A game-changer for
greenhouse pools & spas
Director of Greenhouse Pools & Spas, Fabio Marzella, challenges pool and spa industry members to introduce a new and different type of payment method. “Not taking crypto is like not taking EFTPOS, it’s going to cost you sales.” Imagine if someone walked into a luxury car dealership or high-end jewellery store - or your pool shop - and were told that they’d need to come back with cash. Sounds crazy, right? When EFTPOS was first rolled out in 1984, people had the same reaction. Fast forward a few decades later and cash is all but dead. Get ahead of the game and reach a whole new market!
The benefit of paying by crypto is that transactions rely on peer-to-peer processing, so no banks or regulatory authorities are involved, resulting in very low transaction fees and no excessive merchant fees. Digital payment giants Mastercard and Visa have begun throwing their support behind physical bank cards that allow people all around the world – including Aussies – to shop online. The process for payments in store process is simple. Retailers can accept crypto currency payments by integrating a QR code scanner or NFC terminal into their POS or consumers can easily open their crypto mobile wallet and pay in-store.
“Greenhouse Pools & Spas are proud to be trailblazers in the industry by accepting crypto payments for their goods and services”
I am not sure if we are the first pool or retail shop in Australia to accept crypto currency for goods and/or services but we understand that there are new ways that consumers wish to pay and crypto is one of them. Accepting crypto currency isn’t the future, it’s here right now.
If appealing to consumers’ needs is not enough of a reason to accept crypto currency, there is an added benefit for retailers. Transaction fees for crypto currency is a fraction of your merchant fees and much lower than other forms of payments.
It does not cost retailers anything to start accepting crypto coins and there are no chargebacks or fees. Imagine picking up groceries at Woollies or Coles, or grabbing a takeaway coffee, or paying for your chlorine or pool service? Just whip out your crypto wallet or card and pay with cryptocurrency.
We asked Fabio to explain in simple terms what is crypto. “Cryptocurrency is a form of payment that can be exchanged online for goods and services. Many companies have issued their own currencies, often called tokens, and these can be traded specifically for the goods or service that the retailer provides. Cryptocurrencies work using a technology called blockchain.
Interest in crypto currency has recently skyrocketed. The use of these digital currencies is evolving from just a speculative investment to becoming real money that people use in their everyday lives. Greenhouse Pools & Spas are proud to be trailblazers in the industry by accepting crypto payments for their goods and services.”
AQUA MAGAZINE | JULY 2022
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