2023 SPONSORSHIP OVERVIEW REGISTERED 501(C)3 NON-PROFIT ORGANIZATION
2 UNITED STATES POLICE & FIRE CHAMPIONSHIPS TABLE OF CONTENTS P.02 ORGANIZATION & MISSION P.03 USPFC P.14 WORLD POLICE & FIRE GAMES P.16 FIRST RESPONDERS RELAY P.17 CPAF P.19 USPFC NAFC P.20 CONTACT US UNITE Public Safety & First Responders ENCOURAGE Health & Wellness SUPPORT Communities IMPACT Economy MISSION STATEMENT To unite public safety athletes and provide them with the ultimate in an Olympic-style athletic experience. We endeavor to encourage health and wellness among all public safety personnel and create lifelong memories for the athletes, their families, and the communities we serve. CPAF OPERATES FOUR EVENTS: USPFC ANNUALLY & WPFG BIENNIALLY 2,600 ATHLETES 350 AGENCIES 8,500 ATHLETES 1,000 AGENCIES 500 ATHLETES 15 AGENCIES 1,500 ATHLETES 150 AGENCIES Organization & mission
UNITED STATES POLICE & FIRE CHAMPIONSHIPS 3 2,600+ ATHLETES 2,600+ MEDALS 40+ SPORTS 300+ VOLUNTEERS 30+ VENUES $1.5 MILLION in ESTIMATED ECONOMIC IMPACT 8,620+ ROOM NIGHTS ARCHERY BASKETBALL BENCH PRESS BIATHLON BILLIARDS BOWLING BRAZILIAN JIU-JITSU CORNHOLE CROSSFIT ® CROSS COUNTRY CYCLING-MT BIKE CYCLING-STREEt VELODROME DISC GOLF DODGEBALl GOLF FLAG FOOTBALL ICE HOCKEY INDOOR ROWING HALF MARATHON HORSESHOES OPEN WATER SWIM PAINTBALL INDOOR SOCCER MOTOCROSS PICKLEBALL PISTOL-PAP PISTOL-PPC PUSH PULL RACQUETBALL RIFLE-AIR RIFLE-LARGE BORe RIFLE- SMALL BORE SHOTGUN SOFTBALL SOCCER SURFING SWIMMING TENNIS TRACK & FIELD TRIATHLON TCA WATER POLO USPFC BY THE NUMBERS
USPFC BENEFITS
Network with the largest agencies in the country.
Enjoy social networking events at select venues.
Include your logo on championships signage, documentation, and online. 1 2 3 4 5
Support the law enforcement community from across the country!
4 UNITED STATES POLICE & FIRE CHAMPIONSHIPS
We are happy to have such supportive sponsors and those that continue to come back year after year, and we thank you.
Promote your company brand to wide law enforcement community
Develop collaborative partnerships and business leads.
UNITED STATES POLICE & FIRE CHAMPIONSHIPS 5 LASD CDCR CBP SDSD SDPD CHP SFPD RSD SBCSD LAPD First Responders From Around The United States Come To San Diego To Compete TOP 10 STATES IN ATTENDANCE TOP AGENCIES to compete USPFC BY THE NUMBERS
84% OF SURVEY RESULTS RANKED THE EVENT “GOOD OR EXCELLENT” 100% OF SPONSORS FELT CHAMPIONSHIPS FULFILLED THEIR REASON FOR ATTENDING “It was great to meet athletes from all over the country in one place.” “Hearing stories of their enjoyment coming to the USPFC each year makes us proud to support this event every year!” “We love having athletes come to our store & support Oakley year after year.”
Bio-One
Rebecca W.
Alex M. Oakley
6 UNITED STATES POLICE & FIRE CHAMPIONSHIPS SPONSOR TESTIMONIALS
Stephen Z. MIssionSquare Retirement
UNITED STATES POLICE & FIRE CHAMPIONSHIPS 7 Dispatch 5,189 FOLLOWING 3,260 FOLLOWING 75% GROWTH 20K+ newsletter distribution 50k+ web page views SOCIAL MEDIA PRESENCE social media posts during event 20K+
8 UNITED STATES POLICE & FIRE CHAMPIONSHIPS TIER 3 TIER 2 TIER 1 BENCH PRESS PUSH PULL CROSS-COUNTRY CYCLING PICKLEBALL RACQUETBALL SWIMMING TENNIS TCA ARCHERY DISC GOLF INDOOR ROWING PAINTBALL RIFLE-AIR RIFLE LARGE BORE BASEBALL BASKETBALL BRAZILIAN-JIUJITSU CORNHOLE CROSSFIT® DODGEBALL GOLF ICE HOCKEY INDOOR SOCCER SOCCER TRACK & FIELD Benefits • Presenting partner of (1) official USPFC sport • Branded on-site signage package at sport for duration of competition • 10 x 10 reserved space for on-site activation event marketing • Display company information on sponsor boards • Distribute and hand out medals for medal presentation ceremony • Logo on USPFC website (sport page) • Social media announcement SPORTS SPONSORSHIP
REGISTRATION & ACCREDITATION
Over 4,000 credentials for athletes, volunteers, staff, sponsors, media, family, and friends will be here for the USPFC at the Four Points by Sheraton hotel. Your company logo will be placed at the entrance of each registration center!
ATHLETE'S LOUNGE
Our athletes lounge is perfect for engaging with our 4,000+ athletes from all over the United States! With over 7 days of championships, this will be the hot spot for athletes participating in a variety of sports! Credential access is required and will be a great time for all friends and family in attendance!
The volunteer program is the perfect way to show support and exposure among our many volunteers throughout the championships. Logos will be displayed on all volunteer shirts and special offers to show our appreciation for sponsorship!
UNITED STATES POLICE & FIRE CHAMPIONSHIPS 9
VOLUNTEER PROGRAM
$7,500 $10,000 $25,000
ON-SITE ACTIVATIONS
OTHER SPONSORSHIPS
DIGITAL PROGRAM
SPONSOR
The official digital program QR code will be posted at host hotel and venues. The program will be available for download. Your logo will be predominantly displayed for all to see!
CREDENTIAL SPONSOR
The official credentials will be worn by everyone associated with the games all week long! Typically saved as a souvenir, your logo will be placed on each commemorative credential that will be distributed and proudly displayed around the community!
FLEET SPONSOR
Our official fleet partner is one of our most important activation as it helps our staff and coordination around town! Your company logo will be displayed on our vehicles all week in support of the USPFC and our First Responders.
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IN-KIND $3,500 $5,000
• Official exhibitor of the USPFC
• Opportunity to sell products, distribute information, activate brand and engage with athletes, volunteers, & fans (Admission free to public)
• Company featured on USPFC social media posts
• 10’x10’ company space at all available and approved venues at the USPFC
EXHIBITOR OPTIONS
EXHIBITOR PARTNER
ONE VENUE
• Official exhibitor of the USPFC
• Opportunity to sell products, distribute information, activate brand and engage with athletes, volunteers, & fans (Admission free to public)
• 10’x10’ company space at all available and approved venues at the USPFC
UNITED STATES POLICE & FIRE CHAMPIONSHIPS 11 $1,500 $750
EXHIBITOR PARTNER ALL VENUES
12 UNITED STATES POLICE & FIRE CHAMPIONSHIPS CHIEFS’ BEAN BAG TOSS GOLF RECEPTION BBQ & CIGAR BACKYARD PARTY E-SPORTS GAMING ZONE CLOSING RECEPTION CHIEFS’ RECEPTION • Presenting partner of official USPFC social events • Branded on-site signage at each social event • 10’x10’ space for on-site activation event marketing • Opportunity to display information about company, bring staff for inclusion in programs and volunteering • Ability for staff to distribute and hand out medals for medal presentation ceremonies • Logo on USPFC website • Social media announcement USPFC SOCIAL EVENTS BENEFITS OF SPONSORING USPFC SOCIAL EVENTS!
UNITED STATES POLICE & FIRE CHAMPIONSHIPS 13 SPORT PARTNERSHIPS ON-SITE ACTIVATIONS OTHER SPONSORSHIPS EXHIBITOR OPTIONS SOCIAL EVENTS • TIER 1 SPORTS $2,500 • TIER 2 SPORTS $1,500 • TIER 3 SPORTS $1,000 • DIGITAL PROGRAM SPONSOR $5,000 • CREDENTIAL SPONSOR $3,500 • FLEET SPONSOR IN-KIND • ALL VENUES $1,500 • ONE VENUE $750 • DISPLAY ONLY $500 • REGISTRATION $25,000 • STREAMING SPONSOR $10,000 • ATHLETE’S LOUNGE $10,000 • VOLUNTEER SHIRTS & MEALS $7,500 • CHIEFS’ RECEPTION • CHIEFS’ BEAN BAG TOSS • MASSAGE/RELAXATION AREA • GOLF RECEPTION • E-SPORTS GAMING ZONE • BBQ & CIGAR BACKYARD PARTY • CLOSING RECEPTION USPFC ASSET OVERVIEW
2023
HOST
WINNIPEG, CANADA
July 28-August 6, 2023
2025
HOST BIRMINGHAM, ALABAMA
June 27-July 6, 2025
14 WORLD POLICE & FIRE GAMES
WORLD POLICE & FIRE GAMES 15 WORLD POLICE & FIRE GAMES SOCIAL EVENTS BIDDERS RECEPTION INTERNATIONAL MIXER HOST APPRECIATION DINNER SOCIAL MEDIA CAMPAIGN CUSTOM OPPORTUNITIES TO SUPPORT INTERNATIONAL & NATIONAL PARTICIPANTS ACTIVATE YOUR BRAND AT OUR INTERNATIONAL EVENTS SHOWCASING OVER 8500+ ATHLETES FROM 70+ COUNTRIES
16 FIRST RESPONDERS RELAY OCTOBER 14, 2023
FR
by the numbers
OVERVIEW
The First Responder Relay brings together First Responders from around the United States and the world to compete in a relay running competition. Hosted by the California Police Athletic Federation, this event honors First Responders and shows our appreciation for their hard work and dedication during the pandemic. First Responders eligible to compete will include law enforcement, firefighters, paramedics and some limited civilian personnel.
FIRST RESPONDERS RELAY 17
START & FINISH LINE 2,000+ RUNNERS & SUPPORT STAFF EXCHANGE POINTS ON RIVER MOUNTAINS LOOP TRAIL 50 MILES 3.9 RELAY LENGTH PER LEG 9 9 RUNNERS PER TEAM
RELAY
18 FIRST RESPONDERS RELAY FR RELAY ASSET OVERVIEW PRESENTING SPONSOR $25,000 COMMUNICATIONS SPONSOR $10,000 START/FINISH LINE SPONSOR $7,500 AWARDS PRESENTATION $5,000 SOCIAL EVENT SPONSOR $5,000 EXCHANGE POINT SPONSOR (9) $1,500 RACE BIB SPONSOR $1,500 MEDICAL CART SPONSOR $750 BOOTH AT START / FINISH $750 ATHLETE BAGS (3,000) DONATION HYDRATION SPONSOR DONATION MEDICAL SPONSOR DONATION SOCIAL MEDIA PROMOTION INCLUDED ASSETS & OPTIONS: Spotlight your brand’s support of First Responders through the following customizable assets for 2023
USPFC NORTH AMERICAN FALL CLASSIC 19 NOVEMBER 1-5, 2023 CANADA • MEXICO • USA
20 USPFC NORTH AMERICAN FALL CLASSIC FALL CLASSIC BY THE NUMBERS Sports Sponsorships Similar to the USPFC but all in one Venue • Celebrate First Responder month with our brave First Responders • State of the art venue with digital branding opportunities CANADA • MEXICO • USA 8+ SPORTS 1,500 ATHLETES 5 DAYS BASEBALL CORNHOLE FLAG FOOTBALL PICKLEBALL SOFTBALL SOCCER BRAZILIAN JIU-JITSU BASKETBALL
FALL CLASSIC assets REGISTRATION $10,000 $7,500 $7,500 $5,000 $5,000 $1,000 exhibit partner credential sponsor social sponsor streaming sponsor Athlete’s lounge USPFC NORTH AMERICAN FALL CLASSIC 21
22 UNITED STATES POLICE & FIRE CHAMPIONSHIPS
SNAPSHOTS
STEVEN TRICARICO Director Of Corporate Development C HELSEA WILSON Corporate Development Manager JAIME COLIN Corporate Development Manager CONTACT US For Customized Partnerships, Contact: CALIFORNIA POLICE ATHLETIC FEDERATION 23
7944 Convoy Court, San Diego, California 92111 858.571.9919 4info@cpaf.org • CPAF.org
