WHAT ARE THE WORLD POLICE & FIRE GAMES?
The World Police & Fire Games are known today as the second largest international sporting event, offering police officers, firefighters, customs and correction officers from around the world an opportunity to showcase their athletic excellence. Originally founded in 1985 by the
HISTORY & PREVIOUS HOSTS • Hosted biennially & awarded six years in advance • 1st hosted in 1967 in San Diego, California • Largest in 2011 with 15,728 athletes in New York City
2015
2019
Games Federation, the Games now boast over
Fairfax, Virginia (Last Hosted)
60 sporting events and 70 countries represented
2017
2021
non-profit organization, World Police & Fire
by more than 10,000 competitors.
Los Angeles, California
Chengdu, China Rotterdam, Netherlands
BY THE NUMBERS COMPARISON TO OTHER INTERNATIONAL MULTI-SPORT EVENTS
2008 SUMMER OLYMPICS: BEIJING
2012 SUMMER OLYMPICS: LONDON
16,000 –
225 –
100 – 90 –
175 – 2010 WINTER OLYMPICS: VANCOUVER
2014 WINTER OLYMPICS: SOCHI
12,000 –
80 –
125 –
70 –
100 –
60 – 50 –
8,000 – 2015 PAN AMERICAN GAMES: TORONTO
2015 SPECIAL OLYMPICS: LA
4,000 – 2011 WPFG: NEW YORK
2013 WPFG: BELFAST
2017 WPFG: LOS ANGELES
40 –
50 –
30 – 20 –
25 – 0–
2015 WPFG: FAIRFAX
75–
ATHLETES
0–
10 –
NATIONS
0–
SPORTS
10,000+
15,000+
100,000+
4,000+
30+ Venues
70+
Countries
65+ Sports
1,600
Medal Events
30,000+
50,000+
3,000,000
100,000+
Athletes
Opening Ceremony Attendees
Supporters
Hotel Rooms
Spectators
Website Monthly Page Views
INCREASING EXPOSURE
TOP COMPETING
With the Games being held biennially, the projected
PROJECTED FOR 2017
attendance and participation numbers are expected to increase from the 2015 Games. The international community continues to bid eagerly for the location rights for the World Police & Fire Games, while the 2017 Games are scheduled for August 7th - 17th in Los Angeles, California. Previous host cities have included Melbourne, Stockholm, Barcelona & Belfast.
COUNTRIES
Volunteers
Social Media Following
40% 20% 6% 5% 5% 4% 4% 4% 2% 10%
OTHER NATIONS
UNIQUE LOCATION
UNIQUE AUDIENCE Considering the average to be one & one-half persons accompanying each competitor, we calculate that a total of 15,000 – 30,000 visitors will attribute to the substantial economic impact in the host cities
Québec
and their surrounding vicinities during the 10-day
Montréal
event. The Games have proven to bring together
Ottawa
entire communities, local residents have taken to “adopting” teams and the camaraderie includes
Toronto
community organizations, business leaders and
Detroit
educators all joining forces to support first responders and their countrymen.
Chicago
Boston
New York Philadelphia Washington DC
Opening Ceremony will be held at the LA Coliseum
Many iconic LA venues being used to host LA17 WPFG
Entertainment and Athletes Village at LA Live
HOW DO I
GET INVOLVED?
OTHER PROPERTIES Held annually in June, athletes from across the US, representing law enforcement, firefighters, officers from corrections, probation, border protection, immigration and customs, compete in Olympic-style sports in 35 different venues in San Diego County.
Held annually in February at Mammoth Mountain, California competitors from all over the world compete in dozens of winter events including Nordic Racing, Alpine Skiing, & Snow Boarding.
• Activation of your Brand • In-Kind / Donation of Products • Sponsor Sports & Venues • Volunteer Program While enhancing the awareness of the event through social media, grassroots and sponsorship campaigns, the attractiveness and scope of the World Police & Fire Games continues to grow!
VENUES TIERS With many iconic venues in LA being used for the World Police & Fire Games coming in August, we have assigned Tier's to our venues that host multiple sports and the bulk of the competitors. Each venue provides a unique way to deliver your organizational message and brand!
TIER
1
LA CONVENTION CENTER 12 SPORTS | 1,900 ATHLETES
9) Rowing: Indoor
1) Basketball: 5 v 5
5) Weightlifting: Push-Pull Lifting
2) Martial Arts: Karate
6) Wrestling
10) Volleyball: Indoor
3) Submission Grappling
7) Basketball: 3 v 3
11) Weightlifting: Bench Press
4) Martial Arts: Taekwondo
8) Martial Arts: Judo
12) Weightlifting: Body Building
CHICK HEARN COURT
CASTAIC (SANTA CLARITA)
BALBOA PARK
6 SPORTS | 1,000 ATHLETES
6 SPORTS | 725 ATHLETES
3 SPORTS| 1,300 ATHLETES
1) Cornhole
1) Cycling: Mountain/Cross Country
1) Flag Football
2) Ultimate Firefighter
2) Cycling: Sprint
2) Rugby
3) Boxing
3) Cycling: Time Trials
3) Soccer: Outdoor
4) Muster
4) Cycling: Hill Climb
5) Dodgeball
5) Triathlon
6) Fitness Challenge (CrossFit)
6) Paintball
WAYSIDE
HERMOSA BEACH
SIMI VALLEY
1) Horseshoes
1) Surfing
1) Archery: 3D
2) Mud Run
2) Swimming: Open Water
2) Archery: 900 Round
3) Shooting: Pistol, PPC
3) Volleyball: Beach
3) Archery: 28 Target
4 SPORTS | 625 ATHLETES
3 SPORTS | 400 ATHLETES
3 SPORTS | 150 ATHLETES
2
3
4) Shooting: Rifle, Small Bore
TRIPLE B CLAY PARK
CAL STATE UNIVERSITY
1) Shooting: Skeet
1) Track & Field
2) Shooting: Sporting Clays
2) Decathlon
3 SPORTS | 225 ATHLETES
2 SPORTS | 775 ATHLETES
3) Shooting: Trap
LOS CABALLEROS
ELYSIAN POLICE ACADEMY
1) Handball
1) Biathlon
2) Racquetball
2) Shooting Pistol, PAP
2 SPORTS | 75 ATHLETES
2 SPORTS | 350 ATHLETES
4
SPORTS TIERS With over 65 sports and disciplines, we have assigned Tiers to each sport that is associated with popularity and participation. Sports at the LA17 WPFG can be attended by the public for free and in many cases hosting large crowds. Each sport provides a bridge for your organization to align your initiatives with the many first responders in attendance who are current and future customers! SPORTS
ATHLETES
Ice Hockey
750
Golf
500
SPORTS
ATHLETES
SPORTS
ATHLETES
750
Soccer: Outdoor
SPORTS
SPORTS
ATHLETES
750
Track & Field
ATHLETES
SPORTS
ATHLETES
Baseball
350
Dragon Boats
350
Softball
350
Basketball: 3v3 & 5v5
350
Fitness Challenge (CrossFit)
200
Swimming
350
Boxing
100
Road Race, Half Marathon
350
Triathlon
350
Cross Country: 5k & 10k
350
Rugby
350
Volleyball: Beach
200
Dodgeball
350
Soccer: Indoor
350
Volleyball: Indoor
350
SPORTS
ATHLETES
SPORTS
ATHLETES
SPORTS
ATHLETES
Flag Football
200
Muster
150
Tennis
200
Motocross
150
Rowing: Indoor
200
Toughest Competitor Alive (TCA)
200
Mud Run
200
Stair Race
200
Ultimate Firefighter
150
SPORTS
ATHLETES
SPORTS
ATHLETES
SPORTS
ATHLETES
Badminton
150
Cycling: Road Races
150
Swimming: Open Water
150
Biathlon Cornhole
100
Darts
150
Table Tennis
100
150
Horseshoes
100
Wrestling
100
Cycling: Mountain Bike
250
Surfing
50
ATHLETES
SPORTS
ATHLETES
SPORTS
Archery: 28 Target Archery: 3D Archery: 900 Round Bowling Handball Martial Arts: Judo Martial Arts: Karate Martial Arts: Submission Grappling
Martial Arts: Taekwondo
50 50 50 150 25 150 150 100 50
Orienteering: Classic & Sprint
Paintball Pocket Billiards Racquetball Shooting: Pistol, PAP Shooting: Pistol, PPC Shooting: Rifle, Air Shooting: Rifle, Large Bore Shooting: Rifle, Small Bore
25 75 25 50 250 250 25 75 75
SPORTS
Shooting: Skeet Shooting: Sporting Clays Shooting: Trap Weightlifting: Bench Press Weightlifting: Push-Pull Lifting Weightlifting: Body Building
ATHLETES
75 75 75 200 150 50
TIER
1 2 3 4 5
Venue Partner: Tier 1
or
pp
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su
br
si
1
Venue Partner: Tier 3
1
Venue Partner: Tier 4
1
On-Site Activation/Event Marketing
1
On-Site Signage Package
1
1
1
1
Sport Partner: Tier 1 Sport Partner: Tier 2
SPORTS
Sport Partner: Tier 3 1
Sport Partner: Tier 4
1
Sport Partner: Tier 5
1
On-Site Activation/Event Marketing
1
1
1
1
On-Site Signage Package
1
1
1
1
4
2
4
2
4
2
1
1
VIP/Hospitality Tickets: Opening
8
8
6
6
On-Site Activation: Opening
1
1
1
1
VIP/Hospitality Tickets: Closing
8
8
6
6
On-Site Activation: Closing
1
1
1
1
Stage Signage: Closing
1
1
1
1
ATHLETES VILLAGE
VIP/Hospitality Tickets: Athlete's Village
8
8
6
6
On-Site Activation/Event Marketing
1
1
1
1
Nightly Theme Sponsor
1
Boxwood Hedge Logos
1
1
1
1
PRESENTING PARTNERS
Merchant Incentive Program
1
1
1
1
OPENING & CLOSING CEREMONIES
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Venue Partner: Tier 2
VENUES
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PARTNERSHIP PACKAGES
= Option to choose between venue or sport
HOSPITALITY & TICKETS
DIGITAL PRINT OTHER RIGHTS
■ Athletes Village: Balboa ■ Volunteer
Program
■ Ambassador
Program
Park
or
4
4
4
2
2
Invitation: Pre-Games Event
4
4
4
4
2
2
VIP Credentials
10
10
6
6
4
4
Contest: Social Media
1
1
1
1
1
Social Media Blast
1
1
1
1
1
Name/Logo on Website
1
1
1
1
1
1
Link on Website
1
1
1
1
1
1
Daily Games Flyer
1
1
Half Page Ad in Official Program
1
1
Recognition in Volunteer Handbook
1
1
1
1
1
1
Flyer in Participant Sport Packs
1
1
1
1
1
First Right of Refusal: Category
1
Limited Use of Official Trademarks
1
1
1
1
1
1
Participation in Volunteer Programs
1
1
1
1
1
1
Option to Host Exclusive Opportunities
1
1
1
1
Merchandise Discount: 15%
1
1
Opportunity to Co-Produce Merchandise
1
1
Opening Ceremony: LA Coliseum Live
pp
4
PRESENTING PARTNERS ■ Athletes Village: LA
su
Invitation: LA17 Reception Gala
1
OTHER OPPORTUNITIES ■
PROMOTIONAL
DIGITAL
■
Technology Lounge
■
Merchant Incentive Program
■
Athletes Village Interactive Display
■
Online Broadcasting
■
Silent Disco
■
Website Banner Ads
■
Medal Presentation Partner
■
Newsletter Banner Ads
■
Onsite Activation: LA Convention Center
■
Mobile Application
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PARTNERSHIP PACKAGES
OPENING CEREMONY AUGUST 7TH - LA COLISEUM
GAMES DATES AUGUST 7TH - 16TH
SUPPORT OUR FIRST RESPONDERS PARTICIPATING IN THE SECOND LARGEST MULTI-SPORT EVENT IN THE WORLD FOR MORE INFORMATION CONTACT:
STEVEN TRICARICO VICE PRESIDENT, CORPORATE DEVELOPMENT
OFFICE: 323.276.3600 CELL: 703.819.7988 EMAIL:
STRICARICO@LA17WPFG.COM