Tom Sims founded SIMS snowboards in 1976. Tom had one simple goal in mind when he established SIMS Snowboards…create the world’s leading snowboard brand. His extreme dedication and passion for snowboarding spawned the snowboard ‘lifestyle.’ Tom’s vision brought snowboarding an impressive list of firsts. Aside from the first snowboard, Tom brought us metal edges, highback bindings, freestyle snowboards, men’s and women’s pro-model snowboards, and more. His major influence didn’t stop at product design and development. Tom introduced us to a number of athletes that shaped snowboarding into what we love today. A true pioneer, Tom’s influence and innovation on snowboarding will last forever.
DEALER’S CHOICE FREESTYLE Introducing a new take on hybrid camber technology. The Dealer’s Choice was built for big fun and bigger performance. Swing faster, press smoother, jump higher, and carve harder with our new Shockwave Camber Profile. Shockwave Camber enhances jib versatility outside the bindings and offers trench digging, hard charging stability underfoot. Quad Carbon Dynamics, Shockwave Camber, medium-soft flex, and Vario Power Grip Sidecut will have you staring down any terrain saying ‘I’m all in!’ SIZE
WAIST
EDGE
SIDECUT
TIP / TAIL
1510
24.5
115
VARIO 740*
28.7
1540
24.8
117.5
VARIO 767*
29.0
1570
25.0
120
VARIO 796*
29.3
1550X
25.8
118.5
VARIO 776*
30.0
1580X
26.1
121
VARIO 808*
30.3
Dealer’s Choice X - Wider version of the original Size in millimeters, other specs in centimeters *multiple radius average
TECHNICAL FEATURES:
True Twin Freestyle Shockwave Camber Profile Vario Power Grip Sidecut Mid Soft Flex Matte Topsheet STS Pre-Tensioned Fiberglass +/- 45 Fiberglass Laminate Bi-Lite Fiberglass Quad Carbon Dynamics SIMS Hybrid Poplar/Aspen Core RDS 2 Damping System Elastomer Underfoot Stabilizers Sintered P-Tex Sidewalls Durasurf Sintered 4501 Base Low Profile Tip/Tail P-Tex Tip/Tail Protection
BLADE DIRECTIONAL FREERIDE MACHINE
Tom Sims created the snowboarder and the snowboarder created the Blade. Original SIMS Creative Director, Scott Clum, created the graphic. The Blade features an amazing modern/vintage directional shape and Traditional Camber. Micro Early Rise is added in the nose for quicker response and improved float. Our new Quad Carbon V has been added to the nose and tail enhancing laid out, old school carves just like Tom used to rip. The Blade is an all mountain, American made, throwback style board with the technology of the future.
SIZE
WAIST
EDGE
SIDECUT
TIP / TAIL
1550
25.3
119
VARIO 785*
29.7
1580
25.5
121
VARIO 811*
29.9
1610
25.7
124
VARIO 840*
30.0
1590X
26.4
121
VARIO 810*
30.8
1620X
26.7
124
VARIO 843*
31.1
Blade X - Wider version of the original Size in millimeters, other specs in centimeters *multiple radius average
TECHNICAL FEATURES:
Directional Freeride Machine Camber Profile Micro Early Rise in the Tip Vario Power Grip Sidecut Mid Firm Flex Gloss Topsheet STS Pre-Tensioned Fiberglass +/- 45 Fiberglass Laminate Bi-Lite Fiberglass Quad Carbon V SIMS Hybrid Poplar/Aspen Core RDS 2 Damping System Elastomer Underfoot Stabilizers Sintered P-Tex Sidewalls Durasurf Sintered 4501 Base Low Profile Tip/Tail P-Tex Tip/Tail Protection
JUICE ALL MTN / FREESTYLE
Once you ride it, you’ll have to buy it…because you’ll never be the same without it. Scott Clum, the original SIMS Creative Director, designed this classic graphic. The Juice now features our new Quad Carbon X configuration bringing you more pop and response than any other board. The versatility of Micro Camber coupled with Vario Power Grip Sidecut makes for the most fun, playful, edge-holding trench digger ever created. Of course, the Juice rips through the park, but it also shreds the trees, and tears up the steeps. Let forty years of product innovation drive your ride. SIZE
WAIST
EDGE
SIDECUT
TIP / TAIL
1530
25.2
116
VARIO 755*
29.6
1560
25.4
119
VARIO 785*
29.8
1590
25.6
122
VARIO 815*
30.0
1570X
26.0
119
VARIO 786*
30.4
1600X
26.4
122
VARIO 816*
30.8
Juice X - Wider version of the original Size in millimeters, other specs in centimeters *multiple radius average
TECHNICAL FEATURES:
True Twin All Mtn Freestyle Micro Camber Profile Micro Early Rise in the Tip/Tail Vario Power Grip Sidecut Mid Flex Matte Topsheet STS Pre-Tensioned Fiberglass +/- 45 Fiberglass Laminate Bi-Lite Fiberglass Quad Carbon X SIMS Hybrid Poplar/Aspen Core RDS 2 Damping System Elastomer Underfoot Stabilizers Sintered P-Tex Sidewalls Durasurf Sintered 4501 Base Low Profile Tip/Tail P-Tex Tip/Tail Protection
SOFUN WOMEN’S ALL MTN / FREESTYLE SIMS has always worked to advance women’s snowboarding. We created the first women’s specific snowboard, along with the first women’s pro-model. Today we’re bringing back the women’s specific technological advancements that you’ve come to expect from SIMS. The SoFun features our new women’s specific Shockwave Camber Profile, Quad Carbon Dynamics, and Vario Power Grip Sidecut creating an all mountain board perfect for any terrain. SoFun, the name says it all! SIZE
WAIST
EDGE
SIDECUT
TIP / TAIL
1420
23.1
106
VARIO 656*
27.3
1450
23.2
109
VARIO 683*
27.4
1480
23.2
112
VARIO 712*
27.4
1510
23.4
115
VARIO 740*
27.6
Size in millimeters, other specs in centimeters *multiple radius average
TECHNICAL FEATURES:
W’s True Twin All Mtn Freestyle W’s Shockwave Camber Profile Vario Power Grip Sidecut Mid Flex Matte Topsheet STS Pre-Tensioned Fiberglass +/- 45 Fiberglass Laminate Bi-Lite Fiberglass Quad Carbon Dynamics SIMS Hybrid Poplar/Aspen Core RDS 2 Damping System Elastomer Underfoot Stabilizers Sintered P-Tex Sidewalls Durasurf Sintered 4501 Base Low Profile Tip/Tail P-Tex Tip/Tail Protection 1420 mm / 1480 mm Black Topsheet 1450 mm / 1510 mm White Topsheet
TECHNOLOGIES
VARIO POWER GRIP SIDECUT
*Vario Power Grip Sidecut utilizes multiple radii creating extra contact points to enhance edge hold.