Connected by
National Grid Connected by National Grid
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About
Logo
Type
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Colour
Illustration
Usage
National Grid Connected by National Grid
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About
National Grid Connected by National Grid
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Connected by National Grid is a sub-brand under National Grid. It aims to show how those who work for the grid and those who use the grid are connected and show how both are influencers on each other. Combining a powerful illustration style with a contemporary National Grid brand, this document outlines how we can illustrate the idea of connection in an engaging and purposeful way.
National Grid Connected by National Grid
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Logo
National Grid Connected by National Grid
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National Grid Connected by National Grid
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30px
30px
Connected by 30px
30px
30px
Connected by 30px
National Grid Connected by National Grid
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Connected by
Connected by C100 M0 Y0 K0R0 G175 B240 PMS Process Cyan HEX #00AFF0
Connected by
C0 M83 Y96 K0 R245 G60 B50 PMS 3556 HEX #F53C32
Connected by C51 M0 Y85 K0 R60 G225 B45 PMS 802 HEX #3CE12D
C0 M0 Y95 K0 R250 G220 B0 PMS 102 HEX #FADC00
National Grid Connected by National Grid
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Colour
National Grid Connected by National Grid
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Primary
C100 M90 Y0 K0 R0 G20 B140 PMS Reflex Blue C HEX #00148C
Light blue
Secondary
C100 M0 Y0 K0R0 G175 B240 PMS Process Cyan HEX #00AFF0
Teal
C76 M0 Y38 K0R0 G190 B180 PMS 3262C HEX #00BFB3
Illustration only
Cool Grey
C4 M2 Y4 K8 R240 G240 B240 PMS Cool Gray1 HEX #F0F0F0
Red
Green
Yellow
C0 M83 Y96 K0 R245 G60 B50 PMS 3556 HEX #F53C32
C51 M0 Y85 K0 R60 G225 B45 PMS 802 HEX #3CE12D
C0 M0 Y95 K0 R250 G220 B0 PMS 102 HEX #FADC00
Soft blue
Soft orange
C35 M0 Y5 K0 R150 G215 B235 PMS 2975 HEX #99D6EA
C0 M40 Y80 K0 R255 G180 B90 PMS 150 HEX #FFB25B
75% opacity
Coral
25%
National Grid Connected by National Grid
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Typeface
National Grid Connected by National Grid
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Aa Aa Aa Helvetica Neue Light
Helvetica Neue Light Italic
Helvetica Neue Bold
National Grid Connected by National Grid
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Header | Header Sub Header | Sub Header Standard body copy
Higlighted body copy
Header Sub Header Standard body copy
Higlighted body copy
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National Grid Connected by the grid guidelines
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Illustration
National Grid Connected by National Grid
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National Grid Connected by National Grid
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In situ
National Grid Connected by National Grid
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National Grid Connected by National Grid
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National Grid Connected by National Grid
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National Grid Connected by National Grid
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National Grid Connected by National Grid
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National Grid Connected by National Grid
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