PROGRAMS

Inspiration

special menu to drive guests to the café. You’ll find recipe numbers Retail Ranger. To promote each Inspiration celebration, print and Marketing & Advertising button in the Seasonal Promotions tab.

Additional

MONSTER ENERGY ULTRA YETI COOLER CONSUMER SWEEPSTAKES!

Objectives:

• Introducing Monster Energy Ultra’s newest product, Ultra Strawberry Dreams – launched February 2023!

• Drive trial, brand awareness and consumer engagement at retail with an exciting consumer sweepstakes.

• Grab consumers attention with a year supply of Monster Energy and an exclusive Monsterbranded YETI Tundra Cooler.

• Ultra Strawberry Dreams is wonderfully sweet while slightly tart, this easy-drinking Ultra tastes like a dream (it’s zero sugar too!). You’ll be love struck at first sip!

Program Timing:

July 1 - July 28, 2023

Channels:

Healthcare, B&I and Govt

How It Works:

• Consumers can purchase any Monster Energy beverage, scan the promotional QR code on the POS, then upload their receipt to the promotional website for a chance to win! Non-purchase entry method is via US Mail.

• 1 Grand Prize available to win: 1 Yeti Tundra Cooler, and 12 cases (24-ct) of Monster Energy.

• Promotion website and rules can be found at www.monsterenergy.com/ultracooler.

Marketing Support:

• Digital Merchandising & Ads

• Everyday App messaging