HELLO #79
Most of mainland Europe saw a fantastic summer of sun, and unseasonably good waves meant 2015’s summer produced the goods. As we know with the winter season, November and December is when the snow really matters and things have started off according to plan.
The West Coast of America finally saw some solid snowfall after a dismal few winters, and snowboard sales are up nearly double compared to the same time last year. It’s a welcome relief for snowboard retailers across the pond and Snowsports Industries America (SIA) even warned of product scarcity should El Niño really take hold, thanks to specialty stores going for lean product lines after a handful of tough years.
Looking closer to home, at the time of writing, the European Alps and Pyrenees have just been battered by some major snowfall with more looking likely for the coming weekend. But the biggest current storm is the movement in the exchange rates, with the
