WHAT IS THE IMPORTANCE OF MARKETING PRINCIPLES FOR A PROFESSIONAL GROUP ? Marketing audit for a professional musician will include the comprehensive analysis of all marketing activities of musicians. The marketing activity of a group involves the practice of placement of product in right customer groups and offers on certain days. On the other hand, marketing audit also includes the evaluation of marketing activities of Wedding band West Sussex. Also, a musician’s placement of products in the right customer group makes sure that its products are designed according to the ages and preferences of the customers. The key features of marketing audit will assist musicians of a band to meet its business priorities by creating a business vision that will highlight the need to achieve business objectives.
The main elements that is included in the marketing assessment A marketing audit comprises of the profile of its target customers and a list of marketing goals. The client target group of a band includes the large percentage of families who prefer pasta. Also, the growth of pasta market is growing at 10 per cent per year. Also, the household income of the customers of a particular band is on a steady incline. Moreover, the Graceville Chamber of Commerce predicted that individuals aged around 25 to 30 years form
the primary customer segment of musicians of a band. The marketing goals of musicians include acquiring a much younger base of customers who can buy a broad range of its products on a daily basis. Also, the marketing goal of musicians also includes improving its customer service in its stores. The form of marketing audit that best addresses the requirements of the marketing plan for Jazz band West Sussex It is quite evident that musicians of a band have to conduct an external analysis of its market growth that can best suit its need of the marketing plan. For instance, it has to take into consideration the market growth of pasta. In the recent years, the pasta industries around the world are estimated to grow at least 10 per cent for the subsequent years from now on. Also, there is another factor that is fuelling its growth. It is the increase in the number of working hours. With busy schedule conquering the life of people, eating out has become a new fashion. Surveys among the competitors will highlight the key areas that a musician has to improve to increase their sales. On the other hand, interviews with customers will shed light on the critical issues in Jazz band Chichester customer service. The methodology of internal audit will include one to one meetings with the managers and line managers. Moreover, by carefully assessing how marketing audit is performed, one can guarantee success and profit in a band.
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