FRIDAFEST INSPIRES COMMUNITY SPIRIT AND WELL-BEING

On July 27, downtown Edinburg was transformed into a vibrant celebration of art and wellness with FridaFest, hosted by the City of Edinburg. The annual event honors the legacy of Frida Kahlo while promoting women’s empowerment and highlighting the city’s rich cultural tapestry with performances, art, music, and a mercado.

This year’s festival kicked off with the premiere of the original musical ¡Despierta!, starring 75 community members.

Embraced themes of healing and belonging, FridaFest marked the culmination of Edinburg’s participation in the Arts for Every Body Initiative. Edinburg was one of 18 cities nationwide chosen to participate in the program that enhances community health and wellness through the arts. On July 27, all 18 cities united in celebration, premiering large-scale participatory art projects under the theme “No place like home.”