How We Determine Price

MASTER MARKET ANALYSIS (MMA)

An MMA is more in-depth than a traditional CMA. We prepare a detailed analysis including information on recently sold, active, and market rejected listings. Our team will go a step further and make value adjustments based on features (or lack of) on the comparable properties to determine best pricing!

Statistics

We will provide you with a statistical overview of the history of the market to help give you confidence in your pricing decisions.

Benefits of Proper Pricing

• FASTER SALE. When a property is priced right, the excitement of the market produces a higher sales price in less time. You NET more due to higher sales price and lower carrying costs.

• MORE CONVENIENCE. It takes a lot of time and energy to prepare your home for showings by keeping the property clean, making arrangements for children & pets and generally altering your lifestyle. Proper pricing shortens market time.

• INCREASED SHOWING ACTIVITY. When Buyer’s Agents are excited about a property and its price, they make extra efforts to arrange showings of the property for their clients before it’s too late.

• BETTER RESPONSE FROM ADVERTISING. The number of Buyer inquiry calls increases and are more readily converted into showing appointments.

• HIGHER OFFERS. When a property is priced right, buyers are much less likely to make a low offer for fear of losing out on a great value.