STORELLI 2018 Brand Introduction and Catalogue Syndey, Australia April 2018
01: THIS IS WHAT MOMENTUM LOOKS LIKE
CONTINUING TO TAKE THE GAME TO THE NEXT LEVEL 2017 is proving to be another big year for the brand. Jesse Lingard and Cézar Azpilicueta joined Iker Casillas, Kristie Mewis, Rocky Rodrigues and Oscar as the faces of our brand, another big step in establishing the credibility and visibility of our brand for both keepers and field players. Furthermore, we continue to be committed to making the most innovative protection and performance gear ever: we introduced the SpeedGrip line, along with our new antiabrasion products and the first-ever Women’s protective line. In 2018, we believe the ongoing updates to our core protection range fueled with the introduction of new performance lines will equip you to add incremental revenue and grow your business. Your success is our success and we’d like to thank you for your continued support. The Storelli Team
02: 2017 AT-A-GLANCE
WE CONTINUE TO BUILD THE BRAND ACROSS CHANNELS -
Brand Influencers
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Product Videos
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Retail Assets
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In-Store Videos
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Promo Support
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Hero Imagery
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Website
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Social Media
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Digital Ads
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Editorial / Press
02: 2017 AT-A-GLANCE
PROTECTION PLUS PERFORMANCE We have extended our product offering beyond protection— providing soccer players with products that give them an ‘Edge’ to perform at the highest level. Our 2018 Product Innovations opened the playing field and address a larger soccer audience. We have grouped Your Secret Weapons into 2 series:
SHIELD SERIES
PROTECTIVE TECHNOLOGIES Outfielder
Women’s
Goalkeeper
+
STEALTH SERIES
HIGH PERFORMANCE & CONTROL SpeedGrip Insoles™
SpeedGrip Socks™
02: 2017 AT-A-GLANCE
STORELLI SALES ADD TO THE SPEND OF YOUR CUSTOMERS Every Storelli Sale Leads to More Insoles $500
Women’s Sliders
$400
Sleeveless Head Guard
$300 Leg Guard Socks
Socks
Balls
Balls
Shin Guards
Shin Guards
Boots
Boots
$200
$100
$0 AVERAGE CUSTOMER
STORELLI CUSTOMER
+
“67% OF CUSTOMERS WHO TRY A STORELLI PRODUCT COME BACK TO BUY MORE STORELLI PRODUCTS”
STORELLI 2018 PRODUCT CATALOGUE
OUTFIELDER COLLECTION
04: PRODUCT CATALOGUE
EXOSHIELD HEAD GUARD Suited for players who suffer a cut or bruise to the head or a concussion (quite common) and need a comfortable layer of protection to avoid further injury and get back on the pitch rapidly, the Storelli ExoShield Head Guard is the "most protective” soccer head guard on the market. Embeds up to 9mm of viscoelastic protective foams used in combat-grade military helmets, custom-formulated to fit the needs of soccer players. Meaning you can head the ball without problems, protect your head from cuts and bumps due to head collisions, and feel so comfortable you will quickly forget you are even wearing armor. Position— Field Player, Goalkeeper Protection— Head Sizes— 1, 2, 3, 4, 5, 6 Colors— Black
04: PRODUCT CATALOGUE
BODYSHIELD LEG GUARD Protects the lower leg with impact absorbent padding. Our revolutionary design holds shin guards in place without the need for constant manual adjustments or tape. Shin guards are NOT included, but the magic sleeves were designed to fit most shin guards and lock them in place. Position— All Protection— Lower leg Sizes— Adult M, L Youth: S, M, L Colors— Black, White
With ankle protection
White
Black
04: PRODUCT CATALOGUE
BODYSHIELD LEG SLEEVE Protects the lower leg with impact absorbent padding. The first and only armored shin pad sleeve that protects the area on the side of the leg not covered by shin pads, while holding the shin pads comfortably in place without the need for constant manual adjustments or tape. Shin guards are NOT included, but the magic sleeves were designed to fit most shin guards and lock them in place. Position— All Protection— Lower leg Sizes— S, M, L Colors— Black, White White
Without ankle protection Black
04: PRODUCT CATALOGUE
BODYSHIELD MEN’S IMPACT SLIDERS Suitable for both goalkeepers who need light / comfortable thigh protection, as well as physical defenders and midfielders who like to slide tackle a lot (suffering abrasions on the thighs), the Sliders undershorts are designed to grant you the protection and light-weight mobility you need during competitive matches, Just like the rest of our gear, these Sliders incorporate innovative foam technology that protects you when you dive or slide without hindering your movements.
White
Position— Field Player, Goalkeeper Protection— Upper leg and hip Sizes— Adult S, M, L, XL Youth: S, M, L Colors— Black, White Black
04: PRODUCT CATALOGUE
BODYSHIELD ANTI-ABRASION SLIDERS Armed with patent-pending SABR-Tex™ (Stretchy Anti-Abrasion Textile) panels, the new Men’s BodyShield Abrasion Sliders are here to help athletes resist lower body friction and turf burns on a multitude of surfaces (e.g., turf, hardwood). These Sliders feature 6 SABR-Tex™ panels, covering the sides of your thighs in the areas most at risk. Each panel is remarkably thin, durable and acts as a reinforced second skin, shielding you when you slide tackle, dive or get tackled, without hindering movement or performance. White
Position— Field Player, Goalkeeper Protection— Upper leg and hip Sizes— Adult S, M, L, XL Youth: S, M, L Colors— Black, White
Black
04: PRODUCT CATALOGUE
BODYSHIELD ANTI-ABRASION LEGGINGS Armed with patent-pending SABR-Tex™ (Stretchy AntiAbrasion Textile) panels, the new Men’s BodyShield Abrasion Leggings are here to help goalkeepers and field players alike resist lower body burns on a multitude of surfaces (e.g., turf, hardwood, grass). These Sliders feature 8 SABR-Tex™ panels, covering all of the areas of your legs that are at highest risk of turf burns: the thighs, knees and side of the calves. Each panel is remarkably thin, durable and acts as a reinforced second skin. Furthermore, the leggings feature a unique shin guard pocket, so you can practice or play without wearing tall socks to hold your shin pads in place. Position— Field Player, Goalkeeper Protection— Upper leg and hip Sizes— Adult S, M, L, XL Youth: S, M, L Colors— Black, White
04: PRODUCT CATALOGUE
BODYSHIELD SLEEVELESS UNDERSHIRT This sleeveless compression undershirt is worn by field players who like to play physically or goalkeepers who do not want long sleeve undershirts. Features innovative ChesTrap technology to help control passes or shots with the chest (imagine having goalkeeper gloves on your shirt), also includes impact protection foam on the ribs against player-to-player and player-to-pitch impact (e.g., goalkeeper dives). Position— Field Players Protection— Chest and rib protection Sizes— Adult S, M, L, XL, Youth: S, M, L Colors— Black, White
White
Black
04: PRODUCT CATALOGUE
BODYSHIELD ARM GUARDS The BodyShield Arm Guards are designed to give you extreme protection from both impact and abrasion, while fitting comfortably on your arms and staying in place no matter what you do thanks to anti-slippery lining. Unlike traditional "elbow pads", they are designed to fit seamlessly around your arm like stealth armor. Position— Field Player, Goalkeeper Protection— Arm protection Sizes— S, M, L Colors— Black
04: PRODUCT CATALOGUE
BODYSHIELD ANTI-ABRASION ARM SLEEVE A lightweight and technical anti-abrasion arm sleeve for turf, Futsal, indoor soccer and tough soccer conditions. Designed using abrasion resistant materials and breathable panels to resist friction burns. Boasts a stealth profile and comfortable fit to follow the bend of your arm and elastic to keep the sleeve from sliding down, eliminating distraction. Position— Field Player, Goalkeeper Protection— Arm protection Sizes— S, M, L Colors— Black
Black
04: PRODUCT CATALOGUE
BODYSHIELD KNEE GUARDS Designed specifically for soccer, the Knee Guards are optimized for soccer players who want to slide and tackle on the hardest grounds, without having to worry about getting stitched up after the game. Light and flexible, they are layered with advanced polyurethane foam designed to protect you from extreme impact and abrasion; with extra fabric covering part of the thighs and calves + antislippery lining for increased comfort, fit and a modern look. Position— Field Player, Goalkeeper Protection— Knee protection Sizes— S, M, L Colors— Black
04: PRODUCT CATALOGUE
BODYSHIELD ANTI-ABRASION KNEE SLEEVE A lightweight and technical anti-abrasion arm sleeve for turf, Futsal, indoor soccer and tough soccer conditions. Designed using abrasion resistant materials and breathable panels to resist friction burns. Boasts a stealth profile and comfortable fit to follow the bend of your arm and elastic to keep the sleeve from sliding down, eliminating distraction. Position— Field Player, Goalkeeper Protection— Knee protection Sizes— S, M, L Colors— Black
GOALKEEPER COLLECTION
04: PRODUCT CATALOGUE
BODYSHIELD MEN’S 3/4 UNDERSHIRT This groundbreaking goalkeeper undershirt is used by many professional goalkeepers as a base layer that enables them to withstand heavy diving without upper body injuries. Extreme impact protection foam that protects you while conforming tightly to your body and ChesTrap chest pad (patent-pending), designed to help goalkeepers absorb shots that hit their chest, facilitating saves and decreasing rebounds.
White
Position— Goalkeepers Protection— Full upper body Sizes— Adult S, M, L, XL Youth: S, M, L Colors— Black, White
Black
04: PRODUCT CATALOGUE
EXOSHIELD GLADIATOR JERSEY Nothing is fearless like the defensive spirit of a Gladiator. This goalie jersey is inspired by the oldest form of protection known to man: Gladiators wore iconic armor known as “The Galerus,” — a distinctive metal guard referred to as the Retiarii which isolates and liberates the Gladiator’s strong arm for battle.
Coral / Black (Seasonal)
Black / Strike
The all-new Engineered Biology model of our Gladiator jersey features more durable, textured shield covers and a locker loop. Position— Goalkeepers Protection— Upper Body Sizes— Adult S, M, L, XL Youth: S, M, L Colors— Black, Strike, Hydra, Coral
Strike / Black
04: PRODUCT CATALOGUE
BODYSHIELD GOALKEEPER SLIDERS Base-layer goalkeeper compression shorts designed to provide the hard-core protection needed during practices or when playing on hard surfaces, while still conforming closely to the body for maximum comfort and an aggressive armored look. Position— Goalkeepers Protection— Thigh and Hip Sizes— Adult S, M, L, XL, Youth: S, M, L Colors— Black
04: PRODUCT CATALOGUE
BODYSHIELD GK SHORTS The ExoShield GK Shorts are truly a one-of-a-kind. Traditional GK shorts are either unpadded, or look like cheap, padded sumo wrestling shorts. Our new GK Shorts are designed to fit like athletic boardwalk shorts, so you can look stylish and feel comfortable as you shut down the opposition. But at the same time, they embed heavy duty padding to protect your thighs and let you play fearlessly. Position— Goalkeepers Protection— Thigh Sizes— Adult S, M, L, XL, Youth: S, M, L Colors— Black
04: PRODUCT CATALOGUE
EXOSHIELD GK 3/4 PANTS For goalkeepers who practice intensely, taking hits to both the thighs and knees, these 3/4 pants afford extreme protection- including a very clever (hidden) knee pad. Add a pair of our Sliders underneath, and you might as well go out and play on rocky concrete, because you will feel indestructible. Position— Goalkeepers Protection— Thigh, Hip, and Knee Sizes— Adult S, M, L, XL, Youth: S, M, L Colors— Black
04: PRODUCT CATALOGUE
EXOSHIELD GK PANTS Hardcore hip protection and hidden knee-pads to stop cuts and bruises, these goalkeeper pants look like they belong to a super-hero ready to stop an army of enemies. Designed for keepers who want long pants for games or practice, the ExoShield GK Pants embed advanced protective materials in all the areas that are at risk of impact when diving. Position— Goalkeepers Protection— Full thigh protection, tapered cut Sizes— Adult S, M, L, XL, Youth: S, M, L Colors— Black
BODYSHIELD WOMEN'S COLLECTION
04: PRODUCT CATALOGUE
BODYSHIELD WOMEN’S IMPACT SLIDERS The first high-performance women's sliders designed specifically for female soccer players. Our women's slider shorts afford you the same extreme protection and light-weight mobility of our classic sliders, with a look and fit custom-designed for our top female players. This update to the Women's Sliders features a new waistband for a more comfortable, Stealth fit. White
Position— Female Field Players Protection— Hip and Thigh Sizes— Adult XS, S, M, L Colors— Black, White
Black
04: PRODUCT CATALOGUE
BODYSHIELD WOMEN’S ABRASION SLIDERS Armed with patent-pending SABR-Tex™ (Stretchy Anti-Abrasion Textile) panels, the new Women’s BodyShield Abrasion Sliders are here to help athletes resist lower body friction and turf burns on a multitude of surfaces (e.g., turf, hardwood). These sliders feature 6 SABR-Tex™ panels, covering the sides of your thighs. Each panel is remarkably thin, durable and acts as a reinforced second skin, shielding you when you slide tackle, dive or get tackled, without hindering movement or performance. Position— Female Field Players Protection— Hip and Thigh Sizes— Adult XS, S, M, L Colors— Black
04: PRODUCT CATALOGUE
BODYSHIELD WOMEN’S ABRASION LEGGINGS A highly functional, technical legging for female athletes training competitively in soccer or other team sports. Designed to protect from turf burns with anti-abrasion panels on the hip and legs, it combines light-weight protection with premium microfibers for warmth and mobility.
White
Constructed with the first-ever built in shin guard pocket that locks the pad in place to eliminate distractions and a shaped waistband for superior comfort. Waistband includes a utility pocket to hold small objects such as your keys, performance tracker or most cell phones. Position— Women’s field player and goalkeeper Protection— Hip and Leg Sizes— XS, S, M, L Colors— Black
Black
04: PRODUCT CATALOGUE
BODYSHIELD WOMEN’S GK LEGGINGS A revolutionary legging exclusively designed for the female goalkeeper. Radically designed with 5mm protection on the hips, anti-abrasion panels on the knees and legs, laced with premium microfibers for warmth and mobility. Constructed with the first-ever built in shin guard pocket that locks the shield in place to eliminate distractions and a shaped utility pocket waistband for superior comfort. Position— Women’s Goalkeeper Protection— Hip and Leg Sizes— Black Colors— Black
Black
04: PRODUCT CATALOGUE
BODYSHIELD WOMEN’S CROP TOP A supportive and protective cropped baselayer for female athletes playing soccer or other team sports. Designed with impact-absorbing, lightweight rib protection, our Crop Top also embeds an innovative, protective chest pad that can be removed based on the player's needs. Constructed with premium microfibers and cropped length for comfort and mobility, complete with elegant and breathable front and back mesh panels. Position— Women’s field player and goalkeeper Protection— Rib and Chest Sizes— XS, S, M, L Colors— Black, White
Black
White
GLADIATOR GLOVE LINE
04: PRODUCT CATALOGUE
EXOSHIELD GLADIATOR PRO (WITH REMOVABLE SPINES OR NO SPINES) Designed for Gladiators who demand heavy duty protection and grip during highly competitive match play, the Gladiator Pro gloves include removable finger / thumb spines and professional-grade German latex used by world class pro keepers. The gloves come with a premium black glove bag to comfortably carry your gloves and keep them fresh and neat for the next battle. Position— Goalkeepers Protection— Removable finger spines OR No Spines Sizes— 6, 7, 8, 9, 10, 11 Colors— Black
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Removable finger spine protection
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3.5mm professional German latex
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3.5mm latex backhand with punch zones
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Roll-thumb, negative cut
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Full latex wrist wrap
OFFICIAL PRODUCT SHOT COMING SOON.
04: PRODUCT CATALOGUE
EXOSHIELD GLADIATOR ELITE (WITH AND WITHOUT FINGER SPINES) Designed for competitive goalkeepers who want robust finger and thumb protection coupled with grippy, highgrade Super-Soft Storelli latex for both games and practices, the Gladiator Elite gloves display Storelli’s signature stealth look and attitude. The gloves come with a breathable glove bag so you can carry them around and keep them fresh for your next battle. Position— Goalkeepers Protection— Finger spines OR No Spines Sizes— 6, 7, 8, 9, 10, 11 Colors— Black
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Available with and without finger spine protection
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3.5mm Super-Soft Storelli latex palm
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3.5mm latex backhand
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Roll-thumb
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Full latex wrist wrap
OFFICIAL PRODUCT SHOT COMING SOON.
04: PRODUCT CATALOGUE
EXOSHIELD GLADIATOR CHALLENGER (WITH & WITHOUT SPINES) Best suited for young keepers who like to play aggressively, the Gladiator Challenger gloves offer protective fingerspines (no thumb spine) and Super-Soft Storelli latex, so you can play and practice as hard as you want while reducing the risk of finger injuries. The gloves come with a breathable glove bag so you can carry them around and keep them fresh for your next battle. Position— Goalkeepers Protection— Finger spines OR No Spines Sizes— 6, 7, 8, 9, 10, 11 Colors— Black
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Available with and without finger spine protection
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Super-Soft Storelli latex palm
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Molded EVA backhand
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Flat cut
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Full latex wrist wrap
2018 OFFICIAL PRODUCT SHOT COMING SOON.
04: PRODUCT CATALOGUE
EXOSHIELD GLADIATOR RECRUIT Best suited for young keepers who like to play aggressively, the Gladiator Challenger gloves offer protective finger-spines (no thumb spine) and Super-Soft Storelli latex, so you can play and practice as hard as you want while reducing the risk of finger injuries. The gloves come with a breathable glove bag so you can carry them around and keep them fresh for your next battle. Position— Goalkeepers Protection— Finger spines Sizes— JR4, JR5, JR6, JR7 Colors— Black
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Non-removable finger spines
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Super-Soft Storelli latex palm
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Molded EVA backhand
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Flat cut
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Full latex wrist wrap
OFFICIAL PRODUCT SHOT COMING SOON.
SPEEDGRIP FRANCHISE
04: PRODUCT CATALOGUE
SPEEDGRIP™ INSOLES SpeedGrip™ Insoles are an innovative, patent-pending footwear enhancement engineered to improve your comfort and performance. We designed them to replace your current insoles, because standard insoles are not optimized for traction. This means that at every step, your feet are sliding, causing discomfort and slowing you down by split seconds that can make all the difference. This sliding causes inefficiencies in your stride which go at the cost of energy and power. The SpeedGrip™ surface has a brushed nap texture which is soft to the touch and non-abrasive, yet creates a bond that feels like your feet and shoes have fused into a single unit. Position— All players Technology— SpeedGrip Sizes— S, M, L Colors— Black
04: PRODUCT CATALOGUE
SPEEDGRIP™ SOCKS SpeedGrip™ Socks are designed to improve foot traction, giving you more power, speed and control. Engineered like no other sock, they are made with thin, light, moisture-wicking compression fabric that fits like a second skin. The sole of the sock features Storelli’s SpeedGrip technology, seamlessly bonded to the rest of the sock for maximum comfort and additional traction where your feet need it most. These socks are very different from traditional knitted athletic socks and they are superior to any grip socks on the market. They are so thin and light that they can also be worn under team socks in soccer and will still provide more grip. Position— All players Technology— SpeedGrip Sizes— S, M, L, XL Colors— Black, White
THANK YOU