Laura M Rike’s Resume 2012
Laura Rike Owner & CEO at Endeavor Media Solutions laura.rike@gmail.com
Summary I am a qualified and motivated individual with a background in concept and layout development along with photo selection and production for newspapers, magazines, brochures, and all marketing related items. I feel that my impressive communication skills would be a great addition to your company. I have a strong background in Microsoft and Mac software, and I am very knowledgeable in working with social networking sites. I believe that those qualities alone make me an outstanding candidate. I would be a valuable member of your company due to my background experience. I have a vast amount of knowledge working collectively to meet deadlines, as I have worked in both an editorial management position as well as a social media marketing position. I‘ve had the opportunity to manage a large group of individuals to ensure the company continues to run smoothly.
Specialties Social Media Marketing, Online Marketing, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Microsoft Office, Microsoft Works, and much more!
Experience Owner & CEO at Endeavor Media Solutions July 2011 - Present (7 months) We consider ourselves self-motivated individuals. We have been told that we can instantly inject energy and promote a no quit attitude that are assets rarely found. Couple this with we have an incredible work ethic and desire to grow. We believe that we would strengthen any organization requesting our services. We have a strong understanding of website, email, and social media analytics. We consider ourselves to be very dependable as well as a group of individuals who strive to make a difference in the world. In addition to our educational backgrounds, we also have qualities such as resourcefulness, insight, adaptability, pride, and common sense which are just a few. Protocol including integrity, accountability, and a strong, honest work ethic allow our business to become a cut above the rest! Communications Director at Cozy Calm Weighted Blankets July 2011 - Present (7 months)
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Responsible for developing and executing the company's external communications. Specific responsibilities include: - Running measurable advertising programs to meet customer acquisition goals - Managing all public relations efforts, working with an external agency - Developing and executing promotions to increase site visibility and usage - Recruiting, training, and developing a team of copywriters and designers - Working with engineering to implement all external communications on the web site - Working with merchandisers to position offers for the target audience Social Media Marketing Volunteer at Beyond Bullies March 2011 - Present (11 months) Position involves working in a small group on various projects such as; event planning, preparations for major events, corresponding with vendors, community & corporate partners, ordering of supplies, and drafting promotional flyers. Also worked knowledge of social networking sites (Twitter, Facebook, YouTube, Ustream, etc.), and other social mediums to expand our online presence and provide outreach & promotions to our target market! Social Media Intern at Awakened Planet June 2011 - September 2011 (4 months) I work on the following: *Advertising strategy and design *Research community service/charity/philanthropy opportunities *Managing client satisfaction *Event management *Research and apply for grants and other “free money� opportunities *Managing interns *Developing joint ventures *Design flyers, postcards, newsletters, and other mailings *Market research *Networking and promotion *Press /media management *Website maintenance and shopping cart integration *Product and service development *Becoming a Sales Ninja *Social media and Internet marketing *Managing speaking engagements *Virtual assistance *Writing, editing, and blogging Media Relations Manager at Elite Wellness Institute
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January 2011 - September 2011 (9 months) Was responsible for creating comprehensive strategies with the use of an online media. Work on developing written and website-based promotional materials for Elite Wellness activities, blog, and charitable donations. I also made sure to maintain website visibility as well as a favorable experience for the users. I was also responsible for creating and distributing a regular e-newsletter. I collected email addresses using a wide variety of means and develop/implement new ways to collect these email addresses. I planned and implemented different social media forms so as to help promote recognition of brands and promotions and in order to attract traffic to our company’s websites. I assigned marketing interns tasks in order to supervise certain platforms for social media and develop regular updates for the company’s followers, fans and site visitors. Editorial Manager at L'elite Magazine January 2011 - September 2011 (9 months) Was responsible for distributing tasks to employees for the content of the magazine. I ensured that each and every article is up to standards and adheres to our company’s brand identity. As the manager I also planned and implement the layout, ordered and placed the articles and advertisements to ensure engaging our readers. Marketing Research Intern at BNR Global January 2011 - April 2011 (4 months) As a marketing research intern I was asked to explore all valid Social Media in relation to increasing the visibility and credibility of BNR Global to certain overseas markets. Research what the competition is doing and implement countermeasures and lastly but not limited to, developing videos to increase excitement on our products. 1 recommendation available upon request Media Relations Intern at L'elite Magazine January 2011 - March 2011 (3 months) Developed written and website-based promotional materials for activities,blog, and charitable donations. Developed and implemented specific approaches to marketing services and special events with an emphasis on client outreach and website development. Provided public presentations to individuals, groups, community conferences, and other venues. Developed and implemented materials and marketing methods for special fundraising events and capital campaigns. Attended presentations, and wrote articles and/or take photos. Assisted with speaker training workshops, meetings and other events. Conducted research and analysis, by tabulating results from evaluation forms and creating reports summarizing key findings. Participated in the development of new marketing materials. Pre-Legal Collections at Messerli & Kramer October 2009 - August 2010 (11 months) Page3
Under supervision, I was assigned continuing responsibility for the investigation, analysis, and follow-up for the collection of overdue accounts. I interviewed and correspond with clients, attorneys, outside agencies and others in order to obtain information, explain policies, and secure collection of accounts; advise clients of alternative solutions for meeting their obligations; make payment agreements and write payment plans; explain and interpret collection policies and procedures to other employees; make interpretations of legal guidelines relating to loan collection practices and procedures as necessary; and recommend specific actions such as attachment of real assets, referrals to collection agencies, and write-off of accounts. Collections Manager at Bureau of Collection Recovery - an Aditya Birla Minacs company July 2006 - October 2009 (3 years 4 months) As a Collection manager I was responsible for all aspects of collection management and development for their assigned subject areas, including selection of information resources; storage, preservation, and weeding decisions (collection management); faculty liaison; collection interpretation (specialized reference service and user instruction); collection evaluation; and budgetary management. 1 recommendation available upon request
Skills InDesign Photoshop Microsoft Office Microsoft Works Writing Newsletters Illustrator Promotions Brochures Social Media Social Media Marketing Facebook SEO Social Networking Online Marketing Email Marketing Public Relations Copywriting Wordpress Marketing Communications Advertising Press Releases YouTube Page4
Digital Marketing Event Planning Google Analytics Media Relations Blogging Marketing Strategy Graphic Design Market Research Adobe Creative Suite Event Management Publicity Creative Development Direct Marketing
Education International Academy of Design DEGREE: Bachelors Degree, Advertising & Graphic Design, 2008 - 2012 Activities and Societies: Academic Honors Club Graphic Design Club Web Design Club The Fashion Forward Club 2 recommendations available upon request Northwestern College Bachelors, Graphic Design, 2005 - 2006 Activities and Societies: Dance Team Rosemount High School 2001 - 2005 Activities and Societies: Honors Club, Color Guard, Kick Line, Modern Company
Honors and Awards Deans list all through my education with IADT
Interests Social media, Design, Dance, Rollerblading,
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Laura Rike Owner & CEO at Endeavor Media Solutions laura.rike@gmail.com
4 people have recommended Laura "Laura always produces beyond our expectations. She is creative and inventive. Her "out of the box" thinking and ability to bring in the latest in marketing technology has allowed BNR Global to advance to the next level since before she started. Laura is easy to work with and is always flexible She is always open to other people's ideas. Laura always gets the job done in a timely manner." — Peter Rieke, Owner and Commercial Director, BNR Global, managed Laura at BNR Global "Laura's ability to instantly inject energy and promote a no quit attitude are assets rarely found. Couple this with her incredible work ethic and desire to grow and it is easy to see why she was such a pleasure to manage. She would strengthen any organization she joined." — Nathan Anderson, Associate Vice President, Bureau of Collection Recovery, managed Laura at BCR "Laura and I worked together on a group project. Laura's creativity allowed our group to complete our assignment succesfully!" — Mary Jo Melo, Student, International Academy of Design, studied with Laura at International Academy of Design "Laura creates wonderfully rich designs with a contemporary professional look and feel to them. I really love her work and would recommend her to anyone." — Wayne Moran, Sr Software Engineer, MCG Energy, advised Laura at International Academy of Design
Contact Laura on LinkedIn
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