THE PARTY PLANNING MASTER

DE BEERS’ BUTTERFLY EFFECT

The incredible metamorphosis a butterfly undergoes from a common caterpillar to an exquisite winged creature of delicate beauty has made it a symbol of transformation, change, hope, rebirth, and life. De Beers’ new Portraits of Nature collection, comprised of high and fine jewelry, honors the butterfly as a powerful symbol of conservation and celebrates the important role it plays in nature.

As vital pollinators of flowers and plants, butterflies increase biodiversity. Yet their fragility also makes them extremely sensitive to change. They are one of the first species to be impacted by climate variations and habitat fragmentation, but they are also one of the first species to return as habitats start to recover. They don’t stand still, evolving from one day to the next to unveil beauty and wonder. In the same way, the Portraits of Nature collection invites wearers to reveal their true selves, embark on their personal transformations, and explore their connection to nature.

“Every piece in Portraits of Nature is an ethereal expression of the wearer’s ever-evolving personal journey. Flashing with the brilliance of De Beers’ ethically sourced diamonds, the designs connect the wearer to nature and life in motion,” says Céline Assimon, CEO of De Beers Jewellers. “The African Monarch butterfly is iconic within Africa, a continent close to our heart, so with this new collection we connect people to the De Beers Diamond Route, 500,000 acres of protected land dedicated to conservation and biodiversity, which celebrates its 20th anniversary this year.” T 40 \ September 2022 \ Spotlight Hop off the Jitney and discover the new collection at De Beers Jewellers on Madison Avenue.

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