Yu Rong Lin Protfolio
06 ABOUT
14
CONTENTS
BRAND&PACKAGE DESIGN
44 COMMERICAL DESIGN
84 LAYOUT DESIGN
98 WEBSITE DESIGN
104 COMPREHENSIVE DESIGN
152 PROPOSAL
06 ABOUT
ABOUT
Ruby Lin Yu Rong Lin
1992. 05. 14 0985419363 sr0514q@gmail.com Taiwan
Taipei 7
Experience Education
2010 Taiwan University of Science and Technology, Department of Design 2007 FU-SHIN Trade & Art School,
AdvertistmAdvertising Design Section
2004 New Taipei Municipal Zhongping Junior High School
Experience
2017
YUZO DESIGN
To now (more than 2 years)
Cryptocurrency OTC
Airbnb Host 2015 2014
60 DEGREE
Graphic Designer
YOW!Design
Assistant graphic designer
DIGITIMES INC
Design assistant
The Commatrix
Part-time worker
2012
TOSHIBA
Sales
2011
Levis
(Only Summer Vacation)
Sales Editor
Italian restaurant waiteress
Half a year (Only Summer Vacation)
2008 FU-SHIN Trade & Art School, library Part-time
License
1 year 2 months
2013
2010 E-commerce
1 year and 9 months
Half a year 1 year
GEPT Primary TOEIC Class C, skill category of Advertising Design, Technician Certificate, ROC Motorcycle driver's license
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ABOUT
Competition Experience
2014
The 14th Graduation Achievement Exhibition of the Bachelor of Commerce and Business Design/ Bachelor of Creative Design "Sub-Thinking" official website design
2013
Taiwan University of Science and Technology "mixed new media" workshop Taiwan University of Technology Design Week Official Website Design Leader
2012
The 9th Taiwan Science Campus Makeup Competition Dream Space
2011
The 8th Taiwan Science Campus Makeup Competition Quiet. net. territory Yunmen Dance Collection Summer Campus Dance Creation Trainee Taiwan University of Science and Technology Golden Song Cup "Fluores Tagious" visual image group
2009
Taipei Fine Arts Museum Exhibition Ground Service Volunteer The 7th Taiwan Science Campus Makeup Competition Re - XXXXX
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Award
2019
IF DESIGN
2018
TLD nternational Creative Design Silver Award Dutch Indigo Illustration Design Award Dutch Indigo Packaging Design Award
2017
"Today's Special", "Camosa CAMOSA" included in the IDN Design Magazine August issue (Volume 24 no.1) "Today's Special" is included in the Singapore Press RHED Publishers Design Food Special "Feed Me!"
2014
YODEX Package Design
Excellent
Kaohsiung's Grand View Plane
Win
NTUST
Best Special Award
2012 The 8th Creative Campus Makeup Competition of Taiwan University of Science and Technology The 1st Net An Golden Awards Microfilm Film Contest Competition 2011 The 20th Times Golden Awards Print Advertising Groups Shortlisted The sketch of the campus ring gallery was published on July 24th. 2010 Taiwan University of Science and Technology, second semester, outstanding merit certificate 2009 Ministry of Education creative teaching creative works competition digital audio and video masterpiece Water Case Round Mountain Watercolor Sketch Competition High School Group Selected Technical Skills Competition Elite Training Work Study 14-hour study certificate
Nanshan Life Insurance Scholarship Certificate of Merit
2008 Wide-ranging styling principle class summer homework exhibition Advertising Designer Shengmei Exhibition Advertising Media Advertising production design class operation exhibition 2007 Advertising Design Division Teacher and Student Art Exhibition Illustrator
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ABOUT
Who am I
I am Yu Rong, my personality is lively and cheerful, I like to contact with the crowd and help others. I think that my characteristics are empathy and patience. I can listen to other people's suggestions and think for each other. Even if I fail, I can go forward. Personal expertise is an illustration, with a cute, feminine, and fun style. Interest is to draw illustrations on the notebook, collect beautiful texts, go to the exhibition from time to time, occasionally look at design or inspirational books in the bookstore, is also very keen on fashion beauty clothing, so I will watch fashion magazines regularly, another interest is I really like cartoons and movies, I like the new things happening in my life, and I will always pay attention to current events.
Work Experience
During the university, I focused on advertising design, brand design, layout design, commercial and creative advertising, participated in the Times Gold Awards and other competitions, and won the finalist (Kaohsiung Yida World Creative Series poster), and you can get yourself when you participate in the competition. More experience is a must. Regularly watching creative advertising or marketing techniques from different media also initiated my interest in the advertising industry. The establishment of the brand is a symbol of the enterprise, and it also represents the style that the company will present, so that the brand spirit and concept can be injected into the LOGO, and the brand has new vitality that makes me feel happy.
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In the layout design area, there is a great breakthrough in the concept of books. Understanding the process and the variety of variability in the production of books, you can do very interesting, and implement the design practice of the English alphabet concept book and illustrator-Zou Junsheng's portfolio. In these few trainings, I also stimulated my desire for more graphic and commercial design. Worked in 2 design companies. Participation in the project: Yi Zhixuan, Taiwan High Speed Rail, and the strategy of the whole family to collect gifts and other proposals. Urban prefer brand vision, official website activity visual design, network channel banner, physical pathway counter display design (POSM/POP), product display rack, exhibition display design, brand design and packaging design of various industries.
Design Attitude
What is the "design" for me? I think that "design is life", feel the moving things in life, and make more people's lives better, life more exciting and interesting, constantly absorbing new knowledge, interpretation, understanding, digestion, etc. Converting my own experience into a design is one of the happiest things I do every time I design! I have always maintained a modest attitude of being open-minded and educated to learn from each design colleague. In teamwork, it is a part that cannot be ignored in the advertising industry. I hope to develop my own strengths and collaborate with colleagues who don't understand the field to inspire more creative ideas and serve your company's best efforts.
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14 BRAND& PACKAGE DESIGN
Today’s Special In the past, the main activities people usually spent during the holiday is cooking at home by themselves and enjoying their times. Nowadays people are too busy to spend their time on cooking at home; they would rather eat at restaurants which might take them less time and be more efficient. We pick up ten main festivel that is divided into three series: First,childlike series has Children's Day, April Fool's Day and Halloween. Second, emotional series has Birthday, Christmas and Valentine's Day. Third, the Dragon Boat Festival Oriental series Festival, Mid-Autumn Festival, the New Year and the Lantern Festival.
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The traditional food decomposition, restructuring and festive imagery combine to create a creative cuisine, expect by "creative cuisine combo pack" so that people can have a different activities and more interactive during the holidays. We hope that we can create a new style of cooking packages. As a brand new idea that aims to differ from the traditional way how people spend their time on holiday, we portray the meanings of holidays as a kind of visual packaging designs, create detailed recipe descriptions, and express the idea of modern life-style.
Photography
Package series The first series
The second series
The third series
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BRAND&PACKAGE DESIGN
基本系統 Basic System
Logo
Slogan
LET'S DO, EAT!
Concept
英文 English
中文 Chinese
ABCDEFGHIJ KLMNOPQRS TUVWXYZ
手作食刻
abcdefghij klmnopqrs tuvwxyz 1234567890 ~!@#$%^&* ()_+{}:"<>? Miso
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標準色 Colors
C55 M 60 Y65 K40
Adobe 고딕 Std B
Today's Special 手作食刻的
C7 M 3 Y78 K0
產品是針對每個節日所設計 的「創意料理組合包」。 MHeiHK B
C100 M 95 Y37 K0
YODEX Exhibition
Allocation of job: Branding: Yu Rong Lin Creative Director: Ya Chu Tsao Package Director: Yu Rong Lin Photography: Ya Chu Tsao Program Advisor: Biaugust Creation Office
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BRAND&PACKAGE DESIGN
"Today's Special", "Camosa CAMOSA" IDN Design Magazine August issue (Volume 24 no.1) "Handmade Foods Today's Special" is included in the Singapore Press RHED Publishers Design Food Specials "Feed Me!"
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Recipe
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Halloween - Ghost Chocolate Bar and Potted Coffin Halloween associates with ghost coffin graves, etc., and turns into a sweet dessert by holiday imagery. Put the crispy custard on the chocolate sauce, make it a ghost, and make the sea cake into a coffin as a fun. On the packaging, the idea of Frankenstein was added to pour the chocolate into the test tube. I hope that adults and children can make a meal together and have a different Halloween.
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Valentine's Day - Cupid Brown Mud Angel Valentine's Day will make chocolate for the beloved, important lover and precious wooden box, and make a sweet snack with the intimate partner.
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Mid-Autumn Festival - Burning Paralyzed Popsicle In the Mid-Autumn Festival, Chinese people will roast meat, make the roast mochi into the shape of a popsicle, and use the popsicle that will not melt as a creative point, giving people a different look and feeling.
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CAMOSA - Red Coral Mask Gift Box *Collaborate with 60DEGREE -2017
Poker Kingdom Coffee Porker Kingdom Coffie's illustration draft. -2017
*Collaborate with Hong Da Design Studio & Midnight Design Studio.
Award. "2019 IF DESIGN " "2018 TLD International Creative Design Silver Award" "Dutch Indigo Illustration Design Award" "Dutch Indigo Packaging Design Award"
BRAND&PACKAGE DESIGN
基本系統 Basic System
LOGO
Straight-like
Horizontal
標準色 Colors
英文 English
中文 Chinese
ABCDEFGHIJ KLMNOPQRS TUVWXYZ
牛奶屋 給您豐富鈣質一整天
C50 Y5
C85 M70
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Slogen
Package mark
abcdefghij klmnopqrs tuvwxyz 1234567890 ~!@#$%^&* ()_+{}:"<>?
華康中圓體 R
Arial Rounded MT Bold
微軟正黑體
開盒集字活動 送你到日本北海道 B
Package
Packaging expanded view
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BRAND&PACKAGE DESIGN
Milk House Series
Children
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Men
Women
T he old
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BRAND&PACKAGE DESIGN
PEAK Perfomance LTD. Proposal Yujia Co., Ltd. mainly focuses on "family wealth management". The company's English name adopts "Peak" as the peak meaning. Combining these two factors has developed into an excellent upward and better development. The blue apex concept I want to express the best business. *Collaborate with YOW Design.
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EVERPOLL Package Design Outer packaging, instruction manual, icon design -2014
BRAND&PACKAGE DESIGN
Packaging expanded view
愛惠浦 濾芯包裝設計 EVERPOLL Filter Package
愛惠浦 淨 Water UV 滅菌生飲壺 包裝設計 EVERPOLL UV Sterilizing Package
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包裝特點說明圖繪製 Instructions cover design
說明書封面設計 Instructions cover design
產品步驟說明圖全＋使用說明書編排 Product step diagram / Layout
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BRAND&PACKAGE DESIGN
urban prefer Refining Package Design The packaging design for the Urban prefer Refining pen holder is mainly for the purpose of drawing and back card features on the packaging form. The layout and overall image are all designed with the urban prefer. *Collaborate with YOW Design.
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44 COMMERICAL DESIGN
COMMERCIAL DESIGN
Strategic Planning Center - Creative Intelligence Center Smart Property Risk Brochure The content of this design standard is 3 series of manuals, which are copying articles, leaking articles, and authorizing articles. The main purpose is to bring the intellectual property risks encountered by domestic enterprises to the mainland market. This experience is commendable, and the proposal process is commendable. After many revisions and discussions, I trained my communication with the team. I also learned some aspects of the "Design Strategy". The part responsible for this change is the concept of change, cover design, design of the inside page, and printing. Production, the current "counterfeiting articles" have been printed.
*Collaborate with YOW Design.
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COMMERCIAL DESIGN
This is the first proposal concept, which conforms to the theme and is represented by an illustration. The standard stipulates that a theme and two different styles of expression must be designed.
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This is a two-style proposal for the development of brand image redevelopment.
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COMMERCIAL DESIGN
Brand image design The direction of the revision of the brand image has been discussed many times. This is the development aspect. The client hopes that the visual image does not only fit the theme, but has a set of "brand image" that matches the unit. The unit is mainly oriented to "strategic service". Therefore, this concept is proposed separately according to the service of the unit, which is one of the process of brand image evolution design. *Collaborate with YOW Design.
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ICON Design The 4 major brand images represent the Creative Intelligence Center. The ICON content is a graphic illustration of each image extension. It will appear on each content. Each small chapter is combined with an ICON to present the illustration of the paragraph. *Collaborate with YOW Design.
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KiGiVE Retail Catalog Design Proposal KiGiVE is a company that sells tea industry. There is also a gift box for selling tea. This design concept is the cover of the back cover to describe the happy taste of tea. In combination with the ingenuity of postcards, the cover can be peeled off and sent out. For the relatives and friends, the content illustrations *Collaborate with YOW Design.
were drawn by the previous illustrator, and the results of the discussion based on the customer's needs, so only the cover of the back cover, re-arrangement and design of the concept.
CHENG FONG CHEMICAL CO., LTD DM DESIGN To this end, the company designed the front and back DM design, drawing the ICON element and the overall image and printing. *Collaborate with YOW Design.
Family set gift design proposal This is the idea of the individual proposal of the company's graphic design department and the industrial design department, so this is the content of my proposal. The theme is to design some products for "Casper and Lisa", and hope to design a cute umbrella cover combination.
*Collaborate with YOW Design.
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Umbrella Pattern design Choose t he cla s sic i l lu st r at ions of Casper and Lisa to create five different European style umbrellas.
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IJY SHENG's birthday cake catalogue layout design IJY SHENG's birthday cake catalogue, this design draft has been designed by the predecessors to visualize the image of the proposal. The part I am responsible for is the revision of the layout design and the fine-tuning of the details and the printing. *Collaborate with YOW Design.
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The design of the birthday cake of IJY SHENG is illustrated by the two sides of the birthday cake series, birthday cake series, long cake series, fashion customized wedding cake.
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Mazda Triangle Licensing The Mazda Triangle Licensing Design is a schematic diagram of the various car dealers for the new car models, introduction of new technical features, engine appearance materials and other features.
*Collaborate with YOW Design.
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This is an expanded view of the Mazda Triangle licensing design.
60
COMMERCIAL DESIGN
Urban prefer multi-brand visual design As an assistant graphic designer at YOW!Design, in addition to taking over the design proposal of the external design and assisting the colleagues to support the manuscript, the special part is the urban prefer brand, which is the brand of the company. In addition, the company also has agents under the brand: Jadeco/palomar/slice, Re+g for the introduction of sales, but also for the design of the network and physical channels for these brands. Main contents: packaging design, network access (Banner), physical channel production and cabinet display design (POSM/POP), product display rack, exhibition display design, official website activity visual design. *Collaborate with YOW Design.
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Urban prefer shop layout design This is the image of the Urban prefer physical store, posters, parking cards, business hours, card code, West Germany production and delivery, layout and printing, communication adjustments on construction details, search for construction parts.
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Shanghai Fresh Taiwan Commercial Exhibition Design This is a business exhibition, assisting in product display design and simulating the actual display of exhibits.
*Collaborate with YOW Design.
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Songyan Design Point Flash Shop This is the design space for the design of the loose smoke design point, which is responsible for the arrangement of display cards, display design and printing. *Collaborate with YOW Design.
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2014 Taiwan Designer Week Illustration Participated in the exhibition space section of Taiwan Designer Week and was responsible for drawing illustrations on the blackboard.
*Collaborate with YOW Design.
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Image design of official website and channel production
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COMMERCIAL DESIGN
Urban prefer christmas image design Design content: official website / Banner / POP / EDM
*Collaborate with YOW Design.
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China party bookstore cabinet design Physical passage production and counter display design.
*Collaborate with YOW Design.
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Jiuda Bookstore Seven Stores Counter Design Design and printing of seven physical pathways and cabinet display design. *Collaborate with YOW Design.
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Taichung Design Point Cabinet Design Physical passage production design and printing and cabinet display design. *Collaborate with YOW Design.
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Sanmin Book Company Cabinet Design-01 Physical passage production design and printing and cabinet display design.
Physical path POP design Eslite start school POP - 02 Jadeco Christmas Event POP - 03 Spot promotion POP - 04
01
02 03
*Collaborate with YOW Design.
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04
Palomar 描一描透明地圖 【展架使用說明】 零件：
組裝完成示意圖：
1. 大POP背面有1cm 雙面膠黏貼處，請撕除黏於展架盒內側。 2. 小POP黏於展架盒前端右上角。 3. 展架盒，請注意Logo前後方向。 4. 地圖請側放放入展架盒內，以便消費者翻閱。
2015
NEW
前視圖
2.小POP
側視圖 1
1.大POP
4 2015
NEW
3.展架盒
1cm雙面膠 黏貼處
2
3
4.產品
Palomar 描一描透明地圖 【展架使用說明】 零件：
組裝完成示意圖：
Palomar product display rack design
1. 大POP背面有1cm 雙面膠黏貼處，請撕除黏於展架盒內側。 2. 小POP黏於展架盒前端右上角。 3. 展架盒，請注意Logo前後方向。 4. 地圖請側放放入展架盒內，以便消費者翻閱。
2015
NEW
2.小POP
前視圖
側視圖
The design and printing of physical pathways and the illustrations for the business.
1
1.大POP *Collaborate with YOW Design.
4 2015
NEW
3.展架盒
2
1cm雙面膠 黏貼處
3
4.產品
75 Palomar 描一描透明地圖 【展架使用說明】 零件：
組裝完成示意圖：
1. 大POP背面有1cm 雙面膠黏貼處，請撕除黏於展架盒內側。 2. 小POP黏於展架盒前端右上角。
Physical path and active POP design Physical path fabrication design and printing.
*Collaborate with YOW Design.
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Network/physical path production design Urban prefer and other brands of network/physical pathway activity production design. *Collaborate with YOW Design.
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Network access design Urban prefer / Jadeco / palomar Slice
Network path design (Banner/EDM)
*Collaborate with YOW Design.
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COMMERCIAL DESIGN
Sanger Bookstore Poster Design Proposal Every few occasions, the mulberry bookstore will come to our school to set up a stall. This time it was a proposal to help him design a poster, using "Sanger" The name of the store is reorganized and the expression design is like a building block. Put together the concept of reorganization.
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84 LAYOUT DESIGN
LAYOUT DESIGN
Zou Junsheng's portfolio The editorial design course under the sophomore year, this book production course, selected one of my favorite illustrators - Zou Junsheng, to learn how to arrange the relationship between the picture and the text and training design thinking logic.
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LAYOUT DESIGN
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LAYOUT DESIGN
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Sup e r market Ty p e Letters combined with supermarket creative book font rendering
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LAYOUT DESIGN
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Sup er market Typ e - Fresh Hav ing its org ina l qu a lit ies unimp aire d.
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LAYOUT DESIGN
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LAYOUT DESIGN
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98 WEBSITE DESIGN
WEBSITE DESIGN
Taiwan Science and Technology Week, who will manage tomorrow's official website design In 2013, Taike Design Department was the annual event and was the head of website design.
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100
WEBSITE DESIGN
Taiwan Science and Technology University Graduation Exhibition "Second Class Thinking" Official Website Design The official visual website of the 14th Taiwan University of Science and Technology Graduation Exhibition in 2014 , planning the use of the website, page classification, website architecture, program effects and other design.
* This design was produced in collaboration with Lai Peiyu, Chen Zhaoru, Guo Moyu and Xie Jiaru.
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Home Background with sub-thinking image film.
Introduction Explain the theme of Bizhan.
Instructor Introduce the guidance teacher of this department of business design.
Promotional video Introduced the film introduction of this work of the Department of Business and Industry.
Informaiton Information such as the time of the exhibition.
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104 COMPREHENSIVE DESIGN
60 DEGREE Namd Card Design Layout, color setting, phtoto advices. *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
InnoLIMS Brand identity establishment *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
SiSOAR Brand identity establishment *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
*Collaborate with 60 DEGREE
masgick Brand identity establishment *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
Brand image: a trustable assistant. Bring feelings to consumers : peace of mind, kindness, and sense of stability.
Intimate partner Close to the demand, using simple and degraded fonts, presenting a delicate spirit of technical engineering, caring for the consumer's mood, representing the brand spirit.
TURN ON Digital Marketing Co., Ltd. Brand identity establishment *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
BENQ Retouching, postcard design *Collaborate with 60 DEGREE -2017
yogen fruz Candy tin box "chicken" illustration design for chinese new year topic. *Collaborate with 60 DEGREE -2017
ibao Boutique pillowcase brand auxiliary product design. *Collaborate with 60 DEGREE -2017
Woomandy Cosmetic brand identification proposa l *Collaborate with 60 DEGREE -2017
Canavida Natural vitality brand proposal *Collaborate with 60 DEGREE -2017
SWAGxEJ European and American boutique shopping From the idea of "matching", SWAG mostly uses accessories, and the variety of accessories is various, and it is transformed into "geometric elements" representing various accessories. The diagonal lines in the middle are connected to two geometric shapes, like "PANDORA bracelet". One of the favorite accessories, symbolizing "Bracelet" and expressing "the best choice, the best product". The use of black and gold in color gives a modern sense of fashion. *Some pictures are for web usage, reference source Behance/Google/Pinterst -2016
Law Firm's New Year's card design Zodiac combines elements of Chinese New Year's joy 2016-Ling Monkey is now Amoy 2017-Chiming Xiaodan
House Drinker Identity You can also taste the taste of bartending at home, and the time and the shake-dried drink bring out this intention and grasp every moment. -2017
CG TECH Identity Zhuoji Technology is a service company for hardware and software equipment, using blue to interact and bring out technology and professionalism. *Some pictures are for web usage, reference source Behance/Google/Pinterst
-2017
House Drinker Identity You can also taste the taste of bartending at home, and the time and the shake-dried drink bring out this intention and grasp every moment. -2017
ALCHIMIE Identity Combination of natural elements: birds, water droplets, alchemy code. The "Bird" wings express Ze Cheng's wings and fly high, and the water droplets express natural elements. Chain gold code four elements: water / fire / wind / water. Water represents money, and there will be water first, and then it will fall; if it is in Lingshan Wonderland, sometimes the mountain wall will come out with water, and then it will continue to drop. When the water has been dripping all the time, it is the money that has been coming all the time, and the more it accumulates. The water droplets drip into a small water stream, which dripped into a small pond. When the water drops, the water wave heart is generated. The water wave heart will expand and expand continuously. It also means that the water is living water, not stagnant water, and the continuous flow of living water is constantly flowing. It accumulates; then it drops into a small lake from a small pond, and then drops into a large lake, which flows into the sea. *Some pictures are for web usage, reference source Behance/ Google / Pinterst
-2018
Wine Restaurant_Special Design Co-product design, festival poster, menu, collaborative channel design, briefing design -2017
Digital currency investment LOGO and briefing design -2017
Fun bin bin Snowflake ice shop, production menu, business card, wall illustration design *Collaborate with 60 DEGREE -2017
Ladies banner design *Collaborate with 60 DEGREE -2017
Product Cards Design Layout design *Collaborate with 60 DEGREE -2017
Boom Macnuts Package design *Collaborate with 60 DEGREE -2017
Meet Taiwan DM & Banner design *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
152 PROPOSAL
Ronghua Mooncake Gift Box Proposal *Collaborate with 60 DEGREE -2017
Mother Bear Shopping Network Comparative proposal *Collaborate with 60 DEGREE
-2017
Gloryflow logo proposal *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017
TATON Cosmetics Logo Proposal *Collaborate with 60 DEGREE *Some pictures are for web usage, reference source Behance/Google/Pinterst -2017