Drawing fans of art, celebrities, comic books, film, gaming, literature and more!
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• Professional and dependable operation • Generating new attendees, while staying loyal to the core, long-term fans • Strategic approach to programming, events and celebrity appearances • Unique experiences for attendees • VIP experience for both attendees and celebrity guests • Celebrity Green Room – industry best practice • Exhibitor outreach and promotion • Implement initiatives to maximize sales • Flexibility • Creativity
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Fueled by an undeniable spirit, a vibrant array of cultures, a determination that drives a strong economy, Houston has emerged as a thriving community of growth and a destination filled with energetic consumers. • Top 4 national media market • Fastest population growth rate among Top 10 most populated U.S. cities (2010-2018) • 1.1 million new residents • 18.2% increase • #3 metro area in Fortune 500 headquarters • Most diverse city in U.S.
• 1 in 4 people in Houston are foreign born • 760+ expansion and relocation projects in last 2 years • Largest LGBTQ+ population in Texas
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Celebrity guests take questions and talk behindthe-scenes of attendees’ favorite films and television shows. Sometimes professional, sometimes personal – always entertaining.
Fans take to the stage and show off their passion, creation and creativity. Categories range from kids to beginner to advanced.
Over 800 various vendors of unique and creative merchandise resulting in aisles and aisles of art, apparel, props, toys, collectibles, comic books and much more.
New in 2021, Itasha Showdown is a collection of one-of-a-kind automobiles dripping in creative paint jobs, glowing light effects and unique styling resonant to anime and pop culture fans. 12
Fans try the latest computer and console video games or enjoy gathering around a table to play new and classic role playing games building a sense of community and camaraderie.
Professionals create, draw or write in person exclusive pieces and fans buy it on the spot! Proceeds benefit Fresh Arts, a charity that champions our local art community.
Curated panels covering a wide range of topics from cosplay DIY to comic book lore. There are discussions for every passion point and interest track.
Comicpalooza is fun for the whole family! Cosplay contests, art stations, board games, and STEM learning activities mean there’s big fun for the kiddos.
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Tinker with robots, discover distant planets, build a miniature cityscape, get behind the wheel of a NASA Mars rover, or get lost in virtual reality.
“Early badge pickup, brought to you by _____.” Attendees are excited to get through the doors and get to the action. Have your
brand make the first impression by offering guests a way to skip the lines and experience industry-best customer service.
New in 2021, timeless super hero and comic book debates get their day in court, Fandom Court. Who would win, Batman vs Superman? Discuss.
From registration to information kiosks, these brand ambassadors are often the first face to greet and direct attendees. We reward their hard work with meals and perks equal to the startreatment they serve our attendees. 14
A great way to get your brand or product in front of the most dedicated audience, we create opportunities for our serious fans to experience a little extra throughout the Comicpalooza weekend.
Selfies, chainsaws and more!!! Whether dedicated selfie backdrops or chilling out watching live ice sculpting, there are unique things to see, do, and be a part of all Comicpalooza weekend, inside or out.
Whether a place to recharge or means to get to or from the event each day, we
welcome hospitality partners that help make every moment something special and hassle-free.
Tech is abundant at CP – our attendees love it too. Becoming a presenting sponsor of the
show’s wi-fi or official event app is a savvy way to get your brand in the eyes of attendees for every selfie & every sharable
moment.
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Generate $80,000 of revenue selling gaming
To generate and increase new bank customers by
chairs and engaging with customers.
20% over the 3-day period of Comicpalooza.
Mattress Firm fully integrated an authentic
The Comicpalooza team collaborated with BBVA to
sales activation into the weekend event.
develop a digital and onsite strategy to acquire new
Inspired by the hit anime show, Dragon Ball Z,
customers. With a targeted social media campaign
the staff dressed as Goku, a main character of
leading up to the event in addition to an interactive
the show, allowing the activation space to be a
gaming exhibit space, fans lined up to engage with
show-stopper in the center of the exhibit hall.
the activation and BBVA brand.
Mattress Firm exceeded its revenue goal
BBVA exceeded its goal by increasing its
generating more than $150,000 in sales.
customer acquisition by 35% during CP, which was the highest number of new acquisitions BBVA generated across all other sponsorship & activation platforms in its portfolio that year. 17
Generate brand awareness and affinity centered
Time Warner wanted to promote their new animated
around a limited-edition beer release.
television series on Adult Swim, FCLC.
Local brewery, Eureka Heights, utilized
With the summer release, Time Warner connected
Comicpalooza as a perfect outlet to create “Beer-
with the CP team on ways to feature the show
Utopia” and promote its quirky brand of beers.
throughout the event and generate buzz.
The Eureka Heights “Beer-Utopia”, strategically
Comicpalooza distributed FLCL branded attendee
placed in a high traffic area near the celebrity
bags to its first 10,000 VIP attendees and FLCL
Main Stage, not only served as a location for
branded lanyards to all 50,000 attendees. The
beer purchases but also as a fan interactive zone
show’s trailer was also aired before every
with various giveaways and incentives to drive
fan/celebrity panel on the Comicpalooza Main Stage
attendees to their brewery after the event.
and during the Film Festival event making the FLCL
brand front and center all weekend long.
Eureka Heights was able to completely sell out of their entire inventory at the event, as well as selling out their limited-beer release, “The Golden Six Shooter” throughout the city that weekend.
With multiple touch points and constant exposure, FLCL achieved the largest number of impressions throughout the event in comparison to other sponsors.
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703.819.7988
Steven@WeSellEvents.com
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