Turning a New Page

One of my favorite mottos is that nothing lasts forever. I refer to it often whenever there is a change happening in my life or I’m in a transition period. For 87 years, WHERE Los Angeles was posed as a question intended to answer traveler queries such as: Where should we dine? Where should we take the family for an outdoor adventure? Where is the latest shopping destination? Today, we’re ready to turn that question into a statement. We’re thrilled to announce that WHERE Los Angeles is now titled ARRIVED Los Angeles. When you’re here in Los Angeles, you’ve already arrived at your destination, and we’re excited to welcome you. With the post-pandemic revival of the city and the slew of top-notch restaurants and trendy shops swiftly cropping up across town, we felt it was the opportune time for our brand to have a new beginning and story to tell. We hope that you enjoy the fresh look and logo as you flip through the pages of our inaugural issue. We will continue to publish the most comprehensive visitor’s guide to help you navigate your way through this beautiful but (seemingly) overwhelming metropolis and ensure that you have the best experience while you’re here. This month we present our dining issue, in which we provide insider info on the city’s hottest dining destinations (p. 20). While you’re contemplating where to eat, read on to see how the city is celebrating its famous landmarks. Many of them are turning 100 years old this year—including the Hollywood Sign—so make your visit memorable and check them all out (p. 16). Finally, to keep you looking L.A. cool, we offer a peek at the latest in summer fashions. So eat well, see the sights, and look like a hip Angeleno with whatever adventure you choose. You’ve arrived.

LEILA NAJAFI @ARRIVEDLA