London is Talking

Page 1


01 THE IDEA

http://files.londonandpartners.com/l-and-p/assets/media/students_impact_report.pdf


02 THE MAP

AS TEXT

“(…) The interconnectivity of places, the broad variation across a space, is not a simple thing to conceive of all at once, despite its abundant clarity on a map. To be in a given place is an experience to be perceived – its objects, its boundaries, its surroundings, the gaps between them, its routes to other places, and all the scenery and sensations associated with these. To be in another place is yet a separate experience. The map’s gift to us, its brilliance as a tool, is to simplify these places into a less detailed, more easily navigable and linear means of connecting relative locations. But a map can locate all places at once by reducing them to a series of points only, which necessarily entails banishing from each individual place the salient details that distinguish it from any other, and fundamentally abstracting it from how we interpret our surroundings. In consulting a map, for example, I may see that to get from where I am currently to my destination I need to walk up one street, turn left down another, and so on, until I arrive. The map will show not only my beginning and end, but also the lines I should follow to move from one to the other. But to me these do not exist merely as lines – they are streets to be walked down. Consciously or not, I will look at the streets on the map and recognize the notion of myself walking down them. As I interpret it, the map describes a journey. This narrative, which spans a certain period of time, is suppressed by the map, to which all places are known at once, and my reading of it could evoke any number of images or ideas that the map itself declines to consider.” (Prior, 2012)

THE MAP AS TEXT | The New Wolf The Map as Text | The New Wolf. (2017). Thenewwolf.co.uk. Retrieved 28 September 2017, from http://www.thenewwolf.co.uk/2012/11/the-map-as-text/


03 THE

#myvalentine’s

PROJECT

QUICK REPONSE CODE|QR CODE

SOCIAL MEDIA|INTERACTION AREA

Map from https://www.mapway.com/


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