Systems Integration Asia August-September 2013 by Spinworkz Pte Ltd

Vol. 12 Issue 6 ~ August - September 2013

AUDIO • VISUAL • LIGHT • CONTROL SYSTEMS MICA (P) 034/04/2013 PPS 1669/08/2013 (022992)

Christie projectors inject fun and emotion at Adlabs Imagica Theme Park in India • InfoComm 2013 Review

• A chat with Ron Camden of Biamp Systems

w w w . s y s t e m s i n t e g r a t i o n a s i a . c o m

Vol. 12 Issue 6 ~ August - September 2013

AUDIO • VISUAL • LIGHT • CONTROL SYSTEMS MICA (P) 034/04/2013 PPS 1669/08/2013 (022992)

Christie projectors inject fun and emotion at Adlabs Imagica Theme Park in India

• InfoComm 2013 Review

• A chat with Ron Camden of Biamp Systems

w w w . s y s t e m s i n t e g r a t i o n a s i a . c o m

Christie Creates An Experience Beyond Imagination For Indian Theme Park Visitors at Adlabs Imagica

Adlabs Imagica, the largest entertainment theme park in India, empowers an experience beyond imagination for Indian visitors exclusively using 40 Christie projectors, to present multiple animation and live-action films. By offering a mix of story-play and live experiences unique to India, six of its top attractions leverage Christie technology exclusively to project razor-sharp images with ultra high brightness and detailed resolution to amplify the theme park experience. The six attractions are namely the “Prince of the Dark Water”, “The Curse of Salimgarh”, “Mr. India”, “i For India”, “Wrath of Gods” and “Motion Box”. When you are the leader in visual projection, you have the solutions to meet the most challenging setting. From the smallest of meeting rooms to the most sophisticated virtual reality and simulation systems, Christie delivers the right visual solutions backed by the best in customer service. - ` ½Ì ` L>V Þ ÕÀ Û Ã ° À ÃÌ i Ü i « Þ Õ w ` Ì i À } Ì Û ÃÕ> Ã ÕÌ v À iÛiÀÞ possible and seemingly impossible location and application need.

CONTENTS 90

Vol. 12 Issue 6 ~ August - September 2013

74 66

04 FIRST WORDS 06 NEWS

28 SOLUTIONS UPDATE EXHIBITION PREVIEW 32 Digital Signage Shanghai 34 InfoComm India 38 InfoComm MEA TECH TALK 42 Digital Cooking: Category Cable Soup 44 Here Comes 4K. Are you ready for it? INDIA & MIDDLE EAST COLUMN 46 News Installation 58 Christie projectors at Adlabs Imagica Theme Park

62 Convocation of AV technologies at the IIT Bombay 64 The Maharashtra Vidhan Bhavan refurbishes with Bosch 66 Ambitious AV integration at the IGIB New Delhi 69 The National Rail Museum enhances the audio experience FEATURE 70 Control Technology EXHIBITION REVIEW 74 PALM Expo 2013 76 InfoComm13 INSTALLATION 90 Queensland University of Technology features world’s largest multi-touch installation 92 Danely Sound Labs System installed at Hanoi International Fellowship

93 Ashely Amps power renovation at Big Pallet Fukushima Convention Centre VOICE BOX 94 Crestron S.E.Asia success boosts expansion plans 96 Ron Camden, VP of Worldwide Sales, Biamp Systems 98 Mitsubishi Electric Visual Imaging Division moves towards Human Centric Solutions 100 A conversation with Fred Shen of Shen, Milsom & Wilke 102 Peter Er of Tendzone on capturing market share 106 Harpreet Malik, Co-Founder, AV Science & Technologies, Pvt Ltd 109 John Ungerer’s musings

FIRST WORDS SSystems Integration Asia August - September 2013

COVER: Christie projectors at Adlabs Imagica Theme Park in India OUR TEAM PUBLISHER / EDITORIAL DIRECTOR Thomas Richard Prakasam thomas@spinworkz.com INDIA AND MIDDLE EAST EDITOR Ram Bhavanashi ram@spinworkz.com WRITERS Rosalind Tan rosalind@spinworkz.com Elissa Nadine elissa@spinworkz.com DESIGN AND PRODUCTION Jimmy Chin jimmy@spinworkz.com ADMIN & CIRCULATION Julie Tan admin@spinworkz.com Media Rep in North America Broadcast Media International Michael Mitchell Tel: +1 631 673 0072 mjmitchell@broadcast-media.tv PRINTED BY Stamford Press Pte Ltd PUBLISHED BY Spinworkz Pte Ltd 51 Bukit Batok Crescent #06-10 Unity Centre Singapore 658077 Tel: (65) 6316 2716 Fax: (65) 63162715 www.spinworkz.com

Disclaimer Systems Integration Asia is published 6 times a year. All rights reserved. No part of this magazine is to be reproduced, whether mechanical or electronic without the prior written consent of the publisher. Views expressed in this magazine do not necessarily reflect those of the editor or the publisher. Unsolicited contributions are welcome but the editor reserves the discretion to use them. Whilst every care is taken to ensure the accuracy and honesty in both editorial and advertising content at press time, the publisher will not be liable for any inaccuracies.

Indian AV Industry: Going Places

Yes, the Indian AV industry is going places. When I say this, I mean to connote many things. That the industry is growing goes without saying; how it is growing, what direction and dimension, and to what benefit are what make up the merits of its momentum. In this same space, a few issues ago, I had shared my wonderment about a restaurant sporting iPADs in place of menu cards; within a few weeks from then, I had the privilege to experience gesture-controlled display systems. What was just a notion a year ago, making rounds on YouTube, suddenly appeared happening. Even as I was coming to grips with it, I had in my mailbox an invite to experience a demo of gesture-based tracking of objects’ (and people’s) movement. My background of traditional learning/milieu where I was told countless number of stories of peers and seers – let alone gods & goddess – gesture-controlling movement of objects and people wafted around me. At my wildest best, I get tempted to imagine – correlating traditional stuff with the current reckoning – all the James Bond stuff of playing technology happening in reality sooner or later. That what was make believe sometime ago is real today, what is make believe today may be a reality tomorrow. I feel I have reason. Fantasy movie and graphic stuff may be part of daily human life. It’s a great ‘business’ out there! Fortunately, I came to belong to the industry that does much of this. The audio-visual systems integration industry, with its ecosystem of manufacturers (together with their R&D teams); consultants (please read visualizers); system integrators; and end-users, is literally contributing to a fanciful world of technology experience, aurally and visually. Giant size displays and miniature controls; graphics and gestures; remotely operable device systems weaving sound and music around us; ‘clouds’ meshing all over, virtually from invisible locations; and more! All this is brought by the AVSI industry to enrich human experience, to contribute to better living, and communicate with one another- in a setting that makes technology a servant, and user the Savant. Yes, it’s such technology that’s happening in India, and Right Now, coming to greet us from a very prideful platform- InfoComm India 2013. Mark your dates for 16-18 September for a three-day trysting treat in Mumbai, at the BEC. Ram Bhavanashi India and Middle East Editor

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NEWS Systems Integration Asia August - September 2013

Gefen expands Asian Team and commercial products. Hay will be based in Singapore and focused on local countries including Singapore, Malaysia, Indonesia, Philippines, Thailand, Vietnam and other areas.

(L-R) Yoso Suzuki, Philip Hay, Rod Sommerich and Ashok Sharma

ASIA: Digital connectivity solutions provider Gefen has added two industry veterans to its sales and support team in Asia overseeing and operating throughout the region. Philip Hay will cover Southeast Asia while Ashok Sharma will cover the countries of Sri Lanka, Bhutan, India, Maldives, Nepal, Pakistan, Afghanistan and Bangladesh. Philip Hay brings more than ten years experience working in the professional audio/video market. He possesses a broad knowledge of both technical

Ashok Sharma has a vast knowledge of simulation and control room applications, which will be invaluable in expanding project-based sales in the region. After managing sales for many years, he brings many working relationships with system integrators and end users. He will be based in Mumbai and will focus on working with local partners to promote Gefen products in the region. “We have long seen a need for a greater sales presence in Asia and we hope these new members of the sales team will better serve the growing needs of customers in the region,” said Hagai Gefen, president, Gefen. Led by Rod Sommerich, Far East and Pacific Rim regional sales director, the

team will provide direct support to resellers and distributors and assist them with sales and support of their customers. Local Gefen training will also be included in the region with a schedule of road shows and training events to educate partners and users about the core technologies used in Gefen’s vast product line. Training will be available in several formats including face-to-face and via webinar as appropriate for the users. “Gefen recently launched the GefenPRO range of products, while the new GAVA (Gefen AV Automation) solution and growing digital signage solutions mean that Gefen is expanding its offerings to meet the widest range of applications in a variety of markets,” said Sommerich. “We’re really excited at the possibilities in growing Gefen business in the Asian regions.” www.gefen.com

Jonathan Lim takes helm of Christie Vista Systems business in Asia Pacific ASIA: Christie with its passion on offering the market with innovative projection solutions and its continuous efforts to reinvent itself for long-term success, has identified Christie Vista is a new business that the company would like to grow in Asia Pacific. In line with the business development, Christie announced that Jonathan Lim, the former general manager of Christie Singapore, has taken on a new role as Director of Sales, Vista Systems, Asia Pacific, as of June 1, 2013.

Jonathan joined Christie as a senior regional sales manager for simulation in 1999 and was assuming the position of general manager of the Singapore branch from FY2008 to FY2013. He was instrumental in leading and coordinating the strategic functions of Singapore office. With his strong business and sales background, Jonathan is expected to bring depth and breadth of experience to the Vista group, Asia Pacific. www.christiedigital.com

NEWS SSystems Integration Asia August - September 2013

Peter Low named CEO, AMX North Asia NORTH ASIA: AMX announced that Peter Low has been named CEO, AMX North Asia. Peter brings more than 25 years of experience to the AV industry and extensive global management experience leading multinational system integration companies and manufacturing distribution channels. He has far reaching experience in company expansions and investments within the North Asia AV market and is fully aware of the opportunities and abundant customer resources that the region presents. Mr. Low previously held

the position in AMX Asia Limited as Sales Director for North Asia territories including China, Hong Kong, Macau, Taiwan and South Korea. “The North Asia market is expanding and continues to be a strong selling region for AMX,” said Michael Olinger, AMX Vice President, International. “I’m thrilled to imagine the possibilities for an even stronger and more robust AMX North Asia with Peter leading the team as CEO.”

Chris Yang resigned as General Manager, AMX North Asia to pursue a new venture in the distributions business. Mr. Olinger added his sentiments about Chris’ contributions to the AMX organization stating, “Chris has done a tremendous job for us in expanding our operations in North Asia and I wish him only the best of luck in his new endeavor.” www.amx.com

Stuart Craig appointed Executive Director of Crestron Asia, Australia, and New Zealand

ASIA: Crestron has appointed Stuart Craig as its new Executive Director of Crestron Asia, Australia, and New Zealand. Stuart previously held the position of General Manager at Crestron Australia, where he established the Crestron brand in the region. Based in Sydney, Australia, Stuart will be responsible for leading the sales and marketing efforts in the Asia Pacific region, an area marked for high growth. With more than 19 years of experience in the AV industry and a proven track record of success, Stuart has the talent and expertise to drive this growing business for Crestron.

“Stuart joined Crestron Australia eight years ago and has been instrumental in making it the success it is today,” said Randy Klein, Crestron Executive Vice President & COO. “Stuart built a first-class organization and implemented marketing campaigns that helped Crestron dealers and partners in his region grow their businesses exponentially. Stuart is a tremendous asset and will provide a valuable communications link between Crestron headquarters and each of the international markets.”

As Executive Director, Stuart will provide clear direction and support for customers in the Asia Pacific region using strategic sales and marketing initiatives.

During his tenure at Crestron Australia, Stuart opened several regional offices and showrooms, increasing the company's presence in the region. He implemented a national training program that enabled customers to access professional development courses in nearby cities. Under Stuart's leadership, Crestron Australia opened a local tech support and repair facility and developed an onsite support team to manage customer service and support needs. Stuart played an integral role in the appointment of education and consultant market development managers to support customers in these important markets.

Stuart established the inaugural Crestron Dealer Conference in Australia in 2008. The event focuses on developing customers' practical skills and growing their businesses with the wide range of Crestron products and solutions. It has since become an annual event, more successful each year.

“I'm excited to bring the skills, resources, and expertise generated at Crestron HQ to the fantastic partners in our region to grow the brand,” said Stuart. “There is significant infrastructure investment as these economies expand, and only Crestron has the ability to provide a complete building control solution to meet their needs.”

“We look forward to the new programs Stuart has planned in his new role,” added Klein. www.crestron.com

NEWS SSystems Integration Asia August - September 2013

Tightrope Media Systems appoints Magna Systems & Engineering as Distributor AUSTRALIA/NZ: Tightrope Media Systems, a provider of innovative digital signage, broadcast automation, and video server solutions, has appointed Magna Systems & Engineering as its new distributor in Australia and New Zealand. Magna will concentrate on Tightrope's broadcast products, including the ZEPLAY slow-motion instant-replay system and the Cablecast family of all-in-one video servers and broadcast automation software. "ZEPLAY is ideal for live events because a single ZEPLAY unit can store up to 160 hours of HD footage — 40 hours

per channel — all enclosed in a 4-RU, 21-inch deep chassis, making it perfect for flypacks and mobile production," said Barry Pegg, engineering manager for Magna Systems & Engineering. "ZEPLAY also provides macro programmable GPI inputs and outputs, so users can run tally and easily integrate with existing production systems. The controller also features a T-bar that allows users to play a clip at plus or minus 200 percent speed, and a jog/shuttle wheel with magnetic stops for tactile control. ZEPLAY's unique software interface allows users to customize and save layouts for a more optimized and

efficient workflow. All in all, it's a very powerful and clever unit." "We are very pleased to have a strong distributor and integrator in the Australia/New Zealand region," said Jay Kirtley, vice president of sales and business development for Tightrope. "Magna Systems & Engineering has a fine reputation for sales and customer support, so it's the perfect company to introduce Tightrope solutions to customers in the region." www.trms.com www.magnasys.tv

Kramer Electronics Asia Pacific Pte Ltd holds successful product seminars S.E. ASIA: The seminar in Thailand, held in Bangkok, was attended by some 80 participants from AV SI partners, Consultants and end-users from the Tertiary Education sectors. The event was opened by Pradit Sirijindaphan, General Manager of Green Technology Engineering, one of Kramer’s key partners in Thailand. Kramer’s sales representative in Thailand, Guntapong, gave a presentation on Kramer Core, the latest range of products from Kramer’s series of matrix switchers. Rounding up the session was Kramer’s System Specialist, David Penrose, who touched on product updates and K-control, a new software that allows one to use any tablets with either iOS or Android operating system, to remotely control the existing control systems. During the break, the participants looked at some of Kramer’s key products on display like the MV-6 which is a 3G HD− SDI Multiviewer, suitable for presentation and broadcasting applications; the

Step-In range of products for Boardroom presentation and the new series of Kramer’s Presentation Scaler and Room Controllers were also introduced. The participants were given the chance to try out these products and were greatly impressed with their features, capabilities and applications. In the week that followed, Kramer Electronics Asia Pacific partnered with its authorized distributor in Indonesia, PT Lintas Data Indonesia, and conducted a seminar in Jakarta for 50 of their AV SI customers. The focus of the seminar was to share with the customers the latest AV Technology as well as Kramer products. Kramer’s Regional Technical Manager, David Chua, presented on the HDMI, EDID & HDCP Technology, as well as Kramer Core. Eileen Lim, Kramer’s Regional Business Development Manager, further shared with the customers more of Kramer’s products including Cables, Installer Solutions and VP-790.

On display at the event was the latest presentation scaler – Kramer VP-790, for its geometrical warping and edge blending features, as well as the Kramer Core products especially the VS-1616D modular unit which is one of the most well received models. Both events were rounded up with a networking lunch. Kramer Electronics Asia Pacific recognizes the importance of consistently keeping close connections with their customers and keeping them updated on the latest products and technology. Kramer will continue to organize more of such significant seminars to further promote Kramer products to more participants in the regions. www.kramerasia.com

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NEWS SSystems Integration Asia August - September 2013

Electro-Voice IRIS-net Training Basics SINGAPORE: The Bosch technical team and system integrators from the region recently attended the Electro-Voice (EV) IRIS-net Training Basics session. The session was targeted at installers who use IRIS-net compatible products such as the N8000 NetMax system controller and amplifiers that can be installed with the IRIS-net remote control module. Attendees learned to program the N8000 system controller and accessories such as the PWS-4, PWS-6 wall stations and the latest TPI-5 5-inch touch panel

for installations and concert sound requirements. This was to ensure that users who have never installed an IRISnet system would be able to setup the N8000 system controller and amplifiers via the IRIS-net software. With the knowledge and hands-on experience gained from this session, attendees are now able to deploy the NetMax tool, an indispensible tool for concert halls, houses of worship, hotels and more. www.boschsecurity.asia

Milestone AV Technologies opens Australian Subsidiary AUSTRALIA: Milestone AV Technologies, the global industry provider of innovative mounting and display solutions has announced the opening of its first corporate office in Brisbane, Australia. Milestone AV Technologies Australia Pty Ltd (Milestone Australia) is transitioning the business from its former distributor, Home Theatre Group (HTG). Milestone Australia will operate directly in the Australian market with a range of consumer products under its well known

Sanus® brand, where it has grown and has enjoyed success over the last seven years. Milestone’s commercial brands, Chief® (racks & mounting solutions) and DaLite® (projection screens) will continue to be distributed through Image Design Technology (Chief) and Wilson & Gilkes (Da-Lite). Following the announcement, Milestone’s Ben Osborne, Director

– Sales & Marketing Asia Pacific – commented, “We are delighted to have a direct operation in Australia, and we look forward to offering the complete line of Sanus products – including racks, AV furniture, mounts and accessories along with industry-leading service and support–to our customers. We are generally excited by the future growth opportunities in the region.” www.milestone.com

Electro-Acoustics Systems conferred WolfVision’s Asian Success Award SINGAPORE: Each year WolfVision awards some of its dealers or distributors for outstanding success. In 2004, this award was extended to all Asian countries and the awards are given in the following two categories:

Success Award This award is to acknowledge an outstanding achievement in sales and marketing attained, and for exceeding the annual sales target, for the respective year in question.

Asian Distributor of the Year This award is to acknowledge the most successful Asian distributor for the respective year in question, taking many factors into consideration such as an outstanding sales turnover, marketing activites/strategies and a strong dealer network support.

For the year 2012, Electro-Acoustics Systems Pte Ltd (EAS) was bestowed the Asian Award of Success. www.wolfvision.com L-R: Benjamin Phua (WolfVision). Daniel K F Wong (EAS), Ti Lian Soon (EAS), and Adrian Yaw (WolfVision).

HIKA Appointed As Exclusive Distributor of CommandFusion Hardware MALAYSIA: Malaysian audio visual distributor Hitecindo Kharisma has been appointed as the exclusive distributor of CommandFusion automation and control hardware in Malaysia, Indonesia and Brunei. Covering a significant section of South East Asia, HIKA have offices and trained support staff in Petaling Jaya and Miri (Malaysia) and Jakarta (Indonesia). This appointment will ensure that local integrators have access to local support staff trained in CommandFusion products. “HIKA’s established distributor and support network will really allow us to strengthen our presence in the South East Asian marketplace. We are looking forward to working closely with HIKA to bring affordable automation and control systems to many new customers,” said Jarrod Bell, CoFounder, CommandFusion. HIKA add CommandFusion hardware to their already extensive control and automation hardware range. CommandFusion hardware complements the control products HIKA currently carry and adds an affordable alternative for price sensitive jobs that still require a powerful and effective solution. With affordability and a modular, open framework at its core, the CommandFusion hardware range has been steadily growing in popularity. It represents a culmination of three years of development by the research and development team. The hardware revolves around a modular design ensuring that all system sizes from a single room up to an entire campus are cost effective and suited to any unique requirements. Already successful in the home automation industry, CommandFusion products have also been quickly gaining ground in the commercial and industrial automation and control sectors. CommandFusion believes in openness: software and hardware protocols are fully published allowing integrators to mix control systems within a job to suit their requirements and budgets. “CommandFusion hardware will allow us to offer a full solution for any size system or budget,” said C.K. Lum, General Manager at Hitecindo Kharisma. “We only take on the best brands, and CommandFusion is set to become a market leader.” www.hika.com www.commandfusion.com

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NEWS Systems Integration Asia August - September 2013

TiMax SoundHub at Hong Kong Space Museum HONG KONG: Hong Kong’s Space Museum has reinvigorated its visitor offering through Omnimax planetarium system film experiences. The museum’s Lecture Hall has not only benefitted from the visual elements of cinematic styling, the audio system is also state-of-the-art - with the help of a TiMax2 SoundHub16 multi-channel delay matrix installed as surround system management and spatialisation processor. The new d&b audiotechnik 7.1-channel surround sound system comprises a total of three E12D screen channels with two S18 subwoofers, with left and left-rear surround – mirrored on the right – distributed via a total of four E8s. All driven by d&b D12 and D6 amplification, with two d&b M6s for mobile stage foldback support. This upgrade is a significant departure from the previous simpler left/right channels of speakers and subs, and goes a bit further than just a conventional cinema due to the multipurpose nature of the room and also a desire to offer a bit more of a special movie audience experience. Films of magnificent proportions such as Space Junk 3D, To The Arctic, and The Last Reef: Cities Beneath the Sea have their standard 7.1 audio enhanced by TiMax to provide a more immersive aural effect.

TiMax SoundHub is able to very quickly switch between various different audio routing, EQ, level profiling and spatialisation setups for different applications - LCR sound reinforcement for lectures and presentations on the main stage, 5.1 movie playback, straight 7.1 and TiMax-enhanced 7.1 which uses delay-matrix Image Definitions to blend the incoming standard 7.1 content across screen and surround channels to provide a more enveloping soundfield across a wide audience area.

With the TiMax SoundHub’s built-in timeline cue programming and multichannel playback server any sound effects and music beds required for live performances like drama and musicals can be created and edited easily. The system was designed and installed by the TiMax SoundHub HK and PRC distributor Sound Works Supplies. www.outboard.co.uk

NEWS Systems Integration Asia August - September 2013

Kramer Electronic Asia Pacific holds networking event in conjunction with major regional exhibitions better and build stronger working relationships. They also invited their Sales and Operational personnel from Singapore’s System Integration partners to show appreciation of their great support for Kramer over the years.

SINGAPORE: In conjunction with the BroadcastAsia and CommunicAsia exhibition that were held in June, Kramer Electronics Asia Pacific held a networking event on 20th June, now affectionately known as the “Durian Event”, as the king of fruits was served during this event to give the guests a treat to their taste buds. Kramer took this opportunity to invite their regional clients, who were in town attending the exhibition, to Kramer’s office for this get-together event, so as to get to know their clients

Besides enjoying the delicious spread of food and durians, customers were also able to view the latest equipment from Kramer which included the Kramer Core modular units VS-1616D and VS-3232D, Rapid Run cables and KDS-MP1 - the Video over IP Digital Media Player. Many

of them were also eagerly checking out the KW-11, a wireless HD transmitter / receiver. Adding on to the highlights of the event were caricature artists who arrived and delivered much hearty laughter to everyone with their comical sketches of the guests’ portraits. Most of the guests went home with a personal sketch of themselves in hilarious expressions and a chuckle on their faces. www.kramerasia.com

AVENVIEW goes global by extending its arm to Asia HONG KONG: Avenview, a professional manufacturer of video signal processing equipment from USA, announced the expansion of its business with its presence in Asia. After having set up the business operations in the US and Europe, Asia is the focus of Avenview as a drive to its future business. The launch of the new business operations is not to show the ambitions of Avenview but more to ensure the timely and instant services and support to the regions, and commitment to the

partners. Aveniew has appointed Wenxi Guo and Jeff Ng as the company’s Asia Representatives. They will oversee the Asia channel development, sales, marketing and technical support in the region. “Maintaining the existing partner while aggressively developing the new channels in this fast growing region is our goal for the upcoming years. We will invest resources to the regions for the business development. A strategic program will also be launched

to enhance the relationship with our existing partners,“ said Jeff Ng. “With the Asia operations, we give sales and technical support to the partners who are located in the same time. We bring our success from the America and Europe to Asia and we are going to be international with this act of Asian expansion,“ adds Jeff. www.avenview.com

NEWS SSystems Integration Asia August - September 2013

Mersive and IDT form Sales Partnership that extends Mersive’s Global Reach AUSTRALIA/NZ: Mersive, a leading provider of visual computing software announced that Image Design Technology (IDT), one of Australia’s premier importers and distributors of audio, video and data distribution and display technology has been appointed as a Distribution Partner for Mersive. IDT will introduce Mersive’s visual computing software solutions to the Australian and New Zealand markets.

Using visual data has become increasingly critical to decision making, planning and problem solving in the corporate enterprise, government and higher education sectors. However, users need both large-scale, ultra-high resolution displays at an affordable price, and they need a way to easily and wirelessly connect, share and control that display. Mersive’s products address both of these needs.

“Our entry into this market is a testament to the increased demand among organizations for a new class of displays that enable visual collaboration at an affordable price point,” said, Rob Balgley, Mersive, CEO. “IDT provides specialized support to AV, IT and UC professionals across Australia and New Zealand, making them an ideal partner to bring Mersive’s Sol and Solstice software solutions to re-sellers and their end users throughout the region.”

Sol software sets the standard for accurate auto-calibration and seamless alignment of multi-projector displays, revolutionizing high-performance display setup and maintenance for general purpose conference room, briefing centers and command and control. Sol works with any type of projectors in both front and rear projection setups.

Solstice software enables multiple users to connect, share and control a display simultaneously from their mobile device – phone, tablet or computer – leveraging existing Wi-Fi or Ethernet networks. Solstice works with any kind of display including flat panels and projectors. “IDT is well-positioned in the Australian market to bring Mersive’s display solutions to businesses throughout the country,” said Gerry Wilkins, managing director, IDT. “By incorporating Mersive’s solutions into our display and distribution offerings, we are able to bring our customers the most advanced and affordable display solutions on the market today”. www.mersive.com www.idt.com.au

NDT Becomes a Riedel Partner in China and Hong Kong CHINA: Riedel Communications, provider of pioneering real-time video, audio, data, and communications networks, has announced that NDT, a leading supplier and system integrator for the broadcast and telecommunications markets in China and Hong Kong, will serve as a Riedel partner in those markets. In addition to offering the complete Riedel product portfolio, NDT will provide local service and support.

Joe Tan, director of sales, APAC, Riedel Communications

"We believe that synergies between NDT and Riedel will bring us to a new chapter in introducing Riedel as a total solution provider company," said Joe Tan, director of sales, APAC, for Riedel Communications. "Through NDT's dedicated sales and technical team, and also with the company's existing

product portfolio, we hope to appeal to customers who put an emphasis on high-end performance and advanced technology products." Riedel and NDT already have worked together in presenting advanced solutions to the Chinese market. Participating jointly in CCTV's ITTC seminar in May, the two companies showcased the Riedel technology behind the award-winning Red Bull Stratos project, a first-of-a-kind sports production from the edge of space. More recently, NDT conducted an in-house product demonstration and training seminar to ensure its staff's familiarity with Riedel solutions. www.riedel.net www.ndtchina.com

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NEWS SSystems Integration Asia August - September 2013

ESCO Technology Summit 2013 different solution providers together to showcase their solutions as well as having relevant informative presentations during the Summit.

SINGAPORE: Touted as Singapore's first and biggest system integrator event of the year, the ESCO Technology Summit 2013 was held on 7th June 2013 at the Holiday Inn Atrium attracting a good mix of end-users and consultants. The full day event started off with a speech from Eric Lim, the Managing Director of ESCO. He briefly touched on ESCO being a 24 year old company with a staff strength of 300 with regional offices in Singapore, Malaysia, Indonesia, Philippines, South Korea, India, Vietnam, Taiwan, Hong Kong, Australia, China and most recently Thailand. He highlighted that the company is in a continuous journey to increase customer satisfaction and in-house competency. As part of this process, the company continues to invest in getting personnel CTS certified as well as Vendor certified so that they stay relevant to the industry and an asset for the customers. Eric also highlighted that this Summit was part of providing customers with relevant information, by bringing

The Summit was divided into two ballrooms. One ballroom featured seats for delegates to hear various presentations with the back of the room showcasing solutions for Collaborative Learning from Epson, Unified Communications from Polycom and Future Digital Signage solutions from Sharp. The presentations that were held throughout the day were presented by manufacturers talking about various technology as well as by ESCO's own experts who spoke on Future Solutions, Global Managed Services and Enterprise Mobility Solutions. The other ballroom saw table-top exhibits from Sharp, Chief, LifeSize, M.Tech, Canon, Polycom, Chiayo, Asus, Casio, Epson, Aten, Lutron, Crestron and BengQ. The event that concluded in the evening with a Lucky Draw, saw a constant stream of visitors throughout the day. The event had attracted about 170 guests with 70% of them being decision makers. The majority of the guests came from the Corporate sector with guests from the Education, Financial, Government, Healthcare and Hospitality sector making up the rest.

Feedback from visitors was positive as it gave them the opportunity to take a closer look at the solutions and how these could be integrated holistically for a better experience. They also got to understand about the latest technology trends at the event. “It would be great if you could have another event of such nature!” said a Mr Tan, from the Singapore Science Centre. Sponsors of the event too were pleased with the outcome. “Overall, I would say that the entire event is very well coordinated. Most of the participants like myself can see that ESCO has spent a lot of time in drafting the guest list, where you have the right contacts attending the event. Therefore, we will definitely be keen to support again in the same capacity or more for ESCO's next technology summit,” said the SHARP representative. www.esco.com.sg

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INSPIRING. Keep heading in the right direction. Grow your business by discovering new technologies, making new partnerships and embracing new ways of working. No other AV tradeshow offers so many opportunities under one roof. Save the dates in your diary for ISE 2014!

Find out more. www.iseurope.org

NEWS Systems Integration Asia August - September 2013

Bosch launches Integration Partner Program SINGAPORE: Bosch Security Systems is moving to a whole new level of interoperability with the launch of its Integration Partner Program. The program provides partners with powerful development tools and dedicated resources to ensure support of Bosch video products within third-party solutions. A new web portal and solution advisor also helps integrators identify the compatible software and products that are right for their video projects. The result is greater flexibility for end users to utilize Bosch IP video devices with the software and storage platforms that best address their security surveillance needs.

As part of the program, developers gain a comprehensive library of reusable software components and sample code to facilitate faster integration of Bosch IP devices into their applications. Bosch engineers also help optimize support of video product features for more complex projects. For integrators, immediate access to the latest information on the compatibility of Bosch devices with other video management systems or storage products makes it easier to design bestof-breed solutions. For end users, stringent testing of all third-party solutions listed in the web portal ensures seamless integration of

Bosch IP devices and simple operation. “Bosch IP Imaging devices are packed full of intelligent technologies such as Intelligent Video Analytics (IVA) and Content Based Imaging Technology (CBIT) that adds significant value even when used in tandem with thirdparty video and security management systems.” Bosch solutions are designed to be integration-friendly. All Bosch IP cameras and encoders are ONVIF conformant and run one firmware, allowing partners to support dozens of products at the same time. And now, with the new Integration Partner Program, Bosch is presenting its technology in an even more transparent way. Learn more about the Integration Partner Program at ipp.boschsecurity.com

PHOTO © RALPH@LARMANN.COM

“The security market is extremely diverse, and we are making it easy for customers to leverage Bosch’s unique video products and features using their preferred software and storage platforms,” said Rudolf Spielberger, Head of the Integration Partner Program

at Bosch Security Systems. “We’re providing an excellent resource in enabling and supporting the integration of our products into comprehensive solutions that meet the specific requirements of the end user.”

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NEWS SSystems Integration Asia August - September 2013

Bosch Communications Systems holds successful Product Introduction Day opportunity to engage with the experts from Bosch.

SINGAPORE: The 22nd of May saw a huge group of personnel from the different Asia-Pacific countries descend at The Arts House, Singapore. The Parliamentary style seating was already in place and even the conferencing systems were in plain view. In fact, translation booths were set up in another room with interpreters on hand to ensure that those attending the event were very much kept informed of its proceedings. Alas, although the setting was majestic (as it has always been), the banter within the room was of a completely different nature – you see, The Arts House was the former Parliament House where the members of the ruling government conducted their parliamentary proceedings, from 1965 to 1999. The Bosch Product Introduction Day saw key consultants and customers from

across the Asia-Pacific attend the event and many appreciated the fact that they were in the midst of a historic venue, that was built in 1827. Oh, and the interpretation systems were mainly used to translate to Bahasa and Thai. And fittingly before heading off for dinner, a Guided tour of The Arts House was conducted. The packed full day event had its theme, appropriately as “Arts and Sound”. The morning was dedicated to the introduction of the latest OMNEO based value propositions and the afternoon provided break-out sessions for guests to experience live demonstrations of the various OMNEO based products, including the new DCN multimedia conference system, PLENA matrix Public Address system and RTS+OMNEO intercom solutions as well as the

Johannes Huth, Director, Product Marketing of Bosch Communications Systems, Asia Pacific, started off the proceedings with a quick welcome address followed by the Keynote address by Wilfred Steeman, VP ST Asia Pacific. This was followed by a presentation by Ethan Wetzell, Platform Strategist, based out of the US office, who spoke about the OMNEO Architecture. Lars van den Heuvel, Product Management Conference Systems, from Eindhoven, Netherlands, then touched on the impressive looking DCN multimedia conference system. After a short coffee break, Jonathan Bailey, Product Manager, Asia-Pacific who is based in Singapore spoke about the Plena matrix PA system, which was then followed up with Shawn Anderson, Product Manager for RTS intercom who spoke about RTS+OMNEO, which basically is an IP solution for Intercom. A ProSound Live Demo was then conducted before guests broke for lunch. After lunch two break-out sessions were held to cater to the different interests of the guests. The event was not only informative but memorable for many who became part of history. www.boschsecurity.asia

NEWS Systems Integration Asia August - September 2013

Sony showcases the world's first 3LCD laser projector in Singapore a dark picture is projected; and Constant Brightness Mode, which allows users to maintain brightness throughout the expected 20,000 hours* life by driving the projector at reduced light output.

SINGAPORE: The morning of 2nd of July, saw a select group of media invited to the launch of Sony's ground-breaking laser light source projector. The event held at the Parkroyal Hotel was also primed for a larger gathering of industry guests and clients in the afternoon. The new model, VPL-FHZ55, is a WUXGA-class (1920 x 1200) installation projector based on a blue laser light source, and is the world’s first 3LCD laser projector. Capable of achieving 4,000 lumens, it is one of the brightest projectors of its kind, and delivers a range of performance capabilities that eliminate many issues associated with conventional lamp-based projection. Daisuke Nagatomi, Assistant GM of Visual Presentation Solutions, Professional Solutions Company (PSAP), Sony Electronics Asia Pacific started off the event with an introduction about the VPL-FHZ5SThis was then followed up with a demonstration of the laser projector which showed its versatility as well as its brilliant colour reproduction and sharpness. Taking advantage of the space. Sony also displayed and demonstrated its other projection systems, its wireless presentation solutions, interactive solutions and videoconferencing solutions. “3LCD laser projection technology really marks a shift in the market. It produces

images of extremely high white light and colour light output for optimal colour performance compared to other forms of laser projection. It also features almost instant on/off capabilities that are much quicker than conventional lamp-based projection. The absence of a conventional lamp and mercury also makes 3LCD laser projectors virtually maintenance-free and eco-friendly,” said Daisuke Nagatomi. “Combined with the right mix of operational and design features, the results are 3LCD laser projectors of superior quality and usability, such as Sony’s VPL-FHZ55, which are ideal for applications in education, corporate organisations or museums.” The VPL-FHZ55 offers virtually maintenance-free operation for up to 20,000 hours* of expected light source, display device and filter use. This frees users from the worry of lamp change, and provides a good return on investment with a low total cost of ownership (TCO). In line with Sony’s efforts to drive greater environmental-friendliness in its projectors range, the mercury-free VPL-FHZ55 comes equipped with energy efficient features such as Auto Light Dimming, which dims light output to as low as 5% when left powered on without use; Auto Brightness Adjustment, which eliminates unnecessary illumination when

Using a laser light source also enables the greatest ease of use of the projector. It can be switched on or off in an instant, resuming to full brightness easily without any limitations in the number or duration of on/off cycles. The Constant Brightness Mode allows stable projection useful for applications including digital signage, museums or even classrooms, where it is critical to maintain a consistent visual experience for viewers. Users of the VPL-FHZ55 enjoy supreme installation flexibility – “tilt angle free” capability lets it be positioned freely at any angle, on its side, or even upside down for seamless installation in nearly any setting. Combined with 1.6x standard zoom lens, V:+60% H:+/-32% lens shift, built-in edge-blending and geometric correction, the projector is fully capable of advanced commercial integration. The VPL-FHZ55 comes in either a blackor white-coloured chassis, and is planned to be available in Asia Pacific by August 2013. * When using Constant Brightness Mode with Auto Light Dimming feature enabled. Actual hours may vary depending on usage environment. http://pro.sony-asia.com/product/vplfhz55

SOLUTIONS UPDATE SSystems Integration Asia August - September 2013

Shuttle: Introduces the DS47 digital signage media player Shuttle’s DS47 is an ultra-slim, energyefficient, and Full HD digital signage media player which features an Intel Celeron 847 integrated processor with a max TDP of 17W along with an Intel NM70 chipset and Intel HD Graphics are integrated into the CPU (based on Sandy Bridge) for video engine processing. Memory up to 16GB via 2x DDR3 1066/1333 MHz. Internal storage

includes SATA 6G interface and SDHC card interface. Choice of storage bays with 1x 2.5” HDD or SSD. Equipped with a full-size Mini-PCIe slot that supports mSATA SSD. Network through 10/100/1000 Mbps Ethernet (2x RJ45) and 802.11 b/g/n WIFI controller (mini PCI-e Wirless LAN Module). www.shuttle.com

Shuttle: Unveils EDUPAL for tablet based education 10.1 inches with capacitive touch screen, a child friendly design and a long-battery life. Supports HDMI and USB flash disk. Equipped with a dual core 1.5GHz processor with fast 3D engine and functional carry bag for drop protection and stylus bundled along with being water repellent.

A tablet based education solution with integrated hardware, software, content and cloud application for users in educational ecology including teachers, students, and parents. Hardware features

Software features single sign-on account management, HTML5 based material editing platform for teachers to prepare material and an eBook reader to display the full features of content prepared in the material editing platform. Classroom management platform provides teachers

Instant Response System (IRS), screen lock, monitor, broadcast, chat, file transfer and more through PAD device. Also features a anti-theft platform with remote lock and wipe out functions along with Cloud library for teachers to manage and deliver books to students. The Homework platform lets teachers assign and manage homework to students while the HomeLauncher allows users to easily manage the personal account information and installed APK. www.shuttle.com

ATEN International: New VE814 HDMI Extender ATEN International, a leading designer and manufacturer of advanced connectivity solutions, has introduced a new addition to its Professional AV product line. The VE814 HDMI Extender implements an extension technology to extend ultra HD 4kx2k (4 times the resolution of 1080p) video up to 100 meters (350 feet) using only one Cat 5e cable. The VE814 is designed for conference centres, corporate training facilities, schools and other environments that need to distribute multimedia content. In addition, high-quality video

can be cost-effectively streamed using up to three HDMI displays – dual displays connected to the VE814R and another one to the VE814T. Available now, the VE814 includes a built-in Ethernet pass-through port for Internet connectivity and is equipped with bidirectional IR functionality to provide a convenient way to control HDMI source devices from the remote unit while also granting access to the HDMI display device from the local unit.

Fully supports HDMI (3D, Deep Color), HDCP-compatible content and resolutions of up to ultra HD 4kx2k and 1080p Full HD. In addition, the VE814's ''EDID Expert'' technology selects the optimum EDID settings for smooth power-up and highest quality display. www.aten.com

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SOLUTIONS UPDATE SSystems Integration Asia August - September 2013

RTI: Debuts line of Ethernet-Enabled Expansion Modules RTI is now shipping a full line of expansion modules designed for expansion of the RTI control systems. The RCM-4 relay control module joins the ESC-2 serial control and PCM-4 port control modules to complete the new line. The devices allow installers to easily expand the capabilities of any RTI XP series control processor by simply plugging them into the local Ethernet network. The PCM-4's four MPIO ports and 12VDC voltage trigger output, seamlessly extend control to devices throughout larger installations. When used with RTI accessory devices, each MPIO port can provide IR routing capabilities, one-way RS-232 communication, and power sensing. The powerful ESC-2

These modules work seamlessly within allows installers to add two additional RTI's award-winning Integration Designer bi-directional serial ports conveniently. programming software for quick and The RCM-4's four relays can be used in simple set-up, and multiple modules can a normally open or closed configuration be utilized for virtually unlimited control for control over everything from window of devices. shades to Additionally, screen lifts. the PCM-4 In addition and RCM-4 to control units can be from an powered by XP series their included control power supply processor, or Power the RCM-4 RCM-4 relay control module over Ethernet features an (PoE) to IR input to simplify installations. allow command triggering from a variety of sources, such as RTI in-wall controllers www.rticorp.com or third-party infra-red repeater systems.

Pro Display: Ultravision film screen Ultravision film is a special front projection foiled screen which has been developed for all high end audio visual installs, especially in venues with high ambient light / daylight. This unique high resolution (HD) screen technology offers superior brightness, contrast and black levels, to re create life like images with perfect colour reproduction. There is no need to dim the lights, users can achieve bright vivid images with up to 10 times the contrast and 5 times the brightness of conventional screens. The film is

available in standard screen sizes, cut to size off the roll (width 1425mm – 56”) or by the wholesale roll (10 metre or 30 metre). Ultravision film is also available applied to a rigid aluminium composite board in screen sizes 60” – 115” (modular panels allow you to create large seamless displays). Features an optical front projection screen with a gain up to 5.7, horizontal half gain of +/-25° and Vertical half gain of +/-16°. www.prodisplay.com

REACH: Bee 7 a new generation lecture capture device Bee 7 is an embedded device with nonPC-architecture. With 1U height and 19-inch rack-mountable design, Bee 7 can be easily installed in the classroom or lecture hall. Together with audio, it can be fed 3 visual signals, which can be any combination of cameras, visualizers, electronic whiteboards, PC content, etc. The video definition can support up to 1080p. As a part of REACH’s Lecture Sharing System, Bee 7 will work and scale to

hundreds of rooms with the REACH Media Center. The REACH Media Center provides Enterprise features of course scheduling, capturing, live streaming, recording, editing, and sharing. Supporting LDAP and Learning Management Systems/CMS like Blackboard and Moodle, the system is easy to integrate with campus’ IT

environment. With HTML5 technology, recorded contents can be played back on tablet and smartphone via campus network. Bee 7, which is planned to be launched in Q3, 2013. www.szreach.com

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EXHIBITION PREVIEW SSystems Integration Asia August - September 2013

5th Shanghai Digital Signage & Touch Technology Show

The Shanghai Digital Signage show 2013 edition takes place on September 4-6, at the Shanghai World Expo Exhibition & Convention Center, China. The exhibition has grown by leaps and bounds and now occupies around 20000 sqm of exhibition space with a gathering of more than 300 renowned suppliers. The main exhibit solutions on showcase are: all-in-one kiosks, Large size display terminals, multi-function terminals, LCD advertising

solutions and outdoor advertising solutions, Glass-Free 3D Displays, 3D virtual dressing room, special-shaped screens and spliced screens, large-screen multi-touch displays, transparent screens, multimedia information publishing systems, multimedia display, etc Visitors can see first hand how digital signage is able to provide perfect retailing solution, advertising display solutions, and information display solutions.

The exhibition is also supplemented by a range of professional seminars. Some of the Highlights: 1. Taiwan Pavilion: Taiwan based companies join together, gathering leading brands: Cayintech, Utechzone, Viatech, Quanmax Inc, Phistek Inc, and Star Media. 2. Glasses-free 3D display. With maturing technology, more and more glass free 3D display products have come into the digital signage space. Visitors can see the following Glasses free 3D solutions from the following exhibitors: Marvel Digital Limited, Realcel, JOMVS Push3D Group Tyloo3d Living 3D Evistek, etc. 3. Multi-touch technology solutions from ELO Touch, Stratacache, Seepad, Shanghai Uiwork, Zaagtech Boc Tech, Touch, General Touch, TSD Tech, IRM Touch, Free interactive Tech, etc. 4. Outdoor advertising solutions: After overcoming the sunshine, rain and other technical problems, Outdoor advertising

solutions have gained traction and are now widely used for outdoor digital signage. The following companies will bring new outdoor solutions to the exhibition floor: Xunbao, Zhixuan, Rogin, etc.

Electronics, GDSm Snice, Anovo Tech, Kiosk Life and more. The 5th Shanghai Digital Signage & Touch Technology Show Sponsors are:

5. 3D virtual dressing room: New Tempo will bring"N-show" a 3D Body image and dressing system. Baosen Tech will showcase a 3D Multi-function kiosk. 6. Other Digital Signage Brands on display include Samsung, Panasonic, Intel, AMD, Colavia, NDS solutions, DT Research, SEEYOO, Chang Hong, RMG Networks, Aopen, Shuttle Inc, Kingyoo

For more details on the exhibition and the seminars visit the website at www.chinadigitalsignage.org

EXHIBITION PREVIEW SSystems Integration Asia August - September 2013

InfoComm India 2013:

LEARN. CONNECT. EXTEND your Pro AV reach. FIRST INFOCOMM EVENT IN INDIA BRINGS MANY ‘NEW-TO-INDIA’ PRODUCTS India will host an InfoComm event for the first time from 16 to 18 September. InfoComm India 2013 Trade Exhibition and Summit will bring close to 100 Pro AV communications systems suppliers and manufacturers from 14 countries showcasing many of their ‘never-beforeshown-in-India’ product innovations. A project of InfoComm International®, a professional trade association established in 1939 with more than 5,000 members from 80 countries around the world, InfoComm India started modestly as a roadshow in 2008 with 10 participating companies. Having experienced first-hand the excellent growth potential for Pro AV industry in India, more and more exhibitors gave their support for a full-fledged trade show to be staged, much to the delight of potential visitors too. “The market for AV systems is growing in India. We are very excited that we now have an InfoComm event on our own shores, which allows us to update our knowledge, learn new skills and network with one another, in person,” commented Ratnesh Javeri, Managing Director of Innovative Systems and Solutions (P) Ltd. Pro AV systems integrators and trade dealers in India have much to benefit from InfoComm India 2013. They will now have a closer source for new products, a platform to connect with industry leaders and an avenue to refresh their knowledge, in order to keep up with rapidly changing market demands. And, with more industries catching on to the power of AV technology

to operate their businesses more efficiently and effectively, skilled AV integrators and systems sellers would be highly sought. The use of AV in businesses has expanded tremendously in recent years, particularly with the convergence of AV-IT – from the traditional areas of Entertainment and Education, to Building Design, Corporate Communication, Hospitality and Retail, Healthcare, Transportation, Defense and other Government Services. Further, with globalization, businesses are operating on an almost 24/7 mode. Reliable and accurate information are essential for organizations to respond quickly to market changes, to ensure business success in today’s highly networked world. The event also serves to educate professional end-users on how they can leverage on AV technology to their advantage. In addition to demonstrations of AV applications on the exhibit floor, InfoComm India 2013 will also offer conference tracks in the Summit programme, featuring industry-specific AV installations and opportunities. New and innovative products to be shown at InfoComm India 2013 cover applications such as telepresence and conferencing, touchscreen and digital signage, video walls, matrix switchers/processors, public address and audio technology, e-boards and e-classroom concepts, 3D imaging and simulation, high resolution and WiFi-enabled projectors, audio-video-data integration and connectivity.

INDIA

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Learn. Apply. Transform your business to greater heights. Bombay Exhibition Centre - Mumbai, India www.infocomm-india.com

INFOCOMM INDIA 2013 EXHIBIT PREVIEW The following section provides a sneak preview of some of the products that will be on display. However, not all participating companies have submitted exhibit information by press time (e.g. BenQ, beyerdynamic, Da-Lite, Elite Screens, Extron Electronics, Harman International, Kramer, Panasonic India and Sennheiser). Barco offers projection technology for a wide variety of markets. The super silent DLP business projectors are highly suitable for use in meeting rooms, boardrooms, brainstorm rooms or break-out rooms. Barco’s range of 3-chip DLP large venue projectors covers a large spectrum of brightness levels, ranging from 8,000 to 40,000 lumens. Its professional-grade, high-resolution LCD displays (Overview

Business Octane’s AltraExecutiveVC™ is an aesthetic, easy-to-use integrated Executive Audio and Visual Collaboration System. With automatic speaker tracking and zooming to give far site locations personal Telepresence experience, builtin electronic whiteboard explanation, PC-less presentation and presentation annotation capability, high-quality audio

teleconferencing, good eye contact, any conference room will be transformed into an immersive and interactive visual collaboration room easily, with minimal fuss. Also on display are Ultra Immersive CollaboratorPOWERMAX™ and CollaboratorHYPERMAX™T3000, for dynamic Telepresence experience.

Check out Christie’s famed MicroTiles, which can reproduce 115 percent of the NTSC color gamut, exceeding typical LCD flat panels by more than 50 percent. Each display unit automatically detects its neighbours, and self-calibrates for color and brightness to optimize the overall presentation. Designed for maximum image quality in demanding indoor, high-ambient light environments; ideal for a wide range of applications,

With modern control rooms getting smaller and smarter in size, the need for slim displays is echoed by an increasing number of professionals across a variety of applications; be it utilities, telecommunications, security, traffic or broadcast. In addition to its space-friendly design, Delta’s Ultra Slim Cube Series also offers unique features like display redundancy, integrated optical engine

series) are suitable for tiled video wall applications in small to medium-sized control rooms. And its TransForm family of video wall controllers is ideal for displaying any type of video and data sources on any display configuration in an enterprise environment. Since 2013, projection design has become a part of Barco.

design and unique color sensor design. Also on display is Delta’s Distributive Vision Control System (DVCS), comprising input processors (RGB & Video) and output processors connected over the IP network using industry standard CAT5 cable. In addition, the Super Resolution Image Software (SRIS) is designed to handle the active image of super resolutions with high performance.

including architectural elements, out-ofhome advertising, command and control video walls, and event production. Christie also presents the new Christie Entero™ HB video wall display cubes and Christie® Phoenix™ – solutions for control rooms of the future – as well as Christie Spyder X20, a versatile hardware-based video processor combined with the flexibility of a universal routing switcher.

EXHIBITION PREVIEW Systems Integration Asia August - September 2013

Digital Projection’s Titan Super Quad projector delivers a stunning 20,000 Lumens, on top of its small size (at least 40 percent smaller than other comparable projector), lighter weight (at just under 40kg), long life (up to 8,000 hours), and quietest operation in its class. Other exhibits include its new HIGHLite 335-3D capable of delivering up to 6,000 lumens of brilliant 2D and 3D imagery, ideal for home cinemas and private theaters; and the new HIGHLite 740-3D delivering 10,000 lumens.

With a 65% market share, dnp denmark is the world’s leading supplier of optical projection screens for high-quality display solutions. The dnp product portfolio includes a wide range of optical screens for front projection and rear projection applications. Many of the world’s leading brands depend on dnp for their screen solutions.

Lumens provides document cameras from the desktop model to the portable and ceiling models. All are equipped with a high-resolution optical lens, a top-class sensor with characteristics of low noise, high brightness sensitivity, and high color reproduction, offering an ultra-fine image quality. The professional network function and built-in microphone and speaker help achieve both audio and video demonstrations remotely. This camera is the only projector-optimized design in the industry. The multimedia function with dual VGA, one DVD and HDMI interface

provides innovative presentation tools for teaching, medicine, court, enterprise training, seminars, corporate product launches, and other occasions.

TAIDEN is launching the Paperless Multi-media Congress System HCS8300. Using the proprietary platform mMediaCongress™, HCS-8300 now integrates all heterogeneous functions, offering a wide range of

possibilities accessible from a single 7” or 10” touchscreen Terminal. Another impressive product is the Fully Digital Congress System HCS-4100/50, based on the proprietary MCA-STREAM (digital audio processing and transmitting technology). This allows transmission of up to 64 audio channels at the same time, with a bandwidth of 30 Hz to 20 kHz each. Where confidentiality is mandatory in wireless conference systems transmission, the TAIDEN wireless infrared conference system, HCS-5300 is the only digital IR solution on the market.

VTRON showcases its V8 Concept with a sophisticated 2x2 70” 1080P Visionpro® DLP™ Display Cube, encompassing 8 core achievements e.g. Innovation, Intelligence and Expertise, to enhance the VTRON video wall solutions. VTRON Visionpro® C Series 2x2 70” 1080P Video Wall System supports a large number of signal processing on high brightness display to achieve a higher reliability, scalability and guaranteed quality for security/monitoring control room applications. VTRON is also presenting its All-in-One LCD Display Wall Narrow Bezel Series with the latest Digicom FLY

Multi-Screen Processor for a wide range of 24/7 applications. This offers users key functions of Unlimited Looping, Built-in Quad Images Splitter and High Synchronization, as well as ease of operation and a user-friendly interface.

INFOCOMM INDIA 2013 SUMMIT A regular feature of InfoComm events, the Summit gives attendees an opportunity to get a deeper understanding of Pro AV communications technology. The program caters to both trade as well as end-user professionals.

Preliminary Programme: INFOCOMM UNIVERSITY SEMINARS For: AV systems integrators, consultants, installers, dealers and distributors. Organized by: InfoComm International® Topics include: • Unleashing the power of visual communication. • Multi-Image Projection Techniques. • Next-Generation Wireless Audio Conferencing Technology. • Network EVERYTHING: Implement a Single Network for Audio, Video, Control, Signage, POS and Data. • Designing Critical Viewing Environments using KVM Matrices. INDUSTRY TRACKS For: Professional end-users in various business sectors. BUILDING Sector topics include: • De-growth and sustainability in technologies in buildings. • Experiential design parameters for interactive spaces (museums, conference rooms, etc). • Special considerations in the design of the Asian Hotel.

ENTERPRISE: • Expanding Role of CIO: Anticipate New Skill Sets. • Incorporating AV into your secure IT framework. • The Future of Systems Control. (Co-organized with the Computer Society of India and the CIO Klub)

(Co-organized with the Indian Institute of Architects)

ENTERTAINMENT & LIVE EVENTS: • The Event Managers guide to AV – what you need to know to get the right solution the first time. • Technologies and methods to seamlessly mix live video, stock footage and imagery during events. (Co-organized with the Events and Entertainment Management Association)

EDUCATION: • The 2020 Classroom (classrooms of the future, a look at cutting-edge technologies). • Lecture capturing and streaming in modern universities. • 10 things the University Technology Manager should know about AV. (Co-organized with the Association of Non-Government Colleges)

AUDIO: • Audio Coding. • Network Audio Systems: Standards, AVB. • High-Resolution Audio, Microphones and Applications. (Co-organized with the Audio Engineering Society India)

DIGITAL SIGNAGE: • Get the ROI for your digital signage investment. • Stop them in their tracks – impact assessments of Interactive Digital Billboards. (Co-organized with the Outdoor Advertising Association)

For full program and presentation dates and timings, please visit www.infocomm-india.com

Fast Facts Event: InfoComm India 2013 Dates: 16 -18 September 2013 Venue: Bombay Exhibition Centre - Mumbai, India Opening Hours: 16 September (Monday)

2:00pm - 6:00pm (By invitation only)

17 September (Tuesday)

10:00am - 6:00pm

18 September (Wednesday) 10:00am - 4:00pm

Admission: • Free, strictly for trade and professionals only • Registration is required; pre-register at www.infocomm-india.com • Visitors need to be in proper business attire

Organized by:

A project of:

EXHIBITION PREVIEW SSystems Integration Asia August - September 2013

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EXHIBITION PREVIEW SSystems Integration Asia August - September 2013

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TECH TALK SSystems Integration Asia June - July 2013

Digital Cooking: Category Cable Soup by Bertrand Jenner and Aaron Lange

transmission, the lower skew improved the performance and lowered the overall cost. Why? Because it solved the major issue of having to compensate for skew (which needed expensive chips in the receiver to accomplish this job), leaving only the smaller issue of filtering out the crosstalk (which could be done with a low-cost chip). Bertrand

Aaron

Several years ago the AV industry took a huge turn and adopted cheap twisted pair as the preferred media to transport video and audio. With a low cost of ownership and extreme versatility, it caught on like wild fire. In this installment, we will point out some tasty tidbits of history along with a few good present-day pointers regarding category cable (twisted pair). With the increasing number of versions for category cable (5, 5e, 6, 6A, 7, etc.), it can be quite confusing to understand, but we hope to clear up the confusion about what we call category cable soup. We’ve seen a multitude of extenders hit the market, from passive baluns to transport composite video, to skewadjustable VGA (RGBHV) extenders with impressive technology. Cable manufacturers even developed dedicated twisted pair cables that were not Cat5 certified to achieve low skew performance (skew is mainly generated by the different twist rates between the orange/green pair, and blue/brown). These super low-skew cables were using the same twist rate on the four pairs, resulting in a higher crosstalk level. High crosstalk levels are not good for network transmission, but for dedicated video

Then these same category cables went back to their origins with the arrival of the streamers: video encoders which were used for transporting Composite, S-Video, YUV and even RGBHV signals over Ethernet (and TCP/IP). The only pitfall was that these long cable runs, which were extending video beyond 100m, could not be used for network streaming, as it exceeded the maximum 100m distance for Fast Ethernet links. The entrance of HDMI & DVI onto the AV stage changed the whole picture. It made so much sense that if you want to go digital, then go digital on the same cables. But this A to D transition is not so easy, especially if you’re using legacy Cat cables which were traditionally UTP (Unshielded Twisted Pair). Keep in mind that Cat5e was designed to transport 100 MHz signal; its big brother, Cat6, needed to be 250 MHz compliant. Now take in the fact that we are quite far from the full rate of Single DVI and its insane data rate of 1.495 Gbps per channel!

Figure 1: DVI&HDMI Cables

The early HDMI/ DVI solutions which cropped up used the 4 twisted pairs in the cables to pass the Red, Green, Blue channels and Clock that are used in HDMI and DVI transmission. But anybody that has ever dissected an HDMI or DVI cable (even the cheap ones) would know that their 4 twisted pairs are using thicker copper cable, and each pair is individually shielded. Why would each twisted pair need to be shielded? The nature of TMDS (Transition-Minimized Differential Signaling), which is the transmitting technology of DVI/HDMI, is not only sensitive to EMI (Electromagnetic Interference) and external noise, but it generates EMI! You see, each channel holds a high-frequency signal, and that same signal interferes with its neighbour. By shielding each pair inside the real HDMI or DVI cable, the cable manufacturer minimizes inter pair crosstalk and inter pair noise (see Figure 1). The same recipe (remember, this is Digital Cooking) is used with the overall foil that prevents emissions from the inside, and noise from the outside. The second hidden trick of DVI and HDMI cable manufacturers is that they are using the same twist rate over the 4 pairs. Simple, right? Now you’re thinking: but what about my HDMI Cat extender; will it work over the existing cable that was used for Analog

RGBHV transmission? The answer is a big MAYBE. Many factors come into play in order to attain a definitive yes or no. DVI/HDMI transmission is much more finicky than VGA/RGBHV for the main reason of bandwidth concerns. Think of the massive difference between WXGA bandwidth requirements (88.5 MHz) versus HDMI 1080P/60 Hz (995 MHz). If there is not a strong link from the digital sender to the receiver, the chances are high that there will be transmission issues. So, just as in Cat cable certification, you need to be sure that every link in between these two points is verified; that means the connectors, the patch cables, the horizontal cable all need to be from the same Cat cable class, as well as be able to perform at a given frequency (certification at 100 MHz for Cat5e, 250 MHz for Cat6, etc.). So it means that any breaking point might be a point of failure: going through patch panels, from female plug to female plug and then patch cables which are not made from the same cable have different physical performances. The main recommendation across all manufacturers is to use single core copper cable (same as in the IT world; only 10% of the link can be made of patch cables, i.e., multi-strand copper cable). So why do some extenders perform better than others? The price and the technology inside make the difference. If they have cable drivers that compensate the length of the cable with better EQ capabilities, they’ll go further. If they have a higher-end re-clocking technology, they will perform better, but there’s always a limit. So basically you try to compensate the weakness of the cable link with better electronics. But there’s one major rule, and most manufacturers have been silent on it: the shielding of the cable. It might be that they don’t want to discourage customers from purchasing their HDMI/ DVI twisted pair products just due to the high costs of re-cabling. Wouldn’t it be great if you could digitize your entire installation by running over the same so-called ‘universal’ multimedia cable you’ve installed all around the place that

could transport Ethernet or Video and Audio? Alas, while transporting analogue audio or video the natural rejection of twisted pair could get rid of hums on the line, the same effect cannot be achieved when shifting over to digital, as doing this introduces a whole new set of problems, because digital signals run at more than 10 times the frequency! So, unless the existing cable is suitable for digital transmission, chances are that issues will arise if it is used for HDMI or DVI. Selecting a higher Cat cable class would help for sure, because higher Cat class means higher frequency. To achieve these higher frequencies offered by Cat6A and Cat7, the cable is built with per-pair foil and good overall braid. Foil is effective at preventing noise in the 1 GHz range (where HDMI and DVI reside); the braided shield would then protect your signal from lower-frequency external noise (see Figure 2). Both of these protective elements are necessary to ensure minimal errors during signal transmission. 10 years ago, when Cat5e S/FTP were overpriced compared to the UTP ones, not many thought to spend a little more to future-proof the installation for going into the digital era. One new technology development from Valens semiconductor called HDBaseT has caused a little revolution in our digital AV world recently. With its secret recipe for transporting the DVI/HDMI signals on these same four twisted pairs (it is close to the 10G Ethernet technology according to some

Figure 2: CATx cables

leaks), Valens Semiconductor changed the landscape. These new HDBaseT extenders are not based on media conversion and TMDS transmission, but rather on a different approach. That’s why they can reach 100 meters and sometimes even up to 180 meters with Cat7 cable. And the cherry on the digital cake, HDBaseT does not transport only HDMI signals, but also Ethernet, RS232, IR and USB HID (a hidden feature, or at least not implemented often). In all of this soupy category cable confusion, so long as you keep a few things in mind, you can stay out of trouble when going digital. Unshielded twisted pair (UTP) and even Shielded Twisted Pair (STP) are not ideal category cable for digital transmission; S/FTP is always preferred so that you lessen inter pair noise. Try to reduce the number of links from source to display, and if you do have to add links (patch panel, etc.), always use the same type of cable as the rest of the run. Finally, when you can go fiber, never hesitate, as it is the ideal transmission medium for digital video. This article is contributed by Bertrand Jenner, Lightware Visual Engineering Asia Technical Director and Aaron Lange, the Sales Director at Lightware Visual Engineering Asia. You may get in touch with them at bertrand.jenner@lightware.asia and aaron.lange@lightware.asia respectively. SIA thanks them for their contribution.

TECH TALK SSystems Integration Asia June - July 2013

HERE COMES 4k. Are you Ready for it?

One thing can safely be said about the state of the pro AV industry these days: Just as you're getting used to any new technology or process, another one comes along to upset the apple cart. And so it is with 4K, which was all the rage at the International CES this past January. 4K, or more accurately ultra high definition (UHD) TV, isn’t just the latest attempt by manufacturers to whip up television sales. Rather, it is a quantum improvement on our current TV technologies; one that delivers four times the number of pixels to direct view and projection displays. Let’s set aside for now the argument that there is little 4K content available to view and no mainstream 4K delivery methods currently exist for home, office, and schools. (That same argument was made at the start of the HDTV transition over 10 years ago!) The benefit of higher pixel density on larger screens is appealing to many vertical markets in the AV industry, including virtual reality and simulation, mapping and geophysical analysis, meteorology, engineering, and process control; not to mention live broadcasts of sporting events, command and control, and architectural/design applications. At the International CES, numerous display and TV manufacturers from Japan, Korea, and China showed 4K TVs in sizes ranging from 50 inches to an amazing 110 inches. Sony and Panasonic also unveiled organic light-emitting diode (OLED) TVs with 4K resolution in 56-inch sizes, and Sharp showcased a 32-inch 4K LCD monitor for graphics applications.

What really caught everyone’s attention were some of the prices being discussed for these 4K screens. At least one Taiwanese manufacturer announced a list price of USD2,500 for its 50-inch 4K offering, with a 65-inch version ticketed at USD3,999. It wasn’t that long ago that premium 2K plasma TVs with similar screen sizes sold for comparable prices. The emergence of 4K goes hand in hand with another trend – replacing front projectors and screens used in meeting rooms with large 2K-resolution LCD TVs measuring 70, 80, and 90 inches diagonally. To take advantage of 4K, you need a larger screen. And we’re already seeing rapid price drops across these 2K behemoths, so it's not unreasonable to expect similar 4K LCD display sizes to show up in the near future. Even the smaller 4K LCD monitors seen in Las Vegas generated significant interest, particularly among end-users who work with CAD programs as well as graphic designers and architects. Clearly, 4K isn't just another hyped-up trend like 3D turned out to be. It All Sounds Good, Except... How do we go about switching and distributing 4K display signals? We surely can’t use existing technology, as the pixel clock and data rates are much higher than what we’re used to dealing with in the 2K world.

Each 4K video frame contains four times as many pixels as a 2K video frame. For a display with 1920x1080 resolution, that amounts to 2,073,600 total pixels. In contrast, a display with 4K resolution (3840x2160 pixels) needs to refresh 8,294,400 pixels in each frame. Just how much data are we talking about? We know that a 1920x1080 display signal refreshing at 60 Hz requires a clock rate of about 148.5 MHz. And the data rate for each colour channel is determined by multiplying the clock frequency by the colour bit depth, plus 2. With a standard Blu-ray player running 8-bit colour, the data rate for each colour for each channel is 148.5 (x) (8+2), or 1.485 gigabits per second (Gb/s). Triple that rate for full colour, and you are in the neighbourhood of 4.45 Gb/s. This is easily accommodated by HDMI and single-link DVI interfaces. Now, let’s run the calculations again for a 4K video frame: 3840x2160 pixels (x) 60 Hz = 497.6MHz. With 8-bit colour coding, that results in a data rate of 4.976 Gb/s per colour channel, or 14.928 Gb/s for an RGB signal. With 10-bit colour, the data rate bumps up to almost 7 Gb/s per colour channel, or 20.8 Gb/s total.

Making the Connection Houston, we have a problem: The data rate for HDMI is capped at 10.2 Gb/s, just fast enough to handle an 8-bit 4K signal at 30 Hz. A dual-link DVI interface doesn’t help any – it can just barely pass that same signal, and we all know that the DVI format is on its way out. How about DisplayPort? DP, which was standardized four years after HDMI, is based on a packet signal structure that travels across four separate lanes, each of which can support a maximum data rate of about 4.5 to 5 Gb/s. DisplayPort also bonds channels to increase bandwidth, so our 4K signal can now travel with relative ease at 60 Hz with 8-bit and even 10-bit colour. The only problem with DisplayPort is that most manufacturers still support HDMI. And that has resulted in some strange looking connections on the back of 4K professional monitors and TVs – using four separate HDMI ports to drive the

display at 4K resolution. Obviously, there has to be a better way! The answers will come later this year from both Silicon Image (developer of the HDMI interface) and the Video Electronics Standards Association (VESA, developer of the DisplayPort interface). The HDMI Forum, founded in 2011, currently has 83 members working to develop the next-generation HDMI interface standards, among which will most certainly be specifications for transporting 4K and even higher resolutions at multiple frame rates. We will probably see new connector architecture and there could be more support for optical fiber.

tests of Display Stream work out, that ceiling could be pushed even higher, which would facilitate 8K resolution (7680x4320 pixels) displays! The Never-Ending Journey It’s been said that the only constant in life is change. Just as microdisplay technology replaced CRT projectors and HDTV replaced SDTV, so too will 4K replace 2K displays. We know that hardware is cheap, and anyone can make it. And we also know that there are existing and emerging applications that demand UHD imaging, and that the large screens needed to make it work are already coming to market. Here comes 4K – are you ready for it?

On the VESA side, announcements have already been made of a new version of DisplayPort that will use light signal compression to allow higher bit rates. This version will be called Display Stream and is targeting 25 Gb/s as a workable standard. Depending on how well the

This article is re-printed with permission from Kramer Electronics. The article first appeared in Kramer CONNECTIONS May 2013 issue. www.kramerelectronics.com

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INDIA & ME NEWS Systems Integration Asia August - September 2013

Barco India holds first-ever Partner Meeting in Bangalore and Surya Prakash from Virtual Logic Systems, besides many others. Barco India’s Managing Director Abel Garamhegyi, Barco Global’s product Manager Andreas Friedrichsen, and Director Global Product Marketing Guy Van Wijmeersch briefed the gathering with their respective takes about Barco’s market leadership and technology initiatives.

Towards greater opportunities

Keeping in line with the market expectations and emerging dynamics, Barco India recently organized its firstever Partner Meet in Bengaluru. Current Barco partners, as well as prospective partners, from all over the country, were invited to the platform to discover Barco’s latest innovations for projection and advanced visualization concepts. For Barco, the Meet was an ideal opportunity to establish itself as partner of choice for any professional visualization and collaboration application. The two-day programme was marked by well-attended technical sessions, workshops and product demos. Products on demo included input modules such as NGS-101; interfaces such as MCM-100s; display controllers such as NGP-200; LCD video walls such as the near-seamless MVD-5521; wireless ClickShare presentation tool and projection solutions accrued from recent acquisition of projectiondesign. Key eye-catchers were the cutting-edge OBLX LCD video wall and the ClickShare presentation tool. On day one, the participants were taken through presentations on Barco's strategy, its integration with projectiondesign, new developments in control room collaboration, digital signage and virtual reality, among

others. The workshops were followed by product demonstrations. Day two programme was marked by a more indepth look and talking about some of the new products and technologies. The excitement of it being the first ever Partners Meet became apparent with over a hundred representatives from across the country lending an attentive eye and ear to the proceedings. Prominent participants included Shyam K Shanakr, Sugunakar Naidu, and Swaroop Ram from Ideas Ahead; Ratnesh Jhaveri from Innovative Systems and Solutions Pvt Ltd; Prasad Rodagi from Altem Technologies Pvt. Ltd.; Sanjeev Bhasin from CEECO; Vivek Birje from Cosmos Business Machines; Surender Kumar Gupta from Millennium Conferencing Systems Pvt.Ltd., and Sudarshan

Barco’s partner meeting in Bangalore was quite similar to the one held earlier this year in Malta, albeit on a smaller scale. “We believe this was a great opportunity to educate our Indian partners on AVS, surveillance and network infrastructure, as well as introduce the Connect! partner program,” said Vivekanand, Sales Director at Barco India. “Some local adaptations aside, the purpose of the programme remains the same: to smoothen the cooperation between Barco partners worldwide and open the door to greater opportunities.” According to Baro India chief Abel, post projectiondesign acquisition, the event seeks to ensure that Barco’s partners know and have all the possible advantages and solutions of the company’s product portfolio, and help them get the most of the collaboration. www.barco.com

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INDIA & ME NEWS SSystems Integration Asia August - September 2013

AllWave AV shows video innovations meetings taking place inside, and about the vacancy.

Mumbai-based leading AVSI All WaveAV Systems Pvt. Ltd. recently conducted a three-day programme called Video Innovation in Mumbai with a view to providing the industry with an insight into the latest innovations and solutions coming to video technology impacting the audio visual industry. The programme was essentially a demonstration of innovative solutions developed by Pune-headquartered interactive digital technology solutions developer TouchMagix, besides the Evoko and Wacom solutions. One of the key attractions was the demo of wireless interactive floor, which is a gesture-based tracking technology from TouchMagix that lends any floor the capabilities of motion-sensing. The technology enables the user to transform any projected wall interactive where content is played based on the movement of people within the tracking zone of the wall. The vibrant and customizable high resolution content responds to the consumer movements and encourages further interaction. A floor projected advertisement/game can react as and when customers approach the zone. Their position is instantly recognized and the floor interacts in real-time. Another interesting solution on demo was the ‘any phone’ interactive

technology – Magix Fone from TouchMagix with its features like easy control of the screen for playing games, answering quizzes, sending social messages and much more. The solution helps convert any digital signage into interactive signage; it works with all mobile phone models and provides user interaction statistics to measure impact of a campaign. More, it is portable and easy to install while being able to receive multiple incoming calls to a single display by connecting to one CPU. However, what stole the show apparently was what the presenters claimed as the world’s thinnest multi-touch computer - MagixTable from TouchMagix. The system comes with ready applications for products display in retail and presentation purposes, and a rich application that is bundled with easy customization tools. Also on demo was the Evoko Room Manager - a simple 8”inch touchpanel - placed on the wall just outside the meeting room. It provides on the screen all the relevant information relating to

AWAV also showcased Wacom Tablet interactive pen displays which are considered a direct way to work with data in the most natural way possible. Pen input works intuitively for creating visual data, charting new information, completing electronic forms, writing notes, drawing diagrams, and capturing signatures. More, there was also Niche Meeting Magic, a powerful, flexible, versatile meeting room manager and display. Users need no longer waste time over searching for the availability of a meeting room; they can just click and check the information on the desktop with the help of this device and instantly book the meeting room. It is an interactive panel that helps book meetings, cancel and extend meeting right outside the meeting room. AWAV managing director Kuldip Kamat; company’s AV Solution Specialist for Home & Hospitality Darshan Vyas; and Senior Marketing Associate Sanjay Sing explained various possibilities with the solutions. The programme had an audience of approximately 40 professionals from diverse domains of the industry. “Great show, excellent knowledge about various possibilities in video shown,” said Prashant Shetty from Jones Lang LaSalle India. According to Vikas More of ITC Grand, while the solutions demoed at the programme were incredible the way they were presented made them all the more inspiring. “The solutions can help design projects more innovatively than one can imagine,” felt Madhav Ambekar of Ark Architects. www.allwaveav.com

INDIA & ME NEWS SSystems Integration Asia August - September 2013

dnp launches Experience Centre in Hyderabad seamless display integration of any size! The central space of the facility is the Desk space meant for administration, while the wall facing the enclave displays the 100-inch dnp Zenith that comes with 16:9 aspect ratio, and optical rear projection solution with two mirrors.

Danish screen solutions major dnp – in association with its Premium Partner in India The Sound Room – has launched its much-awaited Experience Centre in Hyderabad recently. The centre, being promoted as an exclusive ‘boutique lounge,’ does actually resemble one. From the exquisite décor, and the concept of product promotion as well as the products on display- all seek to impose the same impression on the minds of visitors. The centre is a major part of an expansive and swanky facility that also houses some of the highly acclaimed premium audio brands as well as automation solutions. That Sound Room also partners with high-end English audio major Merdian, besides many other European brands, and the centre also happens to be a ‘Meridian boutique,’ the facility has been designed by the famed British interior designer Kevin Beard to reflect his characteristic contemporary minimalism for a discerning impression at every space of the enclave. “It’s an exquisite blend of best in audio, best in video, and best in automation,” explains Jaleel H Sabir, Director of The Sound Room. “That dnp forms the video/display component, and thus, probably, the most visible.” As one steps into the lounge – as Jaleel prefers to call it – immediately on the right is the dnp MBS (modular building system) screen with modular optical rear projection solution, which according to

the Sound Room Director, provides for seamless framing of dnp screens ranging from 84 inches to 200 inches wide. The MBS display here is made of two new wide angle Sigma rear projection screens measuring 67 inches diagonal each. “It’s a seamless screen-combination system designed specifically for use with precision-cut dnp screens,” explains Jaleel. “Perfect for TV studios, video conferencing suites and control rooms, the zero-seam frame system delivers hassle-free on-site assembly, thereby reduces costs and helps ease of install.” According to him, the MBS also features a unique suspension mechanism that allows screens to expand and contract. This prevents seam separation caused by changes in room temperature and humidity. Adjacent to the MBS positioning, on the right is a Home Theatre (gearing for launch), and on the left – forming a part of the central space facing the radiant glass exterior that is blinded from inside – is the dnp Supernova Infinity. Coming with modular optical front projection solution, the Infinity screen provides for

“In any rear projection set-ups requiring a high-end, high brightness image presentation, the Zenith is the best option,” informs Dharma Teja, the Partner-Director at The Sound Room. “It’s been a conscious effort from us to display the most impacting solutions in the most defining fashion.” To the right of the Desk space facing another Home Demo Theatre space, hangs on the wall the 100-inch dnp Supernova Blade with 16:9 aspect ratio optical front projection screen solution. “They all make up the most exclusive spectrum of dnp solutions,” explains Dharma Teja. “They are the best in their line, and address diverse requirement situations.” According to the Sound Room directors, the facility as a whole features three demo areas, three demo rooms, and 10 display units showcasing all the audio and video brands, besides the automation solutions. The whole facility runs on Crestron automation with the content delivery happening through Creston's Digital Media system. All the rooms and areas have different touch panels and keypads from the automation major. The whole place can also be controlled via iPhone, iPod or iPad. www.dnp.com www.soundroom.in

Video Design brings Dataton WATCHOUT Academy to India

Aimed at providing video and presentation professionals with the most advanced and up-to-date information, techniques and education, Swedish audio-visual media tools/solutions provider Dataton recently conducted in Mumbai a two-day WATCHOUT Academy programme in association with its India Partner Video Design. The event was presented by Fredrik Svahnberg, Marketing Director, Dataton and Adela Kriland, Managing Director at Omagica. Real-world examples of projection mapping were presented by Bart Kresa, projection designer at BARTKRESA Design. WATCHOUT Academy Advanced gave attendees a thorough understanding of WATCHOUT multi-image display and presentation software, its strengths, key features and applications. It highlighted practical examples and problem solving, with hands-on programming and tasks. Course leaders provided active guidance throughout and attendees are awarded an attendance certificate upon completion. “The WATCHOUT education session was attended by a packed audience of around 35 and resulted in many certified partners,” said Vijay Sabhlok, CEO of Video Design. “We are uniquely positioned to offer Dataton WATCHOUT software to the India market which is backed up with installation, technical support and local services.” Fredrik adds: “Video Design has built a solid platform for education, marketing, sales and after sales-support of our products.” Owing to the significant contributions being made towards Dataton solutions, Video Design has been appointed Dataton’s Premium Partner in India. www.dataton.com www.videodesign.com

INDIA & ME NEWS SSystems Integration Asia August - September 2013

Aneeta Gupta wins InfoComm’s Women in AV Award for 2013 the upper echelon of AV professionals and symbolize the strength of entrepreneurship and excellence in developing tomorrow’s AV talent.

Visionaire, the leading Information and Communication Technology (ICT) solutions provider and system integrator in the Middle East region announced that InfoComm International – the apex body of global audio visual systems integration industry – has presented its ‘Women in AV Award’ for the year 2013 to Aneeta Gupta, making her the first woman outside of the US to win the global recognition. The award was presented at the InfoComm 2013, the world’s largest commercial audiovisual trade show held in June in Orlando, Florida. The Women in AV Award was created by InfoComm to raise awareness on the growing role of women professionals in the field of audiovisual technology. The Women in AV award winners are in

“Aneeta Gupta has demonstrated extraordinary levels of professional knowledge, while taking time to improve the industry and better the lives of others,” said David Labuskes, Executive Director and CEO, InfoComm International. “InfoComm is pleased to celebrate Aneeta’s achievements.” Aneeta Gupta, the CEO for Visionaire, started the company in the year 1995 with just two employees and since then it has grown to become one of the largest systems integrators in AV and IT. The company successfully developed a new business model for system integration called TECHNOMICS with 600 people supporting the organization and its customers in the Middle East and other parts of the world. Aneeta is hailed by the industry as an astute leader with tremendous vision that has driven Visionaire’s growth from its tech-start-up 18 years ago to becoming an end-to-end service provider of integrated technology solutions. Her perseverance has led

Visionaire to embrace the opportunities of early networked AV solutions, multisite videoconferencing, central control, leading-edge digital signage, IPTV, telepresence and, most recently, unified communications and collaboration. Visionaire has earned recognition locally in Middle East and internationally by winning many industry awards. A natural leader who is passionate and determined to bring success to those around her, Gupta believes in the empowerment of women, which has led to her nurturing several leadership positions in Visionaire. Currently, the heads of Technical Programme Management, Procurement Management, Marketing and Human Resources at Visionaire are women. And in 2012, 80 percent of Visionaire’s internship and trainee engineering intake programme were women engineers. Apart from her leadership role at Visionaire, Gupta mentors young entrepreneurs. She plays a leadership role as a charter member of TiE, a non-profit organization dedicated to fostering entrepreneurship worldwide, with 57 chapters in 14 countries. www.visionaire.com

Sun Infonet appointed DIS distributor for India been appointed India distributor for Danish Interpretation Systems (DIS) that was acquired by the American audio major in early 2011. The new development came into official reckoning from 1 June 2013, as Sun Infonet began distributing DIS conferencing products from DIS.

Neeraj Chandra of Sun Infonet flanked by Alan Chang (left) and Eric Ong (right) of Shure

Delhi-based audio solutions provider Sun Infonet – who has been Shure Incorporated’s India distributor – has

Having had a successful partnership with Shure for the past ten years, SunInfonet has been a natural choice for Shure to promote the cause of DIS solutions in India. “Sun is very excited to embark on yet another milestone by being appointed the distribution

partner for Shure DIS products,” said Neeraj Chandra, Director of Sun Infonet. “We will meet the expectations of our principals and will provide cutting edge meeting solutions across India, supported by our well-equipped national service network.” With a proven track record of success in the professional audio and broadcast industries, Sun will continue to distribute other Shure wired and wireless microphones to customers in India. www.sungroup.net www.shure.com/asia

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INDIA & ME NEWS SSystems Integration Asia August - September 2013

Chief appoints Taxan Gulf distributor for Middle East AV systems mounts and accessories maker Chief announced a new partnership with Taxan Gulf, one of the leading AV distributors in the Middle East. The agreement will see Taxan Gulf adding Chief’s range of mounting solutions to its comprehensive selection of products for the AV and Systems Integration professional in the Middle East. “For both us and Taxan Gulf, the timing for this partnership really could not be better,” said Melinda von Horvath, Sr. Sales and Marketing Director-EMEA at Chief. “We are introducing five brand new mount series ranging from newly released video wall mount applications through videoconferencing mounting applications as well as an entirely new interactive mount category which plays right into the professional installation

markets where Taxan Gulf is defining the business in the Middle East region. “We were looking for a value-added distributor that is able to explain the high-end features and benefits of our products to integrators, installers and resellers,” adds Horvath. “As Taxan Gulf focuses on the Pro AV installer market through a very well-trained and educated reseller network, we are convinced that we have found exactly the right partner to do that”. Headquartered in Dubai, Taxan Gulf distributes the industry’s top Pro AV brands while offering extensive sales support and category experience to its customers. “Both Chief and ourselves have noticed that the Middle East integration market

has shown an increasing interest in highend mounting solutions and projection screens” comments Swadesh Khetawat, CEO of Taxan Gulf. “Our philosophy is that teamwork and the communication with our suppliers drives a fast and efficient support to our customers,” he said. “Chief’s spear-point of providing premium quality products that are focused on a faster install and easy service are a perfect addition to this philosophy.” Besides experience and training support on the Chief brand, Taxan Gulf will be offering wide and deep stocking support on Chief products in their Dubai based warehouse. www.taxangulf.com www.chiefmfg.com

DPI expands EMEA sales team with Tim Wood sales manager. Tim Wood (previously from projectiondesign) joins the company as Regional Sales Manager for the Middle East and Turkey. He brings with him a wealth of projection industry experience with integrators and dealers throughout the region.

Tim Wood

British projection major Digital Projection has strengthened its sales team with the appointment of a Middle East based

Most recently with projectiondesign AS, Tim worked closely with system integrators and rental companies throughout these markets. With experience in providing projection solutions for corporate AV, simulation, scientific visualization and staging and rental, he is well versed in the requirements of commercial AV and home theatre projects. “This is an exciting time to join Digital Projection” said Tim, “and with our world class range of projectors, I am

looking forward to building our business and supporting our clients in the thriving Middle Eastern market” Tim will be based in Dubai, UAE, where he has been a resident for more than 20 years, giving both current and new customers a local point of contact. Commenting on the appointment, Nick Cottiss, International Sales and Marketing Director said: “we’re delighted to have secured the services of Tim. He brings with him a wealth of knowledge and experience in the Pro AV Industry and we’re confident that he can help build the momentum we have already gained in the Middle East.” www.dpi.com

INDIA & ME NEWS Systems Integration Asia August - September 2013

Elite Screens opens new international office in India

P. Sreekumar

Elite Screens, Inc. one of the leading screen solutions providers to AV industry expanded into India’s AV marketplace with the establishment of Elite Screens India Pvt Ltd. The company took onboard as its Managing Director for Indian operations P. Sreekumar. The new India head will ensure that the company supplies the same quality product that has become a favourite in the US market to the emerging AV markets in India. “Today there are nearly a dozen importers bringing OEM projection screens to India and branding under their own name,” said Sreekumar. “As India is always looking for quality AV products and services, I am confident that Elite Screens, as a direct manufacturer, will quickly become a leading brand in the India AV sales channels.

Sreekumar, brings 19 years of experience in AV sales throughout India, majority of the time having been spent with leading projector and screen manufacturers like Photophone and Jyoti Audio Visual. Playing critical roles with channel partners in branding new product lines and expanding into new demographics, Sreekumar’s innovative solutions opened new opportunities for channel partners to obtain quality products and services at competitive price points. Currently, Elite Screens is said to be positioned in India as the premium brand, and one of the preferred brand for home cinema and system integrators. “My first priority is to find reliable partners across the country who can invest and take care of after-sales support for our screens and projector stacking systems,” said Sreekumar. “We need to make available all Elite Group products in India so that dealers will get quality products very quickly,” he said and added “we want the AV dealers to start supplying our screens to their educational and corporate customers without any downtime gaps.”

According to the new Elite Screens India chief, the company’s long time goal is to become a top selling premium brand in India and to be the best supplier for the AV industry. It will churn out premium products at competitive price ranges so that customers are ensured of quality and performance, which they might not have experienced before. While there is a demand for low-cost screens in the country due to the customers’ tendency towards saving costs, there is a growing community of discerning customers who want quality. Elite Screens’ objective is to tap into this segment with competitive prices. “We are sure the customers give preference to quality products once they are available at their reach, which is why we decided to open a direct office in India,” explains Sreekumar. That the company website provides a great deal of information and material specs like View Area, Case length, End Cap Screw hole distance - which are important for SIs designing boardrooms – it will prove a winning formula for the company, says Sreekumar. www.elitescreens.com

Kramer India conducts training for dealers and customers

With a view to providing its dealers and customers a hands-on experience and some deeper insights into the latest product introductions and solutions, Kramer India recently conducted a one-day training session in Bengaluru. The programme had an overwhelming response from the participants with professionals from across the industry taking part in the event. The participants included technical, installation, sales and project management personnel from various SI companies across southern India.

training provided a unique platform to the participants and gave an insight into the new technology exploits as well as new products to be launched by the AV major. The training covered technology, concepts and product details of the Kramer Core and digital signage amongst others.

The training was conducted by David Penrose of Kramer Asia-Pacific. The

www.kramerindia.com

An interesting part of the programme was the live demo of Kramer Core and digital signage concepts possible from the solution.

INDIA & ME INSTALLATIONS SSystems Integration Asia August - September 2013

Adlabs Imagica creates a first of its kind Indianised Theme Park Forty Christie projectors inject fun and emotion into five themed attractions within the park When the seats were lowered to the floor from mid-air, the emotion among the ‘passengers’ taking the ‘flight’ was high with a sense of nationalism. “We loved it! This is the best I’ve seen of India. I felt like I was going to those places actually,” commented one visitor.

Located between Mumbai and Pune in India, the Adlabs Imagica theme park is the first-of-its-kind in the country. Manmohan Shetty, the Founder and Chairman of Adlabs Entertainment Ltd, said, “There are small amusement parks existing but we didn’t have any theme park. So I wanted to start the first theme park in the country.”

“We felt as if we were in a helicoptor and we got to visit the whole of India. This feeling is superb because we love our India. Hip hip hurry! It’s awesome!” exclaimed another group of family. “It’s excellent, mind-blowing, good. If it comes with our national anthem, it’ll be even better,” suggested another visitor. These compliments and suggestion came after the visitors finished watching the “i for India” show at Adlabs Imagica theme park with their seats lifted into the air, simulating a soaring helicopter ride. The video contents, projected by five Christie Roadster S+22K-J projectors onto a 90feet wide screen, featured some of the most breathtaking scenes in India that left the audience in awe.

The “i for India” attraction that simulates a soaring helicopter ride across India, with the help of five Christie Roadster S+22K-J projectors projecting onto a 90-feet wide screen.

The Adlabs Imagica theme park was inspired by attractions of theme parks in other countries. “For our theme park, however, we’ve Indianised it – the script is India, the subjects are India, the emotions are India. So we’ve created something for the Indian audience. That’s a very important aspect.” Two and a half months into its operations, the theme park already has 15 attractions up and running and is still expanding with the addition of new attractions and an upcoming hotel adjacent to the the park ground itself. Out of its existing attractions, five of them, namely “i for India”, “Prince of the Dark Water”, “The Curse of Salimgarh”, “Mr. India” and “Wrath of Gods”, deployed visual projection. Another upand-coming attraction “Motion Box” will have a strong feature of visual projection as well. And when it comes to visual projection, Shetty exclusively chose Christie’s line of digital projectors. “Without good quality projection, the attraction would not exist itself. What differentiates good

Inspired by “Mr. India,” a Bollywood movie, the simulated adventurous ride on an iconic car takes visitors into the animated film to fight against the evil villain of Mugambo. The simulation is powered by a Christie DHD670-E and three Christie Roadie HD+35K projectors, making it the most immersive experience in the theme park. The “Wrath of Gods” incorporates highend technology with Indian mythological characters, leading visitors to a room with three gigantic idols of Indian gods via a hidden door. They are then entertained by a blend of live theater with special multimedia effects using four Christie DS+10K-M and seven Christie LX1500 projectors.

Inspired by “Mr. India,” a Bollywood movie, the simulated adventurous ride on an iconic car takes visitors into the animated film to fight against the evil villain of Magambo. The simulation is powered by a Christie DHD670-E and three Christie Roadie HD+35K projectors.

fort named after a Mughal-era fort in Delhi under the rule of Emperor Aurangzeb into a horror ride of macabre rooms filled with eerie creatures.

“Motion Box,” an attraction due to be opened, will offer a simulation ride delivered by a Christie WU12K-M projector. In total, Adlabs Imagica theme park deployed 40 Christie projectors. Shetty contented, “Christie’s participation in our five attractions is very important. Christie has helped us in setting up the park. Our past experience with Christie has been very good so we hope we can continue that way.”

quality projection is how it works and how it helps to enhance the attraction,” explained Shetty. “I’ve been associated with Christie projectors for a long time in the cinema business. Their services and commitment in the cinema industry has helped us to succeed in digital cinema projection also. They’ve been in the country for a long time and we’ve been happy to be associated with them. And that’s why we choose Christie projectors (for the theme park).” In the “Prince of the Dark Water” attraction, a Christie DHD670-E and six Christie WU12K-M projectors enable visitors on a virtual dive to discover the ocean with larger-than-life mermaids swimming in a 360-degree dome film on a 3100-square-feet screen. "The Curse of Salimgarh” utilizes a Christie DHD800 and seven Christie DWU675-E projectors to turn a haunted

In the “Prince of the Dark Water” attraction, a Christie DHD670-E and six Christie WU12K-M projectors enable visitors on a virtual dive to discover the ocean with larger-than-life mermaids swimming in a 360-degree dome film on a 3100-square-feet screen.

INDIA & ME INSTALLATIONS SSystems Integration Asia August - September 2013

“Working with the client from the scratch of conceptual stage to planning and execution, it took us two and a half years to see through the success of this project,” noted Rajesh Patkar, deputy general manager, Christie India. “We’d like to take this opportunity to thank Adlabs Entertainment Ltd. for the trust to appoint us as the exclusive projector supplier for the entire theme park.” “Adlabs Imagica is not only the first of its kind theme park in India but is also the largest installation for Christie in this country, where the theme park and experiential market is set to grow exponentially,” said Lin Yu, vice president, Christie Asia Pacific. “We’re proud to contribute to the success of

the theme park with our vast installation covering 4D theaters, 360-degree projection and simulated rides that are of international standards.” Sharing his success of conceiving the first theme park in India, Shetty couldn’t contain his joy, “The idea was to set up a theme park for the public and we’ve completed it and people are enjoying it. That’s what our plan was and we’ve achieved it. We hope to attract between two and three million people in the first year.”

At A Glance Customer: Adlabs Imagica Location: India Industry/Market: Theme park Requirements: Digital projectors that can sustain long hours of projection Solutions * Christie LX1500 * Christie DHD670-E * Christie DWU675-E * Christie DHD800 * Christie DS+10K-M * Christie WU12K-M * Christie Roadster S+22K-J * Christie Roadie HD+35K

Result

An Indianized theme park that is the first-of-its-kind in the country that never stops to excite its visitors with immersive visual experience projected exclusively by Christie projectors.

Manmohan Shetty, the founder and chairman of Adlabs Entertainment Ltd,

http://park.adlabsimagica.com/ www.christiedigital.com

INDIA & ME INSTALLATIONS SSystems Integration Asia August - September 2013

Convocation of AV technologies at the IIT Bombay ADJM Tech consultancy; AGC Network integration converge By Ram Bhavanashi

Indian Institute of Technology Bombay (IIT-B) – one of the most reputed seats of higher education in technology learning in the country – enjoys a preeminent position in academia with over half-a-century of illustrious existence. The institution recently had celebrated the prideful occasion of its Golden Jubilee Convocation; with a view to making it grand, the administration renovated the old Convocation Building into a sophisticated facility of high-end audio-visual communications set-up. SIA presents a perspective. The IIT Bombay establishment, when it wanted – roughly 18 months ago – to renovate the then existing Convocation Building to celebrate the institution’s Golden Jubilee Convocation, it visualized a techno-rich facility that befitted the academic major’s stakes in the technology domain. It wanted a refurbishment solution that could not only breathe a refreshingly unique ambiance but also reflect the institution’s cutting edge technology

embracement. That the facility was intended to be a sophisticated multipurpose venue that could host highend conferencing; live streaming and webcasting, technical presentations and training programmes, besides the Annual Convocations and generic student activity, it desired an ingenious solution to realize the ambitious specs. That the venue also had to facilitate movie watching (though occasionally), the spec demanded a truly innovative solution. Says Prof. N. Venkataramani, Dean, Infrastructure, Planning & Support (IPS), IIT-B: “we plainly wanted the facility be a state-of-the-art, multi-purpose venue that is comparable with the best in the world. We had a very efficient team of solution providers onboard with some best known names in the industry which made it as it was intended.” Mumbai-based leading architectural firm Sandeep Shikre & Associates were entrusted with redesigning the interiors of the 1500-seat massive Convocation Hall. Similarly, local consultancy major ADJM Technologies were roped in to provide expert consultancy on the A/V upgrade while Mumbai-headquartered system integration major AGC Networks was taken onboard to integrate the specified audio-visual systems. The equipment solution providers included mainly AMX – who weaved in a whole big range of Enova switchers and panels, besides others; Harman, who brought almost all of its brands JBL, Crown, AKG, BSS, and Soundcraft; beyerdynamic came in with their wireless microphones; visual solutions leaders projectiondesign and Da-Lite; besides many others. “The IIT–B management was very clear on the requirement- to have an audio and video system that was world-class,” said Anand D. Mistry, CEO of ADJM Technologies. “We attempted designing a solution that met the spec elegantly.”

Anand D. Mistry, CEO of ADJM Technologies

Harmony of Harman: The audio solution from Harman at the venue included six JBL SRX725 loudspeakers, four SRX712M stage monitors and two SRX728S subwoofers selected on the basis of high-performance, ease of installation, and for the ability to deliver powerful bass for both cinema and live sound applications. The speakers are driven by five Crown XTi 6002, and one each of Crown CDi 1000, and XLS 2000 power amplifiers. The auditorium’s complex audio matrix requirements are managed by a BSS Soundweb London BLU-100 signal processor. Two AKG PCC-160 boundary layer mics and a Soundcraft FX16ii 16-channel mixing console complete the installation. Besides, the audio component also features four 4-inch C4.2 two-way vented ceiling speakers, and six 5.25-inch EVID 6.2 monitor speakers from EV towards augmenting the audio reproduction. The audio capture component, comprises of four beyerdynamic TGV 35Ds professional dynamic mics for lead and backing vocals on stage, besides one each of beyerdynamic Opus 660 wireless handheld microphone set; Opus 650 wireless lapel microphone; and Classis GM 304+ZSH 20 gooseneck microphone with capsule for the stage. Video/Displays: The video component is characterized by one 7500-Lumen F32 WUXGA HD projector, and six 3300-Lumen F22 WUXGA HD projectors from projectiondesign that are hung by means of trusses from the ‘stepped’ interior walls- with three projectors on either side. The high-power, longthrow projection system is, however, suspended from the ceiling in front of the stage. The projectors are installed in such a way that each of them focuses right onto the respective matt white front projection screens mounted on the stepped walls as well as the facing wall of the stage.

The large stage features a huge 290-inch tensioned motorized front projection screen with 16:10 aspect ratio while the stepped interior walls feature a total of six 130-inch fixed frame front projection screens- all coming from Da-Lite. According to the ADJM chief, while the large screen on the stage catered to the visibility factor for a large part of the hall, there were few pockets that were not covered by the stage screen – owing to the interior design – and to cover those spots, they suggested installing smaller size screens. This measure ensured that every one in a house full of audience have an unobtrusive view of the activity. With a view to facilitating make-up provision for theatrical performances within, the designers have created an exclusive Greenroom within the venue. This Greenroom has been equipped with a combination of four 32-inch Sharp LC32L415M LCD monitors and two 42-inch Panasonic TH42LF30W LCD displays. For capturing video from the hall, a 50 IR Canon PTZ camera has been mounted on the ceiling. The electronics to record and playback content include a Sony BDP S480 BluRay DVD player, and a Panasonic S685 DVD player. Max AMX: In what may be one of the single largest installs in the country, automation major AMX has a huge haul of Enova, AVB, and other ranges of systems going into the IIT-B Convocation Hall. The systems mainly include as many as 14 AVB-RX-DXLINK HDMI receiver and room controllers, five AVB-WPTXMULTIDXLINK digital media CAT transmitters, and a host of Enova and other models for digital media I/O cards, switches and panels aggregating to 40plus units.

The side of the walls on either side of the Auditorium feature 3 x F22 WUXGA HD projectors from projectiondesign that are hung by means of trusses projecting onto 130-inch fixed frame front projection screens from Da-Lite. A wall-mounted JBL loudspeaker can also be seen adjacent to the screen.

According to the design consultant, the latest DM technology used for switching, and the Harman audio system formed the most impactful and impressive factor of the install due to their purely cuttingedge technology. The AV automation gear, also features one Crestron Capture HD Recorder. A combination of Kramer and Extron cabling runs through the facility to enable smooth delivery of content with clinical precision. “The system’s infrastructure design is so elegant that a single Cat-6 cable was specified for distribution of video and control signals throughout the entire hall,” explains Anand Mistry. “So, there are less wires running in the hall as its unique technology.” “We didn’t just want to upgrade the Convocation Hall A/V system,” Mistry continued, “we wanted it to be futureproof for at least 10 years. In addition to using high-end audio from Harman, and automation components from AMX, we designed video and control systems using the very latest digital technologies.” Says Venkataramani: “With the way the system upgrade has been done, we’re convinced we have the best solution- on par with the best in the world. We had the right combination of audio, video and the networking solution providers.”

Sums up Prashant Govindan, Sales Director, Harman Professional India: “It’s a matter of great pride for Harman to be able to meet the audio requirements of a prestigious institution like IIT–Bombay. The system requirements and the short timelines were seamlessly met by our Harman Professional team led by Karan Kathuria, National Sales Manager (Installed sound), working directly with ADJM. The proof is the crystal-clear audio now being enjoyed by the IIT-B community. Harman’s high performance product range and technical capabilities, coupled with ADJM’s expert support, have proved to be a winning combination.” www.adjm.in www.amxindia.com www.beyerdynamic.com www.harman.com www.kramerindia.com www.milestone.com www.projectiondesign.com

At A Glance

Architects/Designers: Sandeep Shikre & Associates AV Consultants: ADJM Technologies AV Systems Integrator: AGC Networks Key Solutions from: AMX, Harman, projectiondesign, Da-Lite, Kramer, beyerdynamic

INDIA & ME INSTALLATIONS SSystems Integration Asia August - September 2013

The Maharashtra Vidhan Bhavan refurbishes with Bosch conferencing Delhi-based Hi-Tech Audio Systems integrates the solutions automatic speaker video tracking, PC software (operator)-controlled and integrated voting system, with additional feature of Chairman Priority, and AV systems with intelligibility. It also had to customize features like LED display of voting, and Mimic Panels as part of the solution.

Assembly Hall The Maharahstra Vidhan Bhavan – an iconic edifice at the bustling Nariman Point in South Mumbai – housing the seats of the State Executive got its conferencing and AV system refurbished, replacing old systems. Given the important position the State enjoys in the country’s political and socio-economic dynamics, the install refurbishment has its own role to play. Bosch India has yet another large and high-profile space to talk about while Delhi-based Hi-Tech Audio Systems had the install honours. An SIA exclusive. When the Maharashtra government decided to revamp the conferencing systems at Vidhan Bhavan – its main seat of polity with both Vidhan Sabha (Legislative Assembly) and Vidhan Parishad (Legislative Council) housed in, besides the Central Hall, for combined sessions – it meant infusing a new lease of sophistication by means of audiovisual tools. The existing set-up, installed long ago, apparently turned obsolete, and in the face of demanding situations for deliberations as well as fast changing

technologies – where old systems are almost rendered defunct – it required a state-of-the-art conferencing solution to befit the current trend and necessity. The current building is a 30-year-old structure purpose-built for creating an exclusive and spacious seat of polity, after relocating the Legislature from an erstwhile Sailors’ Home of the British Raj. While design of the honeycomb-like structure was ensured to be among the best with inputs from some of the best designed senate houses of the time, the communication needed to be made upto-date, in tune with the advancements in technology, as well as changing demands of use. In line with the same, the administration called for refurbishing the whole communication set-up in the House. Bosch – a known name in the global conferencing domain – was taken onboard for the purpose, while HiTech Audio Systems were entrusted with installing the solution. Their brief was clear: simultaneous interpretation,

Within the Vidhan Bhavan, the Legislative Assembly has an overall seating capacity of 304 members, whereas Legislative Council has a capacity of 130 members while the Central Hall where the joint sessions of the both Houses are held has an overall sitting capacity of 400 members. Therefore, with over 800 delegate units and the sound reinforcement system of divergent specs needed, it was one of the biggest conference system installations inside a single building in India. Making things even more challenging was the enduser’s stipulation that the entire install, including the Assembly, Council and Central Hall had to be completed within a short period of 45 days. It thus required a great deal of ingenuity and a dynamic, fast-track sort of approach from both the solution provider as well as the integrator. “The time line given was a real challenge,” says Nitin Gupta, Director at Hi-Tech Audio Systems, who executed the installation. “Our installation team worked diligently round the clock to finish the project in time.” Towards making the project successful, Bosch’s Digital Conference Network Next Generation (DCNNG) were found to be complying with the requirements of the given conference system setting. “DCN is a fully digital integrated conference system and has always been the first choice for such installations in India and abroad,” says Gupta, “we had to make it more exclusive with the Passive line array speakers; LED display of voting displays, and Mimic Panels.”

speakers, while the Press Gallery has been equipped with as many as 70 units of headphones with respective sockets installed with a view to enabling media reps hear the proceedings intelligibly.

The facade of the Maharashtra Vidhan Bhavan

Assembly Hall: Going as per the spec, a total of 306 Bosch DCN Flush Delegate Units with voting and language selectors – DCN-FMIC; DCN-FMICB; DCN-MICL, DCN-FV; DCN-FCS – were installed in the Assembly Hall. All the units were connected to an under-table Digital Interface Unit (DCN-DDI) so that they are work digitally in tandom with the interface. Augmenting these systems were one each unit of DCN-NCO Multi CCU Controller; LBB 4402 Audio Expander; Tascam SS-CDR1 CD/Solid State Memory Recorder; two units of DCN-CCU Conference Controller; three units of DCN-IDESK Digital Interpreter Desk; and seven units of DCN-EPS extension power supply. For enabling operator control of conference proceeding, one set of DCN-SW Software Suite had been incorporated using a 32-inch Samsung 3TSN-2 Touch Screen Monitor. Says Nitin: “The DCN software provide microphone management, synoptic control, parliamentary voting, automatic camera control, and delegate database facilities. Besides, the system also provides interface to external systems via open interface software.” Towards customizing the voting displays with LEDs, two units of five-line alphanumeric LED matrix display boards have been also been installed to display voting results and other meeting related information. Taking the sound reinforcement task are as many as 150 units of Bosch LBD 8363 low level cabinet loudspeakers that are complemented by two units of Bosch LBC 3201 in-door line array speakers, set up one on either side. Handling the task in the Visitors’ Gallery are 40 units of Bosch LBC 3099/41 ceiling

Video: Capturing the video of the proceedings are as many as five units of Bosch VG4 Autodome PTZ (Pan/Tilt/ Zoom) cameras that are controlled by Bosch Allegiant matrix switcher LTC 8200, and a KBD Universal joystick keyboard. Displaying of the captured video has been entrusted to four numbers of Samsung’s 650MP 65-inch professional LCD panels installed at different places within the hall. While the audio and video feed from the Hall was distributed within the building complex by means of an RF modulation, the proceedings in the Hall are enabled to be viewed and / or heard by the members on their television screens fitted in their offices. An RF Demodulator does this task. The Legislative Council Hall features a similar set-up but with only 131 DCN Flush Delegate systems as the seating capacity is low at 130 plus the Chair. The Central Hall featured a slight variation in the spec in that two members are to use one delegate system, meaning a dual functionality. Accordingly, for the capacity of 400 members, a total of 200 DCN Flush Mount units have been installed in Legislative Hall

combination with an even number of DCN DDI digital interfaces along with DCN-CCU controller and DCN-EPS extension power supply systems. That the Flush Mount systems are calibrated with dual request switcher, it can be used by either of the two members by turning on the switch for the respective member. Handling the language interpretation tasks are as many as 608 units of Bosch DCN-FCS digital language selectors that are supported by three units of DCNIDesks (digital interpretation desks). The sound reinforcement job has been entrusted with as many as 300 units of Bosch LBD 8363 low level cabinet loudspeakers connected under table, and working in association with four units of LBD 3200 and five units LBD 3201 line array speakers installed on either side of the Hall. “The Maharashtra Vidhan Bhavan is an exemplary structure with a unique architecture which required a truly ingenious solution to meet the conferencing requirements,” says the HiTech Director. “We are glad that we have an able supporter in Bosch with efficient solutions supply and service,” he says, summing up, “we ensured that the commitment was fulfilled to the client’s satisfaction.” www.in.bosch.com www.hitechaudiosystems.com

INDIA & ME INSTALLATIONS Systems Integration Asia August - September 2013

Ambitious AV Integration at the IGIB New Delhi Delhi-based AV Science and Technologies Pvt. Ltd plays critical role in seamless integration By Ram Bhavanashi * Dining-cum meeting room * Meeting rooms in ISSH Block * OFC connectivity In addition, there are several smaller meeting rooms meant to be equipped with basic audio-visual set-up.

IGIB Main Auditorium

Government institutions in India often fare better than, private/corporate sector in technology embracement, more so when it relates to research and development. There have been some awesome cases of governmentrun R&D initiatives harnessing technology, particularly in scientific research in the country. Institute of Genomics and Integrative Biology (IGIB), a premier R&D organ of Council of Scientific and Industrial Research (CSIR), is one outstanding example. The institution was recently involved in what is claimed to be one of the most ambitious AV integrations in the country. An SIA exclusive. Originally set up as Centre for Biochemical Technology in 1977 and expanded later to genomics and bioinformatics to become IGIB, the CSIR-initiative hoisted itself high in R&D domain when it co-hosted the 13th Human Genome Meeting of the prestigious genome mapping project in 2008. Having established such high credentials, the institution regularly interacts with national, international R&D establishments towards furthering its cause which demands an effective communication network. Towards meeting this requirement, the IGIB administration decided to set up

a defining and integrated audiovisual system in place. It wanted to have in place a comprehensive integrated turnkey solution that meant ‘design, supply, installation, testing, commissioning and maintenance of complete audio-visual system’ on the new IGIB campus on Mathura Road in New Delhi. That the institution is actually headquartered at the Mall Road campus in the national capital, the solution provider had to synchronise the head office as well.

“It’s arguably one of the most comprehensive installs not only for us, but for government or R&D institutions in the country,” says Gopi Ram Malik, the managing director of AVST. “It was also one of the most challenging projects we did,” he explains. “The very physical structure of various spaces being typical, and most structural elements already in place for routine functioning, weaving in a high-end solution had its own set of challenges.” More, according to the AVST chief, the architecture of the interiors was not to be tampered with for weaving the AV. It, thus, apparently required a great deal of ingenuity, which the SI has strived to bring to place, given its expertise in the domain.

The AV solution, thus, had to comprise:

The Lobby/Corridor: Keeping in line with the spec for the video wall, the SI created a metallic matrix above the entrance of the corridor to hold two rows of three LED panels each. Comprising six 55-inch Samsung UD55A thin bezel LEDs, the video wall is configured to receive Live feed from the auditorium by means of a central switcher through an Extron XTP R HDMI 60-1043-13 twisted

* An integrated AV with Live Streaming solution in the Main Auditorium * An LED Video Wall in the Corridor/ Lobby for beaming Live content * A Full HD video-conferencing for a 40-seater room * A high-end AV for a 40-seater training room * A 10-seat video conferencing room * Director’s Cabin * Director’s video conferencing room * A centralised Control Room

The videowall at the entrance comprising six 55-inch Samsung UD55A thin bezel LEDs.

Delhi-based AV Science and Technologies Pvt. Ltd. (AVST), a known name for handling large, government projects, won the prestigious bid, and eventually worked out what was to become one of the most ambitious installs for the sector in the country.

The audio reproduction tasks are taken by six Extron SI 28W 42-069-03 wallmount speakers that are augmented by four Extron SI 28 42-073-02 FOH speakers, and one 800-watt JBL JRX118s sub. These speaker units are powered by one each of Extron XPA 2004 (60-56302), and XPA 4002 (60-1244-01) fourchannel amplifiers. The Video-conference set-up for the conference room.

pair cable. The server component with DVI/HDMI options for this has been done with a HP Compaq Elite 8300MT. While the video wall matrix is mounted on a glass wall, it is supported by a metal beam from behind. Meeting the audio requirement in the approximately 120-feet long corridor are eight Extron SI26 42-072-02 wall-mount speakers, with four on either side, and powered by one Extron XPA 2002-70V 60-883-02 dual-channel power amplifier. The DVI/HDMI cabling is done with Kramer. Main Auditorium: The centrestage of the IGIB install is the spacious main auditorium, done in a decently aesthetic décor, and a large stage with a multimedia-functional podium at one end. The audio component is made up by two beyerdynamic Opus650 Set wireless lapel microphones meant for the moving speakers on the stage, and three Opus669 Set wireless handheld microphones with table top stand meant for the seated speakers on the stage, besides a pair of same units meant for the audience. The podium is equipped with a 15-inch beyerdynamic Classic GM-304+ZSH 20 gooseneck microphone with cardiod polar pattern, a touch panel annotator screen, and a video imager visualizer. In addition, a beyerdynamic TG V35ds wired dynamic Lead vocal handheld microphone is also incorporated to augment the audio capture requirement on the stage. Powering these mics are two Extron DMP 128 C P 60-1179-01 DSP processors with 12 mic/line input and 8 outputs with AEC and POTS capability.

The video component, exhaustive as it is, features primarily one 159-inch Da-Lite motorized screen in the middle the back wall on the stage, flanked by two 75-inch Samsung ME75B wall-mount displays. In addition, a 46-inch Samsung 460Dx-3 full HD LCD professional panel augments the video job on the stage. The video capture component has been entrusted to a ceiling-mounted Sony EVI-H100V HD PTZ camera intended to capture the presenter on the stage, as well as the audience as and when required, while the video projection job is taken by a 5000-Lumen Christie DHD670-E single-chip DLP projector for full HD content throw, ceiling-mounted just in front of the stage. Augmenting the video component is one Wacom DTU-1631 15.6-inch interactive panel, and a Qomo QD8000 HD desktop visualizer. A Polycom RMX 1500IP multiconferencing unit, and a Polycom RMX 1500 E1/T1 interfacing card contribute to the conferencing from the venue. The Control Room jobs for the Main Auditorium are automated by a 10inch Extron TLP 1000TV table top touch panel while a 46-inch display is intended for preview of the proceedings in the auditorium. Facilitating DVD recording from the Control Room is a Panasonic DMR -EH59, while an Extron SME 100 HD 60-1061-01 does the H.264 streaming media encoding, with a Wowza sourcing the software for streaming encoding, and an Extron Annotator SO 60-968-05 does the graphics annotation. An Extron XTP CrossPoint 1600 Frame 60-1250-01 is tasked with the digital media matrix switching while an Extron VSC 700 60-477-01 handles the video scan conversion from RGBHV feed. Input scalar, HDMI I/O analog stereo, RS232 and IR insertions, and all twisted pairing

has been entrusted with the Extron X TPs, while the VGA signaling is taken by an Extron MTP RL 15HD A SEQ 60-69002. The entire cabling has been done in with Kramer C/M and BC cables. Conference Room: The conference room, specified to be part of the main auditorium in the event of a large gathering and multi-functionality, as well as a separate entity features its own set-up for individual functionality. The audio capture here is characterized by as many as seven Revolabs 03-HDTBLMICEU-DR-11 HD table top, directional microphones intended for the participants, with one Revolabs 03-HDEXECEU-NM 8-channel Executive HD system complementing the job. Audio reproduction is catered to by six 6.5-inch Extron SI 26CT 42-070-03 twoway ceiling speakers that are powered by an Extron XPA 2002-70V 60-883-02 dual channel power amplifier. Further, an Extron DMP 128 C 60-1179-01 does the DSP processing task with 12 mic/line or 8 outputs with AEC. The facility is equipped with a Polycom HDX7000 Full HD 1080p video conferencing system, featuring a Samsung ME65B 65-inch Full HD professional display that is complimented by another ME65B to be mounted on VC-trolley. A WePresent WiPG1000 performs the wireless presentation system task. An Extron IPL 250 60-1026-81 control system does the processing task in association with a 7-inch Extron TLP 710MV 60-1209-02 wall-mount touch panel for automation. The HDMI cabling is tasked to Kramer while the DVI cabling is done through Extron. According to the AVST chief, the auditorium venue was actually specified to consist three major parts - the main auditorium; lecture hall, and conference room. They need to function independently as well as like a single large facility should there be a need. “We addressed this by means of a Extron XTP 16x16 Matrix Switcher with twisted pair transmitter and receivers. They are installed in such way that any room can join any of the other two facilities,” he explains, “more, the same presentation

INDIA & ME INSTALLATIONS SSystems Integration Asia August - September 2013

can be viewed on the large LED video wall along with surround audio installed in lobby lounge.” Training Room: The Training Room is yet another ambitiously scaled up facility with an exhaustive AV deployment. The audio component here comprises a beyerdynamic Opus669 Set wireless handheld microphone with all its accessories intended for the audience; a 15-inch beyerdynamic Classic GM304+ZSH 20 podium gooseneck microphone with cardiod polar pattern intended for the podium; and six 6.5inch Extron SI 26CT 42-070-03 two-way ceiling-mount speakers- all powered by an Extron XPA 2002-70V 60-883-02 dual channel power amplifier. The audio feed is processed by an Extron DMP 64 C 601054-01 DSP processor. The video component is characterized by a 3000 Lumen Sony VPL-EW245 WXGA projection system focusing on to an 84-inch Da-Lite motorized screen. Augmenting the functionality are a 15.6inch Wacom DTU-1631 interactive panel, and a WePresent WiPG1000 wireless presentation system. The processing is tasked to an Extron IPL 250 60-102681 control system, that also features a 3.5-inch Extron TLP 350MV 60-1077-02 wall-mount touch panel, along with an 8-port network switch. Director’s VC Room: The Director’s video-conferencing room essentially features a Full HD 1080p Polycom HDX7000 system enabling video conferencing with other constituent parts of the IGIB establishments, as well as those of others. In addition, the Room also features a WePresent WiPG1000 wireless presentation system. The display tasks are performed by a 46-inch Samsung 460Dx-3 full HD LCD

Displays at the Lobby

“I guess the Control Room impresses me the most. The way it integrates all the devices during single large meeting, and splits them to various independent meetings through prior programming is worth appreciating” Debasis Dash, Principal Scientist, IGIB

professional display with inbuilt speakers making for an easy audio set-up. Other facilities: The other important facilities within the IGIB campus include the Director’s cabin; a 10-seat meeting/ conferencing room; dining-cum-meeting room; and the ISSH block with meeting and interview rooms of varying size and scale. They all feature as commonality the WePresent WiPG1000 wireless presentation systems and the Samsung Full HD LCD professional displays with a combination of Kramer and Extron cablings. The most important, however, is the ISSH Block that comprises Interview Rooms and Meeting Rooms with exhaustive AV deployment. Particularly, the 18-seat Meeting Room (VC Room)-2 in 1B Block featuring a very high-end and full-scale HD Polycom HDX7000 1080p videoconferencing solution. “That the CSIR headquarters, its labs at various locations have been equipped with sophisticated conferencing, and IGIB new campus needs to constantly interact with them, as well as those outside the country, it needed fully scalable VC systems,” Malik explains, “hence the Polycom 24-port HD multiconferencing system, along with three full HD VC systems in three different spaces.” That the campus has too many facilities with independent and combined functionalities, the integrator apparently sought to ease out the operability by means of a central switcher, processor and touch panel system with a userfriendly GUI, for controlling all the devices centrally. All these control systems have been made to sit on LAN and are controlled remotely through a web interface.

Intelligence integrated into IGIB: With the ingeniously integrated AV deployment, the new IGIB campus now can have any kind of presentation data/ video/3D presentation by video imager; the same can be shared in any room on the campus or any other location within its network in real time, explains the AVST chief. “The same can be stored for future use and made available live or recorded for multicasting by video encoder,” he explains, “by using the 24port MCU, the client is now capable of conducting live multi video conferencing from all across the globe. The large matrix display in the gallery can now be used as a multi-purpose space; as an exhibition area and presentation area for large gatherings, and live performance.” IGIB administration is apparently happy about the whole deployment. “It’s always a great pleasure to embrace latest technology and utilize its potential for betterment of scientific research that the institute is pursuing,” says Debasis Dash, Principal Scientist at the IGIB, and who got involved in the initiative from the beginning. “It was important to have latest technology in place. It helped our faculties and students attend seminars, popular lectures from the other campuses without wasting time on travels,” he says and adds, “also, the recording facility and webcast is helping us attend proceedings within the auditorium even from outside.” So, intelligence and ingenuity integrated, defining the audio-visual science and technology – that AVST is! www.avscience.net www.igib.res.in

The National Rail Museum enhances the audio experience

Integrated Digital Solutions integrates Sennheiser’s guidePORT Audio Guide system.

Gunjan Srivastava, Managing Director, Sennheiser India at the NRM

The National Rail Museum (NRM) in New Delhi – a prestigious and nostalgic ensemble of Indian Railways – has recently been rendered more dynamic with an impressive audio system integration, and a capability to accommodate video rendering. New Delhi-based AV solutions provider Integrated Digital Solutions (IDS) – working in tandem with Sennheiser India – executed the job to perfection. The erstwhile Rail Transport Museum, renamed as NRM, today is a new audio-visual statement. The Railways authorities apparently consulted a spectrum of firms and professionals for evolving and devising a solution that can communicate the intended message through an effective audio system. The objective was not only to guide the visitor through a storytelling about the railways, but also to emulate the listening as if he/she were a part of the real experience. A thorough market scan and due diligence brought New Delhi-based Integrated Digital Solutions (IDS) to the fore as the most competent ‘single-point responsibility team that could provide comprehensive quality solution’ for the given situation. The original specification for the assignment apparently sought to cater to the basic need - only a two-language, 120-minute audio guide tour for only 30 visitors. This was due to the presumption that not many visitors would be technology savvy, and would not be using the service at all.

However, considering the nature and importance of the venue, the integrator suggested putting in a solution that is upgradable to higher level with multiple language options and video compatibility. Futuristic suggestion and prudent thought process prevailed and it was decided to have a sophisticated solution that meets the intended needs of future too.

A trusted partner to Sennheiser India, IDS brought to place the audio major’s proven guidePORT Audio Guide system. The solution, thus incorporated, provides well-researched, and lucidly scripted audio in English and Hindi, with a capability to upgrade up to as many as 31 languages. It is configured to provide audio in two versions - one for children and the other for adult visitors. Due consideration was also given to include provision of usher-based team leader, with his/her own unit, to provide a guided tour, as also to provide freedom to the visitor to experience the audio tour at their own pace and convenience. The units installed now are upgradable at any time and have a capacity to be linked to video play stations later, as and when installed in the indoor gallery- making the tour more immersive. That the systems come with in-built anti-theft alarm, which is operable via a hidden identifier, they are rendered theft-proof. More, the sturdy nature and material make of the system renders them weather-proof as well to be used continuously in outdoors. That they provide for seamless and lucid presentation for long hours, they help the user with a fatigue-less experience to comprehend the message as it was intended.

Says Vipin Pungalia, Sennheiser India’s Vice-President -Sales & Marketing (professional segment): At Sennheiser, we believe that absolute continuum that integrates a series of otherwise still images is the most important part of a narrative. The National Rail Museum project has been a great experience for Sennheiser as the Indian Railway is a very important part of our heritage and we are proud to be associated with this prestigious project.” According to Anshuman Dubey, Senior Product Manager-Integrated Systems it is interesting to see Indian museums and exhibits are investing in technological upgrades and the National Rail Museum exemplifies it in the best form, while Sennheiser helps it take to the next level.” www.sennheiserindia.com

NRM – A National Heritage

The NRM – originally set up as Rail Transport Museum in Feb 1977 and renamed as National Rail Museum in 1995 – epitomises India’s railway heritage. Spread over more than 11 acres, the outdoor section displays over 80 full scale exhibits covering locomotives, carriages, wagons and special purpose vehicles some of which are fully functional and in workable condition to this day. The exhibits tell tales and anecdotes inter-weaved into the narrative of the railway service of the nation. Some of the prideful exhibits include those that served the Indian Railways between 1862 and 1962, while some delightful sights comprise the Patiala State Monorail, revived in 1962, and the Fairy Queen, the oldest working steam engine in the world. The Joy Train ride of the museum also excites and attracts both young and old visitors alike. The National Rail Museum was set up to impart an experience of the railway service of the country and provide a glimpse into the history of the rail museum to the visitors.

FEATURE SSystems Integration Asia August - September 2013

Being in Control Having control at your fingertips is almost a given be it at home or at the Boardroom. The ability to have one screen or hard key panel to control all aspects of the environment has become a norm. What makes the difference however is the user experience with the interface. Is it intuitive, are the sequences logical and if colour or LED back lights are used do they reflect the correct settings for the user. It can be a frustrating experience or an extremely pleasant experience. With the ability to control more than just your screen and projector and the fact that even tablets and mobile devices can be programmed to control certain elements, SIA spoke to Crestron, RTI and Pro-Control to get their view about what makes a great user experience and the challenges faced by control system manufacturers.

A perspective from RTI

An overview about the user interface in control technology - things that need to be considered for a better user experience. As far as the user is concerned, the interface is the system, so it's imperative that it be as intuitive and natural to operate as possible. There are a few general guidelines to follow that will help ensure a great control experience. The first is that the fewer actions needed for an activity, the better. For example, to play a movie, a user should only have to press "Watch Movie" and "Play", or “Projector” to launch a presentation in a board room. If there are more than two or three actions required, it can become cumbersome or complicated for the user. Another general rule is that less is more. It's important to avoid complicating the interface by including buttons for every function of every device. For example, a surround receiver might have 50 modes, or a display a half-dozen screen modes, but the user will probably never use more than a couple. Finally, it's important that the interface is always accessible, convenient, and reliable. This means including a professional control

device in every system and not relying solely on smartphones or tablets. The current challenges faced in programming that enables the control of the various equipment with their respective protocols. It is critical that control manufacturers take an active role in ensuring proper integration between their solutions and third-party components. At RTI we've placed a strong emphasis on encouraging integration, which we've done through our Integration Partner program and by offering an open architecture for our products. With our partners, the process usually starts at the IR level, and progresses to RS-232, and IP or Ethernet control. Your view on is there a need for hard key control panels to complement the soft key options. Hard keys are always a welcome complement the touchscreen; especially with handheld controllers. The tactile control they provide is a huge benefit to users, as it allows them to navigate certain functions without having to look at the control device. For example, the

control experience is much more natural – when operating the DVD player or DVR – looking at the TV screen instead of the controller. With tablets and even the mobile being able to have control programming where does the manufacturer's control option solutions (the manufacturer panel) find its advantage. Tablets and smartphones are great for providing remote access to electronic systems, but they have a number of limitations as dedicated controllers. Ironically, one of these is their amazing functionality. With the ability to use them to play games, read books, listen to music, and a whole lot more, it is hard to count on the devices being charged and in their intended room to control electronic systems when required. In addition, many mobile devices rely on Wi-Fi. So if the user’s network goes down, so does control over the system. Furthermore, they lack hard buttons for tactile control. To provide users with the best possible experience, every installation must include a dedicated professional control device. www.rticorp.com

address this issue, our iPro.8 companion remote works as an extension of the Pro Control ProPanel app running on an iPod touch®, iPhone®, or iPad®, giving users the hard buttons and tactile control to which they are accustomed. www.procontrol.com

A Perspective from Crestron An overview about the user interface in control technology - things that need to be considered for a better user experience. We ensure that our systems provide Intuitiveness; are Simple to use and that they respond immediately to the Interactive aspect and are always Consistent in the user experience A successful user interface should have the following considered:

A perspective from Pro Control

An overview about the user interface in control technology - things that needed to be considered for a better user experience. The overwhelming popularity of iOS and Android™ devices — and the strong demand to use them for system control — has influenced our direction. Consumers want to be able to switch from browsing on their iPad or Android phone to control functions — from viewing artist information to adjusting the thermostat and setting the security system — with simple swiping and effortless switching, back to browsing. As a new brand, we have been able to create a line of products designed specifically to fit this demand. The timing of our introduction to the market allows us to provide solutions which meet the price points that consumers want, the programming ease necessary to keep labor rates for programming costs in line with aggressively priced products, and the ability for users to easily operate complex systems. Consumers want to be able to switch from gaming or browsing on their iPad, then swipe to the music page to see artist and track information, adjust the thermostat, close the shades,

set the security system, and effortlessly switch back to browsing again. The current challenges faced in programming that enables the control of the various equipment with their respective protocols. We overcome these types of challenges by writing the protocol, creating a template for the control of the product, and pre-programming the page. These pre-programmed “drivers” include every available option provided by the manufacturer of that particular device to enable additional customization if desired. Your view on: is there a need for hard key control panels to complement the soft key options? Hard buttons complement touchscreens by allowing users to perform common control functions by feel, eliminating the need to look at the control device when changing the channel or increasing the volume. Ultimately, the control experience can be frustrating without them. For example, while many consumers love using their smartphones and tablets for control of electronics and entertainment systems, they quickly find out that a lack of tactile control with hard buttons is a significant limitation. To

Clear: Clarity is the most important element of user interface design. Indeed, the whole purpose of user interface design is to enable people to interact with your system by communicating meaning and function. If people can’t figure out how your application works or where to go on your interface they’ll get confused and frustrated. Concise: Add too many explanations and your users will have to spend too much time reading through them. Keep things clear but also keep things concise. Save the valuable time of your users by keeping things concise. Familiar: It means something that can be naturally and instinctively understood and comprehended. Familiar is just that: something which appears like something else you've encountered before. When you're familiar with something, you know how it behaves - you know what to expect. Identify things that are familiar to your users and integrate them into your user interface. Responsive: Responsive means fast. The interface, if not the software behind it, should work fast. Waiting for things to load and using laggy and slow interfaces is frustrating. Seeing things load quickly,

FEATURE SSystems Integration Asia August - September 2013 you should fashion the look and feel of your interface for your audience. Also, aesthetics should be used in moderation and to reinforce function. Efficient: A good interface should allow you to perform those functions faster and with less effort. Implement an interface that lets people easily accomplish what they want instead of simply implementing access to a list of features.

or at the very least, an interface that loads quickly (even if the content is yet to catch up) improves the user experience. Responsive also means the interface provides some form of feedback. The interface should talk back to the user to inform them about what's happening. The button should display a 'pressed' state to give that feedback. Perhaps the button text could change to "Loading..." and its state disabled. Is the software stuck or is the content loading? Play a spinning wheel or show a progress bar to keep the user in the loop. Consistent: Consistent interfaces allow users to develop usage patterns -- they'll learn what the different buttons, tabs, icons and other interface elements look like and will recognize them and realize what they do in different contexts. They'll also learn how certain things work, and will be able to work out how to operate new features quicker, extrapolating from those previous experiences. Attractive: Attractive in a sense that it makes the use of that interface enjoyable. When your software is pleasant to use, your customers or staff will not simply be using it - they'll look forward to using it. There are of course many different types of software and websites, all produced for different markets and audiences. What looks 'good' for any one particular audience will vary. This means that

Forgiving: People are bound to make mistakes when using your software or interface. Build a forgiving interface to remedy issues that come up. A forgiving interface is one that can save your users from costly mistakes. The current challenges faced in programming that enables the control of the various equipment with their respective protocols. “Crestron Connected” is able to ensure stability and consistent interoperability among devices. We are collaborating with leading manufacturers of popular commercial and home electronics products using standard Ethernet cable. Crestron cooperates with many manufacturer to create a lot of programming macro for end-user to control 3rd parties devices easily. Also, Crestron enhances our product continuously to provide more solution to cover different control interface such as Consumer Electronic Control (CEC), BACnet and DALI. As Ethernet is getting popular in the AV device, Crestron has released Simpl# (Microsoft Visual Studio C# plugin for developing .NET

application for Crestron 3-Series Control System with Microsoft Visual Studio) to enhance the flexibility to control web serviced devices via XML or HTML in more effective way. Your view on is there a need for hard key control panels to complement the soft key options. Crestron Touch Panel is available for hard key and soft key options. For straight forward control, hard key control is more preferable control than soft key control. For example, light On/Off for housekeeping. With tablets and even the mobile being able to have control programming where does the manufacturer's control option solutions (the manufacturer panel) find its advantage. Dedicated panels have many advantages over tablets or even mobile devices. Some of these are: You always know where it is; You can’t drop it (for fixed panels); You never have to charge it; You (and your kids) can’t break it; Toddlers won’t be able to reach it; It won’t slow down because you installed many games or applications; You can set different home screens and accessibility options for different users; It’s always on and It’s available for other family members to use when you aren’t home and some models even serve double duty as TVs with analog video inputs, making them perfect for kitchens and bathrooms. From another perspective, the difference between using a smartphone and a dedicated interface to access a control system is like comparing a Swiss Army knife to a cordless drill when you want to build a desk. The Swiss Army knife may be able to get the job done, but it will take longer and require more effort because it wasn’t designed for that purpose. Control manufacturers have been designing proprietary touch panels for decades, and they will continue to provide a better experience for users and improved profit margins for dealers who effectively communicate their benefits. www.crestronasia.com

EXHIBITION REVIEW SSystems Integration Asia August - September 2013

Global Sound & Light market convenes at the PALM Expo 2013

Similarly, stalwarts like like Harman, Sennheiser, QSC, Music Group, Avid, Meyer Sound, Robe, RME, Yamaha, Turbosound, Martin Audio, Manley Labs, Shure, Lab gruppen, Presonus, NX Audio, Tannoy, dB Technologies, Waves, Charter Oak, RCF, d&b Audiotechnik, Rosendahl, API, DiGiCo, Genelec, Sonodyne, dpa, Crest Audio, Jia Lighting, LBT, Pioneer, and many others adorned the exhibit floor with some of the most captivating technologies available today.

The 2013 edition of the PALM Expo raised the bar in all aspects, as the show, which was held during May 30th to June 1st 2013 at the Bombay Exhibition Centre, elevated itself to a whole new level. The most notable enhancements were observed from the word go itself, with the show sporting a plethora of branding opportunities in the form of ‘walkway & passage billboards’ placed across the exhibit halls and feature spaces giving the show an invigorated face-lift. Additionally, the revamped registration process which was housed in a dedicated hall of its own (Hall 2A) facilitated better visitor management, while adding a subtle touch of grace and elegance to show and giving it an international look & feel.

Asserting ProAV

Apart from the increase in exhibitor participation, enhanced exhibit space, addition of new features in addition to the existing ones, increased trade visitor turnout, and much more, complementing the plethora of latest products and technologies on active display, the PALM Expo 2013 was successful in its endeavor to assert and highlight ProAV as THE future of the Indian entertainment industry.

While stage-sound-lighting did continue to dominate a major part of the exhibit floor this year as well, the PALM Expo 2013 did witness an encouraging turn out from the professional AV segment of the market, with several video & display based brands along with a notable number SI oriented brands like Christie, Axlevedio, Projection Design, Barco, Extron, Jona LED, Skjonberg Controllers, Watchout, ColorBUG, Neutrik, GreenHippo, Telegartner, Auro3D, Raylogic, Pickup, Medialon, Eurocom, Neptune-Bals, Schneider Electric, MX, Jands Vista, Pani Projections, BOSCH Security Systems, Everglow LED, A-Digital Screens etc and more rolling out some of their latest products and technologies.

Excitement on the exhibit floor

Several internationally celebrated brands participated for the very first time at the show this year - brands like Smithson Martin, Bose, Tecnare, Antelope Audio, TOA, TW Audio, Adam Hall, Apart Audio, Televic Conference, Carvin Audio, Eve Audio, G-Technology, Terbly, Soundwave, Anolis Lighting, Eon Lighting and many more – brands that the Indian market was familiar only through sources such as the internet, catalogues etc (and through other international trade fairs).

The range of products showcased were dynamic & diverse, with products like – JBL VTX Line Array Series, Bose RoomMatch & PowerMatch Series, Crown Audio iTech 4x3500 Power Amplifier, Sennheiser Digital 9000 Series, Smithson Martin Emulator, DTS Raptor, Stonewater DX 1000, Avid’s Pro Tools 11 & S3L console, Genelec M Series Monitors, Audio Technica AT 5040 Microphone, Dynatech DL212 Line Array System, Yamaha MY8-Lake & Dugan MY-16 Interface card, Shure ULXD Digital Wireless System, QSC Acoustic Performance Series, Soundcraft Si Performer Series, Turbosound’s new Flashline series of line arrays, Precision Devices Solidus, Midas Pro2 Series, Yamaha MGP Series, NX Audio PRX 215, Tascam US 366 Audio Interface, Charter Oak SA538 microphone, Focusrite Scarlett Series, Studiomaster PA 6.0 Stereo Amplifier, Carvin Audio TRX3210 Line Array System, with many more adding to the splendor. Official reports suggest that the exhibit floor featured over 100 exhibitors, with a significant rise in the number of new exhibitors and clocked impressive visitor registrations over the three days of the show. The show kicked off proceedings on 30th May 2013 with great enthusiasm & flair, with the exhibit floor flaunting some of the most visually appealing booths ever seen. Two new features were added to the show – “PALM Integration for Entertainment Demo – Interactive Audio Video” & “PALM Live Rigging & Trussing Experience” – both

of which were placed prominently on the exhibit floor. PALM Integration for Entertainment Demo: Envisioned by Modern Stage Service and supported by Hi Tech Audio Systems, the ‘PALM Integration for Entertainment Demo –Interactive Audio Video’ showcased a unique demonstration of video mapping done by Bart Kresa – regarded by many as the best video mapping designer in the world. The final design created a dreamlike atmosphere as kaleidoscopic video combined with superior aural delivery to construct a truly immersive environment for the audience. PALM Live Rigging & Trussing Experience: The second addition to the show was the ‘PALM Live Rigging & Trussing Experience’. The first of its kind feature delivered the much needed quality information, knowledge & skills required to efficiently perform the rigging & trussing procedure through live demonstrations conducted by highly respected professionals from Prolyte. The feature covered the regulations, safety requirements, along with many other basic concepts that riggers must be well versed with. The area witnessed a surging turnout of quality visitors, clearly indicating that the feature provided a much needed fresh perspective to the Indian industry professionals about the whole process of rigging & trussing. PALM Innovation Spotlight: The PALM Innovation Spotlight, an already existing feature that was also located on the exhibit floor, promoted the technological advancement of the industry, as it showcased 19 products ranging from across segments like live sound, music production, install & system integration, and lighting – all of which were kept live on display. The booth garnered tremendous footfall across all 3 days of the show, with inquisitive visitors assessing the products on display carefully. The booth boasted products from top notch brands such as JBL, Soundcraft, DTS, Crown Audio, Antelope Audio, dpa, Stonewater, Narain, Bose, Tascam, Genelec, Sonodyne and more. And due to the encouraging response

from the visitors & exhibitors alike this year, the organisers of the show have promised for a more visually appealing Spotlight booth for the 2014 edition.

‘Upping’ the game

The show’s existing features also witnessed an upgrade in terms of overall quality and delivery, offering a revitalized look of the show to visitors. PALM Conference & Seminar 2013: With the clear intent to boost the knowledge quotient of the Indian industry professionals, the 2013 PALM Conference & Seminar Program was meticulously programmed to encompass the need of the hour for the Indian market. The topics for the programme ranged from the field of Live Production to Studio & Music Production to Post Production & Broadcast. Each day of the Conference session kick-started with a dedicated 90 minute “Special Master Class Presentation”, followed by other sessions scheduled for the day which adhered to the respective themes. All sessions were highly interactive and garnered an earnest response from delegates, with almost every session enjoying a ‘full house’ attendance. Steinberg GmbH was the Conference Session Partner this year while GM Audio was the Conference AV Partner. Harman PALM Live Arena: One of the most distinguished & celebrated features of the PALM, the Harman PALM live Arena yet again mesmerized & entertained the audience with mind boggling performances from some of the most renowned musicians of present day. Located centrally between Hall 1 & 5, the Harman PALM Live Arena enjoyed its own private space as stage, sound, light & music came together in perfect harmony, making it a holistic space for top notch entertainment.

Honouring Excellence

Over the years, the PALM Expo has been instrumental in recognising & honouring individuals and organizations for their unmatched contribution to the Indian entertainment industry. And it comes in the form of the glorious award ceremonies:

PALM System Integration Awards: This year, the PALM Expo instituted the first ever edition of the PALM System Integration Awards, felicitating three global industry stalwarts by awarding Bose Corporation India with the Project Performance Award, veteran projection expert Bart Kresa with the Creative Direction Award, and finally video technology veteran & expert Adela Kriland with the Education & Support Award. In light of the upswing that the SI industry has witnessed over the years, and the promise that it is said to deliver in the coming years, the PALM System Integration Awards is touted to grow and expand its horizons to an increased number of categories, recognizing & honouring more good work in the field of SI. PALM Sound & Light Awards: The 3rd edition of the PALM Sound & Light Awards stayed true to its motto of recognizing and honouring outstanding service in the field of stage-soundlighting, as awards spread across 10 technical categories were bestowed upon those who excelled in their respective craft during 2012-2013. For full details of winners please visit the PALM Expo website. IRA Awards: In addition to the PALM Sound & Light Awards, and into its seventh glorious edition, the IRA felicitates the best in the Indian music industry with 19 nomination categories, as it recognizes & honours Indian recording and engineering talent with the prestigious IRA Awards. For full details of winners please visit the PALM Expo website.

What the future holds…

The PALM Expo has over the years provided an apt platform for the global sound & light industry to converge and explore the unbounded potential of the Indian market, and 13 years ahead the PALM Expo has garnered international recognition & appreciation of being the true world class event that it has turned out to be. Look out for the 14th edition of PALM Expo from 29th May – 31st May 2014 at the Bombay Exhibition Center, Mumbai. www.palmexpo.in

EXHIBITION REVIEW Systems Integration Asia August - September 2013

InfoComm 2013 Highlights This year's InfoComm 2013, held at Orlando, Florida was attended by 35,126 professionals attending from more than 110 countries. One consistent aspect of InfoComm is it wide variety of scheduled Industry training before and during the exhibition. It is an opportunity clearly not to be missed. This year popular courses included Unified Communications and Collaboration, CTS Prep, EDID, HDCP, HDMI for Pro AV, Digital Signage Revolution in Retail and Future Technologies: The Inside Scoop from Silicon Valley. The show floor featured 937 exhibitors and showcased current and future technology trends. We bring you some of the exhibit highlights here.

AMX has its biggest InfoComm ever in its 31 year history!

In all the company made 11 huge announcements. The new Modero X Series Touch Panels are faster, smoother and more powerful as they feature brand new G5 Engine which significantly increases the processing power. AMX also introduced the new Modero S Series Touch Panels that are less expensive to cater to cost sensitive installations. On the collaboration front, AMX new conference room automation solution, Enzo makes presenting and sharing information easy, quick and painless. Enzo takes away the hassles associated with retrieving content needed for presentations that might be stored on a USB or cloud drive, a web page or really just about anywhere. Unlike a PC, when you need to access information, everything is basically instant - instant on, instant access, instant sharing and instant file purge. You'll also have the added convenience of instant control and automation, just by connecting Enzo to an AMX control system. And similar to other solutions in the AMX ecosystem, Enzo will be a refreshing addition for your IT department because it eliminates PC-related maintenance costs and

Enzo

fiber modules which help to ensure that constant uptime is achieved.

annoyances like viruses, OS updates, login requirements, and guest network access requests. And meeting attendees no longer have to physically bring their files to the meeting. With Enzo, they now have the option of loading their files to a Dropbox cloud folder before the meeting. Then during the meeting, users can simply scan a QR code to access, present and share presentation documents. When the presentation is over, there are never any worries about files remaining on the machine or someone else having access to them â&#x20AC;&#x201C; the link to the Dropbox folder is broken, purging the files. AMX new Epica DGX 288 Switcher come with a 10 Gbps data rate, 288x288 distribution capability and ease of field serviceability. It promises secure, uncompressed, no latency video transmission of both analog and digital video including HDMI with HDCP. By utilizing a fiber backbone, HDCP compliant source content can be easily distributed across entire campuses or between facilities separated by as much as 10 kilometers (six miles). The 10Gbps data rate future proofs the solution. And simplex fiber mode secures transmissions by locking them down to a one-way, unidirectional signal path for worry-free distribution of highly sensitive content. Epica DGX 288 inputs and outputs grow in 16 position input/output boards and feature individually field replaceable SFP

ModeroX

AMX RMS Enterprise is now available in the Cloud as a subscription-based, hosted service. As a cloud-based software service, acquisition of RMS AV asset management is easier than ever without the requirement for on-site server setup and management. Also on exhibit were the new fiber DXLink distance transport solution and the new Enova DGX 64 Digital Media Switcher Enclosure. Cleaning up cable mess is now made easier with AMX brand new, retractor cable that AMX designed from scatch. The new HydraPort Retractor Cable Modules don't require any adjustments and install easily. Also released were two new HydraPort Dual USB modules that offer the convenience of two USB modules in a 1 HydraPort unit size for connecting to a network and/or charging devices. AMX new Enova DVX-3165HD Presentation Switcher features four built-in DXLink distance transport inputs, which according to AMX is two more than any other presentation switcher. Also announced at the exhibition were several new Network Media additions and enhancements including a new

version of AMX Xport Data integration Software, two new H.264 Encoders, two new Inspired Signage players and several Vision enhancements. AMX Rapid Project Maker version 1.5 was also launched with added enhancements to make it easier than ever to configure all rooms and devices. www.amx.com

Analog Way completes its LiveCoreâ&#x201E;˘ Series line-up

With the unveiling of Ascender 32 and Ascender 48 premium multi-screen seamless switchers Analog Way has completed its LiveCore series. NeXtage 16 and SmartMatriX Ultra are the other two solutions in the LiveCore series. As the most important R&D project ever undertaken by Analog Way, the LiveCore ultra powerful platform combines rugged design, versatile connectivity and stateof-the-art processing to fit with the most demanding applications. Ascender 32 and Ascender 48 offer 32 and 48 scalers respectively. Both

systems offer 12 seamless inputs and 42 input plugs: 6 x HDMI, 9 x DVI-I, 3 x DisplayPort, 12 x 3G/HD/SD-SDI and 12 x Universal Analog. The devices can handle any source from composite video, up to 2560x1600, and outputs a variety of formats, including HD-TV and Computer format up to 2560x1600 and 4K. As all LiveCore - based systems, Ascender 32 and Ascender 48 include an independent Dual-Link output for monitoring purposes, with a Live Source Mosaic layout. The products deliver varied display configurations to adapt to almost any application: Mixer, Hybrid, Hard Edge and Soft Edge configurations. In addition to a native background layer, up to 4 true-seamless scaled layers per output can be displayed through the Ascender 32, and up to 6 trueseamless scaled layers per output for the Ascender 48. Layers can be controlled individually in time and transition. All layers, including 50 logos and 50 frames that can be stored in the memory bank,

are uniformly controlled and can be fully resized. The Ascender 48 offers advanced layer management. When an output is disabled, its layers can be shifted to another output offering higher flexibility. Up to 2 units of Ascender 32 or Ascender 48 can be linked. Inputs and outputs are shared and added, thus resulting in impressive 24x8 Scaled Seamless Matrix systems with 2 Live Mosaic previews. Ascender 32 and Ascender 48 can be controlled directly from their front panel through a TFT colour display, or through the Webbased Remote Control Software (Web RCS) specifically designed for the LiveCore platform. The Web RCS offers a user-friendly graphic interface enabling operators to fully prepare a show and control it live. Through the Web RCS, users can access Remote Services and Assistance is also available. www.analogway.com

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EXHIBITION REVIEW SSystems Integration Asia August - September 2013

Atlona releases new PRO3HD HDBaseT™ Matrix Switcher Family

production. ATEM Production Studio 4K includes all the features expected from a professional switcher, including chroma key, transitions, media pool, downstream keyers, audio mixer, multi view and the world's first 6G-SDI and HDMI 4K video connections.

Atlona’s new PRO3HD HDMI® input matrix switchers use HDBaseT™ technology to extend HDMI outputs up to 230 feet (70m). By using Power over Category cable (PoCc), compatible remote receivers no longer require a separate power supply, further simplifying installations. Both models, the AT-PRO3HD66M and AT-PRO3HD44M offer full control of connected devices via serial RS-232 or IR remote control without any additional cables.

ATEM Production Studio 4K lets customers work and master to Ultra HD when used with the HyperDeck Studio Pro, which has Ultra HD and 6G-SDI support. This allows important events to be captured in the television format of the future and is perfect for live music events, sporting events, theatre productions, program production, conferences and more.

The switchers can also be controlled via TCP/IP, RS-232, and front panel displays. S/PDIF outputs allow audio distribution to zone amplifiers, while the 6x6 model offers two HDMI mirrored outputs to support local monitors and distribution amplifiers. A USB port is also included to simplify firmware updates from the field. www.atlona.com

Blackmagic Design announces ATEM Production Studio 4K

Ultra HD 4K is four times the resolution of regular high definition video for a massive 3840 x 2160 frame size. The new 6G-SDI and HDMI 4K video connections effortlessly handle Ultra HD 4K and customers can connect all cameras using a single cable. Even when operating in Ultra HD 4K every input includes a frame synchronizer allowing the use of non genlock sources such as computers. There is also a high definition down converted HD-SDI program output for when the switcher is operating in Ultra HD formats, but a regular HD program feed is required. For in-depth details about its features please visit the website. www.blackmagicdesign.com

Christie showcases technologically-advanced and user-friendly visual solutions

Dan May, President of BlackMagic with the Ultra HD Production Studio

Blackmagic Design showcased its ATEM Production Studio 4K, the world's first Ultra HD 4K production switcher with support for Ultra HD live production with 6G-SDI and HDMI 4K technology. The new ATEM Production Studio 4K lets customers connect up to 8 SD, HD or Ultra HD 4K video cameras, disk recorders and computers for live

Capturing the attention of many attendees was Christie's Design Studio Display. The display featured four Christie G Series 1-chip DLP® projectors in a projection mapping application featuring a prototype Audi R8. The Design Studio was supported by 37 Christie® MicroTiles® to create a gorgeous and changeable backdrop. The objective was to let designers and engineers see how what they imagine can become reality. Christie Brio made its global debut at InfoComm. Christie Brio sets new

Design Studio Display

The Christie D4K3560 featuring 35,000 lumens, native 4K (4096 x 2160) resolution

standards in meeting room presentation and collaboration, making it easier than ever to pool resources with colleagues anywhere without dongles, software or drivers to slow things down. Information including presentations, audio, digital whiteboard, and videoconferencing – added to any display attached to a Christie Brio node – are shared with all displays in the same meeting. Christie also introduced the next generation of the Christie JumpStart content management solution, as well as the Christie FHD551-X flat panel with bonded Corning® Gorilla® Glass, which essentially is the Christie FHD551-XG. The new Christie JumpStart boasts six outputs and the ability to drive content at 15 megapixels. With a 3.6 GHz processor, 16 GB memory and 64-bit server JumpStart’s more powerful workstation offers even faster performance. Christie also expanded its line of Christie® Entero™ HB video wall offerings with the introduction of the Christie Entero HB 72-inch WUXGA (1920 x 1200) display wall cube and rear projection light engine. The bigger and better control room addition to the projection cube lineup sets new standards in power, performance and image brightness with up to 1100

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Tel: +86-755-86073380 E-mail: info@szreach.com http: //en.szreach.com/

EXHIBITION REVIEW SSystems Integration Asia August - September 2013

lumens capability. Driving the content was the Christie Phoenix, which lets all users easily access and control audiovisual data securely from anywhere, at any time via standard IP networking technology. With Christie Phoenix, the same information, presented in the same format simultaneously is made available to all users regardless of their location. The booth also featured the Christie D4K3560 featuring 35,000 center lumens, native 4K (4096 x 2160) resolution for ultra-realistic images. The Christie D4K3560 delivers smoother video at 60Hz with unique Christie TruLife™ electronics – a quantum leap in video-image processing featuring high frame rate and high-resolution video projection. This projector's 3-chip DLP® performance and durability make it ideal for large applications such as amusement parks, auditoriums, casinos, classrooms, museums, planetariums, theaters and virtual design centers. www.christiedigital.com

Crestron delivers Enterprise Building Management Solutions

Crestron strongly believes that AV is moving from individual meeting rooms toward total integration of all the systems and technology throughout a building, and across all the buildings within an enterprise. To meet that challenge, the Crestron 3-Series Control System® and Crestron Fusion™ Enterprise Management Software according to Crestron provide the most advanced, complete, and flexible Enterprise Building Management solution in the industry.

And that message was clearly audible at InfoComm.

taught visitors how to make Enterprise Building Management a reality.

A complete Enterprise Building Management solution combines control of AV, room scheduling, BMS, voice & data, HVAC, security, lighting and energy management. Crestron 3-Series™ network-grade appliances integrate these technologies and systems on the same platform to work together as a single system. Integrating all systems on a common platform is the only way to centrally control the enterprise. However, to achieve Enterprise Building Management, complete visibility and data collection is essential.

www.crestron.com

Crestron Fusion software communicates with 3-Series™ control systems and provides a dashboard to monitor, manage and control the technology in all rooms and in all buildings across a campus or global enterprise. Detailed usage data is collected and reported, enabling more informed decision making about staffing, scheduling, purchasing, and workspace design. Crestron 3-Series control systems are uniquely designed to integrate all building technologies so they work together as a single system – rather than as many separate systems. 3-Series processors feature built-in BACnet®/IP support, enabling seamless integration with existing building management systems, 802.1X authentication technology, .NET framework and C# programming, and parallel Control Subnet port. Modular programming architecture enables all systems to operate independently and communicate with each other on the same platform, creating a truly integrated building platform. The Crestron Fusion Enterprise Management Software adds intelligence and transforms the integrated building into a smart building. Clients can monitor and control AV and environmental systems, manage renewable and sustainable energy sources, and schedule rooms and resources on the network. Throughout each day at InfoComm13, Crestron hosted stage presentations that

Dataton launches WATCHOUT version 5.5

The latest version of Dataton WATCHOUT™ multi-image display and presentation software brings a number of new and significant features such as hardware assisted synchronization, frame blending, dynamic IP addressing of individual computers, cluster naming and insertion of URL based images. The company has also announced the shipping of its WATCHPAX™ solidstate media server with embedded WATCHOUT that has been upgraded to accommodate several newly introduced video output format compatibilities. Just a few of the new features of WATCHOUT version 5.5 are: Updated WATCHOUT playback functionality in WATCHPAX solid-state media server: WATCHPAX now provides hardware-accelerated playback of HD video in H.264 and MPEG-2 encoding formats. WATCHOUT also supports playback of QuickTime Animation as well as H.264 video in MOV files. Hardware Assisted Synchronization: When run on display servers which utilize certain AMD FirePro ™Workstation Video Cards and a companion ATI FirePro™ S400 Synchronization Module, WATCHOUT now supports hardwarebased synchronization of the video outputs allowing users to play back frame-accurate synchronized content across multiple computers. Using the "gen lock" feature of the S400 Synchronization Module, users can lock an entire WATCHOUT rig to an external sync source.

EXHIBITION REVIEW SSystems Integration Asia August - September 2013

Frame Blending: For even smoother video playback, Frame Blending harmonizes any differences in frame rate by smoothly blending frames together in a few simple steps, eliminating the need to skip or double frames. Dynamic IP Addressing of Individual Computers and Clusters: Enabling users of WATCHOUT to be even more organized, it is now possible to dynamically or self-assign all computer names and IP addresses in complex video systems. In addition, it is possible to assign a name to an entire cluster group of display computers to be used in a show. URL-based Images: Images from URLs can now be uploaded into WATCHOUT at the click of a button. This new feature is in addition to loading images from a file or disk, or from the WATCHOUT Dynamic Image Server. www.dataton.com

Digital Projection introduces the world's first 3-Chip DLP LED Projector

After the successful launch of the Titan Super Quad earlier this year, Digital Projection announced an addition to the Titan range with the worlds first 3-Chip LED DLP Digital Projector. Aimed primarily at the Simulation, Visualization and High-End Home Cinema markets, this projector features all the advanced video processing of the Titan range. The key difference here is 60,000+ hours of stable and consistent LED illumination. Amongst the many features, it has high frame rate and low latency capabilities and the LED illumination provides a colour gamut that goes way beyond the requirements of HDTV or cinema. For demanding applications, FastFrame™ Smear Reduction is available via the high

bandwidth inputs and there is support for all the commercial and domestic 3D formats. There is also an IR model available to enable the use of Night Vision Goggles (NVG’s) whilst taking advantage of the benefits of 3-Chip DLP technology. Being LED Illumination, you can dim the light output from 100% to 1% representing different light conditions www.digitalprojection.com

dnp denmark unveils dynamic portfolio at InfoComm 2013

The dnp Supernova Blade

In terms of scale, one of the show highlights was the 170” Supernova Flex Classic – a preview of a large sized Classic that the company will introduce later in the year. This was accompanied by a fourth generation 100” Supernova Flex, a 165” Supernova Infinity with 23-23 high gain screen material and a 80” Supernova Mobile. The Supernova HG23 high gain film is designed to provide the same optical performance as Supernova's 08-85 Certified film, while offering the economy of less required projected lumens. The fourth generation retractable dnp Supernova Flex motorised screen, featuring ISF Certified 08-85 screen material, was also on display. The improved Supernova Flex features a new controller, new motor and several mechanical improvements. Supernova Blade is a ultra-thin frameless version of the award-winning dnp series. Meeting modern demands for wider, flatter screens, the dnp Supernova Blade is only 3mm thick and available in 100”, 110” and 120” displays (in 16: 9 aspect ratio).The Supernova Blade, which uses ISF-certified Supernova 08-85 screen material, can be installed in two ways: either wall-mounted — when it gives the

effect of a ‘window on the world’ — or suspended from the ceiling, when it appears to be floating in mid-air. In retail situations, where every square meter counts, the new slim-line screen also helps save space. A 110” Supernova Blade was on display. The visible gap between multiple LCD panel video walls is a classic problem with multi-screen displays. Even with so-called ‘super-narrow bezel’ panels, the gap between the screens is usually around 5mm. dnp denmark has created the InvisiBezel cover to solve this gap issue. Compatible with all leading LCD manufacturers including LG, Samsung, Toshiba, Panasonic and NEC, InvisiBezel is an optical front cover that can be mounted on top of standard LCD panels. The edges consist of prisms that optically stretch the pixels at the edge of the LCD panel in such a way as to conceal the bezel. As a result, InvisiBezel provides a near-seamless viewing experience while at the same time protecting the panels from scratches. On show was also the new Supernova STS. This is a unique front projection screen with a built-in Fresnel lens structure – an optical technology that is used to focus projected light and pass it on straight towards the viewers. This ground-breaking new screen optimises the output of Ultra-Short-Throwprojectors, and in so doing, opens up a wealth of new display opportunities. dnp Supernova STS performs superbly in situations where the projector is mounted directly on the back wall (or on a short projector-arm), projecting onto the screen from a steep angle. This ultracompact installation is the perfect choice for situations where space is limited and/or the projector cannot be ceiling mounted such as in a classroom, a small meeting room or in a living room. www.dnp-screens.com

Gefen unveils new system integration hardware and innovative solutions

Gefen unveiled a range of solutions at InfoComm. The 1:4 HD Video Wall Controller for HDMI creates a 2x2 video

well as a wireless HDMI Extender that uses 60Ghz technology to deliver high definition video with 3D pass-through up to 100 feet (30m) in distance making it ideal for both in-room and through-walls applications. It supports1080p full HD content along with multi-channel audio formats including Dolby TrueHD and DTS-HD Master Audio. wall consisting of four displays with bezel adjusting control. It has the ability to show the same video on one large display or on all four displays. Video is scaled for optimal output supporting resolutions up to 1080p full HD. Adjustable border control allows users to refine the video for a high quality video presentation. The 4x1 Multiview Switcher for HDMI connects four sources to one display. It has dual functionality in that it can switch between all four sources and output the selected source to a single display, or it can output all four sources as individual windows on a single display for picturein-picture functionality. Gefen's 4x4 Multiview Matrix for HDMI integrates four different sources and four displays using HDMI. It can route any of the sources to any one of the four displays or it can output all four sources as four windows on a single display or any combination in between. Splitters for 4k Ultra HD were made available in 1:2, 1:4 and 1:8 distributions for HDMI, these splitters deliver resolutions up to 4k to all connected displays at the same time with support for HDCP. Switchers for 4k Ultra HD were available in 4x1, 4x2 and 6x2 configurations, the 4x1 Switcher gives access to four sources using one display. The 4x2 Matrix Switcher gives access to four sources using two switchable, matrixed displays. The 6x2 Matrix Switcher gives access to six sources using two switchable, matrixed displays. Also on exhibit were Extenders for 4k Ultra HD, Modular Matrixes for HDMI, USB to Audio Decoder, DVI Extender over Cat-6 with Galvanic Isolation as

www.gefen.com

HARMAN releases a slew of solutions and announcements

The Architectural Media Systems objective is to transform the design experience for integrated systems consultants and contractors by providing ease of deployment and seamless integration.

Topping off their press conference was the announcement of a comprehensive technology licensing agreement with Oxford Digital Limited, granting Harman the rights to use Oxford Digital’s proprietary filter technologies in AKG, BSS, Crown, dbx, JBL, Lexicon, Soundcraft, and Studer professional audio products. "Internationally recognized as a DSP technology leader and innovation powerhouse, Oxford Digital brings many unique filter and EQ feature sets which will augment the capabilities of products across our portfolio. The user interfaces they have developed for these complex processing algorithms are remarkably intuitive to use," noted Mark Ureda, Vice President, Strategy and Technology for the HARMAN Professional Division. “We are very pleased to be working with Oxford Digital to provide our customers with new filter and EQ options for the installation, broadcast, cinema and tour sound markets.” HARMAN's AKG showcased their Discussion System CS3 for smaller room settings. The modular systems offers a wide variety of different gooseneck microphone options that can be expanded up to 120 units. CS3 provides

users with a plug-and-play, easy-to-use professional system. The CS3 BU is a 19-inch 2HE transmitting interface device, which controls up to 60 delegate stations. The base station can “work alone” or be remotely controlled by a PC. Multiple working modes enable free or controlled speech as needed during a conference. The base unit is equipped with an extension plug to double the system size with an additional CS3 BU. HARMAN’s BSS Audio introduced its Soundweb London BLU-GPX GPIO Expander, a versatile network-controlled GPIO (General Purpose Input/Output) component that facilitates the addition of Control Inputs, Logic Outputs and relays to systems that require extra analog control and interfacing capability. The BLU-GPX complements existing Soundweb London devices but can also be used as a standalone device, providing comprehensive logic processing, in addition to GPIO integration. HARMAN's JBL Commercial saw the debut of its CSMA mixer/amplifiers. The five models incorproate Crown's exclusive DriveCore™ amplifier technology for improved performance, lower cost, reduced size and weight and efficient operation. 3 of the models feature 8 channel in/2 out at 120, 80 and 40-watt power outputs whereas the other two models feature 4 channel in/1 out with 120-watt and 80-watt per output. HARMAN also announced the debut of its new Architectural Media Systems program. The objective is to transform the design experience for integrated systems consultants and contractors by providing ease of deployment and seamless integration. The Architectural Media Systems combine the processing power of BSS Audio and Crown Audio's amplifier technology with the configuration and control capabilities of HiQnet. According to HARMAN, this solution will provide audio industry professionals with the most complete, versatile platform available for small to large-scale AV system design, with the

EXHIBITION REVIEW SSystems Integration Asia August - September 2013

single point accountability of one-stop comprehensive support and logistics. HARMAN’s JBL Professional introduced its Control 10 Series—three new inceiling loudspeakers that combine installation-friendly features with superior sound quality and value. The Control 16C/T, Control 14C/T and Control 12C/T are designed for applications where lower- to medium-volume music playback and paging is appropriate, including retail stores, restaurants, music/ paging systems, airports, waiting rooms and many other areas. www.harman.com

Jupiter Systems introduces Canvas 2.0

Jupiter Systems, introduced Canvas 2.0, the new generation of its award-winning multipoint visualization and collaboration solution for the enterprise. Canvas 2.0 adds support for Apple IOS and Android smartphones and tablets, as well as new onboard instant messaging and invite-to-share features, providing true collaborative visualization for users no matter where they are. Canvas 2.0 allows users to share sources on display walls, PC, and mobile devices via LAN/WAN and 3G/4G networks. Unique in the industry, Canvas allows users to annotate directly on live video streams, circling or labeling critical people or objects in real time, as events unfold. No matter what needs attention or who sees it first, regardless of their location, team members can quickly and easily share any situation captured in a stream. “The release of Canvas 2.0 with its new mobile support is very important for our customers and the industry,” said Brady O. Bruce, Vice President of Marketing and Strategic Alliances at Jupiter. “Traditionally, video display walls are incredibly useful, but they have been isolated, limited to one location.

To be useful, managers and operators had to be in the same room at the same time to review and analyze information together and determine what action to take. That’s just not realistic for most enterprises. “Canvas 2.0, now with support for iOS and Android, moves beyond those limits on participation. Remote device users can share streams from anywhere in the network with colleagues at the main display wall or on PCs and mobile devices at other locations. The addition of the instant messaging and invite-toview features really extends the easy interactivity that has been a hallmark of Canvas. The ability to visualize critical content and collaborate from almost any networked device is essential for enterprises, and it will become the new industry standard,” said Bruce. Also introduced was Jupiter Systems' new TouchCommand™ multi-touch system for display wall control and room automation. The TouchCommand product is designed to support Jupiter Systems’ PixelNet® distributed display wall systems and Fusion Catalyst™ display wall processors. Jupiter’s TouchCommand is built on distributed network architecture, enabling rapid access to critical information throughout the facility. The system features a powerful search engine to help find sources quickly via keyword. TouchCommand runs on touch-enabled PCs and tablets and makes it possible to manage audio, projectors and displays, control lighting and other resources. Security is paramount in order to safeguard restricted information. Access to TouchCommand is subject to user authentication requiring a valid user name and password. Permissions to access individual display walls, sources, and features are defined by the administrator and managed by the TouchCommand Server. Jupiter Systems also launched its new StreamCenter™ multistream video decoder for its patented PixelNet® distributed display wall system.

StreamCenter was designed to support the needs of businesses and government agencies with dozens, hundreds or even thousands of video streams to monitor. StreamCenter is ideal for applications including public safety management, security monitoring, traffic management, military command and control, and any other enterprise that relies on video streams for situational awareness. Jupiter’s StreamCenter delivers high performance decoding of multiple IP streams. Each StreamCenter can decode up to 32 channels of HD or SD video. For projects with lots of sources, multiple StreamCenters can be deployed to decode hundreds or even thousands of streams simultaneously. StreamCenter decodes most major streaming formats, including H.264, MPEG-2, MPEG-4, and MJPEG at resolutions up to 1920x1080. www.jupiter.com

Kramer showcases range of smart solutions

VP-773 presentation switcher and scaler

IP and digital signage solutions

Kramer's VP-773 is a high quality presentation switcher and scaler for a variety of signals. It accepts one of eight inputs: composite video, DisplayPort, two computer graphics and four HDMI signals. It scales the video, embeds the audio and outputs the signal to two HDMI, one computer graphics and one HDBaseT TP, together with digital audio and an unbalanced stereo audio output.

Under its IP and Digital signage solutions, Kramer showcased its full HD, KDS-MP1 Media Player that is ideal for small and large digital signage installations. The player is designed to provide clean and smooth results. Kramer's KDS-EN2T/R economically distributes HD video content from HDMI sources, using JPEG2000 image compressions, anywhere over the intranet. And the KDS-EN1 is a video over IP media player. Its H.264 HD encoder provides real-time encoding and compression supporting just about every AV signal input you could imagine. All signals are encoded and transmitted as an IP stream of live video. The KDS-EN1 is also HDTV-compatible.

device, and designing the required control screen on the Cloud screen designer (there is no need to install it on a PC), a complete, advanced, touchbased room control system is easily created. Also amongst its many solutions was Kramer's Wireless HDMI. The KW11 is Kramer's new High Definition Wireless Transceiver pair that turns every HDMI output to a wireless port. With a small form factor, zero delay, and uncompressed robust transition, installations can now enjoy up to 40ft uncompromised wireless video quality, using 5GHz MIMO. www.kramerelectronics.com

Kramer's new K-Touch system allows an installer to easily integrate common touch devices as user interfaces in a Kramer-based control system. By configuring the Kramer room controller to communicate over standard IT networks with an iOS or Android touch

Planar brings precision MultiTouch to 4K Displays

Multi-touch, multi-user capabilities have now been added to the PlanarÂŽ UltraResâ&#x201E;˘ Series 4K LCD display product line.The addition of touch

technology to the Planar UltraRes Series line of 4K displays combines a multitouch experience with stunning 4K image clarity. It offers a best-in-class solution for professionals who seek to collaborate or annotate using a large viewing area, the highest image resolution and enterpriselevel features. It is also ideal for public display applications such as way-finding, product catalogs and any interactive digital signage designed to promote customer engagement. Planar UltraRes Touch offers six simultaneous touch points, making it easy for multiple users to collaborate and

EXHIBITION REVIEW Systems Integration Asia August - September 2013

interact at the same time. The display recognizes the full range of common touch gestures including tapping, scrolling, pinching and rotating. With a native 4K resolution of 3840x2160, Planar UltraRes Touch provides four times the resolution of a full HD display for amazing clarity. The Touch display supports both landscape and portrait orientations, providing the flexibility needed for a wide range of applications, all at a display size which mimics the human scale. There are three Plana UltraRes Touch modules. The Planar UltraRes Touch LX offers six simultaneous touch points and 350-nit brightness; the Planar UltraRes Touch MX provides six simultaneous touch points and 500-nit brightness and the Planar UltraRes Touch 3D includes six simultaneous touch points, 420-nit brightness, and flawless 2D and 3D viewing. www.planar.com/ultrares

ProNet.precision offers a simple and fast solution to an otherwise complicated and labour intensive procedure. It supports resolutions up to WQXGA (2560 x 1600 pixels) per channel. Adding to installation and system flexibility, any combination of projector channels is supported, either horizontally or vertically. ProNet.precision also supports image stacking for increased brightness and 3D installations. According to projectiondesign the estimated alignment time for a 2-4 channel system is 10-15 minutes and the automated realignment takes only 1-2 minutes per channel thus making the ProNet.precision software fast, reliable and accurate. www.projectiondesign.com

Prysm launches its nextgeneration of Laser Phosphor Display (LPD) technology

projectiondesign showcases ProNet.precision software

an exceptional in-person collaboration experience. Users can move and interact naturally during highly collaborative sessions through the combination of camera coverage, extremely efficient encoding and a broad visual canvas for presenting both people and content in multiple windows. Applications and video can be shared in real-time around the globe creating immersive, engaging and flexible multi-site collaboration experiences. Although the TD2 tile features increased resolution, brightness and enhanced image quality, the concept behind the LPD display platform remains the same. Ultra violet, solid state lasers scan the surface of the screen to excite the phosphor array and create the image. Ultra wide 178° viewing angles provide great visual experiences from anywhere in the surrounding space. As before, the next-generation LPD technology delivers best-in-class environmental benefits with up to 75% less power consumption than competing large format display technologies. www.prysm.com

ProNet.precision is an automated camera-assisted system designed for automated warping and blending in perfect alignment. "Any multi-channel system will eventually drift over time, creating the need for realignment. This can be a time consuming, disruptive and a difficult task. With the ProNet.precision, a PC connected to a camera and the projectiondesign WB image processors can perform automatic alignment on flat or cylindrical surfaces in a matter of minutes” explains Fredrik Brostrøm Hansen, Product Marketing Manager at projectiondesign.

The all-new TD2 tile features increased resolution, brightness and enhanced uniformity, and it is the backbone of the company’s Collaboration Videowall Solutions, which were showcased in conjunction with Cisco throughout the three-day event. Prysm has created two collaboration videowall packages specifically tailored for multi-purpose meeting rooms: a 117” diagonal videowall for medium sized rooms and a 190” diagonal videowall for large rooms. These rooms are designed to increase team productivity by enabling the convergence of user-generated content, telepresence and collaborative applications into a unified experience on a large digital canvas. The new videowalls utilise Cisco TelePresence codecs and cameras, helping to deliver

QSC launches revolutionary power amplification technology platform

QSC's two new amplifier families, the CXD Series for Installed Sound Applications and the PLD Series for Portable / Live Sound Reinforcement applications run on QSC's new power amplification technology platform. Both series feature advanced signal processing combined with a unique power distribution configuration. “Our new CXD and PLD amps represent a major advancement in amplifier technology and innovation,” says Dale Sandberg, QSC Senior Product

Manager, Amplifiers. “Not only are they amazing class-D amplifiers with on-board processing, but they change the fundamental amp paradigm with a unique channel combining methodology for much greater flexibility. The benefit of all this is an outstanding new platform that meets the needs of our customers in a whole new way." Housed in a 2U rack-mount configuration, CXD and PLD Series amplifiers feature new QSC proprietary class-D power devices, which enable multi-channel, high performance power. The innovative Flexible Amplifier Summing Technology™ (FAST), provides better power allocation by actively distributing the total amplifier power across one, two, three or all four outputs enabling amp channels to be combined for maximum current or voltage output with the largest models capable of up to 5,000 watts.

With independent DSP processing available for every channel, a preset wizard streamlines the setup process simplifying amplifier configuration and deployment. Advanced DSP includes cross-over filters, parametric EQ, alignment delay and other dynamics processing and when paired with QSC loudspeakers, Intrinsic Correction™ processing techniques may be employed to ensure optimum sonic performance. The integration of DSP with amplification means that the onboard processor is aware of what the amplifier is doing. This enables the dynamics processing and protection circuitry to be far more accurate and effective. USB interfaces on the rear panels allow firmware updates as well as the ability to upload loudspeaker tunings and configurations and transfer data between amplifiers. Multiple DSP-controlled power saving modes combined with the Class-D design ensure high efficiency, low weight, and economical cost of ownership.

It is also interesting to note that QSC engaged experts from outside the industry in relation to the user interface. This helped the development team ensure that the interface was truly intuitive and user-friendly and not working according to an engineer's mindset! www.qsc.com

Revolabs unveils NextGeneration Executive Elite Wireless Conferencing solution

The Executive Elite™ four- and eightchannel wireless microphone systems,

EXHIBITION REVIEW SSystems Integration Asia August - September 2013

are the latest addition to Revolabs family of unified communications solutions for boardrooms and conference rooms. The system’s advanced features include a new distributed architecture, best-inclass audio quality, increased density, enhanced integration with room control systems, and cloud-based management capabilities. The solution also includes Revolabs’ secure AES-256 encryption featuring dynamic key updates every 60 seconds, in addition to flexible AVB, analog, and USB audio output options. Using a new distributed architecture, Executive Elite separates the remote antenna receiver unit from the Executive Elite base digital signal processing (DSP) unit. The remote antenna receiver — whether wall or ceiling mounted — and base DSP units connect via a standard Cat 6 cable with power over Ethernet (PoE) support to facilitate installations. As a result, Executive Elite’s remote antenna receiver unit can be placed in the same room as wireless microphones, vastly improving audio quality. The system also introduces Revolabs’ redesigned Executive Elite microphones. Featuring an elegant Fortune 500 look and feel, the microphones combine superior audio pickup, improved signalto-noise ratio, easy operation, and enhanced digital signal communication over wireless links. For longer talk times, the new microphones — which include omnidirectional, directional, gooseneck (6-inch and 12-inch options), wearable microphones, as well as XLR and mini-XLR adapters — allow for up to 12 hours of continued usage, even in high RF settings with receivers up to 300 feet away. The microphones also intelligently conserve power when not in use, enabling stand-by times of up to 72 hours with a remaining talk time of at least one hour. To reach beyond the system’s standard four or eight microphone channels, the Executive Elite receiver uses Revolabs OTA™ technology, enabling proximate remote antenna receivers to synchronize their signal automatically. This allows the system to utilize up to 120 (rest of world except America) high-definition

channels for its wireless microphones in any given deployment. When switching to high-density mode, the receivers can tap into even more channels, increasing the number of supported microphones even further. By calibrating radio settings, the Revolabs remote antenna receivers can also reach any number of microphones for the ultimate in flexible communications. To better manage and monitor performance, Revolabs Executive Elite is also providing new local and remote cloud-based system management. Administrators will be able to obtain real-time information on microphone status, audio and radio signal strength, and overall system performance directly from the unit’s display or via the local Web-based interface by connecting a laptop or tablet through a USB port. For remote capabilities including third-party managed installations, Executive Elite offers a simple cloud-based management environment to provide all Executive Elite customer-specific installations on a single screen. www.revolabs.com

RGB Spectrum debuts OmniWall Display Processor

The OmniWall is a cost-effective, yet powerful video wall processor designed to accommodate a vast range of wall displays, including digital signage, command centers, control rooms, and other mission critical venue applications. Whether it’s managing multiple walls from a single processor or scaling a single image across any number of displays, the OmniWall processor’s impressive capabilities provide system integrators with the flexibility to

incorporate high-resolution graphics and video sources—including 4K UltraHD—at full resolution across a video wall. To set up a system, the user simply defines the wall configuration, window layouts and source routing. The OmniWall processor analyzes incoming signals and automatically sends the proper scaling information—including bezel compensation—to each output. The OmniWall processor can accommodate virtually any digital or analog video source, including DVI, HDMI, 3G/HD-SDI, RGB and component, thanks to its impressive selection of modular fiber and copper input cards. The processor supports DVI resolutions up to 1920x1200 and 4K up to 4096x2160, and all inputs can be simultaneously directed to any and all outputs on the video wall. Additionally, the OmniWall processor is HDCPcompliant, which allows it to deliver content-protected HDMI signals and provide embedded audio passthrough. The OmniWall processor was designed to accommodate video walls of every size and is available in two chassis options with different input/output configurations. The OmniWall 16 features 16 inputs and 16 outputs and is ideal for up to 4x4 screen arrays, or linear configurations of up to 1x16 horizontal or vertical monitors. For larger video walls, the OmniWall 32 supports up to 32 inputs and 32 outputs. For even larger applications, multiple OmniWall processors can be connected in parallel without compromising performance. The processor offers multiple control options including RS-232 connectivity, and TCP/IP control for quick and easy setup, configuration and preset recall. An embedded Web Control Panel allows the system to be accessed remotely by virtually any internet-connected computer. www.rgb.com

WOW Vision introduces Collab8

Collab8 allows anyone in the conference/ meeting/board room or classroom to share the screen of their Windows, MAC,

more than just a small incremental improvement from the existing award winning VEOS platform introduced 3 years ago. iOS Tablet, or Android based device simultaneously in real time to any type of screen(s) connected to the Collab8 device. According to Dr. Dinesh Tripathi CEO WOW Vision “Our existing VEOS technology has been a great success in corporates and education institutes worldwide. Over the years WOW Vision has been talking to its partners and customers and we heard them. They were all unanimous in telling us that BYOD is here to stay. So we decided to start with a problem: How do we create a Solution that allows teams to collaborate using the devices they use, and thereby incorporate BYOD Collaboration and Keep it Simple” The result is a Collab8. Collb8 brings added features and benefits and is

Collab8 connects and essentially converts any Display (LED screen, projector etc) into a network appliance and enables unlimited users to connect simultaneously to the main display using a range of devices and applications over an existing WiFi or Ethernet network. Collab8 now gives any team member the ability to connect, present, share and control the display simultaneously. If the Display is Touch enabled, team members can Annotate a presentation of the connected device, or Edit the excel sheet, Highlight sections, Brain storm, Mind map and do a host a other activities with a team and save on individual devices. With a web camera on a PC, a smartphone or tablet Collab8 now allows teams to harness the power of popular applications such as Skype®,

Go To Meeting® and Webex® enabling you a secure video collaborative meeting. Additionally a feature that makes Collab8 extremely flexible is that it also supports HDMI video input. This means an Apple TV, Document Camera, or Codec based VC system could be shared on the WOW Vision platform as well, without having to invest in expensive Switchers, Scalers or meters of cabling, thus saving the organization substantial costs. So the Display in the Meeting room, conference room, cafeteria or in the lounge, or anywhere in the organization can become a meeting point for staff to collaborate, brain storm, discuss or even take a break together. Collab8 thus has the power to change or enhance the culture of the organization. www.wowvision.com

Small-sized Optical HDMI Extender: HDFX-150 Low enough to be run by USB power Extends up to 300m (985feet) over four (4) LC muli-mode fibers Supports up to WUXGA (1920x1200) at 60Hz or 1080p at 60Hz Supports 3D contents transmission Complies with CEC, EDID and HDCP Certifies with FCC/CE Dimension (WDH) 67 x 46 x 14mm Includes two (2) short HDMI cables, two (2) USB cables and one (1) DC power supply

WWW.OPTICIS.COM

OPTICIS HQ

16Fl., Kins Tower Jeongja 331, 8 Sungnam-daero, Bundang-gu, Sungnam-si, Gyunggi-do, 463-782 South Korea Tel: +82 31 719-8033 Fax: +82 31 719-8032 E-mail: tosales@opticis.com

INSTALLATIONS SSystems Integration Asia August - September 2013

AUSTRALIA

Queensland University of Technology features world’s largest multi-touch installation

48 x 55” MultiTaction Cells offer the ultimate in interactive displays MultiTouch Ltd, has been involved in what is touted as the largest AV project in the world involving the use of multitouch displays with Australia-based Pro AV Solutions, at Queensland University of Technology (QUT). The vice chancellor of QUT’s vision for their new Science and Technology Centre structure was for it “to be a building that could reach out and showcase science and technology to the broader Brisbane and perhaps the world community”. The question was how to create a feature exciting enough to draw in the students - and their teachers... the answer lay in some form of high impact audiovisual.

At a massive 15,000 square feet, the Cube forms the heart of QUT’s new $230 million state-of-the-art Science and Engineering Centre at Gardens Point campus. It is a purpose built interactive video wall space that engages people to touch content and discover facts on ocean life, physics, or learn about the Brisbane floods. The touch screens allow visitors to interact with and control the single giant image that spreads seamlessly across the monitors and projectors. The images are real-time animations, created by a metric tonne of custom-built servers housed two floors above. Break out areas are placed all around the building with a common view to content giving more visual impact from a distance.

48 Ultra Thin Bezel 55” MultiTaction Cells, the interactive LCD displays developed by MultiTouch, form the interactive part of the installation, wrapping around the Cube and enabling an unlimited number of people to interact with the same content at the same time. MultiTouch’s unique stacking ability allows the giant installation to work like a single display for hundreds of people interacting with it. Mounting for the Cells was accomplished with Chief’s Fusion series pull-out mounts. An audio matrix manages 96 x 80 audio paths for localised audio at LCD's and immersive audio for the projection zones. The interactive displays seamlessly integrate with the non-interactive part of the Cube which is provided by six Panasonic projectors,

five 32x32 matrix switchers and three video wall processors. Four separate Cat6 networks connect the custom built SGI servers to the displays, including video and multi-channel audio, touch information from the displays, animation synchronization and installation management, and a total of 6 miles of structured cabling was installed. An AMX AV management system controls the entire installation alongside MultiTouch’s own MultiTaction Site Manager, the first remote management

system to manage and monitor up to thousands of geographically distributed interactive displays. “The way we saw it,” explains Philip Holtum of Pro AV, “we were creating the ultimate scholastic tool and a new cultural icon. When you look at it from that angle, there’s no room for shortcuts. The finished piece was going to have to be the best it could possibly be and that means using the best technology and the best brains in the industry.”

Petri Martikainen, CEO of MultiTouch comments: “There’s no doubt that the Cube looks fabulous, but the modern audience needs more from an installation than good looks. Not only does the touch technology have to be seamless, but the complete AV system has to be managed and monitored and our integration with AMX does just that. “For anyone interacting with the Cube, it’s the MultiTaction Cells that lend the installation its magic,” explains Dr Gordon Howell, associate director, learning environment support at QUT. “Through this innovative technology, we are able to break down the imagined barriers between academia and schoolchildren, making the Cube a centre of scientific exploration for all who care to participate. Looking at this magnificent system, it is hard to fathom that the entire installation was successfully completed with a 6 week program.” The Cube is open to the public at QUT’s Gardens Point campus in Brisbane, Australia. www.multitaction.com www.thecube.qut.edu.au

INSTALLATIONS SSystems Integration Asia August - September 2013

VIETNAM

Danley Sound Labs System installed at Hanoi International Fellowship Acoustic challenges in new permanent building demands exceptional pattern control from its new sound reinforcement system

The Hanoi International Fellowship (HIF) is a non-denominational church serving both expatriates and nationals in Hanoi, Vietnam. It draws together a congregation of over four hundred people, representing over forty nationalities. Because many of its members are itinerant or transient diplomats, students, and employees of NGOs, international businesses, and the like, HIF’s congregation turns over more rapidly than the congregations of most churches. HIF recently moved to its first permanent building, and its challenging acoustics demanded exceptional pattern control from its new sound reinforcement system. Singapore-based Soundsmith Solutions Pte Ltd designed the new system using Danley Sound Labs SM-80 and SH-micro loudspeakers and TH-mini subwoofers.

The new sanctuary seats just over two hundred people, and HIF’s services are punctuated by a full band playing contemporary music. “Previously, the congregation met at a local 5-star hotel, and the hotel provided them with the usual hotel sound system,” said Pastor Jinggoy of Hanoi International Fellowship. “That system was uneven. It was too loud toward the front and inconsistent throughout the rest of the room. The subs were boomy and the high-end was harsh.” In addition to designing the system, Soundsmith Solutions also supplied the components. Pastor Jinggoy helped coordinate the church’s own contractors to install the system based on Soundsmith Solution's drawings and specifications. Edwin Ng, project manager at Soundsmith Solutions, commented, “The big challenge in the new space was its very low ceilings. Moreover, it used to be a warehouse, so none of the walls were designed with acoustics in mind. The challenge was compounded by the fact that there were few places to position loudspeakers that wouldn’t interfere with sight lines. The Danley Sound Labs boxes were a very fitting solution due to their low profiles and their exceptional directivity.” The goal was to keep energy on the congregation and off the walls.

Inputs to the system collect at an Allen & Heath GL2400-424 console, which outputs to a Xilica XP8080 digital loudspeaker management processor. In turn, the processor outputs to QSC RMX 4050HD and RMX 5050 amplifiers. Those power two Danley SM-80 loudspeakers that provide main coverage, six Danley SH-micro loudspeakers that serve as delays, and one more Danley SH-micro that fills in the center front. “The SM-80s were ideal loudspeakers for the mains because they are so slim and could be mounted into the wall without any trouble,” said Ng. “Both the SM-80 and the SH-micro are highly directional, which was great for these low ceilings. The sound goes where it is supposed to go and nowhere else! Importantly, that directivity extends down to 400Hz. Moreover, the Danley tone is natural and not at all fatiguing.” To provide low-end support for the system, Ng included two Danley TH-mini subwoofers, which the installers mounted into the front wall below the SM-80s. “The TH-mini has to be the smallest but loudest sub I’ve ever heard,” he said. “The amount of bass coming out of this box when properly powered is nothing short of amazing. Subjectively, every bass note is tight and punchy.” He continued, “All together, the new system is way, way better than the system they used at the hotel. Everything sounds clear, crisp, and pleasant to the ears, and it doesn’t matter where you sit. The whole room is evenly covered. Even when the microphones are placed right underneath the center fill Danley SH-micro, there is no feedback. Hanoi International Fellowship couldn’t be happier.” www.danleysoundlabs.com

JAPAN

Ashly Amplifiers power renovation at Big Pallet Fukushima Convention Center High intelligibility a pre-requisite as part of the renovation

The Big Pallet Fukushima Convention Center regularly hosts meetings, exhibitions, festivals, and even sporting events, but the 250,000 square-foot facility suffered damage in Japan’s 2011 tsunami. Big Pallet recently reopened after extensive renovations, many of which were planned even before that devastating event unfolded. Revamped sound systems in the 31,000 square-foot exhibition hall and 1,000 square-foot convention hall were among them. Now completed, these systems use Ashly ne800.70 amplifiers to deliver clean, reliable power to One Systems loudspeakers. Morimoto Naniwa Sound Projects Co., Ltd. of Tokyo designed the system, and local integration firm Esu Esu Techno Co., Ltd. installed it. “This project was to renew their old infrastructure,” said Masaki Morimoto, co-owner of Morimoto

Naniwa Sound Projects. “Big Pallet was built in 1998, and all of its facilities – including sound reinforcement – were beginning to show their age. We drew up the renewal planning early in 2011, but the project was obviously postponed due to the huge tsunami in the spring of that year.” Morimoto said that the sound reinforcement systems in the exhibition and convention halls would primarily be used for announcement, “so high intelligibility and plenty of power were required.” Existing inputs to the system include announcement microphones and background music sources, which feed an existing mixing console at the tech position. They were also able to repurpose some existing Panasonic DSPs for input and loudspeaker conditioning. New One Systems 112IM mains and 108IM/70 in-ceiling loudspeakers

replaced the old loudspeakers, one for one. “It was easy to reuse the large Panasonic low-impedance amplifier for the 112IM loudspeakers,” said Morimoto. “But the options for a highimpedance power amplifier with large output were limited. Ashly Audio’s low cost, reliability, and sound quality made it the obvious choice.” Three Ashly ne800.70 amplifiers therefore power all of the 70-volt loudspeakers. Morimoto tuned the system at commissioning, and Big Pallet’s staff operates the system day-to-day from the mixing console. “The sound quality of the new system is very good,” he concluded. “All announcements are clear and intelligible, even above the noise of an exhibition or event.” www.ashly.com

VOICE BOX SSystems Integration Asia August - September 2013

Crestron South-East Asia success boosts expansion plans SIA: For a start, our understanding is that Crestron South-East Asia (SEA) is responsible for the Crestron offices within the SEA region. Are we correct? Edmund: Yes. Singapore is our main regional office in SEA. We also have branch offices in Malaysia, Indonesia and Thailand. Singapore office is our first presence in the SEA region and it continues to provide sales and technical support to customers and dealers in the fast growing SEA market including Vietnam , Philippines , Brunei, Myanmar, Cambodia, Laos and East Timor as well. SIA: Crestron Indonesia and Crestron Thailand were recently opened. Why was it opened and what are the office objectives? Edmund: Indonesia is the largest economy in Southeast Asia and one of the emerging markets in the world. The launch of the new office in Indonesia not only shows Crestron Asia’s continuous commitment to the expansion of operations throughout Asia, but also signifies the increasing needs of control and automation systems in the region. With an average of 6% GDP growth rate in the past few years in Indonesia, we have strategically showed our presence in this country. We are confident of generating steady business growth from both the commercial and residential market sectors and will continue to invest resources to support our business partners and customers in this emerging market. We had set up a Thailand office in January 2013, with the aim of strengthening Crestron’s presence and providing better local direct sales. SIA: Are there plans for any more offices to be opened in SEA? Edmund: Yes, Crestron Asia will continue its commitment to the growing needs of

the industry and its clients throughout Asia. To cope with the growing demand in SEA and to create an immersive space for our customers to experience cuttingedge Crestron integrated technology, our Singapore office will be expanded to 5,000 square feet in the same block of our current office in late third quarter of 2013. This expansion represents our tremendous success in SEA and the new office will allow us to promote Crestron brand and provide Singapore with a new level of support. SIA: How is your office in Singapore helping to spread Crestron's "Integrated by Design" message to your clients and potential clients in SEA? Edmund: The Singapore office has been serving the SEA market for more than 16 years, unremittingly, and brought first hand automation technology to customers. Crestron Asia will not stop at its comfortable zone, and our expanded office will demonstrate its integrated technology solutions in a hands-on, real world setting. This new expansion provides a showcase for our customers to experience our full suit of our latest products and solutions that cater for every market sector and discover how easy it is to use and how to blend it into any type of applications. SIA: In which countries within SEA and which segments do you see the potential for Crestron's business? Edmund: Thanks to the rapid economic growth in Asia, educational segments in Singapore have recorded a significant business growth. With rapid economic growth and improved living standard, the demand for our products in Asia has been growing steadily. Specifically, we foresee that DigitalMedia™, asset management and lighting will be our

major growth areas. Meanwhile, growth in the educational, hospitality and residential markets are promising too. We have also set our market positioning as “Integrated by Design™”, a total solution for complete technology control and to provide more effective support to various markets, such as healthcare, corporate enterprise, government, houses of worship and etc. SIA: What are the key challenges that you currently face and how do you plan to overcome it? Edmund: Short product life cycle and ever-changing market environment are challenges to every technology company, and Crestron Asia is no exception. It is always a challenge to stay competitive in the market, and bring innovation to our products simultaneously. We therefore allocate more than 40% of annual revenue for new product research and development. Staff is our most valuable asset. We also constantly recruit and train talents to keep pace with the rapid changes of the market. As the market evolves, the AV industry is no longer pure AV products. Instead it is now an industry that relies on the combination of IT, mobile and network. So we have set a strategic market positioning “Integrated by Design™” to benchmark total solutions. SIA: Recently the Singapore office was involved in a unique Cinema installation providing GV City Square with a complete integrated AV and automation control system. Please give us your comments about this project. Edmund: GV City Square features Crestron’s control system that enables all necessary equipment to be centrally controlled and eases management. The compact control system enables GV to centrally manage the entire multiplex’s digital equipment, while completely

integrating AV and automating its management, which not only increase management efficiency and reduces the manpower needed to manage a cinema, but also allows real-time control from anywhere with mobile devices. This project featured the cutting edge of digital cinema, as well as revolutionized movie experience in Singapore and Asia.

and commitment to the SE Asia, but also signifies the needs of our products.

Crestron’s solution not only incorporated audio and video distribution to create suitable atmosphere to entertain, but also control and automate lights, shades and thermostats centrally and remotely on the network. All these benefits are not restricted to the cinema segment only - other market segments can experience Crestron’s value too. And this is what Crestron strives to achieve.

Edmund: Ever since we introduced Digital Media to the market in 2009, most of our customers have chosen Digital Media as their preferred switching solution because they recognized that Crestron not only offers a normal switcher, but a true reliable managed network switcher solution. Furthermore, they see us as the pioneer in digital media technology and our product has been fully tested and proven in the market. With these positive attributes that we have earned, we continue to win projects with many good referrals and existing customers.

SIA: Can you provide us an overview in terms of the number of digital media certified engineers, designers, installers and technicians in SEA? In relation to this can you also provide us with Crestron SEA plans in terms of the Crestron Technical Institute and Training Agenda?

SIA: Crestron DigitalMedia is touted as the only complete, integrated digital AV system - can you give us your view on the acceptance of this solution in SEA and how this has helped your office win more projects?

Last but not least, with the new office and expansion of CTI training center, we expect the capacity to lift up to another 50% and it simply shows our tremendous success throughout Asia

SIA: What are your aspirations for your office in Singapore and the SEA region? Edmund: We're extremely excited to bring a Crestron showroom to the Singapore market very soon. The showroom is a powerful resource for design and build professionals that will expand their knowledge of the latest digital technology and help grow both of our businesses. And we are here every step of the way to support all of our clients. We hope the newly established showroom can make our technology alive, and spark new ideas for designing with technology. www.crestronasia.com

Edmund: In our South East Region, we have more than 300 professionals who are DM Designers and DM Engineers, who can provide assistance and training to our potential and existing clients. They are really important in Crestron Asia’s strategic blueprint for business development in the region. In this rapid changing business environment, we keep trying to polish and revamp our well-known training courses like “CTI Essential” and “CTI Intermediate”, which will be renamed as “CTI-P101 Foundation of Crestron Programming” and “CTI-P201 Core System Programming”. With our ongoing training courses, our business partners will be well updated when new products, for example, DM-MD64X64, input/output blades, transmitter and room boxes, are rolled out.

We are also proud to say that no other solution offers more products that are designed to work together so perfectly other than for Crestron, which is the only manufacturer that offers a complete endto-end digital network solution.

Edmund Chan, Regional Sales Manager (Singapore), Crestron Asia Ltd

VOICE BOX Systems Integration Asia August - September 2013

Enhancing life experience

through DSP expertise

Ron Camden, Vice-President of Worldwide Sales at Biamp Systems, was in India recently. Tasked with developing global sales strategies, and leading sales teams worldwide, Ron interacted with the market players in the country to gain an insight into its dynamics. That Ron’s stint at Biamp makes more than half of the American audio electronics giant’s existence in the industry also makes him an insightful statement. SIA caught up with Ron to know about Biamp’s purpose, perspective and positioning, particularly after the recent restructuring. Excerpts: SIA: It's been roughly over 35 years since Biamp came into being. How would you explain the purpose and vision of the company?

SIA: Biamp underwent significant restructuring in the recent past - why? In what specific terms has it reshaped the company?

Ron: Our vision is to enhance life experiences by creating innovative and intuitive communication solutions. We do that through a tremendous group of people located all around the globe dedicated to delivering best in quality audio to our partners who invest in us.

Ron: Biamp has journeyed through a considerable growth for a number of years. Ralph Lockhart, our previous President, liked having many people reporting to him. Steve Metzger, our current President, recognized that the previous structure tended to slow down decision making, and didn't empower people closest to where decisions needed to be made. This re-structuring has allowed for those disciplines like Engineering and Manufacturing to work closer together under the Executive Vice- President of Operations, Matt Czyzewski. Also Product Management, Marketing, and Sales, all disciplines that needed to be joined at the hip to obtain maximum effectiveness got moved under Graeme Harrison, our Executive Vice-President of Marketing.

SIA: Biamp's genesis came around the same time as the DSPs were taking birth. According to you which development fueled whose growth? And how? Ron: Our firm belief is that we fueled each other. DSP developed because you could put a large number of analogue system components (like mixers, equalizers, limiters, etc.) in a single system, and now you get all of that functionality and more in a oneor two-rack space device at a lower price to the end user. Biamp fueled the growth of DSP by developing a very easy-to-embrace software solution using open architecture to make providing all that functionality very profitable for the integrator to deploy. We also added more by offering the consultant and integrator community the power of designing systems in as low as two-channel increments with all the processing power you can imagine in your system. Biamp chose not to use a proprietary way of moving digital audio throughout a facility which allowed DSP to be placed throughout the building or campus and not limited to just a single room application.

SIA: What does the restructuring mean to the market? Ron: Biamp is better linked internally to address the challenges and needs facing our customers today, and in the future, which allows us to make quicker, more focused decisions. SIA: How have Biamp's innovations impacted AVSI domain from time to time? Ron: Biamp products were one of the first audio products to interface with third party control system (Crestron/ AMX) so that controlling audio became more than turning knobs in a rack. We

were involved in bringing expanded frequency response to Acoustic Echo Cancelling for better audio performance. Biamp was one of the first audio products who removed the knobs on the products and put the controls in the software that resulted in better sounding systems and increased profits for integrators. I already talked about our open architecture software, two-channel implementation of FLEXable processors with all the processing you can imagine using. For 11 years, Biamp has been the leading manufacturer of transporting audio via CobraNet, an Ethernet standard used by a large number of other manufactures for getting digital audio up to two kilometers away. A year ago we started shipping products using AVB as the digital IEEE standard for moving audio and video over the same network. This innovation "future proofs" the systems people are investing in. Our ability to ship a customer's order on the same day we receive it, as well as our industry leading 5-year warranty have been innovative and a market leader as well. All the manufacturing, testing and exacting processes we do results to ensure that our products arrive working out of the box, sets us apart from competition. All this contributes significantly to success in the AVSI domain. SIA: What is the most impacting product/solution that you feel Biamp has brought to market till date; and how has it impacted? Ron: Biamp AudiaFLEX is the most impacting product in our history, but our Tesira platform has already begun to over shadow FLEX. The success of

both of these platforms is that it allows the system designer to "dream" the ideal solution and then just apply our products wherever they are best suited. The flexibility to do what you want, using industry standards rather than proprietary methods, with all the power of as much DSP that you can imagine needing has freed the industry to use their creativity.

but all the BRICS are coming right along. Technology solutions are in great demand. It is a fast paced industry we are in at this moment. Companies and institutions are investing considerably in conferencing, corporate AV, systems in higher education, hospitality, and healthcare facilities. Biamp is leading the way in enhancing the experience in all those venues around the world.

SIA: What has been the most challenging factor for Biamp over the last few years- was it technology trends, or the geographic competitions? Could you elaborate?

SIA: What measures Biamp have initiated to create opportunities out of challenges?

Ron: Technology trends. We have so many ideas and concepts using technology that we want to do, in keeping with the trends impacting our industry; it is hard getting them done as quickly in a process as we would like to meet our stringent quality standards. We have a fantastic team of people at Biamp that have allowed us to overcome geographic competitions easier than you think is possible.

Ron: We have hired great people with technical expertise and placed them around the globe in both Sales capacity and Applications Engineering. We spend massive amount on training our people to make them the very best resources

SIA: How do you think convergence of AV & IT will impact the AV domain? Ron: Convergence has already impacted the AV world a long time ago with systems being sold to IT departments within every vertical. It has also impacted the way the systems are designed in an IT centric way today, far different than they were just a few years ago. You don't have to look further than Biamp's Tesira system to see the proof of that. SIA: What market geography has been most promising or challenging for Biamp? Ron: Our most promising geographic markets are India, China, Russia, and Brazil. The BRIC makes up the most happening market place today. SIA: What is your view of the Indian industry in comparison with China, or the others of the BRICS, and the West? Ron: I think India uses a greater percentage of DSP in every project, more so than China or Russia today,

Ron Camden, Biamp

in the industry for our integrators, consultants, and end users. SIA: Having interacted with the industry in India, what is your take on the market, in terms of strength and / or weaknesses? Ron: Biamp is very strong in India. Everywhere I go in the country Biamp DSP is known as the leading product to accomplish all your audio needs. Unlike other parts of the world DSP is embraced in India in a very big way, in almost every project. The integrators here recognize the value it brings to the system. More, there is a strong business sentiment, with high credentials. www.biamp.com

VOICE BOX SSystems Integration Asia August - September 2013

Mitsubishi Electric Visual Imaging Division moves towards Human Centric Solutions Lastly, we believe the business relationship with our channels and customer are not just selling but a lot of understanding about their needs and wants and how we can meet and satisfy their requirements and go beyond. In some countries, we realized it is not how good your products are but rather the comfort and trust level they can believe in you, and that is the mystifying and challenging aspect of the business, not just buying and selling, especially in our business where we are offering solutions and not just commodities.

Chan Hwa Hock (Sales & Service Manager), Tay Li Khuan (Senior Sales & Operation Manager) and Irina Yeo (Sales Manager) of Mitsubishi Electric Asia Pte Ltd, Visual Imaging Division

SIA had a chat with Mitsubishi Electric Asia Pte Ltd, Visual Imaging Division, about the current and future plans of the Division. The Visual Imaging Division is responsible for the following product lines: Data and Home Projectors; Large size and Scalable Display walls; Commercial LCD and LED Display Monitors; Printers for Medical and Photography segment and Photo System SIA: What are the current goals for the Visual Imaging Division? Mitsubishi Electric: Mitsubishi Electric Asia Pte Ltd, Visual Imaging Division, is currently looking after 11 countries in the South and Southeast Asia regions for the visual and imaging products that we carry in the Singapore office. Our business channels are mainly through the regional Product Distributors and System Integrators, and our activities involvement to the channels range from product supply to marketing initiatives and joint-visit to direct customer as well as on site project discussion. The goals for the Visual Imaging Division are to grow the product sales in all 11 countries, through increased brand presence and product awareness and enhancing customer product experiences through strengthening the channel

capability and increasing the marketing and sales efforts. Being responsible for such a large area, we also take extra effort in customizing the business strategies to each market condition as all countries have some homogeneous characteristic and unique business practices that we have to understand and adopt to blend well with them. As part of this strategy, we often update and upgrade our channels capabilities in both their sales and service knowledge to improve their skills in the business handling and technical know-how for higher customer satisfaction. We deem our channels as part of our business extension, improving their strengths will enhance our business opportunities and together we strive for a win-win working relationships.

SIA: In the Display Wall segment what are the latest solutions being introduced by Mitsubishi Electric? Mitsubishi Electric: Mitsubishi Electric is now offering a full line-up of display wall controllers and software to complement its display wall cubes. This total command and control solution makes installation simple and straightforward, and is ideal for network operation centers, process control rooms, electric co-ops and other data-centric display wall applications. We are glad to bring in this line-up of new display wall controllers that have been customized and configured to run with our D-Wall software. The new series of display wall controllers are industrial grade with Windows® based workstations that are customized and configured for optimal performance when running Mitsubishi Electric D-Wall software.The high performance controllers use Intel® processors and Matrox Mura™ graphics cards and are equipped with enough system memory and hard disk drive capacity to meet the demands of almost any installation. The controllers are made with off-theshelf industrial-grade components from Trenton Systems, Inc. and Matrox, thereby avoiding the need for costly customization. The type and quantity of Matrox Mura™ Graphic Cards that can

Sapphire 7000 series

be configured are based on the specific requirements of the installation which allows much flexibility and cost-control. The new controllers come with Mitsubishi Electricâ&#x20AC;&#x2122;s proprietary D-Wall software that adds intuitive and comprehensive display wall management which includes both windowing as well as source management (no matter where those sources are located on an enterprise network). With administrator, security, operator and scheduling features, D-Wall software provides a host of benefits. SIA: Where can we generally find Mitsubishi Electric Display Walls installed? Mitsubishi Electric: Our Display Walls are currently installed in Singapore, Vietnam, Indonesia, Malaysia, India, Thailand, Doha in various sectors such as government, network operation control centre, agriculture, transportation, power and water plant, police force, utility and logistic control centre. SIA: The installation projector sector is very competitive. Eco-friendly projectors and easy installation are common features. In which aspects does Mitsubishi Electric see its strength in this segment? Mitsubishi Electric: Competition is lesser in the installation category. We have 2 line-ups in this segment. We make installation easy by offering easyto-install optional lens, wider-area for lens-shift functions as well as having solutions for multi-screens set-ups. Our installation models are capable of 360 degrees projection and have NCM (Natural Colour Matrix) where individual colours can be controlled independently. Both line-ups have geometric corrections where it helps to rectify the images when projecting onto curved screens/walls/ pillars.

Falcon2 8000 series

SIA: Are there new releases planned or recently released projectors in the installation category from Mitsubishi Electric? Mitsubishi Electric: We have two product line-ups in this category. If one needs a standard projector with high brightness, we have the Sapphire 7000 series which are the LCD models. If they require 24/7 operation, we have the Falcon2 8000 series where the projectors are dual lamp. The Sapphire 7000 series have a wider-area lens shift for greater installation freedom. The zoom, focus and lens shift functions are all powered operation. The Falcon2 8000 series have features such as edge-blending and colour-matching for multi-screen solutions. SIA: Can you provide us with your thoughts about what would be next for the Visual Imaging Division - future plans? Mitsubishi Electric: Mitsubishi Electric is an established company with many product lines. It has the capability to develop new products to enrich the life of many and so we expect a constant stream of products to be rolled out to the market every year. With 11 countries to cover, the Visual Imaging

Panoroma Vision Mitsubish Electric OLED Screen

Division looks forward to the growth in regional countries and having more business opportunities as we produce better range of products that match the requirements of the respective countries. Visual Imaging Division would also like to move from product centric to human centric, working towards a full solution supplier. We have close collaborations with various product suppliers in the vertical and horizontal platforms so that we can provide wider coverage to the customersâ&#x20AC;&#x2122; requirements which will become more complex in the near future. This in return will provide better leverage to our channels as they are able to grow and cover wider scale of the business segment as a better value provider in the business chain. www.mitsubishielectric.com.sg

Super Narrow Bezel Display Wall

Mitsubishi Electric Display Wall, 144 modules at a Traffic Control Centre.

100

VOICE BOX Systems Integration Asia August - September 2013

A conversation with Fred Shen of Shen Milsom & Wilke branch office in Hong Kong. The fact that I am from Hong Kong meant a lot to me that we had a presence in Asia and it was our first foothold in Asia. It was partially driven by the completion of Bank of China tower in Hong Kong. When I visited the site in 1989 for that project that's when I realised the ground was moving and we had better have a presence in Asia.

Fred Shen with Ralph Stefanelli of SM&W Singapore

Shen Milsom & Wilke was established in New York in 1986. The consultancy company was started by Fred who was quickly joined by Milsom and Wilke. Now in its 27th year of operations, SM&W as it more frequently referred to as, within the industry, has a staff strength of 260 worldwide with eight offices in USA and branch offices in London, Dubai, Hong Kong, Singapore, Beijing and Shanghai. SM&W specialises in providing consulting and technology design for the following disciplines: Acoustics, AV, IT, Security and most recently Medical Equipment Planning. Fred was in Singapore earlier this year and SI Asia caught up with him for a little conversation. Fred, SM&W's recent discipline in Medical Equipment Planning has caught our attention. Could you tell us more about it? Each of the disciplines that we have extended ourselves in was an envisioned need – we envisioned that we must include AV when we do acoustics which makes sense and helps eliminate finger pointing. So we extended to multiple disciplines that were all inter-connected in one way or another. With regards to Medical Equipment Planning we see a huge future in Healthcare, especially with ageing population and medical tourism. So in 2007 we acquired a specialist company in this field, Equipment

Planning Inc., which specialises in providing quality equipment planning services. The relevance of Equipment Planning should not be second guessed. For example equipment planning for a major 21st century digital hospital is critical. If you do not have this aspect down-packed you may find yourself in a quandary. When all the equipment arrive – this could be tens of millions of dollars worth of equipment and all of a sudden you realise that you need to renovate the building to accommodate the equipment it will be a disaster. Imagine building a state of the art hospital and then having to tear down walls or modify structures to accommodate the equipment! In short proper equipment planning avoids disasters. Is this discipline being introduced in Asia as well? As a matter of fact we will be hiring our first medical equipment planner for Asia very soon. He or She will be based in our Singapore office thus making the Singapore office to be the first office in Asia to provide all our services in the various disciplines. Talking about Asia, when and how did SM&W make its presence in Asia? Our presence in Asia started back in 1990 when we opened up our first ever

Now we have 70 employees in Asia in Singapore, Hong Kong, Shanghai and Beijing. Additional overseas offices are in London and Dubai and they primarily work in major Middle East projects. But a lot of the Middle East projects are won because of our relationships with architects in USA. So we felt that the geographic diversity that we have is very helpful. If a US-based architect has a project in Hong Kong we are in the backyard of the design office in USA and we have people on the ground on-site in Hong Kong. We help to reduce the cost of bodies travelling all over the world. Plus local knowledge and the immediate availability of personnel at the project location is important...and that is really our philosophy which has really helped our growth. How far has SM&W's recognition providing value as Consultants progressed? When we first started our business we were almost never thought about when the project was planned. It was always a last minute thing, “Oh we need an acoustical consultant” and in the 11th hour we will have to jump in and get to the project. As we grew our presence and our need became more recognised the dynamism has changed. So that today when a project is being conceptualised and the design team is being formed there are already slots completely identified in all our areas and project leads understand that consultants must be included as part of the team. This recognition has happened for the past 10 years. It is now a global recognition.

Even in Asia? There are always challenges. A lot of clients in Asia have the misconception that the architect can do everything – why do we need this speciality consultant? Can't the architect do that? So there is still a challenge to educate the end-user client. Having said that, I must say that Architects do help convince the client for the need of a specialist consultant. Architects have become more knowledgeable. In a typical design team – the architect is the lead together with other major team members such as Building Service Engineers, Mechanical and Structure consultants – when SM&W gets involved and we bring all of our disciplines we are now often considered a major part of the team whereas normally we are at the end of the line. But when we bundle all our services together suddenly we are brought up to the fore front especially for healthcare projects. With the importance of AV consultants gaining more traction, translating that design would be reliant on System Integrators. How does this translate to working with System Integrators for SM&W in Asia? We highly value the role of the integrator because we can design to our heart's content but if the integrator is incompetent we will lose our profit margins as we will need to put in a lot more effort than we could ever image to make it right. So competent SIs are vital and we are constantly looking for the kinds of relationship that enables us to work together. We have thus far found working with SIs in Asia has been acceptable and meets our requirements. I would like to highlight that being a US company we have professional ethics that we have to abide with. We practice the same way wherever we are – London, Dubai and some times this puts us in a disadvantage because we cannot do unethical practices and as a result we lose business to competition. We will not compromise on our ethics whichever part of the world we work in.

Could you highlight some of the projects you have been involved in? In 2011-2012, we handled the AV, IT, Security and Acoustics for the Tamar project in Hong Kong. The Tamar project comprised of the Central Government Office located in highrise twin towers, a low-rise Executive Council and Chief Executive Office and a low-rise Legislative Council Complex. This is one of the proudest project we have done in Hong Kong. We are currently the consultants for the National Art Gallery in Singapore. It is a very challenging project especially in the AV side (IT and acoustics). In AV we have the commodities side – that is the conference rooms for the corporate clients – you almost do not need a consultant but when it comes to a museum where streaming media is involved and contents need to be digitised and stored, and the network transport system to deliver the digital file to the display - that is a real challenge for our work but we enjoy that kind of high end cutting edge technology. The National Art Gallery is targeted for completion in 2015 and is located right at the heart of the Civic District with two monumental buildings – the City Hall and the former Supreme Court which will be refurbished and reborn as the Gallery. At 60,000 square metres, it will be the largest visual arts venue in Singapore. Years back we did a major project in Mumbai for Reliance Industries – it is a NOC (Network Operations Centre) for Reliance in their Knowledge Centre based in their vast corporate office campus – it is one of the largest NOCs in the world – we were contacted directly by Reliance soon after we completed a similar project in AT&T in USA. I recall the conversation when I was told, “We want the same level of technology but twice the size”. The Reliance NOC was completed in 2006 and still considered one the largest and most advance. With the Reliance NOC, we realised that display technology will evolve over time. While the network infrastructure is all still cutting edge, we designed the

infrastructure behind the video wall to be flexible. We designed it such that you do not need to re-do the wall, you do not need to re-do the racks, you do not need to do any architectural services. You just pull out the display and replace it with a new system – it is called PP& P – Procure Plug and Play – totally seamless and effortless and no disruption whatever. The Reliance project was a wonderful experience. Fred, how much does Asia contribute to SM&W's business? Currently Asia contributes 17%. It has grown over the years. Middle East contributes 20% with the rest coming from USA. Middle East is huge for us where Hospitals and Universities are mega. The momentum will continue to grow and we pay a lot of attention to that. In fact it is our activities in Asia and Middle East that smoothed us out over the socalled great recession of 2009/2010. The Singapore office takes care of SouthEast Asia. We have our first project in Myanmar where our scope is Security for the Sedona Hotel. This hotel is used by government officials and where Heads of States tend to stay. We are also currently working on the Meridien in Vietnam. In Malaysia we are offering IT and Acoustics for the Mandarin Hotel ballrooms in Kuala Lumpur as well as consultancy for a new Ritz Carlton resort in Langkawi. So what are the future plans for SM&W in Asia? Our immediate plan is to grow the Singapore office as it has a critical and geographical location. Healthcare is an absolute growth area so we are of course keeping a keen eye on growing that aspect of the business. We view Asia as a very important geographic market for SM&W. We are looking to apply our success in East Asia (Hong Kong and China) to other geographic markets like India and beyond. www.smwllc.com

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Creating a structured approach to capture market share CMMI stands for ‘Capability Maturity Model Integration’ it is a software competency assessment model developed by the faculty of software engineering Institute (SEI) , Carnegie Mellon University’s. It is a well renowned and recognized certification in the worldwide software industry. It is significant not only for product quality certification, it is also a way to manage the software development process thus improving the quality and reducing the cost of enterprise management . To continue, we were also winners in the China Pro AV ‘Top Ten awards’ 2011, China Pro AV ‘Top Ten Brands’ 2012. Peter Er, Head of International Sales, TENDZONE

SIA: Tell us more about Tendzone. When did the company start? Why did it start? What are the objectives of the founders?

SIA: The company seems to have a number of Patents. Can you highlight what are the patents for and where are these recognised?

Peter: Tendzone started in Shanghai end 2008 and later shifted to Shenzhen due in parts to sourcing, local governmental support, human resources etc. The founder is Derrick Yuan, a typical out and out salesman who has an eye for the multimedia market. His outstanding salesmanship achieved in China made him want to take on bigger challenges, that’s why he started Tendzone. The objectives is to be a company in China that manufactures solutions that can take on the best in the industry in particular renowned US and Europe Brands.

Peter: Other than the CE and RoHs certifications, we have more than 40 patents from the China government for creativity, software and hardware designs. The patents like design and creativity are mainly to show that we are a company that is also recognized and acknowledged to own intellectual property and rights.

SIA: Are all of Tendzone's solutions manufactured in China? Peter: As Shenzhen is renowned as the capital of High-Tech Parks in China, there is a lot of support for enterprises like us from the local government. All our products are designed and manufactured by ourselves. Our factory in Shenzhen, Baoan district, has an area of 11000sqft and we currently have 2 production lines running 8 hours a day with current employment strength at 136.

SIA: Do please highlight to us the various Awards and Certificates that Tendzone has achieved. Peter: Shenzhen High Tech Enterprise since 2010, National High Tech Enterprise (China Central Government) since 2012, National Dual Software Enterprise since 2012 and CMMI3 certification 2013.

SIA: What are the key solutions that the company manufactures and where in the audio chain do these solutions fit? Peter: TENDZONE has three series and one big system. These are the digital audio processors namely TIMON, SOLON and TYCHO and the one big system - MIDIS (Multimedia Information Distributive & Interactive System). MIDIS is built on the standard TCP / IP network, integrating audio, video, distribution, storage and control management all into one single platform. As for the application of the digital audio processors, the TIMON (Commercial Series) is aimed at commercial applications, such as restaurants, eating outlets, supermarkets, small and medium transport hubs, etc. The SOLON (fixed installation series) is mainly targeted at medium to large professional audio installations, such as multi-functional halls, convention centres, stadiums, courtrooms, churches,

TENDZONE’s digital audio processors; TIMON, SOLON and TYCHO

Multimedia Information Distributive & Interactive System

SI-1000HD60/POE

Wireless multimedia transmission terminal Wireless multimedia transmission terminal M-Wireless Soft V1.0; provide wireless protocol ser vice for wireless access MIDIS system multimedia signal source.

LCD splicing wall (with splicing roaming function) Multimedia HD input interface machine (SI-1000/V-HD, EXI-1000/V-HD doesn't support splicing roaming function); provide HD signal MIDIS network input/output node, receive coordination management and signal DSP processing instruction of the master ser ver ; the extra audio input/output

POE network switch

interface can realize extra intercom ser vice channel.

DLP TV wall (with splicing roaming function) HD web camera access ser ver IPCS-1000 SO-1000HD60/POE

DAP HD network audio processor

Projector

Multimedia HD output interface machine; provide various HD signal for various display terminal (SPeXO-800HD,SPeXO-5000HD30-support splicing function), MIDIS network input/output node, receive coordination management and signal

Network audio processor (DAP-0404M, DAP-0808M, DAP1208M,DAP-1212M, DAP-1616M); conduct DSP processing and control for audio signal within the system and realize audio interflow for audio nodes within the network .

Auto mirror image backup ser ver

Ser ver Multimedia information ser vice centre

DSP processing instruction of the master ser ver ; the extra audio input/output interface can realize extra intercom ser vice channel.

Video wireless sharing and allocation Switch

MIDIS system network structure

Multimedia ser vice centre MIDIS MediaSer ver： content recording of any remote electric node; each set is capable of simultaneous recording of 48 way HD or 128 way SD signal; provide user with distributed storage broadcast on demand and broadcast ser vice.

PAD wireless resource sharing

Control centre

Multiple platform wireless control terminal

Environment control interface machine CC-100/FU The multiple platform mobile control terminal provides w i re l e s s d y n a m i c i n te r a c t i o n control platform for the selfdefined GUI interface to extend system control mode.

museums, theatres and concert halls and the TYCHO (Video conferencing Series) is mainly used in multimedia network communication, such as video conference presentations and meetings including telephone conference systems, such as: desktop video conferences, medium to large video conferencing and pure tele-conferencing systems, etc . SIA: What are the design and technology philosophies behind TENDZONE's solutions? Peter: Tendzone philosophies are to build an easy to use and user friendly design interface software though the system internally offers complicated integration of DSP algorithm design to ensure that our systems are able to handle processing with ease. So far our designs on the exterior unit have got commendable feedback as well as the GUI (Graphics Users Interface ) design .

8 way strong power relay box CC-8c

Environment control interface machine CC-100/FU: provide control interface for all terminal equipment within the regional scope, such as display terminal, DVD, air conditioning, lighting, curtain, camera,

MIDIS control platform

Interactive control terminal TP-55CP provides dynamic interactive control platform f o r t h e s e l f- d e f i n e d G U I interface.

audio matrix, etc; it is capable of receiving MIDIS standard network multimedia transmission control protocol, support RELAY, I/O, IR, RS232, RS485,

Projector

processors in 2011 and 2012. Taking part in renowned exhibitions such as ISE in Amsterdam, Infocomm in USA, ProLight + Sound in Frankfurt plus the top 5 local Chinese shows makes us now a much better known brand in the market. We have studied most of the Chinese companies styles of penetrating the market. Most of these companies take approximately 3 years to start to be recognised and then start selling samples to the locals maybe on the 4th and 5th year, while we actually, only into our 2nd year have already got customers that are buying for the 3rd or 4th time. We actually engaged local language speaking personnel to stand at our international booth thus projecting a more closer approach to the local visitors. As one of our strategies we engage local technical support team before we start to appoint distribution partners. If you noticed, we call them partners and not dealers or distributors. The reason being the fact that we don’t

MIDIS ETHERNET and several other control formats.

work with partners on a short term basis unlike the rest. Example being the USA market where there are a lot of REP being taken out after they help to lay the groundwork during the initial stage. That’s why our partners are very pleased with our way of handling them. There is a Chinese proverbs that says “ if you don’t trust them, then don’t use them.” SIA: Can you provide us with details as to your support centres as well as the distribution chains in Asia? Peter: We have support offices in Singapore, Malaysia and Indonesia which are managed by Peak fusion Group which actually also handles the SouthEast Asian market for TENDZONE. We are currently setting up support offices also in Dubai and USA. We also have support office in Korea and our Zhenzhen office supports the rest of the Asian countries, namely, Taiwan, Hong

SIA: What has been the challenges in breaking into the world-wide market and how have these been overcome? Peter: It was a tough 2 years to penetrate into the international market even though we have already been the top sellers in China for Digital Audio

Tendzone philosophies are to build an easy to use and user friendly design interface software

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VOICE BOX Systems Integration Asia August - September 2013

kong and Japan. We are also working on establishing an office in India soon. SIA: What in your opinion are the strengths of TENDZONE solutions? The three series TIMON, SOLON and TYCHO could provide perfect solution for different needs. With flexible solutions for large, medium and small applications 5 modules of each series offer options according to the size of projects and large application could choose distributive DSP or centralized DSP solutions; With personalized engineering applications, each system could meet special processing needs as well and with customized integration services and abundant external interface to facilitate the system. SIA: What are the future plans for TENDZONE in Asia? Peter: Currently, we have distributors in Australia, Hong Kong, Korea, Taiwan, India, Singapore, Thailand, Vietnam , Malaysia and Indonesia. Currently in

TENDZONEâ&#x20AC;&#x2122;s Shenzhen production facility

discussion includes the Philippines, Japan and Bangladesh. As the Asians seem to be very much brand conscious, therefore our plans are to embark on more branding exercises with more adverts and road shows etc. But the best solution is still to get ourselves more well placed in the European and American market, only then the Asians countries will pay more attention to us. Well, for the Chinese market, we currently would say that we are number 2 but nobody dare say number 1 sort of situations . SIA: Where do you see the potential business for TENDZONE in Asia? Peter: Our products are mainly targeted at challenging the top 3 brands in the AV industry namely, Biamp, Symetrix and Peavey. Therefore, the biggest Asian market is China in which we feel that we have already conquered. The next 2 biggest markets have to be Europe and the US. We believe that with the penetration of the 2 regions just mentioned. the recognition of TENDZONE will be greater in Asia and

the business will flow in automatically. Asia's potential for TENDZONE is mainly Korea, Japan and India. For South East Asia it will be Thailand, Indonesia, The Philippines and Malaysia. SIA: You have a six year Product Warranty Program. This shows confidence in your solutions? Are you able to share what is the percentage of the return of products? Peter: Our six year warranty program works this way ; first year â&#x20AC;&#x2DC;no questions ask on return and 5 years product warranty' reason being that we want to give confidence to our customers as well as to be the first in the AV industries to do that ( no company give such warranty , the most is 5 years ) so far the percentage of return is lower than 2% ( all products ). But our sales for 2012 for our digital audio processor is 5000 units with 32 units being returned for whatever reasons, which is approximately only 0.64%.

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VOICE BOX Systems Integration Asia August - September 2013

Harpreet Malik, Co-Founder, AV Science & Technologies, Pvt. Ltd

(L-R) Harpreet Malik with Gopi Ram Malik

A typical, generic mindset across the Indian solutions provider communities is that dealing with Government Sector is tough; ‘Baboodom,’ legalities, regimes and so on… Mastering the art of pursuing and specializing business with Government Sector (and State-funded Institutions) is a rare competency. Making this as part of its core is AV Science & Technologies Pvt. Ltd. The Delhi-based AVSI major has made a name of its own in the domain with its core competency. SIA speaks to Harpreet Kaur the Founder-driving force behind the company on their takes on business and industry. Excerpts: SIA: Tell us about AV Science & Technologies - its genesis; and evolution through the years.... Harpreet: AV Science & Technologies Pvt. Ltd. came into being roughly 17 years ago – in 1996-97 – as an innovative ideation of Gopi Ram Malik, who cofounded the enterprise along with me. In the initial years, our main interest and focus was admittedly New Delhi, and the just emerging National Capital Region. We were targeting mainly corporate clients, and rental staging as those two domains were considered among the fastest growing domains. Today, AVST is present in 10 States with installation bases in over 15 states in the country, serving government, corporate and institutional clients. SIA: The very name of AVST is uncommon. Is there any particular reason behind this etymology?

Harpreet: From the beginning of my carrier in AV sector, i.e. since 9293, I have seen the ‘audio-visual’ technology evolving from large OHP with transparent slides to 3-gun CRT projector; further OHP in combination with LCD panel monochrome to colour; then the new generation LCD projection system featuring resolutions from EGA/ CGA/VGA/XGA to 4K. That we have been growing with technology – which we think is still the case – and we believed it speaks of our experience in the domain as well as our core competence, we chose to name our business entity AV Science and Technologies (Pvt. Ltd.). SIA: What’s your core competency? Harpreet: Our core competence areas comprise command / control room solutions; convention / auditorium venues; conferencing solutions; museum display; classroom and security solutions.

SIA: AV Science specialized itself in Government and institutional projects is it a consciously chosen path? Harpreet: During our formative years, we had corporate segment as one of our main focus areas. We do address the segment today too. However, we turned more towards government projects as they offered us an opportunity to experience diverse range of installations - from boardrooms to huge auditorium complexes, conferencing spaces to multipurpose audio-visual facilities, lecture halls to executive chambers. It’s much beyond the conventional types which are more or less common to the corporate segment. While the corporate segment too has been very dynamic and challenging over the past few years, it’s been mainly the government and institutional sector asking for a variety of applications. That we believe we are so much possessed with such instinct and expertise, we are seen more in government and institutional sector.

SIA: What specific advantages do you see (and enjoy) in that segment that are not in others? Harpreet: As we see it, the very nature of the install itself will be an experience worth undergoing. While the variety of install is vast, the quality and even the quantum of systems chosen for each space tends to inspire into innovating every time. It’s a kind of challenge as well as inspiration to explore our skills domain. In a typical project, we generally install a projector, switcher or router, and some sound reinforcement. This is truly stereotypical unless or until there are challenges by means of architectural structure. However, in a government project – which are generically large – we stand to experience a variety of latest/sophisticated systems and solutions- from large venue xenon base 2K or 4k projector; matrix switcher of 32x32 or 64x64; data wall display; large LCD or plasma display; LED wall; HD multiport MCU video-conferencing system; large scale audio conference system; line array or surround sound; IP security solutions; and stage lighting. All this offers a great opportunity to explore and experience technology; besides, it requires us to be always abreast with the latest and the best. It’s never staid.

A Conference Room install by AVST

SIA: What are the other areas/ segments you address? Harpreet: We have specialized in integrated solutions for large venue auditoriums; conferencing facilities; and full AV complexes involving multiple multipurpose rooms. These apart, we do undertake cinema AV; acoustical works; stage lighting; stage design; and display galleries. SIA: Given your long standing in the industry, what is your view of the Indian AV industry today? Harpreet: We believe the AV industry in the country has entered a matured phase - clients are quite informed and know what they really looking for. Market is fast comprehending the combination of analog and digital as well as converged benefits of AV, IT and communications. It’s now the convergence technologies that much of the market is anticipating. SIA: Would you make a snapshot SWOT (strengths, weaknesses, opportunities and threats) analysis of Indian AVSI industry? Harpreet: Our biggest strength is our large population base and our growing

economy. Complimenting that is our tested and trusted status in IT domain. This should contribute to our capability to capitalize on different verticals emerging from the global market scenario. Augmenting the prospective opportunities are the anticipated high growth rate- especially in education, security, defense, corporate and government sectors. However, our biggest weakness is not following the industry design standards. Because of this peculiar tendency, we have not been able to pitch the right product or solution most often; clients don’t always get the appropriate solution for its targeted application. This is in fact a potential threat as well. The SI, or solution provider’s generic approach has been more of promoting a specific product then devising a solution that befits the product, than making a realistic study of the requirement; devise a suitable solution; then explore the product domain. This tendency actually restricts vertical growth in the industry. SIA: What reasons you see impacting the weaknesses? Harpreet: Mainly due to the lack of expertise to design appropriate solution; while there is an increasing willingness to acquire or impart skills to professionals, it’s far from the way it should have been. As the industry is transitioning from analogue to digital, standardization of technology as well as the methodology is imperative which is missing. With concepts like cloud, HDBaseT fast spreading, and resolution specs shooting up, there is a huge requirement of knowledge in areas like cabling, routing, interfacing, controls and more. Innovative display design is another demanding area. To meet these requirements, it is imperative that the industry players must fully equip their project teams with know-how and nuances of latest technologies coming to market. At the same time, the end user must be educated on all aspects of requirement, technology deployment and usage (which is not always guaranteed!). All this requires a consensus amongst different

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segments of the industry- manufacturers, consultants, integrators, contractors etc. SIA: How about the professionalism and ethical standards across the AVSI community in the country? Harpreet: There are always the good and the bad elements in all industry domains. Having said that, all the big market players are taken to have good ethical practices. It’s due to the small-time SIs or vendors – who go for instant profits – the industry growth and interests are dampened. The small-time players while they have every right to exist in the trade unfortunately have neither expertise nor required resources due to which they focus on products, and not solutions. Healthy competition is good and required as long as the players maintain quality criteria and business integrity. There may be situations that this becomes questionable due to some sundry cases.

SIA: In what way, do you think, AVST has contributed to the growth of Indian AVSI industry? Harpreet: As a basic principle at AVST, we have always followed ethical standards. Our approach towards any project is, firstly to educate the client, and help him/her find an appropriate solution for the given application; then further devise the solution on the basic design criteria. While explaining to the client about all the aspects of the install, we explore all current or latest technology possibilities to weave in the solution. More, we leave an extra field for any expansion in future. We hope this has in some way contributed to better business practices, besides trying to make best use of technology options. SIA: Where do you see the Indian AVSI industry heading in the next five years?

Harpreet: We see the industry growing very dynamically, and we expect it to reach its heyday within the next five years. That there is an increasing use of AV technologies for diverse range of applications, particularly for all types of trainings and presentations across all sectors, we see tremendous growth figures to be coasted by the AVSI industry. We would not be surprised if it grows by 100 per cent in the next five years. SIA: Where would you want to see AVST in the next five years? Harpreet: We would want to see ourselves exploring newer horizons in AV systems integration. Sharpen our technology strengths and core competence even as we exploit the domain with the host of new concepts coming in. Wanting to serve a wider and larger clientele goes without saying. We believe this itself will take us to the next level in our growth phases. www.avscience.net

The JNU Auditorium project by AVST

John Ungerer

Managing Director, Kramer Electronics Australia Pty Ltd Well, well – seems I am back for one more round … A recent conversation with the ED (at InfoComm) prompted me to “put pen to paper” again….. (it just sounds better than saying – “open my laptop”… yawn). Coming away from another InfoComm show, where as to be expected we had an overdose of technology, it would be very easy for me to write some blurb about a new piece of kit or something to the effect, but …… no. Perhaps some food for thought instead. As with my fellow countrymen, being faced with the long trek home, I found myself with time to clear the head, gather the thoughts and kill time on the plane, so here goes. I recall not too long ago the flavour of the day was 3D…. was it needed everywhere, in the living room, boardroom, etc.? I am not so sure now…. But any of you reading this be the judge. So then, what next? We see display panel sizes increasing and yes, 3D is now widely supported amongst other things. Control systems seem to be getting smarter by the day, convergence between IT & AV technologies becoming almost a must. Any and all major manufactures are working on the next best smart technology that will make our lives easier & better, well that is the theory at least. A few months ago I heard an announcer on the radio quote something very interesting from an article that was written somewhere in the seventies. It was apparently forecast that technology is developing at such a rate that by the year 2000 and beyond all this “magical tech” would make our lives so simple and easy that we will have more time than we will know what to do with… well did he get it wrong! I think it is safe to say quite the opposite is true.

4K – it is happening all over the place, At the show I was staring at the image from a high end 4K Cinema projector at an adjacent booth – truly amazing! Made me think though, it makes more than sense to get this technology into said cinemas, but what about the crazed world of the boardroom executive, cashed up home theater builder and all else in-between? How much real value are we going to get out of a 55 Inch or so display capable of 4K? What benefit will there really be from scaling up existing content (Not 4K) to then pass these “bandwidth chompers” through an infrastructure that cannot cope with it, my guess is not much at all. As it stands the average system integrator is constantly fighting the complications of getting “Full HD” to displays, with the ever-present stream of acronyms (EDID, HDCP, Deep Colour, etc.) there to assist them! Hang in there, remember as I noted above, technology will free up some more time for us – right…? Please do not get me wrong; I am one of the first ones to embrace improvements in technology with the added gains in quality that it brings. But – I believe the industry is in a place where the advancement in display technology is far ahead of the rest of the infrastructure (and content for that matter) that is supposed to support it. I will end off by saying that where we are today it is not too difficult to get a 4K resolution at 30Hz with 8 bit colour on to a compatible display some distance away from the source, but what if it turns into a 60Hz signal or someone decides “Deep colour” or both is to be had??? ….More on this for a next round. Yours truly, JU

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Looooooong Reach UP TO 180 METERS WITH KRAMERâ&#x20AC;&#x2122;S SPECIAL XTRA MODE

Kramerâ&#x20AC;&#x2122;s new line of HDMI HDBaseT range extenders, available as standalone and wall plate versions, sends an HDMI signal up Ă&#x17D;Â&#x17E;Ă&#x152;ÂĽĂ?ĂŚÂ&#x2022;Ă&#x152;Ă&#x17E;Â&#x2021;kÂ&#x161;Ă&#x152;Ă&#x2014;Ă&#x2026;Â&#x160;Â&#x161; Ă&#x152; Ă&#x201A;@Â&#x2022;kĂ&#x201A;ÂżĂ&#x2026;Ă&#x152; Â&#x2014; @Ă&#x17D;Ă&#x160;Ă&#x2022;Ă?Ă&#x152;X@NÂ&#x2018;k_Ă&#x152;XÂ&#x17E;Â&#x2022;Â@Ă&#x201A;kbĂ&#x152;Ă&#x17D;Â&#x17E;Ă&#x152;ÂĽĂŚĂŚÂ&#x2022;Ă&#x152;Ă&#x17E;Â&#x2021;kÂ&#x161;Ă&#x152;Ă&#x2014;Ă&#x2026;Â&#x160;Â&#x161; Ă&#x152;@Ă&#x152;Ă&#x2026;Ă&#x17D;@Â&#x161;b@Ă&#x201A;bĂ&#x152;Â&#x160;Â&#x161;bĂ&#x2014;Ă&#x2026;Ă&#x17D;Ă&#x201A;Ă Ă&#x152;X@NÂ&#x2018;kÂ˛Ă&#x152; For demanding applications, Kramer is offering a special XTRA (Long Reach) Mode*_Ă&#x152;@Â&#x2018;Â&#x2018;Â&#x17E;Ă&#x17E;Â&#x160;Â&#x161; Ă&#x152;ÂĽĂŚpĂŚÂĂ&#x152;Ă&#x160;ĂŚ Ă¤Ă&#x152; ! Ă&#x152;Ă&#x2026;Â&#x160; Â&#x161;@Â&#x2018;Ă&#x2026;Ă&#x152;Ă&#x17E;Â&#x160;Ă&#x17D;Â&#x2021;Ă&#x152; pĂ&#x152;NÂ&#x160;Ă&#x17D;Ă&#x152;XÂ&#x17E;Â&#x2018;Â&#x17E;Ă&#x201A;_Ă&#x152;Ă&#x17D;Â&#x17E;Ă&#x152;Ă&#x201A;k@XÂ&#x2021;Ă&#x152;@Â&#x2018;Â&#x2018;Ă&#x152;Ă&#x17D;Â&#x2021;kĂ&#x152;Ă&#x17E;@Ă Ă&#x152;Ă&#x17D;Â&#x17E;Ă&#x152;ÂĽpĂŚÂ&#x2022;Ă&#x152;Ă&#x17E;Â&#x2021;kÂ&#x161;Ă&#x152;Ă&#x2014;Ă&#x2026;Â&#x160;Â&#x161; Ă&#x152; Ă&#x201A;@Â&#x2022;kĂ&#x201A;ÂżĂ&#x2026;Ă&#x152; @Ă&#x17D;Ă&#x160;Ă&#x2022;Ă?Ă&#x152;X@NÂ&#x2018;kÂ˛ Ă&#x201A;@Â&#x2022;kĂ&#x201A;ÂżĂ&#x2026;Ă&#x152;} Â&#x2030;.k@bĂ _Ă&#x152;XkĂ&#x201A;Ă&#x17D;Â&#x160;xÂ&#x160;kb_Ă&#x152; @Ă&#x2026;k1Ă&#x152;Ă&#x201A;@Â&#x161; kĂ&#x152;kĂ&#x;Ă&#x17D;kÂ&#x161;bkĂ&#x201A;Ă&#x2026;Ă&#x152;ÂĂ&#x201A;Â&#x17E;Ă?Â&#x160;bkĂ&#x152;@Ă&#x152;Ă&#x2026;Â&#x160;Â&#x2022;ÂÂ&#x2018;k_Ă&#x152;bÂ&#x160;Ă&#x201A;kXĂ&#x17D;Ă&#x152;XÂ&#x17E;Â&#x161;Â&#x161;kXĂ&#x17D;Â&#x160;Â&#x17E;Â&#x161;Ă&#x152;Ă&#x17E;Â&#x160;Ă&#x17D;Â&#x2021;Ă&#x152;@Â&#x161;Ă Ă&#x152;Â&#x17E;Ă&#x17D;Â&#x2021;kĂ&#x201A;Ă&#x152;XkĂ&#x201A;Ă&#x17D;Â&#x160;xÂ&#x160;kbĂ&#x152; @Ă&#x2026;k1Ă&#x152; ÂĂ&#x201A;Â&#x17E;bĂ&#x2014;XĂ&#x17D;Ă&#x2026;Ă&#x152;xĂ&#x201A;Â&#x17E;Â&#x2022;Ă&#x152;Â&#x2018;k@bÂ&#x160;Â&#x161; Ă&#x152;Ă?kÂ&#x161;bÂ&#x17E;Ă&#x201A;Ă&#x2026;Ă&#x152;Â&#x160;Â&#x161;Ă&#x152;Ă&#x17D;Â&#x2021;kĂ&#x152;Â&#x160;Â&#x161;bĂ&#x2014;Ă&#x2026;Ă&#x17D;Ă&#x201A;Ă Â˛ * XTRA (Long Reach) Mode is supported on the TP-580TXR/RXR and WP-580TXR/RXR modules.

Kramer Electronics Asia Pacific Pte Ltd

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Â?ĂŚĂ?Â&#x2030;ĂŚĂ&#x160;Ă&#x2039;ĂŚĂ&#x2030;Ă&#x152; /Ă&#x152; Ă&#x2014;Â&#x160;Â&#x2018;bÂ&#x160;Â&#x161; _Ă&#x152;/Â&#x160;Â&#x161; @ÂÂ&#x17E;Ă&#x201A;kĂ&#x152;}ĂŚpzĂ&#x160;ÂĽ_Ă&#x152;Ă&#x152;Ă&#x152;Ă&#x152;1kÂ&#x2018;^Ă&#x152;ÂľĂ&#x152;Ă&#x160;zĂ&#x152;Ă&#x160;Ă&#x2022;Ă&#x2030;}}}Ă&#x2030;}_Ă&#x152; @Ă&#x;^Ă&#x152;ÂľĂ&#x160;zĂ&#x152;Ă&#x160;Ă&#x2022;Ă&#x2030;}}}ÂĽ}_Ă&#x152;9kN^Ă&#x152;Ă&#x17E;Ă&#x17E;Ă&#x17E;Â˛Â?Ă&#x201A;@Â&#x2022;kĂ&#x201A;@Ă&#x2026;Â&#x160;@Â˛XÂ&#x17E;Â&#x2022;_Ă&#x152; Â&#x2030;Â&#x2022;@Â&#x160;Â&#x2018;^Ă&#x152;Â?@ÂLÂ?Ă&#x201A;@Â&#x2022;kĂ&#x201A;@Ă&#x2026;Â&#x160;@Â˛XÂ&#x17E;Â&#x2022; ÂŠ 2013 Kramer Electronics, Ltd. All Rights reserved. HDBaseT is an official trademark of the HDBaseT Alliance.