If you are a hotel, attraction or tourism provider and you would like to attend the event, make sure your city doesn’t miss out.

City Fair 2012 details: When: 25th June 2012 Where: Wembley Stadium, London

R E T S I G E R R O F W O N

2011

WTM. Means Business

07-10 NOV 2011 • ExCeL LONDON • Network with senior buyers and exhibitors • Discover new travel trends and technology • Give your company the competitive edge with knowledge and advice from industry experts

Find us on:

WTM Official Premier Partner

WTM Official Supporting Publication

Register online: www.wtmlondon.com/sm

Focus On WORLD NEWS

ITB Asia 2011 Announces Largest Ever Conference Programme

Messe Berlin (Singapore), organiser of ITB Asia, ‘The Trade Show for the Asian Travel Market’, has announced the largest conference programme line-up ever for this year’s show with the addition of two new conference partners – TTG Asia and the Singapore Tourism Board.

Currently in its fourth year, ITB Asia is known for having successfully established a credible and international knowledge-sharing platform alongside the trade show, through the series of conferences, seminars and workshops it organises. Held from 19-21 October in Suntec Singapore, ITB Asia delegates can look forward to attending two new events; the inaugural TTG Travel Agent Conference and the Asia for Asia Conference, as well as the second installment of the successful ITB Asia Association Day. “With close to 800 exhibiting companies from 60 countries from all aspects of the Asian travel industry participating in the show, ITB Asia sits on the pulse of the regional travel, tourism and hospitality industries,” says Nino Gruettke, Executive Director of ITB Asia.

The TTG Travel Agent Conference held on 21 October is an opportunity not to be missed for travel agents looking to learn from the best in the industry. It is the region’s first travel agent conference

organised by TTG Asia Media and promises to deliver practical know-how and tangible learning points that travel agents can apply to their businesses to elevate success. Covering a range of topics, the conference includes case studies of super agents and tips for success in customised travel and online businesses. Entry is free for ITB Asia delegates and TTG Asia subscribers.

The fifth Asia for Asia Conference, organised by the Singapore Tourism Board in conjunction with The Asian Association of Convention and Visitor Bureaus (AACVB), will be held in Singapore for the very first time this year at ITB Asia. Themed ‘Asia Rising: The Future of Meetings’, this year’s Asia for Asia Conference will explore the macro trends of the Asian travel industry, offering valuable insights and learnings from the experts, innovators, leaders and trendsetters of the meetings industry. The Asia for Asia Conference will be held on 20 October and attendance is by invitation only for selected ITB Asia delegates.

Encouraged by the overwhelming success of the introduction of ITB Asia Association Day last year, the conference will be back this year on 20 October as well as with new features such as a specialist forum dedicated to understanding and growing the association meeting sector in Asia.

Renowned Association speakers will helm in-depth panel discussions on topics relating to association

management and the challenges in holding association meetings in Asia.

Association Day represents the joint collaboration and international expertise of key industry players Messe Berlin, ASAE: The Center for Association Leadership, Ace: Daytons Direct and Suntec Singapore. Entry is open to ITB Asia hosted Association buyers only.

Held in conjunction with ITB Asia, the seventh Web In Travel (WIT), will once again see the gathering of leaders in the travel distribution, marketing and technology industry. The intense twoday WIT conference centered around the theme ‘Find Your Groove’ (18-19 October) will be preceded by ‘WITovation Bootcamp - Entrepreneurship & Innovation’ (17 October) and followed by four ‘ITB Asia Clinics’ (20-21 October).

Delegates interested in attending WIT can register separately at www. webintravel.com.

Focusing on industry how-tos with tips from experts such as TripAdvisor and RateTiger, ‘ITB Asia Clinics’ is free for all ITB Asia 2011 visitors and exhibitors.

ITB Asia is a unique international platform that unites the travel and tourism industry to exchange valuable insights and business leads; attracting 6,605 attendees and 720 exhibitors from over 60 countries in 2010. ITB Asia is also a partner event of TravelRave, a mega travel and tourism festival week organised by the Singapore Tourism Board to be held in Singapore in October 2011.

Successful Philadelphia Travel Show Attracts New Exhibitors The success of the 2011 Philadelphia Inquirer Travel Show, owned and managed

by J2L Events, proved that Philly consumers are ready to travel again.

As a result, the January 14-15, 2012 event, scheduled in downtown Philadelphia’s PA Convention Center, is posting huge year-on-year growth in booth sales.

“Many of our 2011 exhibitors are adding to their booth space, and we’re seeing many new companies commit, so we expect a full show floor next January,” said J2L president Jeremy Garrett. “We’re seeing successful sales because the show delivered quality consumer attendees who were highly educated, had high disposable income, and had a strong desire to travel, especially with our exhibitors.”

According to results from the show’s consumer attendee survey: • 75% of attendees are 45 years and older • 50% report income of $100K+ • 69% hold college graduate degrees and beyond • 93% were either satisfied or very satisfied with the Travel

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Show • 90% will attend the 2012 Travel Show • 63% plan to book within the next year; 42% want to book within 3 months of the show • 86% plan to book with show vendors • 68% spend $3K+ annually on travel; 40% spend $5K+ annually J2L, which manages the U.S.’s top-attended and top-grossing Boston Globe Travel Show, launched its own show in the Philly market to deliver a quality travel event that would bring local and international suppliers together with readyto-book travelers. Philadelphia ranks second behind New York among all Northeast markets in travel spending, ranks fourth nationally in generating Florida visitors, and is ranked fifth nationally for both Caribbean visitors and cruise travelers.

The Philadelphia Inquirer returns as title sponsor and Crown Cruise Vacations already has committed to a show sponsorship, doubling their booth space from 2011. The 2012 event will feature famous travel personalities and live music, as well as interactive areas including wine tastings, cultural food demonstrations, on-site bookshop, and Kid’s Zone. The show will be marketed through a distinctive multi-media ad campaign valued at $600,000 that will net more than 40 million impressions in the Philly area.

Focus On AIRLINES

Turkish Airlines to See Record Passenger in 2011 Turkey’s national air carrier, Turkish Airlines, announced that it carried 18.1 million passengers between January and July, 2011.

Turkish Airlines said that the number of passengers it carried in the first seven months of 2011 went up 10.6 percent when compared to the same term last year and reached a figure of 18.1 million.

During the same term in 2011, passenger occupancy went down 2.4 percent and was recorded as 71.1 percent.

In 2010, the number of passengers Turkish Airlines carried is increased by 16 percent to 29 million compare to one year earlier and the passenger load factor is increased by 2.8 points from 2009 to 73.7 percent. Within this perspective, it is clear that

Turkish Airlines is likely to have a record year in 2011.

Turkish Airlines has been named the “Best Airline in Southern Europe” and the best quality in economy class with the inflight service which is being served by Turkish Do&Co, according to the Skytrax results of the evaluation 2010.

Meanwhile the airline marked its name on the 3th place in the best airline companies in all Europe countries.

Based in Istanbul, Turkish Airlines is one of the fastest growing airline companies in the world. A Star Alliance member carrying approximately 25 million passengers a year, Turkish Airlines posted 286 million Turkish lira (approx. US$160 million) net profit in 2010. n

Kobe Bryant Attended Barcelona - Manchester United Match Sponsored by Turkish Airlines Kobe Bryant, Global Brand Ambassador for Turkish Airlines made several appearances at end of July friendly game between FC Barcelona and Manchester United in Washington, D.C. World’s two giant football clubs, Manchester United and FC Barcelona, met at a friendly game sponsored by Turkey’s national air carrier Turkish Airlines (THY) in Washington’s FedEx Field on Saturday.

Turkish Airlines, the official partner and air carrier of both football clubs, was widely promoted with commercials on screens and posters.

World-famous American basketball player Kobe Bryant, who has won five NBA championships, has twice been the scoring champion of the NBA and named “Most Valuable Player” of the NBA finals for the past two years, displayed a performance on the green field at halftime. Turkish columnist Ertugrul Ozkok accompanied Bryant during the show.

Manchester United defeated Barcelona 2-1 in the friendly game.

Wearing a THY-logo t-shirt, Kobe Bryant also presented the cup to Manchester United after the game.

As a sponsor of both FC Barcelona and Manchester United, Turkish Airlines participated in and sponsored a variety of events throughout the weekend including press events, open trainings, the presenting match and the 4th Annual Celebrity Soccer Challenge.

A pioneer in the aviation industry and a member of the Star Alliance network

since April 1, 2008, Turkish Airlines is known for its impeccable service, flight safety and connectivity worldwide.

Turkish Airlines currently flies to 183 destinations, including 142 international and 41 domestic lines. In the Americas, Turkish Airlines currently offers non-stop direct flights from New York, Chicago, Washington, D.C., Los Angeles, Toronto and Sao Paulo.

At the World Airline Awards in June, Skytrax, a world recognized brand associated with air travel excellence in the 21st century, named Turkish Airlines “Best Airline Europe,” “Best Premium

Economy Seats” for its all-new Comfort Class and “Best Airline Southern Europe.” The awards were based on a 10-month consumer satisfaction survey in which 18.8 million airline customers participated.

Turkish Airlines has its global headquarters in Istanbul, a gateway between east and west that allows visitors an unrivaled glimpse into world history, the chance to experience one of Eurasia’s most cosmopolitan destinations and a hub for travel to other cities in Europe, Asia and the Middle East. n

NewFocus September & October’2011

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Focus On AIRLINES

Singapore Airlines Launches Istanbul-Athens Service from Istanbul to Athens.

These new services will present customers from Turkey and around the region more travel options.

Mr. Ang Beng Siong, Singapore Airlines General Manager Turkey, said, “ We anticipate the new flight service between Istanbul and Athens to boost tourism and business exchanges between the two cities. It will bring about greater connectivity for travellers around the region and is ideal for customers seeking a weekend escape to the riches of Athens.” Flights from Istanbul have also been re-timed to arrive in Singapore slightly later than the current services, offering customers with connecting flights onward from Singapore less time in transit and more convenient connection options. Detailed flight schedules are set out in the following From 31 October, Singapore Airlines will and Istanbul will increase from four to six page. Both Singapore-Istanbul and commence new flights between Istanbul times weekly from 30 October, subject to Singapore-Istanbul-Athens return and Athens. In addition, the current regulatory approval. services will be operated with Boeing 777non-stop services between Singapore Of these, three of the flights will carry on 200ER aircraft. n

Antalya Airport Named Best Airport in Europe

The Airports Council International (ACI) Europe awarded an airport in south of Turkey as the best airport in Europe in regard to passenger category.

This year’s ACI Europe award in the “1025 million passenger” category went to ICF Antalya Airport. Antalya had won this award because the airport had the best quality, security and social responsibility performance, ICF Airports Antalya Airport Director General Alexander Laukenmann said during a ceremony at the airport.

Antalya Airport hosted 10 million passengers in the first half of 2011, including 2,131,000 domestic and 7,771,000 international passengers. ACI

EUROPE counts around 400 airports in 46 European countries among its membership.

The ACI EUROPE Best Airport Awards cover four categories of airport, including 1-5 million passenger, 5-10 million passenger, 10-25 million passenger and over 25 million passenger categories, and aim to recognise achievement in core activities such as

customer service, retail, security and environmental awareness. n

Air Astana Reports Strong 2011 First Half Results

Kazakhstan’s principal airline Air Astana has posted profit before tax of $36.9 million for the first half of 2011, an increase of 10.4% over 2010.

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Revenues rose by 18,7% to $346 million and passenger numbers increased by 16.4%.

The airline’s president Peter Foster stated that the results were “Satisfactory. Whilst margin has been affected by fuel price rises of one third, all markets have continued to strengthen resulting in robust revenue growth”. During the period Air Astana took delivery of the first two of six Embraer 190s, bringing the total fleet size to 24. It increased

NewFocus September & October’2011

frequencies on all of its central Asian/ CIS routes and launched new flights to Samara in southern Russia and Tbilisi in Georgia. “Regional routes in particular have exceeded expectations” Foster stated.

The airline remains cautious for the year as a whole because of increased fuel costs and general inflationary pressure.

It was recently awarded 2nd Best Airline in Eastern Europe by Skytrax and completed installation of lie flat seats in the business class cabins of its Boeing 757 fleet. The same seats will be installed into its Boeing 767s later this year. It obtained EASA licenses for its new workshop complex at Almaty Airport, the first of its kind in central Asia. n

Focus On AIRLINES

Lufthansa Group Carried 50 million Passengers in First Half 2011 In the first six months of 2011, Deutsche Lufthansa AG carried 50.2 million passengers.

This represents an increase year over year of 10.1 per cent in the number of passengers opting to fly with carriers in the Lufthansa Passenger Airline Group.

The Group raised capacity in the term by 11.9 per cent, while sales rose by 9.1 per cent. The seat load factor fell by 1.9 percentage points on the prioryear level to 75.4 per cent. Passenger numbers grew in all traffic regions but the biggest rise came in Europe, largely owing to the improved traffic performance of Lufthansa Passenger Airlines in the region: Larger aircraft and the introduction of the new cabin on European routes increased capacity in the first half 2011 as well as sales and the passenger count. Overall, the Lufthansa Passenger Airlines raised the number of passengers in the first

with Austrian Airlines, around 2.8 million passengers chose to fly with bmi and around 3.4 million with Germanwings.

Lufthansa Cargo increased transported volumes by 14.8 per cent to 953,000 tonnes in the first six months half by 14.8 per cent to a total of 31.2 and returned a high load factor of 69.1 million. Capacity was up by 14.5 per per cent. The cargo carrier remained cent, sales by 11.4 per cent. The accordingly on the growth path at the passenger load factor fell against the halfway stage in 2011. The first-half year-earlier level by 2.1 per cent to business figures of the Lufthansa 75.7 per cent. Passenger numbers Group will be released on 28 July 2011 for Lufthansa Passenger Airlines increased in all traffic regions and most and will then be available for download of all in Europe as well. In the first half from 8.00 CET at www.lufthansa.com/ year, SWISS carried around 7.8 million investorrelations passengers, a further 5.1 million flew

Air Arabia Nominated for Best Airline Award at the My Planet Travel Awards

Air Arabia, the first and largest lowcost carrier (LCC) in the Middle East and North Africa, has been nominated for the “Best Airline” category at the My Planet Travel Awards.

Air Arabia (PJSC), listed on the Dubai Financial Market, is the Middle East and North Africa‚s first and largest low-cost carrier (LCC). Air Arabia commenced operations in October 2003 and currently operates a total fleet of 28 new Airbus A320 aircraft, serving 66 routes from three

hubs in the UAE, Morocco and Egypt. Air Arabia is an awardwinning airline that focuses on offering comfort, reliability and valuefor-money air travel. The My Planet Travel Awards are a unique partnership with Russia’s main state television group, All-Russian State Television and Radio Broadcasting

Company (VGTRK), represented primarily by Moya Planeta TV, Russia’s leading travel and leisure network.

Voted for exclusively by the Russian public and by Russian travel industry professionals, the My Planet Travel Awards provide a snapshot of the growth of this dynamic market.

Following a huge nationwide awareness campaign, thanks to the coverage of the event’s TV partners, and a public online vote, the awards will culminate with a gala dinner at which the winners will be announced.

With guests from Russia and around the world, the dinner will take place on 22 September 2011.

All nominees go forward to the public vote which will be open from 1 August to 10 September 2011 on the My Planet Awards website.

Visit our new website Arab Turkish Travel Gazette www.arabturkishtravel.com NewFocus September & October’2011

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Focus on Cover Story

Festivals in Turkey

We

started to write importance of festivals on tourism in our last issue. Now we will introduce to you details of festivals in Turkey.

Mersin and Side festivals are directed in a professional way by former General Manager of State Opera and Bale,trombone player Mr.Buharalı Buharalı and we have an interview with him.

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By Maija & Omer Kocaman Mr.Buharalı, as you have been arranging big festivals in Turkey, could you tell us about the structure and present situation of festivals in Turkey?

The very first thing you have to think after you have desided to arrange a festival, is the future, the continuity of the festival.

When planning a festival, it is more important to think how to

make the festival to survive from year to year and keep it active, than the decision to make a festival itself. To be able to do this, festivals should be organised by a team of professionals. Of course there are also festivals organised by volunteers but also they must have a professional as a head of their team to show the right way to proceed. We know that there are many local and international

Focus on Cover Story

Remzi Buharalı

Born in Kırklareli 1963. Primary, secondary and 19 Mart Lise in Samsun, afterwards studies in Ankara State Conservatory (Cebeci) trombone section. Before starting studies in concervatory, private lessons for a year from pedagog Fevziye Bartu. Together with Ankara Youth Chorus several concerts in Turkey and abroad , prof.

Muzaffer Arkan as a sef of to chorus.

Graduated in 1987 from Ankara State Concervatory trombone section under guidance of Docent Metin Yalcin and was then joined to the Orchestra of Ankara State Opera and Bale.

1995 trombone group deputy chief in tje orchestra, 1996 manager of the orchestra and from 1998 for two years as debuty general manager. Between years 2000-2005 general manager of the State Opera and Bale. For eight years between 1998-2005 arranged International Opera and Bale Festival in Aspendos. In 2005 given medal of co-operation by President of Italy.

Artistic director for International Music Festival in Mersin and International Culture and Art Festival in Side, both members of EFA. Represents Turkey in Germany, Munich europamusicale “ Music Foundation” and host Tvprogram “Sunday Concerts” in TRT music channel every Sunday.

festivals like this in our country. With this kind of professional guidance, there is the chance to be successfull.

Festivals which are promoting local products and local art festivals should be kept separate. As a matter of fact, festivals which are promoting local products actually are more promoting days, local happenings. Unfortunally we are using this foreign origin word festival for all this kind of happenings.

Already using this word festival brings publicity, not how and in which way the festival is arranged. It should be decided whether you will arrange a

happening or a festival. Of course it is not possible to go through all this name by name but after all, festivals with high quality program and artists, are the real festivals and they are leaving a long lasting footprint to the area and to the whole country.

You have to improve and enlarge the festival you are arranging and to be able to do this you have to keep a certain standart and quality. To promote something with the quality of the product, it meens marketing.

This should be done both domestic and internationally. Sometimes it is more We know, that as a result of your work, easy to make things from abroad to be festivals in Aspendos, Mersin and Side accepted. Why? If we look at festivals are members of important international which I have been arranging, the organizations. Could you tell us more program has allways also so called high about these festivals and how have quality performances. you managed to get famous artist to participate these festivals. What did you want to do? What are your goals?

NewFocus September & October’2011

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Focus on Cover Story

This means classical music, jazz, authentic music, bale and modern dance.

The impact of international performers sometimes gives more than expected and when the locals also are aware of this, they give their support with full heart.

This is why you have to think and address to three different groups; locals, domestic and international. This makes promoting the festival easier but at the same it puts you under a pressure; to keep the same quality level also next year. membership Union of Festivals, During the years I was organizing 5. Place of ten best organiced Opera and Bale festivals, result of a study made Festival in Aspendos, by Independent Newspaper, TSEISO-9001/2000 international we got 4 important international certificate of quality Years 2005 nominations and 2006 among the ten best festivals in Europe according to and prices. We also got EFA German Festspiele Magazin, So I can see, that I have achieved the things I planned during this period. Of course these prize were valid for that time beeing.

Also Festivals in Mersin and Side, which I have been arranging after Aspendos, have received several prize and are among the festivals followed world wide. The number of artists and groups, who want to take part in our festivals, is unbelievebly high.

This means that if a festival is

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NewFocus September & October’2011

arranged in the area, culture tourism also has to take this in to consideration and has to act accordingly.

What is the importance of festivals in promoting the area and tourism?

In your opinion, what is the mission of festivals in this aspect?

This question brings up again the importance of culture tourism.

Nomally we understand tourism as sun, sand and sea. For us it means also the opportunity to visit our families and spending some time in holiday resorts.

Anatolia is the homeland of many civilisations and there are many remains of ancient times all over the country. I wonder, how many of us have visited ancient sites near our homes. Or

Focus on Cover Story how many of us has taken our own children to see these places. We can not improve tourism in our country if we are not aware of our history. Cultural tourism as one of the most important branch of tourism, comes alive in festivals and in beeing aware of our historical heritage. And if these festivals are arranged in historical places, these two things are achieved at the same time. Of course, each country has the heritage they are presenting with pride. What we have, is something other countries are looking at with jealousy. To avoid this feeling of jealousy is achieved by involving also foreigners in different activities. This is how each person taking part in organization is working also as a good will ambassador to promote our coountry.

Mr.BuharalÄą, what are difficoulties we are facing when arranging festivals?

First of all of course the budget.

If you have found the neccessary money, does it mean that all the problems have been solved? Of course money isn’t everything. When you start to arrange a festival with an average budget, the most important question rising up is, what will you do if there is not

NewFocus September & October’2011

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Focus on Cover Story

enough people coming to the festival?

This brings with a danger when you are planning the program; you have to take in concideration the expectations of the audiences but at the same time you are not allowed to make the program too simple. Of course this kind of program is not done in a couple of days. The planning of next years program begins immediately after finishing the festival this year. The staff in office an other posts during the festival has to give their assistance from the beginning to the very end. Invitations to the artists and groups from abroad has to be sent very much in advance or it may happen so, that they can not come the year you have planned but the next year. When you are arranging festivals in different towns and cities, it also means that you have to spend a lot of time separate from your own family.

know the festival. How much do we know about Cannes? But we do know the film festivals. There are many more examples like this. The continuity, it is the most important thing.

What is the situation in Turkey if we think the professionalism and public organisations taking part in arranging festivals?

I can say, that we are quite succesfull in this way. There are many similar kind of festivals in our country and there is a healthy competition between them.

Maybe, this same kind of competiton we can not see in any other field in Turkey. We follow each other very closely. We suport each other. Each festival organization is sending an invitation to the others. When we are arranging festivals, which are aimed to touch people’s aesthetical feelings, this gives us also a very heavy responsibility.

In your opinion, what should be When arranging a cultural happening done to make the festival an yearly we also at the same time try to be a occasion? good example to our collegues. When The most important thing is to arrange we talk about institutionalization, it has to be supported not only in official the festival every year. The support affairs but also in communication and of local authorities is very important.

Sometimes it happens, that the festival respect. To make a succesful festival, it does not only mean a good program itself becomes more known than the but also that you makes the audiences place where it is arranged. In our country many people who do not know to feel the good athmosphere and good relationship between everybody, who anything about Salzburg are aware of the festival arranged in this town. Who are taking part in the organization. knows the place Bregenz? But they Have you made a comparison between

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NewFocus September & October’2011

similar kind of festivals in Turkey and abroad? Especially festivals organized by professionals and festivals with a very effective promotion.

In previous years, of course, we were coping the festivals abroad. Isn’t it so, that there is not a person, who will not be affected by other people and the things that they have done. When the artists are comparing festivals in Turkey and abroad, the comments about our festivals and about the professional way they are arranged , is worth of mentioning and also arousing a little jelously in others. Of course a country with a 400 years past in arranging festivals, is ahead of us in many ways.

But festivals arranged in Turkey are among the ones, which are followed regularly all over the world. I can say with pride and big happines, that we are good!

Can you tell us, what is in your opinion the effect of festivals for tourism and in promoting our country abroad?

People go to very well known festivals like in Salzburg, Verona, St. Petersburg, Munich, Mallorca, Baden Baden especially because of the program of the festival.

On the other hand, many places know also how to attract people by their food and specialities. Maybe we can find the way to promote our country and our rich Turkish Cuisine abroad by arranging festivals

Focus on Cover Story not be forgotten – culture. Persons, who started to involve in arts and artistic actions, maybe were influended by the surrounding people and society and without any special purpose they affected the neighbourhood and were part of developing their country. When we study the model person , we can see the importance culture has during all his life Festivals are arranged in every part of our country. These festivals are either local or international.

For sure, You have been following many different festivals all over the world. Can You tell us what have you seen and experinced on festival tourism?

Who ever participates a festival abroad, for sure will return home with many How do you find the infrastructure of the tourists who come because of the new experiences and good memories. It places, professionals an other items if festival and after that also the other is not only what happens at the festival you think about the festival tourism? ones, who come to the area because itself . Many things happening before of other reasons. When this can be and after the event itself, has been If you think about the infrastucture, done, also tourism agencies abroad are planned very much in detail in order the first thing is the place. I find it making their actions accordingly. to keep the audience satisfied. The very confusing that there is a problem whole surrounding, the actual festival We know, that to keep high quality in in this way. People who lived here programs in festivals is very important place, the quality of the audience and 2000 years ago built open air theatres also what happens when the event is to you. You also give high value to the with marvellous acustics but today over like departing from the festival festival tourism.

Can you tell our readers we do not have any of the kind. We about this and maybe about you plans? place. Many times there has been also are still very proud about the festivals a change to have dinner together with we are arranging in antik theatres. In As in every field, also in arranging the artist after the event. The most Ankara and Istanbul, two the most festivals there is a hard competition. In unforgettable is the dinner in Salzburg important cities in the whole country, old times, we could use a product for which we have together with Olga we do not have any concert halls we a long period of time. How much the Boradina, Sergei Lifercus and Placido could be proud of. In Europe it is very people could buy and consume and the Domingo. It was after the performance normal, that after official meetings by number of products to choose from, was of Samson and Dalila opera conducted high level states men at day time, in limited. Also children knew the family

by Valery Gergiev. As short, I would like evening the program continues in opera economy and their wishes and demands to explain “cultural tourism” like this. house or concert hall. This shows how were according to this. It is only food, “Culture gets power from tourism and proud they are about their artist and that the people has absolutely allways tourism gets from Culture.” the cultural heritage in their country. needed. When the economic status was One evening dinner, the other evening getting better, also the needs of people Mr.Buharalı we would like to thank you very much for sharing you ideas concert or some other artistic event. If were changing. The thing which we we think the situation in our country, always remember as last actually should with us. We also wish you all the success for your valuable work. our Presidents have never have this kind of possibility. This is very sad. If we think about the festival tourism, there is still a long way to go. Persons, who want to participate festivals in Salzburg and places mentioned above, are due to maket the arrangements and reservations 1 year ahead. If you leave the reservations to last minute, it very often means that you can not find the tickets and accommodation anymore. Also we must announce the programs of our festivals one year before.

This is how you can reach first NewFocus September & October’2011

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Focus On HOTELS

Yenigün Construction Opened Third Hotel in Antalya After the Zeynep Resort and Kasr-i Nehroz Hotel, Yenigün Construction Industry and Commerce opened its third property; Zeynep Golf & Spa in Antalya.

Zeynep Golf & Spa is officially opened on July 1, 2011, has 111 standard guestrooms (40sqm), 53 superior guestrooms

garden view, 3 tennis courts, professional soccer field in 68 x 105 meters in dimension.

Guests can enjoy delicious offers served at relaxing and modern hotel lobby or taste appetizing food at Main Restaurant, French A’lacarte and Mexican A’lacarte restaurants.

Located 30 km away from the Antalya International Airport;

(43sqm), 2 Honeymoon Suites (52sqm), 6 Duplex Lake Suites (83sqm), 6 Terrace Suites (65sqm), and 2 Champion Suites (122sqm).

The property has 1000sqm Spa center that include amenities such as indoor and outdoor swimming pools, fitness room, VIP massage rooms, Jacuzzis, steam bath, saunas with

Zeynep Golf Resort is 40km away from Antalya city center and 5 km away from the Belek center.

Its magnificent location next to the sea and widely structured garden invites you for rest and relaxation. Be mesmerized by the hospitality of Zeynep Golf Resort and enjoy its unique scenery and Turkish elegance. n

Ciragan Palace Kempinski Istanbul, Earns IFWTWA Excellence Award The International Food, Wine & Travel Writers Association’s prestigious award recognizes the best of the best in hospitality around the world.

The International Food, Wine & Travel Writers Association’s (IFWTWA) Excellence Awards program recognizes the world’s finest travel and tourism industry professionals as experienced by the organization’s journalist members. Ciragan Palace Kempinski Hotel, Istanbul, Turkey has earned this award for excellence in the hospitality industry.

The IFWTWA member journalist who nominated Ciragan Palace Kempinski Hotel for recognition has visited 41 countries on 6 continents and has had the opportunity to stay at some of the most luxurious resorts and hotels in the world. According to her: “None has impressed me as much as the Ciragan Palace Kempinski in Istanbul. The elegance of the decor, coupled with the attentive service and state-of-the-art technology, is beyond what I have received at most 5-star hotels. There are security scanners upon arrival at the hotel, and you are welcomed as a true guest by highly professional and gracious personnel. I was particularly impressed with management’s desire to give back to the community through the hotel’s arts programs that are open to anyone. Nevertheless, this property caters to royal families and celebrities. A suite in the palace building is considered to be one of the best three suites in Europe.”

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NewFocus September & October’2011

The award nomination was carefully evaluated and recommended by IFWTWA’s Excellence Awards Committee and the award approved by IFWTWA’s Board of Directors.

“As a winner of an IFWTWA Excellence Award, Ciragan Palace Kempinski Hotel demonstrates the professional standards that represent the best in the hospitality industry worldwide,” said Maralyn Hill, IFWTWA President.

About IFWTWA: The International Food, Wine and Travel Writers Association (IFWTWA) is a global network of journalists who cover the hospitality and lifestyle fields, and the people who promote them. n

Focus On HOTELS

Tourism Professionals Gathered at Grand Cevahir Hotel Grand Cevahir Hotel & Convention Center welcomed Summer Season with a special party together with their workers, partners and invited tourism professionals. Cevahir Holding CEO Ibrahim Cevahir announced their new General Manager Tijen Günyol Dilber.

Mr. Cevahir said, “Cevahir Hotel is very successful in city hotels sector and we are managing and continuing this success with our successful woman general Manager; Manager Tijen Günyol Dilber”. Mr. Cevahir added, “40 years ago we envy European countries and wishing such tourism success for Turkey as well.

Today we see that we already passed many of those countries in tourism. We are not part of European Union however Turkey became a popular destination hosting almost 30 million Europeans in the country. That’s because we have a good service and make good business.

And tourists revisit our country” n

Newest Amari Residences Sukhumvit Located in the heart of the Thai capital’s commercial and entertainment district, Amari Residences Sukhumvit, opened in late December 2010, will offer spacious serviced apartments with modern facilities and Amari’s renowned warm and friendly service.

With easy access to Bangkok’s Skytrain system and just a few minutes drive to the leading downtown shopping malls, the 10-storey property will feature 144 studios, one- and two-bedroom

suites. Each will offer city views and be equipped with WIFI internet access, LCD TVs, a kitchenette and bathrooms with a separate shower and bathtub.

The property will feature one dining outlet offering international culinary favourites as well as in room dining. Full laundry services will be available to guests whilst some of the larger residences will have the added convenience of a washer/dryer.

The range of recreational facilities at Amari

Residences Sukhumvit will include an outdoor rooftop swimming pool and sun deck, large jacuzzi, sauna, and children’s pool. Fitness fans can enjoy working out in the fitness centre while looking at the beautiful Bangkok skyline.

Conveniently located near a variety of major business and shopping areas, Amari Residences Sukhumvit also affords guests with easy access to Bumrungrad International Hospital. Guests also have free drop off service at BTS Phloen Chit station. n

Business Hotel of Amari Group, Amari Boulevard Bangkok rooms, including a number of stunning Deluxe Suites, designed to provide an exceptional standard of comfort. With warm personal service, each room is a model of comfort and sophistication, with broadband internet access, attractive furnishings and panoramic city views.

The Amari Boulevard offers a fitness centre and outdoor pool, complete Amari, the hotel and resort group with sun deck and pool celebrating the colours and rhythms of bar. Traditional Thai massages are modern Asian hospitality introduces the also available for those seeking total Amari Boulevard Bangkok. The Amari relaxation of body, mind and spirit.

Boulevard is a first-class city centre For those in search of fine dining, hotel, situated in one of Bangkok’s Peppermill offers a buffet of most exciting business and shopping international, Japanese and Thai areas. With easy access to Skytrain and specialities as well as an excellent a la underground stations, as well as the carte menu, and Season Thai serves airport expressway, this comfortable authentic Thai cuisine in a tropical hotel enjoys an enviable Bangkok garden setting. The Amari Boulevard location. Perfect for busy executives and also operates two popular nearby holiday-makers alike, this popular hotel restaurants: Pasta ‘n’ Noodles serves up also offers great service and a superb Italian and Thai favorites in a friendly array of amenities. ambience, and La Gritta specialises in The hotel has 309 well-appointed deliciously authentic, yet contemporary,

Italian cuisine.

Thanks to its city centre location and excellent facilities the Amari Boulevard is ideal for every occasion – from small business meetings, to banquets and weddings. There are conference and banqueting rooms that can cater for ten up to 400 guests, as well as a well equipped business centre.

About Amari

Amari is the centrepiece of the ONYX portfolio of hotel brands reflecting modern Asian hospitality, a down to earth vibe and embodying Asian flair. Amari’s network of properties spans Thailand from scenic seaside and mountain locations to vibrant urban settings including Bangkok, Chiang Mai, Pattaya, Koh Chang, Samui, Phuket, Krabi, and Hua Hin. Visit www.amari.com ONYX Hospitality Group operates four diverse yet complementary hotel brands – Saffron, Amari, Shama and Ozo - each catering to the distinctive requirements of today’s business and leisure travellers. ONYX reaches beyond its Thai roots to offer innovative management solutions across the Indian Ocean, Arabian Gulf and Asia-Pacific regions. Visit www. onyx-hospitality.com

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Focus On TOUR OPERATORS & AGENTS

Tura Tourism Celebrated 45th Anniversary at New Office Tura Tourism celebrated its 45th anniversary at its new office building at Harbiye, Istanbul.

Representatives of Turkish tourism industry attended the 45th anniversary.

President and CEO of Royal Caribbean International; Adam M. Goldstein, President of Royal Celebrity Tours; Craig Milan, Vice President, Commercial Development at Royal Caribbean International/Celebrity Cruises; John

Tercek also attended the celebration party.

Tura Tourism Board Member Leyla Servet Öner announced that they will serve at land tours to 1 million cruise passengers this year. She added that around 10 thousand Turkish travellers will have cruise holidays with Tura this year. n

World Cruise Industry to Break Records Apextour Assistant General Manager Orhan Üstündağ said, “Cruise industry which recently becomes very popular here in Turkey as well, will achieve a record by the end of this year”.

Mr. Üstündağ added, “Worldwide, the cruise industry has an annual passenger compound annual growth rate of 7.6% from 1990 – 2011. This year’s passenger numbers and growth target is expected with a record of 9%”.

Mr. Üstündağ highlighted World Cruise Industry as follows: Cruise industry carried 12.6 million passengers in 2008.

The number of passengers carried in 2009 is 13.5 million.

In 2010, the number of cruise passengers reached 14.7 million and an annual revenue of 29 billion dollars.

In 2011, a total of 16 million cruise passengers is expected to be carried with a total of 252 cruise ships.

Mr. Üstündağ revealed his projection for the 2015 cruise industry as 15 new cruise ships with 36 thousand new bed capacity; the total bed capacity will reach 550 thousand.

Mr. Üstündağ also announced that Europe and especially Northern Europe cruise itineraries are popular in

the world. In Turkey, cruise programs to Greek Islands are the most popular tours of this year. n

BalticMiles Teams Up With Tez Tour

The multi-partner loyalty programme BalticMiles has entered into a partnership with the international tour operator Tez Tour.

Now, BalticMiles members will earn at least 250 points for each holiday tour.

Tez Tour arranges holiday tours to Turkey, Greece, Spain, Egypt, Thailand, UAE, Caribbean, Maldives, Sri Lanka, and Austria as well as Andorra ski resorts.

Gabi Kool, Chief Executive Officer of BalticMiles: “For many years, Tez Tour has had excellent co-operation with airBaltic for holiday tours to Turkey, Greece, Spain, Egypt, and other destinations. We are delighted that this cooperation is taking the next natural step with Tez Tour joining BalticMiles. Tez Tour customers

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will now earn BalticMiles Points for every summer or winter holiday tour.”

Konstantin Palgov, General Manager of Tez Tour in the Baltic States: “The partnership of TezTour and airBaltic is a model of successful collaboration between a large tour operator and the leading airline in the Baltic region. BalticMiles is a unique programme in the Baltic region offering additional bonuses to customers not only for flying scheduled flights but also charter flights”.

BalticMiles members will earn 250 points for Tez Tour tour in the price range of 500 to 1000 lats. 500 points for each tour in price range of 1000 lats and more, and 1000 points for each high-class tour (including business class flight tickets).

Tez Tour is the biggest tour operator in the Baltic States. The Tez Tour group brings together 50 offices in 18 countries and serves more than 1,5 million tourists a year. The company deals with world class service providers, such as Marriott, Sheraton, Le Méridien, Sol Meliá, Hilton, Iberostar, and its own 5* deluxe chain – Amara World Hotels.

NewFocus September & October’2011

BalticMiles is the first multi-partner loyalty programme in the Baltics. It was launched in October 2009. BalticMiles offers various ways of accumulating points – flights, trips, hotel stays, car rentals, restaurants, beauty and SPA treatments, health care, telecoms and finances, shopping at the BalticMiles Internet shop, etc. Points can be spent on airline tickets, travel packages, free time activities such as SPA services, automobile leasing, cinema tickets, perfumes and cosmetics, jewellery and watches, design objects, bags and suitcases for travel, toys for children, and more than 3,000 other goods and services available in www.balticmiles.com online shop. BalticMiles has established a programme enabling its members to donate points to several charities.

The most convenient way to sign up for the BalticMiles programme is to register at www.balticmiles.com, or by contacting the BalticMiles member service by phone.

Customers can also apply for the program by filling out an application form. The form can be found at all airBaltic ticket offices, at registration desks, or in the business lounge at the Riga International Airport and at the points of sales of other program partners. n

Focus On TOUR OPERATORS & AGENTS

More Travel Offers City Tours with City Lovers More Travel has started a special project called ‘İsim-Şehir-Ülke’ or in English ‘Name-CityCountry’.

The ‘names’ of this project are; Diving in Malaysia with Savaş Karakaş, Toscana with Serra Yılmaz, New York with Buket Uzuner, Cuba with Ayhan Sicimoğlu From the point of an idea that a city or a country could only be

felt well if it is told from a person’s point of view who adore that city. For those who has an interest in less known addresses, special places, unique experiences as ‘privileged’ travels, More Travel opens the doors as wide as it is. n

Travel Turkey İzmir Exhibition and Conference, 08 – 11 December 2011 Travel Turkey İzmir Exhibition and Conference, one of the most important gatherings of the world’s tourism industry, will be organised between December 08 11, 2011 in İzmir International Fair Center.

The exhibition to be held for the 5th time by İZFAŞ, Hannover Messe International İstanbul and TURSAB. This year’s show is again expected to attract exhibitors and visitors, which are tourism professionals from Turkey

and different countries throughout the world.

As in every year, this year buyers; tour operators, travel agencies and also tourism press will be invited to the exhibition for cooperating with the exhibitors under the program titled “Hosted Buyer Program”. Within the frame of this special program, foreign buyers from different Eurasian and Middle Eastern countries will be hosted in İzmir.

In 2010, buyers from 13 different countries were hosted under the sponsorship of Turkish Airlines and Hilton İzmir and they also attended “Ephesus & House of Virgin Mary” tour during their stay after they made meetings with the exhibitors at the fairground.

The workshop area, to be set up at the exhibition will provide face-toface meetings of foreign buyers with exhibiting tourism operators at certain days and hours of the exhibition. This business platform aims to enable local and foreign tourism operators to establish business relations on a Professional environment and to sign contracts to increase the tourismincome of the country.

Holland participates at Travel Turkey Izmir as the partner country in 2011.

Dutch exhibitors and visitor delegations, efficient business deals are expected to be realized between Turkey, Holland and the other countries exhibiting at the fair.

Statistic of the last 4 years Year 2007 2008 2009 2010

Exhibitors 185 324 430 585

Visitors 10.051 12.534 14.829 15.963

Partner Country Greece TRNC Sarajevo / Canton Croatia / Zagreb

Partner City Sanlıurfa Trabzon Denizli Ordu ve Osmaniye

Visitors from 30 Countries: Austria, Azerbaijan, Bosnia & Herzegovina, Canada, Croatia, Egypt, France, Germany, Greece, Iran, Italy, Jordan, Kazakhstan, Kosovo, Lebanon, Mexico, Montenegro,Netherlands, Oman, Paletsine, Russia, Senegal, Serbia, Spain, Syria, TRNC, Turkey, UK, UAE, USA. Hosted Buyer Group Countries: Egypt, Croatia, Greece, Iran, Italy-Milan&Bologna, Jordan, Bosnia & Herzegovina, Kosovo, Montenegro, Paletsine, RussiaSochi &Moskow Group, Spain, UAE. NewFocus September & October’2011

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Focus on Health Tourism

Turkish Natural Spas & Hot Springs

A

visit to Turkey would not be complete without a stop at one of the country’s better known spas, whether to treat a health -problem or simply to luxuriate in the soothing waters of natural mineral baths.

The ancient city of Hierapolis was built on the site of the rich mineral waters of Pamukkale, where the steaming water has hollowed enormous circular basins in the earth as it flowed down the mountainside, coating the slopes in a smooth layer A stop at one of the of dazzlingly white spas described here calcareous rock. can easily be added to a tour of Turkey’s No doubt, the most famous residents of the destinations. ancient Lycian city of Caunos bathed The health-giving in the mineral-rich properties of mud of nearby Turkey’s natural hot Köyceğiz Lake. springs have been renowned since The- Balçova/ antiquity. İzmir hot springs

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NewFocus September & October’2011

are located on the site of the Baths of Agamemnon, known and used in Roman times for their therapeutic qualities.

Bursa, the first capital of the Ottoman Empire, is nestled against Uludag (Mt. Olympos). There the natural hot springs of Çekirge prompted the Ottomans to build a large complex of domed baths during the reign of Murat 1 (1359-1389) on the site of an earlier Roman and Byzantine bath complex.

Focus on Health Tourism

Highly recommended for their thermal spring facilities are the following spas listed by province: Adana: Haruniye Afyon: Heybeli Ankara: Kızılcahamam, Ayas, Haymana Balıkesir: Gönen Bingöl: Kös Bolu: Büyük Kaplıca Bursa: Çekirge, Oylat Çanakkale: Kestanbol Çankırı: Çavundur Denizli: Pamukkale, Karahayıt Diyarbakır: Çermik Erzurum: Pasinler Izmir: Balçova, Çeşme, Sifne Konya: Ilgın Kütahya: Yoncalı, Harlek Manisa: Salihli Muğla: Sultaniye Rize: Ayder Sakarya: KuzuIuk Samsun: Ladik, Havza Siirt: Billoris Sivas: Kangal Van: Hasanabdal Yalova: Yalova Thermal, Armutlu Although some of these particular spas are not luxurious, the main advantage is being able to enjoy their therapeutic benefits in natural surroundings. Take a lesson from the ancients and treat yourself to a natural health cure during your visit to Turkey.

On the shores of the Aegean, Çeşme is famous for its natural mineral springs and the therapeutic qualities of the sea.

And amidst the verdant forests of the southern shore of the Sea of Marmara, Yalova hot springs pour out mineral-rich water, thought to cure a variety of ailments.

The thermal waters of spas described in this brochure have been tested by the Turkish Ministry of Health, and thermal waters which are also safe

for drinking have been noted. The most popular spas are concentrated in the Marmara and Aegean regions of western Turkey and are easily accessible from Turkey’s major cities, İstanbul, İzmir, and Ankara.

But while touring through Turkey’s Central Anatolian Region there is one thermal spa well worth mentioning here, a spa of such an extraordinary character that it is unique in the world. It is visited by people from everywhere who are searching for

cures. This healing spa is called “Kangal Hot Springs with Fish” and it is only 13 km from the town of Kangal in the province of Sivas. The beneficial waters contain myriad small fish (210 cm long), which play a vital part in curing various skin diseases. Thermal spas in the Black Sea region include Samsun-Ladik and Rize-Ayder.

Another thermal complex, known for maintaining international standards in its thermal therapy center is located in Yoncalı near Kütahya.

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Focus on Health Tourism

Bursa

as massage, underwater massage and electrophysical therapy are available at the Çelik Palas Hotel. Oylat Thermal Center is 27 km from İnegöl in a forest at the foot of Uludağ Mountain.

The hot spring has been used for 2000 years. The temperature is 40.5 C, the pH is 7.3, and the mineral content 3000 mg/lt.

Yalova The Yalova hot springs are located to the south of the Sea of Marmara, 13 km southwest of the provincial center of Yalova in a wonderfully green setting.

Capacity

This first capital of the Ottoman Empire has been famous for centuries for the therapeutic qualities of its natural hot springs.

One of the earliest recorded visitors who came to Bursa to enjoy the waters was Byzantine Empress Theodora. Today, the Ottoman baths, known as Eski Kaplıca, continue to function as part of the Kervansaray Thermal in the Çekirge district of Bursa. The five-star Çelik Palas Thermal Hotel also has luxurious facilities with natural hot springs and baths offering various treatments. The domed baths run by the Kervansaray Thermal are an excellent example of early Ottoman architecture.

to 7.2, and a total mineral content of 1,164 mg/It. These hot springs are good for rheumatic diseases, hepatic and gall bladder diseases, metabolic disorders, gynecological diseases and post- operative problems. Çekirge Thermal Treatments Eski Kaplica, run by the Kervansaray Thermal features hot mineral pools, baths and a Turkish bath with natural hot springs. Treatments in hot mineral pools and baths, as well

Capacity

The Cekirge hot springs flow at the rate of 5 liters per second.

The Kervansaray baths can accommodate 600 people per day, while the Çelik Palas can provide curative baths to 400 people per day.

Physio-chemical Characteristics and Indications The thermal waters of the Çekirge springs are composed of calcium, magnesium sulfate and bicarbonate; the water temperature ranges from 3958c with a pH ranging from 6.6

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NewFocus September & October’2011

The Yalova hot springs have a natural water outlet, flowing at a rate of 15 liters per second.

With 1,651 total beds, this amounts to 600 liters of water/person/day.

Physio-chemical Characteristics and Indications Yalova hot springs have a composition of sodium chloride, calcium sulfate and fluoride. With a temperature of 60-65 C, a pH of 7.8, and 1,435 mg/It total mineral content, the waters are suitable for both bathing and drinking.

Focus on Health Tourism Yalova hot springs are known for their therapeutic qualities, especially for rheumatic diseases, digestive maladies, neurological and urological disorders and metabolic problems. The Armutlu hot spring is 4 Ian northeast of Yalova. The water is 57-73 C with a pH of 6.2 to 6.5. It flows at a rate of 10 lit/sec.

Balıkesir - Gönen

Yalova Thermal Treatments

Gönen Thermal Treatments

Yalova spa has both indoor and outdoor pools and baths, and offers massage, underwater massage and drinking cures. With a treatment capacity of nearly 2,000 people per day, the spa includes a first-class restaurant, a cafe, a very attractive park and a forest.

Bolu

This hot spring is located next to the Gönen Stream in Gönen County in the province of Balıkesir in the Marmara Region.

Pyshio-Chemical Characteristics and Indications

The thermal water is 730C with a pH of 7.36. It is classified as hypothermal, hypotonic mineral water which is good for drinking and bathing. The water contains 0.590 mg/lt ammonia, 528.770 mg/lt sodium, 29.325 mg/lt potassium, and 278.637 mg/It chlorine.

İzmir Balçova The Balçova hot springs are located on the site of the Baths of Agamemnon, known in antiquity for the therapeutic qualities of its waters.

Balçova Thermal Treatments According to one legend, Agamemnon was advised by an oracle to bring soldiers who had been wounded during the campaign against Troy to the sulfurThe Bolu hot springs are 5 km south of Bolu in the western Black Sea region in the foothills of the Ala Mountains.

Bolu Thermal Treatments Physio-Chemical Characteristics and Indications The waters contain bicarbonate, sulphate, calcium, magnesium, and carbon dioxide. The pH is 5.82-6.36 and the temperature 42-44 C. The thermal waters are beneficial for the treatment of liver, gall bladder, kidney, and urinary problems. Treatment the thermal waters and steam are good for bathing, drinking and inhaling.

Nearby is the privately operated Küçük Kaplıca.

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Focus on Health Tourism Capacity

The hot springs on the long sandy beach flow at a rate of 15 liters per second and can accommodate 500 people a day. The Altın Yunus Holiday Resort, situated in a cove along the seaside, has a Natural Sea Spa which can also handle 500 people per day.

Physio-chemical Characteristics and Indications

rich waters of these natural hot springs. Balcova is situated to the west of the Aegean port of Izmir.

Capacity

The Balçova hot springs flow from two exploratory wells at a rate of 28 liters per second. The facilities can accommodate 3,456 bath-days on the basis of 600 liters per person per day, per bath.

Physio-chemical Characteristics and Indications:

electro-therapy and physical therapy.

The complex also has a new park.

İzmir- Çeşme Çeşme is abundantly endowed with

natural hot springs.

Located on the Aegean coast, 80 km west of Izmir, the holiday resort has excellent hotels with complete spas. Some use mineral waters from natural hot springs, while the facilities at the Altın Yunus Holiday Resort utilize mineral rich seawater.

The Balçova hot springs contain sodium chloride and calcium bicarbonate. The springs have a water temperature ranging from 62 to 80 C, a pH of 6.4, and a mineral content of 1,369 mg/It. These hot springs are recommended for the treatment of rheumatic diseases, digestive maladies, post-injury healing and post- operative problems, along with calcification and metabolic disorders. The Balçova hot spring complex, with a total capacity of 3,000 people per day, provides hot mineral pools and baths, offers a patient therapy pool, sauna , massage, underwater massage, ultrasound, physical exercise,

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Cesme hot springs contain a high level of sodium chloride, magnesium sulphate, and calcium bicarbonate.

The water temperature is 55 C with a pH of 6.5, and the mineral content is 2,720 mg/lt. The sea water used in the Altın Yunus spa has a similar composition. These waters are heated and used for treating rheumatic, dermatological and gynecological diseases. They are also recommended for neurological exhaustion and to help strengthen muscles after surgery. The Şifne-Ilica hot springs have 42 C water with a pH of 6.76.

Çeşme Thermal Treatments Çeşme has hot mineral pools and baths, and offers underwater massage, physical and electrotherapy.

The Altın Yunus spas incorporate similar facilities along with physical exercise and geriatric units.

At Pamukkale (“Cotton Castle”) nature has produced a sight of spectacular beauty. For thousands

Denizli-Pamukkale

Focus on Health Tourism city of Hierapolis attracted a steady stream of pilgrims, who came to bathe in the curative waters.

Pamukkale is located 250 km from Izmir and 20 km from Denizli. Most of the hotels are in Karahayit, 5 Ian north of Pamukkale. The water is 42-56 C, the pH is 5.98, similar to Pamukkale, but the water has more iron content.

Capacity

The Pamukkale hot springs flow at a rate of 400 liters per second. The various facilities can accommodate about 6,000 people/day total which amounts to 600 liters of water/ person/day.

Physco-chemical Characteristics and indications

The mineral-rich Pamukkale hot spring waters are rich in calcium, magnesium sulfate and bicarbonate. They also contain carbon dioxide and have a radioactive content of 1,537 picokuri/liter (or 56 bekerel/liter). Water temperature is 36 to 38 C with a pH of 6. Total mineral content is 2,430 mg/It. The waters are used both for drinking and bathing. They are recommended for the treatment of rheumatic, dermatological and gynecological diseases, neurological and physical exhaustion, digestive maladies and nutritional disorders.

Pamukkale Thermal Treatments of years a deep underground spring has been pouring out streams of hot, mineral-saturated water. As it has flowed down the mountainside the steaming water has hollowed enormous circular basins in the earth, and the water’s rich mineral content has coated them in a smooth layer of dazzlingly-white calcareous rock. To the ancients such beauty could only mean that the place was sacred to the gods. Built near the natural hot springs, the grand

Throughout history, Pamukkale has been a famous spa, with both baths and open pools set into the snowwhite cliffs. Bath treatments take place in natural pools developed around the main hot springs. Hot mineral water spas have been opened at a number of new and very comfortable hotels in the area.

Scenic Köyceğiz Lake, located near Dalaman International Airport and within a convenient distance of both Fethiye and

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Focus on Health Tourism

Muğla -Köyceğiz- Dalyanköy

Mediterranean Sea, the Rıza Cavus Thermal Baths form a water pool and a mud pond, with a flow rate of about 8 liters per second. The mud and mineral baths can accommodate 1,000 people per day. At a second spring is Velibey Thermal Baths, 1.5 km north of Riza Çavuş that has similar qualities and a flow rate of 20 liters per second.

The waters of Sultaniye are good for both bathing and drinking. They flow at a rate of 42 liters per second, resulting in a bath capacity of 10,000 baths per day.

Physio-chemical Characteristics and Indications The Rıza Çavuş natural hot springs contain sodium chloride, hydrogen, sulfur, bromide, fluoride, and are naturally radioactive (3,770 picokuri/liter, or 139 bekerel/ liter), with a total salt and mineral content of 2,800 mg/It. The temperature of the mud and water is 30’ to 38 C, and the pH is about 6.5. These hot springs are good for the treatment of rheumatic, dermatological and gynecological diseases, as well as neurological and physical exhaustion.

Köyceğiz Thermal Treatments

Marmaris, is well known for its natural hot springs and mud baths.

The lake narrows into a channel, flowing into the Dalyan River which empties into the Mediterranean at one of Turkey’s most spectacular beaches, lztuzu, which is also the breeding ground of the Caretta caretta sea turtle. The reed-lined river meanders toward the sea, overlooked by 4th-

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Capacity

The Köyceğiz baths do not offer overnight accommodations so visitors stay at small hotels and pensions in nearby Dalyan.

The baths can be reached from Dalyan by small boats. The treatment consists of covering the body with a layer of mud and then soaking in the hot mineral water.

At Sultaniye it is possible to find accommodation in village houses for up to 400 persons.

Situated next to a natural channel between Köyceğiz Lake and the

Kütahya is in western Anatolia and has been a thermal center for

century B.C. Lycian rock tombs. Nearby are the ruins of the ancient city of Caunos. On the asphalt road to Velibey is the ancient settlement now at Sultaniye, also a thermal center used for centuries, and site of numerous ruins.

NewFocus September & October’2011

Focus on Health Tourism

Haruniye

Hüdail

Kestanbol Amasya: Terziköy

Sivas: Kangal

Kervansaray: Çekirge NewFocus September & October’2011

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Focus on Health Tourism

Kütahya

numerous civilizations for more than 5,000 years.

Kutahya is an important city for thermal centers and the only one in the country to have 6 in the same area. The most important of these are Ilıca Harlek and Yoncalı. The thermal center at Yoncali has been in use since A.D. 762. The city of Kutahya is also known for the beauty of its ceramics and tiles.

Capacity

The thermal waters at Ilıca Harlek flow at 41 liters second. At Yoncalı. the capacity is 36-51 lit/sec.

Physio-Chemical Characteristics

and Indications The waters of Ilıca. Harlek vary in temperature from 25 to 43 C, and at Yoncalı. from 32-36 C. The waters of Ilıca Harlek and Yoncalı contain magnesium, calcium and bicarbonate. The waters are useful to those suffering from rheumatism, dermatological problems, neurological disorders, gynecological problems, liver disorders, insomnia, and gall bladder and backbone complaints. The waters at Yoncalı are particularly beneficial for gout, lumbago and fractures.

Other hot springs in the Kütahya Province

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NewFocus September & October’2011

Focus on Health Tourism

Afyon: Heybeli

Çanakkale: Çan - Karaılıca

Afyon: Ilgın

Ankara: Kızılcahamam

Bursa: Çelikpalas

include: Ilıca Kaplıca

Located 13 km from Gediz. The thermal waters flow at 217 lit/ sec and are 78-79 C with a pH of 6.5-7.9.

Murat Dag Kaplıca

Located 30 km from Gediz. The thermal waters flow at 23 lit/ sec and are 31-420C with a pH of 5.3.

Eynal

Located 4 Ian from Simav (between Kütahya and Balıkesir).

This geyser with a pH of 9.7 emits steam at 163 C.

Diyadin: Yılanlı Thermal NewFocus September & October’2011

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Destinasyon Volga

Kendinizi Yenileyin

Volga da Terapi

Y

az aylarında insanların tatil için seçenekleri çoktur. Deniz, güneş, otel, tatil köyü ya da bir gemi seyahati....

Bunlar yaz aylarında insanların tatil alternatiflerinde ilk akıllarına gelen sihirli kelimelerdir. Yorgun ve uzun çalışma temposundan kısa bir süreliğine de olsa bir kaçış için daha ilk düşüncede insana mutluluk verir tatil arzusu.

Bu yaz başında hem görmediğimiz coğrafyaları keşfetmek, hem farklı bir tatil yapmak hem de ve daha önemlisi gerçek anlamda vücudumuzu dinlendirmek arzusu ile bir nehir turu planladık. Önceki yıllarda yaptığımız Tuna nehri turlarını keyifle hatırladık

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ama bu kez, Moskova ve St.Petersburg dışında başka bir şehrini bir türlü göremediğimiz Rusya nehir turlarını araştırdık. Baltık denizinden Karadeniz’e kadar uzayan Volga nehri turlarından en bilineni olan kuzey rotasını seçerken Haziran ayının bu rota için en uygun ay olduğunu da biliyorduk. Gün ışığının en uzun süre ile kuzey yarımküremizi aydınlattığı Haziran ayındaki turların ortak adı ‘’Beyaz Geceler’’dir. Adı gibi sihirli bu gezimizden büyük keyif aldık. Bu turun Beyaz Geceler olarak tanıtılmasının ne kadar da uygun olduğunu anladık. Yeni bir günün ilk saatlerine kadar kaybolmayan

NewFocus September & October’2011

güneş, sanki hiç yorulmamışcasına bir kaç saatlik dinlenmeden sonra tekrar gökyüzündeki görevinin başına dönüyordu. Belki güneş hiç dinlenemiyordu ama onu yaşayanları iliklerine kadar hissettirdiği duygularla besliyor, temizliyor ve dinlendiriyordu.

Doğrusu bugüne kadar ki hiç bir gezi ve tatilimizde bu kadar dinlendiğimizi, hani deyim yerindeyse ruhumuzun bile dinlendiğini hatırlamıyoruz.

Moskova’dan St.Petersburg’a kadar 10 gün boyunca kendimizi yeniledik. Şimdi Beyaz Gecelerin 10 günlük terapisinin ayrıntılarını yazalım. Ama ayrıntıları yazmaya başlamadan

Gün ışığının en uzun süre ile kuzey yarımküremizi aydınlattığı Haziran ayındaki turların ortak adı ‘’Beyaz Geceler’’dir. Adı gibi sihirli bu gezimizden büyük keyif aldık. Bu turun Beyaz Geceler olarak tanıtılmasının ne kadar da uygun olduğunu anladık.

Yeni bir günün ilk saatlerine kadar kaybolmayan güneş, sanki hiç yorulmamışcasına bir kaç saatlik dinlenmeden sonra tekrar gökyüzündeki görevinin başına dönüyordu. Belki güneş hiç dinlenemiyordu ama onu yaşayanları iliklerine kadar hissettirdiği duygularla besliyor, temizliyor ve dinlendiriyordu.

önce bu seyahatin mutlaka bir tur organizasyonu ile gerçekleştirmenin rahatlığını ekleyelim. Ülkemizde kruvaziyer turlarının populer olması ile turizmin bu ayağında organizasyon yapan yeni kuruluşlar da devreye girdi. Ama bu kuruluşların ilki, 45 yıldır faaliyet gösteren ve en tecrübeli olanı Tura Turizm’dir. Size önerimiz, özellikle nehir turlarında Tura Turizm olacaktır. ‘’Yahu ne olacak, nasılsa tur ile gidiyoruz, aynı yerleri göreceğiz, aynı gemide olacağız, aynı nehirde aynı şeyleri yaşayacağız, herhangi bir tur şirketi seçelim de, gidelim

‘’demeyin. Tecrübenin sırrı ayrıntılarda gizlidir, hele turunuz bir nehir üzerinde gerçekleşiyorsa ! Organizasyonun kusursuzluğundan, rehberlerinin uzmanlığına kadar turunuzun tüm evrelerinde farklılığı ancak yaşayarak görebilirsiniz.

Turunuza gurumuz THY ile Moskovaya uçarak başlıyorsunuz. Sizi Moskova havaalanında karşılyan rehberleriniz organizasyonu başlatmış bile. Lüx otobüslerinize yerleşip Volga’ya kanallar ile ulaşan Moskova nehrindeki limanda sizi bekleyen Anastasia isimli geminize ulaşıyorsunuz. Size 10 gün boyunca ev

sahipliği yapacak bu geminin personeli tarafından karşılanıp, geleneksel ‘’tuza ekmek banma’’ seramonisini de gerçekleştirip, kabinlerinize yerleşiyorsunuz.

Mini buzdolaplı,banyolu, havalandırmalı rahat ve geniş kabinleri ile Anastasia gemisi restoran ve barları, sinema ve toplantı salonları ile lüks bir otel donanımına sahip. Sevimli personeli her sorunuza sabırla yanıt vermeye her daim hazır. 10 gün boyunca gemi personelinin yüzlerindeki gülümseme hiç eksik olmuyor.

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Destinasyon Volga Moskova’da üç gece geminizde konaklıyorsunuz. Gündüzleri de tecrübeli rehberleriniz ile Moskova’yı tanıma turlarına katılıyorsunuz. Moskova şehir turlarında genellikle ilk gün Leningradskaya Caddesi , Tverskaya Caddesi, Serçe Tepesi, Eski KGB Binası, Kızıl Meydan, GUM Alışveriş Merkezi, ünlü yazar Nazım Hikmet’in bulunduğu Novadevichi Mezarlığı’ı ve ünlü Arbat Cadde’si ziyaret ediliyor. Diğer günlerde turlarınız Kremlin Sarayı’nın Bahçesi ve Katedral geziliyor. Gece turlarında da sanki yeraltı müzesi olan Moskova Metrosunu mutlaka

Moskova şehir turlarında Leningradskaya Caddesi , Tverskaya Caddesi, Serçe Tepesi, Eski KGB Binası, Kızıl Meydan, GUM Alışveriş Merkezi, ünlü yazar Nazım Hikmet’in bulunduğu Novadevichi Mezarlığı’ı, Arbat Cadde’si, Kremlin Sarayı’nın Bahçesi ve Katedral geziliyor. Gece turlarında da sanki yeraltı müzesi olan Moskova Metrosunu mutlaka görmelisiniz.

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NewFocus September & October’2011

görmelisiniz. Tur sonralarında gemiye dönmek istemeyenler tecrübeli rehberlerin verdiği bilgiler ve önerileri doğrultusunda Moskova’nın farklı havasını solumayı kendi başlarına sürdürüyorlar.

Ve gemimiz hareket ediyor.

Kaptan’ın hoşgeldiniz kokteylinden sonra ilk hedef Volga’ya ulaşmak. Moskova nehrinden Volga’ya ulaşmak bir kanal ile mümkün. İlk olarak Büyük Petro tarafından planlanan ama gerçekleşmesi 1937 yılını bulan Moskova kanalı, 4 yıl 8 ayda tamamlanmış ve uzunluğu 128 km. Bu kanal üzerindeki rezervuarlar ile

gemimiz her seferinde biraz daha alçalarak Volga’ya vardığında 36 metre alçalmış oluyor. Bu arada St.Petersburg’a kadar, turumuzda bazen de yükselerek 20 ye yakın rezervuar geçeceğiz ve toplam deniz seviyesine kadar 162m alçalmış olacağız.

Yemyeşil bir doğa arasından kıvrılan Moskova nehri kıyılarında, bazen zengin, bazen de mütevazi ‘’daça’’ları (Rusların yazlık evleri) , doğal plajlarda yüzen aileleri, piknik yapanları izlerken, martıları da adeta dans ederek peşimizde sürükleyerek yolumuza devam ediyoruz. Merakla girdiğimiz

Yemyeşil bir doğa arasından kıvrılan Moskova nehri kıyılarında, bazen zengin, bazen de mütevazi ‘’daça’’ları (Rusların yazlık evleri) , doğal plajlarda yüzen aileleri, piknik yapanları izlerken, martıları da adeta dans ederek peşimizde sürükleyerek yolumuza devam ediyoruz.

ilk rezervuarda yanımıza yaklaşan lüks teknedeki yeni yetme 8-10 kişilik Rus Oligarkların arasında bulunan muhtemel bir tenorun, klasik müzikten pop müziğe kadar geniş reperetuarı, muhteşem bir konser olarak bize sunulan bir ikram oluyor. Kısa aralıklar ile arka arkaya 5 rezervuardaki yaklaşık 1 er saatlik konserler dizisi oligarklar ile dostluğumuzu karşılıklı votka tokuşturmaya kadar da yakınlaştırıyor.

Ve Volgaya açılıp ilk yerleşim merkezi Korkunç Ivan’ın şehri Kalyazin’i gemimizden selamlıyoruz. Sular altında kalan çan kulesi ve Aziz Nikolay kilisesini gemiden fotograflıyarak ilk durağımız Ugliç’e yanaşıyoruz. Her Rus şehrinde hisar yada kale anlamı taşıyan Kremlin Ugliç’de de tur rotamızda.

Aziz Dimitri Kilisesi ve Yeniden Doğuş Katedrali, ardından el yapımı saatleri ile ünlü şehrin açık halk pazarında alışveriş ve gemiye dönüş.

Bir sonraki gün Rusya’nın en eski şehirlerinden olan ve geçen yıl 1000.

Kuruluş yıldönümünü büyük etkinlikler ile kutlayan Yaroslav’a ulaşıyoruz. İlk Rus tiyatrosunun da kurulduğu Yaroslav şehri tarih boyunca ticari bir merkez olmuş. Hz.Isa’nın Transfigürasyonu Manastırı ve Aziz Ilyas Peygamber Klisesi ile şehir günümüzde önemli bir turizm destinasyonu olmuş.

Sonraki günün durağı Goritsy şehrine varmadan bizim Van gölünden de daha büyük olan Rybinskoye yapay gölünü boydan boya geçiyoruz. Goritsy bahçelerinin gezilmesi, Krillo-Belozerski Manastırı, köy evi ziyareti ve elbette alışverişin ardından yola devam ediyoruz.

Ertesi sabah Kaptan Köşkünü ziyeret ederek teknik bilgiler alıyoruz. Doğu Almanya’da 1989 yılında yapılan gemimizin yolculuğumuz boyunca 1805 km yol yapacağını, sığ bölgelerde nehrin

dibinden 1 m ye kadar, neredeyse teğet geçişler yaptığı gibi ilginç detayları öğreniyoruz.

Ardından Avrupa’nın ikinci büyük gölü olan ve 1300 kadar adası ile 30 değişik balığın yaşadığı ve 200 farklı kuş çeşidine ev sahipliği yapan Onega denizine ulaşıyoruz. Onega’nın kuzeyinde yer alan Kizhi limanında kısa bir yürüyüş sonrası hiç çivi çakılmadan yapılan Ahşap Kilise’yi geziyoruz. Avrupanın iki büyük gölünü birbirine bağlayan Svir nehrini muhteşem ağaçların oluşturduğu ormanlar arasından geçiyoruz. Sonraki durağımız bu kez Avrupa’nın en büyük gölü Ladoga kıyılarındaki Mandrogi.

Mandrogi bir aile parkı. İçinde otelleri, köşkleri, saunaları, Türk hamamları, çeşitli bahçeleri, küçük göl ve ırmakları olan bir park. Aynı zamanda bir eğlence parkı da. Çocuk parklarından atla gezinti de yapılabilen çiftlikleri, alışveriş

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Destinasyon Volga St.Petersburg Avrupa’nın en güzel tarihi şehri. Kanalları nedeniyle şehre kuzeyin Venediği derler, ama bizce St.Petersburg neredeyse tüm şehri kaplayan, hemen tüm binalarından tarih ve süsleme fışkıran yapıları ve zenginliği ile mukayese kabul etmez. Vasili Adası, Eski Borsa Binası, Saray Meydanı, Eski Deniz Fenerleri, Nevsky Caddesi, Aziz İzak Katedrali, Kurtarıcı’nın Kanı Kilisesi.

Peter&Paul Kalesi mutlaka görülecek yerler arasında.

Hermitage müzesini New York Metopolitan müzesinde olduğu gibi bir haftada bitiremezsiniz.

Müzedeki her bir esere 1 dakika ayırırsanız size tam üç yıl gerektiğini ilginç bir not olarak aktaralım. Şehre 1 saat kadar uzaklıktaki Peterhoff Alt Park da mutlaka görülmesi gerekli bir yer.

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merkezlerini de barındırıyor. Uzunca parkı geziyor ve barbekü partisi ile öğle yemeğimizi alıyoruz.

Ve nihayet son durağımız St.Petersburg’a ertesi gün ulaşıyoruz. St.Petersburg’da da üç gün kalacağız ama bu şehre üç günün yetmediğini de son günümüzde anlıyoruz.

St.Petersburg’u 10 yıl kadar önce bir Ekim ayındaki turizm fuarı nedeniyle yine üç günlüğüne gelmiş, pek gezememiş ama çok beğenmiştik. Şimdi iddia ediyoruz, St.Petersburg Avrupa’nın en güzel tarihi şehri. Kanalları nedeniyle şehre kuzeyin Venediği derler, ama bizce St.Petersburg neredeyse tüm şehri kaplayan, hemen tüm binalarından tarih ve süsleme fışkıran yapıları ve zenginliği ile mukayese kabul etmez. Üç gün boyunca şehir merkezinde hızlıca görebildiğimiz Vasili Adası, Eski Borsa Binası, Saray Meydanı, Eski Deniz Fenerleri, Nevsky Caddesi, Aziz İzak Katedrali, Kurtarıcı’nın Kanı Kilisesi. Peter&Paul Kalesi mutlaka görülecek yerler arasında.

Hermitage müzesini New York Metopolitan müzesinde olduğu gibi bir haftada bitiremezsiniz.

NewFocus September & October’2011

Rehberimizin espri ile söylediği gibi müzedeki her bir esere 1 dakika ayırırsanız size tam üç yıl gerekiyor. Şehre 1 saat kadar uzaklıktaki Peterhoff Alt Park da mutlaka görülmesi gerekli bir yer.Yüzlerce değişik çeşidi ile fiskiyeler, çiçek bahçeleri,

kanallar ve ihtişamın son noktası yapılar.

Sonuçta bu kadarını ummadığımız halde müthiş keyifler alarak bir nehir gezisini bitirdik.Üç kelimeyle anlat derseniz ‘’ruhumuz bile dinlendi’’ deriz.

Volga Turları ve

Volga Turu Türkiye’nin en eski ve en tecrübeli kruvaziyer kuruluşu olan Tura Turizm ile gerçekleştirilir.

Tura Turizm, 1966’da İstanbul’da kurulmuş ve hem Incoming hem de Outgoing hizmetleri sunan bir tur operatörüdür. 28 değişik ülkenin çeşitli tur operatörleri ve seyahat acentalarına hizmet vermektedir.

1985 yılından bu yana seyahat acentası ve tur operatörü olarak çalışan Tura Turizm, günümüzde merkez ofisi ve 4 şubesinde çalışan 84 sürekli personeli ile sektörün önde gelen acentelerinden biri konumundadır. Bir yılda, değişik ülkelerden gelen 230 gemiye ve 300.000 yolcusuna hizmet vermektedir. Bu yolculara kara turları düzenlemek konusunda uzmanlaşmış olan acenta, incoming departmanı ile Türkiye’deki 14 limanda yolcuları karşılayıp çevre turları operasyonlarını yürütmektedir. Dünyanın önde gelen kruvaziyer şirketlerine servis veren acenta bugüne dek Festival Cruises, Royal Olympic Cruises, International Cruises, Royal Caribbean Cruises, Celebrity Cruise Lines, Orient Lines, Carnival UK, Easycruises, P&O Cruises, Noble Caledonia , Variety Pullmantur Cruises ve Norwegian Cruise Lines gibi markalara hizmet vermiştir.

Tura Turizm kurulduğu günden bugüne yaklaşık 3,1 milyon yabancı misafire servis vermiştir. Tura Turizm, Outgoing departmanı ise yılda 10.000 Türk Turisti yurtdışına göndermektedir.

Ege Adaları, Akdeniz, Atlantik, Uzak Doğu, Karayipler, Fiyordlar, Baltık, Çin ve Rusya öncelikli destinasyonlardır.

NewFocus September & October’2011

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Focus On BÜLTEN

Uzmanlar Balkan Spa Zirvesi’nde Buluşuyor Türk, Yunan ve Bulgar kaplıca, spa, termal kür merkezi uzman ve işletmecileri, 21-23 Eylül 2011’de Bulgaristan’da ilki gerçekleştirilecek ‘Balkan Spa Zirvesi 2011’ etkinliğinde buluşuyor. Zirve, Bulgaristan’daki Flamingo Grand Hotel, Albena Resort’ta gerçekleştirilecek.

Kerem Köfteoğlu- Türkiye Kaplıca Talasso ve Kür Merkezleri Derneği (TURKSPA), Bulgaristan Ulusal SPA & Wellness Derneği (NAST) ve Yunanistan Spa Müdürleri Kulubü (SMCG) işbirliğiyle düzenlenen ‘Balkan Spa Zirvesi 2011’ etkinlikleri Bulgaristan’daki Flamingo Grand Hotel, Albena Resort’ta gerçekleştirilecek.

TURKSPA Başkanı Prof. Dr. M. Zeki Karagülle, ilki gerçekleştirilecek ‘Balkan Spa Zirvesi 2011’ etkinliğinde

uzmanlar arasında ciddi görüş alışverişi yaşanacağına dikkat çekerek, “Yunanlı ve Bulgar meslektaşlarımızla güçlerimizi birleştirerek, Balkan yarımadasında Spa ve Wellness konularındaki çalışmaların organize şekilde yürütmeyi amaçlıyoruz.

Ayrıca, sağlık turizmi alanlında bilimsel ve ekonomik işbirliği olanaklarını araştırıp önümüzdeki yıllarda hayata geçirmeyi hedefliyoruz” dedi.

Zirvenin Flamingo Grand Hotel, Balkan Otelciler Birligi (BAHA), Global Spa Zirvesi (GSS) ve Spa Finder tarafından desteklendiğini belirten Prof. Dr. Karagülle, Türkiye, Bulgaristan, Yunanistan, Sırbistan, Hırvatistan, Bosna Hersek, Romanya’dan uzmanların yüz yüze görüşerek network oluşturacaklarını ve zirve gündemindeki konuları tartışacaklarını kaydediyor.

TURKSPA Başkanı Prof. Dr. M. Zeki Karagülle zirveyle ilgili olarak şu bilgileri de veriyor: “Zirvede Spa ve Wellness konusunda uzman ve vizyoner konuşmacılar deneyimle perspektiflerini paylaşacak. Son trendleri değerlendirecekler. Ayrıca, spa, wellness ve termal endüstrisine yönelik olarak yeni geliştirilen ekipmanlar ve yöntemler de expo alanında tanıtılacak.

Zirvenin çalıştaylarında ise sektördeki güncel gelişmeler ele alınıp, görüş alışverişinde bulunulacak. Zirvede tartışılacak konuların, bu alanda faaliyet gösterenlerin tümüne yol gösterici olması ve Balkanlardan gelen mesajlar olarak dünyaya yayılmasını amaçlıyoruz.

Bu yıl ilkini gerçekleştireceğimiz Balkan Spa Zirvesi’ni önümüzdeki yıl Türkiye’de gerçekleştirmeyi planlıyoruz.” n

Uluslararası Otel Zincirlerinin İstanbul’a Yoğun İlgisi Sürüyor

Turistik Otelciler, İşletmeciler ve Yatırımcılar Birliği (TUROB)’un yaptığı

araştırmaya göre; mevcut ve yatırımda olan markaların eklenmesiyle, 2013 yılı itibariyle İstanbul’da, 28 uluslararası otel zinciri markası yer alacak. Uluslararası otel zinciri markalarına ait 71 oteldeki oda sayı 15 bin 32’ye ulaşacak. İstanbul’da, Best Western markası tesis sayısı olarak bünyesindeki 14 otel ile ilk sırada bulunuyor. Best Western zincirini, 6 otel sayısı ile Radisson Blu ve

Crowne Plaza markaları takip ederken, ardından 4 otel sayısı ile Ramada ve Holiday Inn markaları geliyor.

Yatırımları devam eden uluslararası markalar mercek altına alındığında, 2012 yılında Hilton Garden Inn, Holiday Inn Express ve Le Méridien ile 2013 yılında Shangri-La otel zinciri markalarının hizmete girmesi bekleniyor.

Konaklama yatırımı yapmada, İstanbul’un cazibesinin artmaya devam edeceğini kaydeden TUROB Başkanı Timur Bayındır, yerli yatırımcıların yanı sıra, uluslararası otel zincirlerinin de kente yoğun ilgisinin olduğunu anlatıyor.

Başkan Timur Bayındır, yatırımların yanı sıra, tanıtım ve pazarlama çalışmalarının da aynı oranda devam etmesinin önemine de dikkat çekiyor. n

İstanbul Akvaryum’u 2 ayda 300 bin Kişi Ziyaret Etti.

Florya’da açılan ve dünyanın en büyük tematik akvaryumu olan İstanbul Akvaryum, açılışından itibaren 2 ay süresince 300 bin kişi tarafından ziyaret edildi. Ana tank içerisinde yer alan limon köpekbalığı, akvaryumun yeni sakinleri zebra köpekbalıkları, Yağmur Ormanı’nda yer alan Capybara, Arapaima ve piranalar ise akvaryumun en ilgi çeken canlıları oldu.

22 bin metrekare büyüklüğe, 6.800 metreküp su kapasitesine, 1.2 kilometrelik gezi parkuruna ve 1.000 metrekarelik büyüklüğüyle rakipleri içerisindeki en

48

büyük Yağmur Ormanı alanına sahip İstanbul Akvaryum, konsepti ve birbirinden farklı 16 tematik alanı ile yerli ve yabancı turistlerin ilgi odağı oldu.

1.500’den fazla canlı çeşidine ev sahipliği yapan İstanbul Akvaryum’un en çok ilgi gören canlıları ise ana tank içerisinde yer alan limon köpekbalığı, Temmuz ayında akvaryuma gelen üç dişi zebra köpekbalığı, Yağmur Ormanı alanında yaşamını sürdüren dünyanın en büyük kemirgeni Capybara, Arapaima ve kırmızı karınlı piranalar oldu. n

NewFocus September & October’2011

Focus On BÜLTEN

Turizm Sektörü, TUROB’un Geleneksel Yaz Gecesi’nde Buluştu Turistik Otelciler, İşletmeciler ve Yatırımcılar Birliği (TUROB), 40. yılını coşku içinde kutladı. TUROB’un Geleneksel Yaz Gecesi Buluşması, 27 Temmuz tarihinde Çınar Hotel’de gerçekleşti.

Kültür ve Turizm Bakanı Ertuğrul Günay, İstanbul Valisi Hüseyin Avni Mutlu, İstanbul Büyükşehir Belediye Başkanı Kadir Topbaş, sivil toplum örgütlerinin temsilcileri ile TUROB yönetim kurulu üyeleri, TUROB üyeleri ve turizmciler katıldı. n

Atlasjet ve AFA İşbirliği Yeni Pilotlar Yetiştirecek Türkiye’deki pilot ihtiyacını karşılayabilmek amacıyla Anadolu Üniversitesi Sivil Havacılık Yüksekokulu işbirliği ile Atlasjet tarafından kurulan Atlantik Uçuş Okulu - Atlantic Flight Academy (AFA) eğitimlerine başladı.

AFA, yakın zamanda hizmete açacağı özel havaalanı, öğrenci yurtları, bünyesine katacağı Airbus A320 ve Boeing 737NG Uçuş Simülatörleri ile bölgenin en büyük uçuş eğitim tesisi haline gelecek.

AFA’dan mezun olanlar

Atlasjet’te ikinci pilot olarak işe başlayacaklar. İstanbul İl Kültür Turizm Müdürlüğü yeni yerine taşınmıştır.Ayrıca Sultanahmet binamız da hizmet vermeye devam edecektir. İletişim numaralarımız aynı kalacaktır.

Adres: İstiklal Caddesi Atlas Pasajı No:131( Eski 2010 Ajansı) Beyoğlu 34435 İstanbul, Türkiye Abdurrahman Çelik Müdür Asistanı

Çinli Turistin Türkiye’ye İlgisi Artıyor

Dünyanın 1, 3 milyarlık nüfusuyla en kalabalık ülkesi olan Çin’de, yurt dışına seyahatlerde uygulanan prosedürün gevşetilmesiyle, yurt dışına seyahat eden Çinliler’in sayısının bu yıl 62 milyonu bulacağı, bunlardan büyük bölümünün ise Türkiye ‘yi görmek istedikleri belirlendi.

Dünyanın 1, 3 milyarlık nüfusuyla en kalabalık ülkesi olan Çin’de, yurt dışına seyahatlerde uygulanan prosedürün gevşetilmesiyle, yurt dışına seyahat eden Çinliler’in sayısının bu yıl 62 milyonu bulacağı, bunlardan büyük bölümünün ise Türkiye ‘yi görmek istedikleri belirlendi.

Turizm Gazeteci ve Yazarları Derneği (TUYED) Başkanı Kerem Köfteoğlu,yaptığı açıklamada, Çin Turizm Araştırmaları

Derneği COTRI’nin (China Outbound Tourism Research Institute), raporuna göre, bu yıl tatil amaçlı yurt dışına çıkacak Çinli turist sayısının 62 milyon kişi olarak tahmin edildiğini, Çin’in yurt dışı pazarı gelişirken, Türkiye ‘ye ilginin de arttığını bildirdi.

Kerem Köfteoğlu, COTRI’nin raporuna göre, Çinli turistlerin, Çin Hükümeti’nin (Approved Destination Status) Resmi Turizm Destinasyonu anlaşması yaptığı ülke sayısını 140’a yükselttiğini, Çin’in geçen yıl yurt dışına gönderdiği 57. 4 milyon turistle, Asya pazarında yurt dışına turist yollayan ülkeler arasında birinci olduğunu ifade etti.

Köfteoğlu, COTRI’nin raporunun, yurt dışına giden Çinli turistlerin yaptığı harcamaların da ilk kez Çin’i ziyaret eden yabancıların harcamalarını aştığına dikkat çektiğine değinerek, 2011-2015 yılları arasında yurt dışına çıkan Çinli turist sayısının yılda ortalama yüzde 9’luk artış kaydetmesinin öngörüldüğüne işaret etti.

Köfteoğlu, COTRI raporunda, uzmanları, Çin hükümetinin yurt dışı çıkışlardaki bürokratik engelleri daha da azaltmasıyla yurt dışında tatil yapan Çinli turist sayısının 100 milyonlarla ifade edileceğini

vurguladı. Köfteoğlu, şunları kaydetti: “Öte yandan, Çin’in gelişen yurt dışı pazarının Türkiye ‘ye yansımasının da son derece olumlu olacağı tahmin ediliyor. Bu konuda Doç. Dr. Serdar Ongan başkanlığında İstanbul Üniversitesi Bilimsel Araştırma Projeleri Birimi’nin hazırladığı ‘Gelişen Çin Turizm Pazarı ve Türkiye ‘ adlı kitapta geniş bilgilere yer veriliyor. Söz konusu kitapta, Çin’in değişik bölgelerinde 6 bin 625 kişiyle yapılan bir anketin sonuçlarına yer veriliyor. Yüzde 63’ünü son beş yılda yurt dışına tatile gidenlerin yanıtladığı ankete göre, yurt dışına çıkan Çinli turistlerin sadece yüzde 5, 7’si Türkiye ‘yi ziyaret etmiş. Türkiye ‘ye gelenlerin tamamı bir kez daha gelmek istediklerini, henüz gelmeyenlerin yüzde 96’sı da Türkiye ‘ye gelmek istediklerini belirtiyor. Çinli turistlerin Türkiye tatili için ayırdığı bütçenin en az 8 bin Yuan (Bin 171 dolar), en fazla 11 bin Yuan olduğu tahmin ediliyor. “ Köfteoğlu, ankete katılan ve Türkiye ‘yi ziyaret eden Çinliler’in yüzde 88’i tanıdıklarına Türkiye ‘yi gitmeyi tavsiye ettiklerine işaret ederek, ankete katılanların, “Türkiye denince ilk aklınıza gelen nedir” sorusuna verdikleri yanıtların sırasıyla, “İstanbul”, “döner kebap”, “Türk hamamı”, “Mavi Tur” ve “futbol” olduğunu söyledi. n

NewFocus September & October’2011

49

Focus on KISA...KISA...

KISA KISA

New Focus Kasım / Aralık 2011

Yöneticiler • Dedeman Zonguldak Oteli’nin Genel Müdürlüğüne İbrahim Çelik atandı.

• Kahta Belediyesi, turizm fotoğrafçısı Halil Tuncer’e, 18. Uluslararası Kahta Kommagene Kültür Festivali etkinlikleri çerçevesinde bir teşekkür plaketi verdi.

• Bakanlığın yeni yurtdışı direktörleri belli oldu; Avusturya - Viyana Songül Camgöz, Fransa - Paris Gökhan Çete, Danimarka - Kopenhag Umut Özdemir, İran - Tahran Ahmet Yakup Erkılıç, Kazakistan - Astana Seyit Ahmet Aslan, Suudi Arabistan - Riyad Hüseyin Es, İtalya – Roma Şahika Günten Güney, Almanya - Frankfurt Aysun Karayel, ABD - Los Angeles Özgen Türkgücü, Polonya - Varşova Abdullah Kasım, Almanya - Berlin İsmail Göçmen Sonkaya, Bulgaristan - Sofya Cemal Tekkanat, Tacikistan - Duşanbe Nilgün Kılıçaslan, Özbekistan - Taşkent Cihan Varlık.

* MADI - Prague * WTM - London * IGTM - Antalya * Travel Turkey - Izmir * Luxury- Monte Carlo * ILTM - Cannes Turizm fuarlarında dağıtılacak.

Haber ve Reklamlarınız için son gün 24.Ekim.2011

Tesisler • TUROB 40. yaşını Çınar Hotel’de kutladı.

• Panç Hotel Antalya, Lara’da hizmete girdi.

• Şaşkınbakkal’ın yeni eğlence ve lezzet mekani Yegane açıldı.

• Antep Baklavacısı Fethullah Usta Başakşehir 5. Etap imamı-Azam Camii karşısında Baş Çarşı’da hizmete girdi.

• Edition Otel’de 3 kat ve toplam 2000 metrekarelik bir alana sahip, dünyanın en lüks spa markalarından olan ESPA SPA özel fısatlar sunuyor.

• Son beş yılda yüzde 35 büyüyen Limak Otel Grubu yurt dışında otel arayışını sürdürüyor.

• Dedeman otel’in geleneksel iftar yemeği menüsü Karadeniz yemeklerinden seçildi.

• Agrida Dağ Evi Çanakkale’nin, Bayramiç ilçesinde Cazgırler köyünde yepyeni bir konsept ile kuruldu.

Acentalar

KISA...KISA...

• Tura Turizm 45.yılını kutladı.

• Prontotour, ramazan bayramında da çok özel turlar düzenledi.

• Alfa Omega Travel Yunanistan turlarında özel paketler sunuyor.

• ETSTUR 20. yaşını kutladı.

• Tura Turizm 45.yılını kutladı.

• SETUR Bayram için dünyanın her köşesini kapsayan eşsiz turlar organize etti.

KISA KISA...

Havayolları • • •

• • • • • •

Yöneticiler

Harun Bilgiç Bodrum tek Green Beach Resort 79TL’den otel müdürü oldu.

Atlasjet, Ramazan boyunca her• şey dahil yön başlayan fiyat uyguladı.

• Ali Barut Concordia Celes otel genel müdürlü¤üne atand›.

Lufthansa Asya yolcularına 1 Kasım - 15 Aralık 2011 arasında özel fiyatlar uyguluyor.

New Focus Mart/Nisan ’08 • Faik Kaptano¤lu ALTAV - baflkanl›¤›na yenidentarihleri secildi.

• Mustafa K›z›l Alkoçlar otel, Uluda¤ genel müdürlü¤üne atand›.

Emirates’in Uçak İçi Eğlence Sistemi “ice” Ağustos ayından itibaren birinci sınıf özelliklerle • Riza Epikmen ve Feyyaz Yalçin UKTAS yönetimine seçildi.

ITB - Berlin • Serap Garipo¤lu Sungate Port Royal otel pazarlama müdürü oldu. donatılarak genç yolcuların hizmetine sunuluyor.

TUR - Goteburg • Suat Kantacio¤lu Ankara Radisson SAS as F&B müdürü oldu.

THY Torino başladı.

MAP -uçuşları Paris Etihad çok özel Abu Dabi ve Dubai fiyatlarını açıkladı.

MITT - Moscow Havayollar› Singapur Havayollari ramazana özel promosyonlar uyguladı.

• Air France ABD uçufllar›nda promosyonlar uyguluyor.

Ve • Pegasus Airline yeni bir Boeing 737-800 u filosuna katt›.

Air France – Marsilya uçuşlarına başlıyor.

UITT -İstanbul Kiev • SunExpress ‹zmir - Samsun uçufllar›na bafllad›.

Lufthansa tarifeli uçuşlarında ilk• Pegasus kez uçak biyoyakıt kullanmaya başladı. içi promosyonlar› uyguluyor.

Turizm fuarlar›nda.

• American Airlines 2008 de ABD uçufllar›nda özel tarifeler uygulayacak.

THY CIPve lounge’u Haber reklamlar›n›z›nyeniledi.

• Turkish Airlines Hatay ucuslari basladi.

yay›n› için son gün 22.fiubat.2008

• British Airways Antalya-London ucufllar›na bafll›yor.

Ücretsiz abone olun Focus on Travel News Art›k Hergun Bilgisayar›n›zda www.ftnnews.com

New Online Travel Gazette for Russian Market

Acentalar

Transorient turizm kurucusu eski Tursab ba kanlarından Ferit Epikmen a abeyimizi Kasım ayı ba ında kaybettik. Ailesi ve Turizm sektorümüzün ba › sa olsun.

İngilizce ve Arabca Haberlerinizi bekliyoruz!

www.rustourismnews.com Tesisler • Polat Renaissance ‹stanbul IT Servislerini yeniledi.

• Carlton otel arazisi sat›ld›.

• Bentley otel yeni y›l› özel bir partiyle kutladi.

• Hilton otelleri erken rezervasyonlara özel iskontolar uygulayacak.

• Sheraton Istanbul Turob üyelerini Kas›m ay›nda ag›rlad›.

04-06 Travel Mart - Kiev • Ceylan InterContinental ‹stanbul Brasserie Restaurant da yeni tatlar menuye eklendi.

06-08 TTG• -Sarabi Rimini Beyo¤lu 9 y›l›n› kutlad›.

FUARLAR

Online Newsletter

Arab Turkish Travel Gazette www.arabturkishtravel.com

• OTI grub 2008 de 600 bin yabanci turist getirmeyi hedefliyor. www.ftnnews.com

Tüm Arab Ülkeleri ve Türk Turizmi Arasında bir Köprü Kurduk

Ekim

Eylül

TR AVEL MAGAZINE

02 WTA – Cornelia - Antalya 06-09 PATA Tmart - New Delhi 11-14 TIME - Lombok 21-24 Leisure - Crocus Moscow Fuarlar 12-14 CIS Travel Market - St. Petersburg 1 Year - 6 Issue 21-23 T&T - WARSAW Ocak 19-21 - SINGAPORE 04-06 Tourisma - Magdeburg 16-20 BTL - Lisbon 20-23 Top Resa - Deauville 2009 Turizm Pazarlaman›z için ITB-Asia Only 100 TL or 100 USD (Abroad) Vakantiebeurs - Utrecht 17-20 FerienMesse - Wien 26-29 Tour08-13 Business - Minsk 22 My Planet Awards - Moscow GO - Brno Fair - Bucharest 17-20 MATKA - Helsinki Tel: +90 216 391 37 95 • Fax: +90 216 391 37 96 27-30 TTR10-13 - Tourism 28 WTA - Bangkok Reiseliv - Aires Oslo 17-20 ITF - Bratislava • ozge@smpublication.com 29-01 FIT -10-13 Buenos 29-02 JATA &WTF -Tokyo

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January/February’08

World Travel Guide fiubat & Diary’2012 Hazırlanıyor

September & October’ 2011

TH 20 Year th year 18th 18 year NO:121 & October’2011 101September May/June’08 no: 101 May/June’08 no:

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