SPORTS CONTENT MANAGEMENT FORUM
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SPORTS CONTENT MANAGEMENT FORUM AGENDA
9:15 a.m. REGISTRATION OPENS
9:55 – 10:00 a.m. WELCOMING REMARKS
PRESENTED BY: Anne Graham, Warner Brothers Discovery, Manager, Media Strategy & Project Planning; SVG Sports Content Management Committee Chair
10:00 – 10:45 a.m. STATE OF THE INDUSTRY: Media Management Workflows for the Modern Age
From asset tagging and metadata enrichment to cloud-based storage solutions and AI-driven content management systems, industry leaders share insights on optimizing workflows for efficiency, scalability, and content monetization in today’s rapidly changing media landscape.
MODERATOR: Jason Dachman, SVG, Editorial Director, U.S. PANELISTS:
Byron Chapman, PGA TOUR, Director of Media Asset Management & Media Workflows
Ericka Duffy, Riot Games, Media Asset Manager
Anne Graham, Warner Brothers Discovery, Manager, Media Strategy & Project Planning; SVG Sports Content Management Committee Chair
Dustin Myers, Fox Sports, SVP, Production Operations
Dana Stone, NBA, VP, Digital Media Technologies
1:50 – 2:30 p.m. BUILDING MAM BRIDGES IN THE CLOUD: Content Creation, Distribution, Monetization, and Beyond
Explore how industry leaders are leveraging cloud technology to bridge gaps, streamline workflows, and unlock new possibilities. From seamless collaboration and remote access to scalable storage and AI-driven analytics, a mix of users and vendors will discuss strategies for implementing and optimizing cloud-based tools in order to maximize ROI and future-proof your media management ecosystem.
MODERATOR: David Franza, TIPLynx, Founder & President
PANELISTS:
Chris Cruz, CBS Sports, Senior Director of Media Services
Pete Leone, Veritone, Sales Director for Sports and Live Entertainment
Manuel Minut, Vidispine – An Arvato Systems Brand, Solutions Architect
Grant Nodine, NHL, SVP, Technology
David Rosen, Sony, VP, Cloud Applications and Solutions
2:30 – 2:45 p.m. CASE STUDY: How the MLB Media Center Connects the League to Its Broadcast Partners
10:45 – 11:00 a.m. CASE STUDY: Intelligent Cloud Storage: The Freedom to Accelerate Media Workflows and Create New Fan
PRESENTED BY
Experiences
Sports teams and leagues own years of valuable legacy content, and in today’s digital age, this content is growing exponentially. How can content owners leverage all of this content to help drive strategies in fan engagement or sponsorships while generating additional ROI? We will explore how to leverage AI and machine learning technologies to help boost revenue and capitalize on media content.
PRESENTERS:
Isabel Freedman, Wasabi Technologies, Alliance Marketing Manager, Media & Entertainment
Brian Shield, Boston Red Sox, SVP and CTO
11:00 – 11:45 a.m. NETWORKING BREAK
11:45 a.m. – 12:25 p.m. AI TODAY AND TOMORROW: Implementation, Impact, and Content Security
What are the best media-management applications for both traditional-AI and generative-AI (GenAI) technologies and how can these tools push automation? And, as we begin to see how GenAI can be abused by deep fakes, how can you protect your content from being used as a basis for these fakes?
MODERATOR: Tab Butler, Industry Consultant & Former SVG Sports Content Management Forum Committee Chairman PANELISTS:
Byron Chapman, PGA TOUR, Director of Media Asset Management & Media Workflows
Travis Couture, Twelve Labs, Founding Solutions Architect Jean-Christophe Curelop, Perfect Memory, Chief Revenue Officer Dustin Myers, Fox Sports, SVP, Production Operations
12:25 – 12:40 p.m. CASE STUDY: New Zealand Cricket –How to Score Big with Fans and Partners
PRESENTED BY
New Zealand Cricket (NZC) needed a way to revolutionize its video content management and distribution, and found the solution in Imagen’s Live Connect and AWS services. Hear how this innovative cloud-based approach has significantly enhanced NZC’s ability to provide easy access to live and archive match footage, elevate fan engagement, and securely share content.
PRESENTER: Dev Patel, TCM Sports, GM - Business Head, Dubai Office
12:40 – 1:30 p.m. NETWORKING LUNCH
1:30 – 1:50 p.m. KEYNOTE PRESENTATION:
NASCAR Revs Up New ‘Cognitive Asset Management’ System
In an effort to increase efficiency and boost its production capabilities, NASCAR implemented Perfect Memory’s Cognitive Asset Management (CAM) solution into its central production environment. Hear how this innovative “MAM-as-a-Brain” approach allows NASCAR to process, enrich, and search for content more easily.
PRESENTER: Chris Wolford, NASCAR, Managing Director, Media & Event Technology
Earlier this year, Major League Baseball released a new internal product called MLB Media Center. This new portal provides the league’s international and domestic broadcast partners with access to indexed content, including melt reels, highlights, game recaps, and interviews, for download and use on their platforms. Go behind the scenes with MLB Media Center and how its extending the leagues MAM all the way to their broadcast partners.
PRESENTERS:
Padraic Boyle, MLB Advanced Media, Senior Director, Enterprise Media
Brett Kaplan, MLB Network, Senior Content Services Lead
2:45 – 3:15 p.m. NETWORKING BREAK
3:15 – 3:55 p.m. WHAT’S NEXT IN MEDIA STORAGE? Ensuring Reliability and Accessibility in an Everchanging Landscape
This technology-focused discussion will offer a look at the latest trends and advancements in storage/archive hardware, software, and infrastructure, including high-performance storage arrays, tape-based archiving systems, cloud storage solutions, and hybrid storage architectures. Topics will include flash vs. spinning disc, data redundancy, disaster recovery, data lifecycle management, and more.
MODERATOR: Brent Angle, CineSys, CTO
PANELISTS:
Mark Anderson, Seagate Technology, Manager, Channel Systems and Solutions Sales Team
Abhijit Dey, Perifery, GM and COO
Dan Trass, MLB Network, Senior Manager, Post Production Engineering
3:55 – 4:30 p.m. MAM TREK – THE NEXT GENERATION: Recruiting, Mentoring, and Preparing New Media Managers
How are today’s media managers preparing for their successors and setting their organizations up for the future? Where are they looking for new people and how are they training them? In a departure from tech talk, the roundtable will discuss strategies and best practices for cultivating the next generation of talent.
MODERATOR: Anne Graham, Warner Brothers Discovery, Manager, Media Strategy & Project Planning
PANELISTS:
Roy Burns, IMT, SVP, Media Solutions
Glen Huszar, Diversified, Principal Consultant, Media Supply Chain
Ian Owen, Riot Games, Manager, Media Asset Management, Esports
4:30 – 5:00 p.m. IS YOUR CONTENT MERGER-PROOF? Preparing Your Content for M&E’s M&A Craze
With a slew of mergers and acquisitions taking place in Media & Entertainment (and, likely, more on the horizon), how are sports-media organizations preparing their systems, storage, and workflows to potentially merge with other companies?
Leaders take the stage for a frank discussion about preparing for the unknown.
MODERATOR: Jason Dachman, SVG, Editorial Director, U.S.
PANELISTS:
Graham Allan, Deloitte, Managing Director, Media & Entertainment
Anne Graham, Warner Brothers Discovery, Manager, Media Strategy & Project Planning; SVG Sports Content Management Committee Chair 5:00 – 6:00 p.m. NETWORKING RECEPTION SPONSORED BY
SPORTS CONTENT MANAGEMENT FORUM SPEAKERS
SVG SPORTS CONTENT MANAGEMENT Committee Chair
ANNE GRAHAM, Warner Brothers Discovery, Manager, Media Strategy & Project Planning
Graham is the manager of media strategy and project planning for media operations at Warner Brothers Discovery’s Techwood Studios in Atlanta, GA. Joining Turner Sports in January 2017, she focuses on metadata governance, media workflow analysis and documentation, and project planning.
KEYNOTE BIO
CHRIS WOLFORD, NASCAR, Managing Director, Media & Event Technology
Wolford is the managing director of media and event technology at NASCAR. He has 20 years of experience in the Media & Entertainment industry building out solution architectures specializing in media orchestration. Wolford leads the media and data technology initiatives for the NASCAR Technology and Media Ventures lines of business.
SPEAKER BIOS
GRAHAM ALLAN, Deloitte, Managing Director, Media & Entertainment
Allan has 30 years of experience leading technology strategy, development, and operational sustainment. At Deloitte, Allan leads media technology and content operations projects for major broadcast and motion picture clients in the U.S. and Europe.
MARK ANDERSON, Seagate Technology, Manager, Channel Systems and Solutions Sales Team
Anderson has been involved in the media and entertainment industry for over 20 years, initially as an actor and producer. At Seagate, Anderson is responsible for sales of Enterprise Data Systems into multiple verticals, including M&E, in the United States. He currently manages their Systems & Solutions Sales Team.
BRENT ANGLE, CineSys, CTO
Angle helped form CineSys with the goal of focusing on strong engineering services and consulting to support broadcast, post-production, VFX, animation, and film customers. Angle currently manages a team that includes engineering support staff and data system integrators, as well as custom engineering design and software development.
PADRAIC BOYLE, MLB Advanced Media, Senior Director, Enterprise Media
Boyle joined Major League Baseball in February of 2008 as part of its information-technology transformation. In his role as business relationship manager, he provided technical direction to the business verticals of the Office of the Commissioner and also served as a technical liaison to MLB Productions and MLB Network.
ROY BURNS, IMT, SVP, Media Solutions
Burns has over 20 years of experience advising clients in the media and entertainment sector. At IMT, he leads the Advanced Consulting Team with a primary focus on MAM and workflow orchestration. Burns partners with clients to map their current and future media workflows.
TAB BUTLER, Industry Consultant & Former SVG Sports Content Management Forum Committee Chairman
Butler specializes in media management, workflow orchestration, and software development for digital and linear content production and distribution. With extensive experience in ‘live’, studio, and post production, as well as business development and sales, he offers a wealth of experience in advancing technology adoption within the broadcasting industry.
BYRON CHAPMAN, PGA TOUR, Director of Media Asset Management & Media Workflows
Chapman has over 20 years of experience working in various areas of production and post-production (vault manager, assistant editor, editor, DIT, shooter, fulfillment manager, media asset manager). Currently, Chapman is busy planning and testing new post-production and MAM equipment and workflows for the new 165,000 sq ft PGA TOUR Studios broadcast facility that the team will move into in January 2025.
TRAVIS COUTURE, Twelve Labs, Founding Solutions Architect
A biologist turned technologist, Couture has a wealth of experience across academia, industry, and startups. With deep roots in computer vision research, he spends his time with Twelve Labs’ customers to sweat the details on how they utilize cutting-edge technologies in their video workflows.
CHRIS CRUZ, CBS Sports, Senior Director of Media Services
Cruz is responsible for the proper management of all digital asset management systems developed for CBS Sports studio and remote productions. He also oversees the personnel utilized for the acquisition, distribution, and archiving of all digital content. Cruz started working with CBS Sports in 2012 as the manager of digital archives.
JEAN-CHRISTOPHE CURELOP, Perfect Memory, Chief Revenue Officer
Curelop brings more than 20 years of experience in entertainment and new media technologies, formats, and product, strategy and business development. Curelop previously served as vice president of business development at Sony Pictures’ Innovation Studios, working on cuttingedge virtual production technologies for motion picture and TV production.
ABHIJIT DEY, Perifery, GM and COO
Dey is a distinguished executive with over 25 years of experience, showcasing a rich background in leading innovations in IT infrastructure and the media industry, with a particular focus on the intersection of AI and data management. His expertise spans the critical domains of strategy, product management, and customer relations, positioning him as a catalyst for significant transformations in both well-established firms and startups.
ERICKA DUFFY, Riot Games, Media Asset Manager
In 2022, Duffy made the leap to broadcasting and joined Global Content Operations at Riot Games. Based in Dublin, Ireland, she is media asset manager in Riot Games’ first Remote Broadcasting Centre powered by AWS. Working across global and regional tournaments for both League of Legends and VALORANT, Duffy manages workflows that help Riot staff create fandom defining esports broadcasts.
ISABEL FREEDMAN, Wasabi Technologies, Alliance Marketing Manager, Media & Entertainment
Since joining the company in 2019, Freedman has grown from supporting Wasabi’s IT partners to leading Wasabi’s sports, media, and entertainment marketing strategy and partner ecosystem. In her role, Freedman collaborates with partners and industry groups to drive impactful messaging, events, and content.
GLEN HUSZAR, Diversified, Principal Consultant, Media Supply Chain
Huszar is a multimedia, production, workflow, and technology visionary, maverick, and proven agile professional with a passion for all aspects of digital content. With a specialization in multimedia workflow, his professional career spans over 15 years, working for some of the top companies across a broad spectrum of industries, including media and entertainment, health and fitness, finance, and retail.
SPORTS CONTENT MANAGEMENT FORUM SPEAKERS
PETE LEONE, Veritone, Sales Director for Sports and Live Entertainment
Leone is focused primarily on AI within Sports and Live Entertainment. He partners with organizations to deploy AI-solutions and services, transforming their media archives into new revenue. Leone comes from a technology consulting background with almost 15 years of experience working in the entertainment industry for Capgemini and OnPrem Solution Partners, where he spent time with Disney, Warner Bros, NBCU, and Discovery.
MANUEL MINUT, Vidispine – An Arvato Systems Brand, Solutions Architect
Minut is a seasoned veteran in the Media & Entertainment (M&E) industry, boasting an impressive 28-year career blending technological expertise with production experience. As both a technologist and a creative mind, Minut has played a pivotal role in implementing cuttingedge asset management systems for numerous leading companies worldwide, including news and sports broadcasters, sports leagues, and individual sports teams.
GRANT NODINE, NHL, SVP, Technology
Nodine arrived at the NHL over 20 years ago, and has been involved in building a technology infrastructure that supports NHL.com and all 30 of the team’s websites, numerous systems to produce and deliver streaming media, and many other large technology implementations.
IAN OWEN, Riot Games, Manager, Media Asset Management, Esports
Owen started his career working in broadcasting for the Memphis Grizzlies and NBA Entertainment. He joined Riot Games late in 2022 as the global manager of media asset management for the esports pillar and now oversees a growing team in Dublin, Ireland and Seattle, WA.
DEV
PATEL, TCM
Sports, GM - Business Head, Dubai Office
Patel is a disciplined professional with over 20 years of global sports experience in various roles and sports around the globe, working for IMG (International Management Group), ICC (International Cricket Council), NZC (New Zealand Cricket), and now TCM (Twenty First Century Media). He recently concluded the ICC Men’s T20 World Cup in the U.S.A. and West Indies, overseeing the broadcast and production for Florida and Trinidad.
DAVID ROSEN, Sony, VP, Cloud Applications and Solutions
Rosen has global responsibility for leading Sony’s Ci Media Cloud SaaS business. As one of the original founders, Rosen has grown the business from inception into the largest and most profitable SaaS company in Sony’s history. He is a valued technology thought leader within Media & Entertainment and has been a significant contributing force in bringing the reality of cloud-based production and broadcast workflows to many of the largest media organizations in the world.
BRIAN SHIELD, Boston Red Sox, SVP and CTO
Shield is responsible for technology for the club and Fenway Sports Management. He leads the technology team on all phases of the Red Sox strategy from creating a compelling fan experience at Fenway Park to enabling an effective front office and baseball operations environment.
DAN
TRASS, MLB Network, Senior Manager, Post Production Engineering
Trass has been in the broadcast industry for nearly 20 years. In 2016, Trass settled at MLB Network working under Tab Butler. He helped grow the network from a 40 channel ingest solution to over 200 channels of ingest and five PB of online edit storage. Currently, Trass and his group manage 120 PB of baseball archives on everything from flash to tape.
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SPORTS CONTENT MANAGEMENT FORUM COMMITTEE
BRAD BOIM
NFL Media, Director, Post Production, Asset Management, and Media Services
KENDALL GINSBACH Riot Games, Global Lead, Content Operations VP, Post Production & Media Operations
PADRAIC BOYLE Major League Baseball, Senior Director, Enterprise Media
COMMITTEE CHAIR
ANNE GRAHAM
Warner Bros. Discovery, Manager, Media Strategy & Project Plannng
TAB BUTLER Industry Consultant
REX CANNNING WWE, Senior Director of Media Management Services
ADAM JAPHET Major League Baseball, Senior Director of IT Infrastructure
NODINE NHL, SVP, Technology
RINEHART Notre Dame Studios, Senior Director
DAVE KLEE
A+E Networks, VP, Strategic Media Solutions
BYRON CHAPMAN PGA TOUR, Director of Media Asset Management and Media Workflows
JIM MILES NBC Olympics, Senior Director, Live Event Workflows
ED COLEMAN CBS Sports, VP, Post Production & Media Operations and Media Workflows
MYERS Fox Sports, SVP, Production Operations
SCOGGINS Blizzard Entertainment Media Asset Manager, Global Broadcast
DANA STONE NBA, VP, Digital Media Technologies
WOLFORD NASCAR, Managing Director, Media and Event Technology
DUSTIN
SCOTT
CHRIS
GRANT
CHRIS
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