Snow finally began to fall on Boxing Day
and ground the Alps to a halt. A mass of
snow providing much-needed hope for the
snowsports industry across Europe, after an
unseasonably warm start to the 14/15 winter.
Notice the use of snowsports in that last
sentence, and not just snowboarding. That’s
because this winter has been tough, not just
for snowboarding, but also for anyone who
depends upon snow for their chosen vocation.
In general, boardsports are in good shape as
we start 2015 with opportunities for growth
in skate, surf and SUP. The next stage of
the regeneration is in full flow with many
new brands beginning to pop up and smaller
brands pushing boundaries. It’s been hard
to miss the meteoric rise of French eco-
outerwear label Picture Organic Clothing,
and for #75’s Big Wig interview, Snowboard
Editor, Rémi Forsans quizzes co-founder
Julien Durant on just how three young
Frenchmen created this dynamic brand.
We’ll dive deeper into outerwear with our
FW15/
