MES ROP MEG RAB YAN MESROP MEGRABYAN / PORTFOLIO
´ POTENCE A Sponsored Project
2012
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S2 THE PROJECT
´ POTENCE A Sponsored Project
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S2 THE CONCEPT
Soul of Motion KODO
MAZDA’S new design language
Potential ENERGY
POTENTIAL
+
POTENCY
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S2 TENSION
Handmade TENSION SCULPTURE
T Visual
Tangible
TENSION
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S2 INSPIRATION
Naum GABO born Naum Neemia Pevsner was a prominent Russian sculptor in the Constructivism movement and a pioneer of Kinetic Art.
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S2 IDEA PAD
Fluid TENSION compound curves add controversial styling elements to the featured designs
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S2 SKETCH PAD
Mechanical SIMPLICITY
luxury and aesthetics became a demand and also an effective marketing tool.
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S2 ARTISAN
Rods & WELDING
WIRE
As a third generation welder, i decided to experiment with the idea of visual/tangible tension using metal. The metal rods were bent and welded as they were in tension. If one weld breaks, the whole structurewill fall apart.
Smoothly continuous: “the flowing curves of the GREENHOUSE”
C
&
CONNECTED
CONTINUOUS
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S2 CAD IDEATION
After the success of experimenting by hand using metal and wires, I decided to use digital 3D Methods to further dive into the form study.
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F
S2 FLOW
FLOW
To move or run smoothly with unbroken continuity, as in the manner characteristic of a fluid.
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S2 STUDIES
FASCIA
PACKAGING
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S2 COLOR & TRIM
“ MATERIALS
COMPLIMENT THE APPEARANCE
“
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S2 PATINA
Alexander McQUEEN
Alexander McQUEEN
Copper PATINAS On metal, patina is a coating of various chemical compounds such as oxides or carbonates formed on the surface during exposure to the elements.
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S2 POTENCE
´ POTENCE supreme authority of the road ahead
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S2 HANDMADE
Mock UPs “i bent wires and punctured the foam core base. The wires not only created a sculpted silhouette, but held them selves together in visual tension�
The POTENT STANCE
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01 CONTENTS
the ‘toughness’ of the vehicle is contrasted by its comforting, smooth and sculptural exterior.
Sculpt
pture
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S2 BRONZE
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01 CONTENTS
Ready
ToPOUNCE
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01 CONTENTS
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S2 END
“ Sculpture is the art of
intelligence.
”
Pablo Picasso
Thank You