HELLO SOURCE#99
Jake Burton passed away on November 20, 2019. Jake was a true pioneer whose vision helped lay the path for how we slide sideways on snow today and his love for the shred - and to do so as much as possible - will be his legacy. Read our tribute to Jake on page 15. We’ve seen a mixed bag in early season snowfall across Europe, with sporadic dumps serving those higher resorts well but strange weather patterns has seen warmer pockets do away with the early white gold. How the rest of the season will pan out, only the layers of an onion will tell us, but as always SOURCE Mag is here to dissect what we can. Our Market Insight reports do the European rounds and on our British stop, the guys at Absolute Snow present an interesting snowsports retail theory arising from Brexit, or the lack there of. Founder Paul Macnamara says, “when people book holidays in late summer-early autumn, they then have at least four pay-days between booking and going.
