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CONTENTS 3
SSPI Gets a New Name for an Expanding Mission
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Celebrating Present and Future Leaders
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The Next Generation Heads Back to School with Your Help
Student Competitions Bring New Designs to Life
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It’s Back to School Time
Meet the Next Generation of Talent at SpaceVision
How Is Your Identity Crisis?
Upcoming Events SSPI MID-ATLANTIC
National Electronics Museum Tour, October 22, Linthicum Heights, MD, USA. WEBINAR
New Century Workforce Webinar: What Millenials Want in a Career - And What They Really Need, October 26. SSPI ROCKY MOUNTAIN
SSPI Curling Event, November 3, Golden, CO, USA. UNIVERSITY RECRUITING
SSPI at SpaceVision 2017, November 17-18, Cape Canaveral, FL, USA. NETWORKING IN LONDON
Better Satellite World Awards Dinner, December 4, London, UK. NETWORKING IN WASHINGTON
Hall of Fame Reception at the National Air & Space Museum, March 13, 2018. Learn more about these and other upcoming events at www.sspi.org.
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SSPI Gets a New Name for an Expanding Mission In 1983, five friends got together in a bar in Denver, Colorado and decided to form the Society of Satellite Professionals International or SSPI. Thirty-four years later, SSPI has more than 3,500 members, chapters in five nations, the best-known names in the business as corporate sponsors and major campaigns supporting the industry’s success. Back then, satellites offered the only business opportunities in space. But the space business has fundamentally changed in the past few years, opening up opportunities ranging from smallsat constellations and space tourism to orbiting data centers and asteroid mining. SSPI is proud to be changing with it. The letters “SSPI” now stand for Space & Satellite Professionals International. We invite you to help us celebrate the change at the National Air & Space Museum in Washington DC on the evening of March 13, 2018. It’s the opening night of the SATELLITE show, which showcases some of the most innovative companies in the business, and our Hall of Fame Reception will be a celebration to remember.
The 2018 Hall of Fame Reception
On March 13, Datapath will host the SSPI Hall of Fame Reception co-hosted by the Smithsonian’s National Air and Space Museum in Washington, DC. This private, invitation-only event will feature a grand reception in the Boeing Milestones of Flight Hall with access to the Museum’s outstanding exhibits, and the exclusive Chairman’s Reception for C-Level executives of the industry. This event honors the newest members of SSPI’s Space & Satellite Hall of Fame and celebrates the sponsors that make the work of SSPI possible. Only sponsors, their invited guests and VIP guests of SSPI will be admitted. For more information, contact Tamara Bond-Williams at tbond-williams@sspi.org or +1 212-809-5199 ext 101. The Orbiter Space, Here We Come!
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It’s Back to School Time By Robert Bell, Executive Director If you live in the northern hemisphere, you may already be seeing the first signs of autumn. A few leaves tumble by you on the street. The sun, which rose before your alarm clock all summer, is now getting up after you do. You are lining up meetings at autumn events NAB NY and the Satellite Regulatory Colloquium. The kids call it back-to-school time, which is a great time to talk about what the next generation means to this industry.
Where’s the Satellite Industry?
Two years ago, a graduate student named Hannah Kerner said something startling during a panel we shared at the SATELLITE show. She said, “Google is recruiting on my campus. Cisco and Adobe and Dell are recruiting on my campus. Where is the satellite industry?” To put this in context, Hannah was then chair of the Students for the Exploration and Development of Space (SEDS). Since then she has served as executive director of the Space Frontier Foundation and chair of the Newspace Europe conference. She has been on CNBC talking about space with Richard Branson and Will Pomerantz of Virgin Galactic. This is a space and satellite person through and through – and she saw no evidence that we want her talents and passion for achievement. That’s the all too common reality – a sin of omission – that SSPI is working to change. We are currently running three research competitions with SEDS USA, UKSEDS and SEDS Canada. Promoted throughout their memberships, they raise awareness of satellite as a career path. They reach thousands of students who may be building cubesats in class but have no idea our nearly $300-billion-dollar industry exists. At the international and chapter levels, we present scholarships to help young space enthusiasts to meet the costs of undergraduate or graduate study. We offer them free memberships, free admission to conferences, and free subscriptions to journals like Via Satellite. 4
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Giving Them a Reason Why
Our aim is to target the academic centers of excellence for space and satellite studies and make sure their best and brightest can find their way to us. We also work to give them a reason why. The next generation cares about making a living but they care almost as much about making a difference. Our Better Satellite World campaign targets them with stories of satellites helping to feed the hungry, provide water for the thirsty, make air travel safer and fight disease. Not to mention making a better glass of wine and putting a chip into your brain to help you get through the day. (Though we’re not quite sure about that last one.) Your support and personal participation make all this possible, and I can’t thank you enough for it. Thanks to you, SSPI and its growing network of students have shiny new backpacks, highlighters and pens, and all the notebooks we need to start a new year right.
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Celebrating Present and Future Leaders At the 2017 Future Leaders Dinner, we honor three exceptional young satellite professionals who have made a substantial contribution to their companies and the industry before the age of 35. To celebrate the role of mentorship in fostering talent such as theirs, we will also honor an industry veteran whose devotion to nurturing the talents of the next generation will be rewarded with SSPI’s coveted Mentor Award. Here are this year’s Promise Award winners:
Ryan Carlisle
Senior Manager, Launch Mechanical Systems, SpaceX Ryan Carlisle began his career at SpaceX in 2011 as a Launch Integration Engineer just after graduating from Yale University with a B.A. in Mechanical Engineering. He served on the team that designed and constructed the transporter erector—used to carry the Falcon 9 rocket from the hangar to the launch pad, raise the rocket and release it for launch—for SpaceX’s launch pad at Vandenberg Air Force Base in California. For his first four years at the company, Ryan supported engineering and upgrades for the launch mechanical systems at Vandeberg and at SpaceX’s launch pad at Cape Canaveral Air Force Station in Florida. Ryan was promoted to lead the Launch Mechanical Systems team in 2015. He oversees the design and engineering of mechanical systems at each of SpaceX’s launch sites in this role, including hangar tooling, key recovery equipment and ground support equipment systems for flights with crew. In addition to transporter erector design and upgrades, Ryan also works on new ground and recovery systems including the Crew Access Arm used to help astronauts board SpaceX spacecraft atop Falcon 9 rockets and a new drone ship recovery system. Ryan was promoted to Senior Manager of Launch Mechanical Systems in 2016. While he is currently responsible for the ground systems that will support SpaceX’s new heavy lift rocket, Falcon Heavy, his systems will also support NASA’s Commercial Crew program for human space transport. Ryan is described by colleagues and peers as a natural and motivating leader, a valuable and enthusiastic team contributor, and a dedicated mentor. Early in his SpaceX career, he developed a reputation as someone who would track down any issues his team was having and find pragmatic solutions. Ryan has been recognized internally as part of the top percentile of managers at SpaceX and is known for choosing projects that are slightly outside his team members’ typical job responsibilities, allowing them to grow and explore new areas. In addition to his work within SpaceX, he has been an important
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The 2017 Promise Award Winners and Mentor of the Year representative in launch systems certification for NASA and the United States Air Force, including NASA’s Commercial Crew Program and the Air Force’s Evolved Expendable Launch Vehicle program for launching national security satellites. One of Ryan’s greatest accomplishments at SpaceX was leading all design and engineering for the new transporter erector at SpaceX’s newest launch pad at Kennedy Space Center’s Pad 39A. His team was tasked with building a transporter erector that could take on a full schedule of Falcon 9 and Falcon Heavy launches to send satellites to orbit as well as supplies and astronauts aboard the Dragon spacecraft to the International Space Station. The new transporter erector is stronger than SpaceX’s previous TEs and is also smaller in cross section and more efficient than previous versions. This design has also been uniquely optimized for rapid, reliable and automated processing and launching. The new TE has been used for multiple successful launches since being put into use in early 2017. In addition to his work as a mentor within SpaceX, Ryan has worked with new engineers and students in the community since his undergraduate time at Yale. He regularly attends and supports industry events, including Air Force and national security functions.
Joyeeta Chatterjee
Project Manager, Reed Smith Joyeeta is currently a member of the aerospace team in the Financial Industry Group at the law firm of Reed Smith, where she advises on corporate transactional matters with a specialty in financing transactions and export-credit based projects. She also formulates business development strategies for the practice group based on analyses of industry trends and market outlook. Joyeeta regularly attends high-level international conferences and industry events, and is an active participant in discussions on industry developments and legal challenges. Joyeeta has acquired experience throughout the sector working with government agencies, private industry and non-profit organizations. She has assisted policymakers at the Indian Space Research Organization headquarter in Bangalore, and has worked on policy issues relating to international trade in launch services at the Washington D.C. office of Arianespace. She has also contributed considerably to the academic discourse, and was awarded the Diedericks-Verschoor Award for the best scholarly research paper The Orbiter Space, Here We Come!
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ERICSSON SALUTES THE FUTURE LEADERS OF THE SPACE AND SATELLITE INDUSTRY, WE INVITE YOU TO JOIN US IN TRANSFORMING TELEVISION mediasolutions.ericsson.com 8
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by a young author at the Annual Symposium of the International Institute of Space Law in 2014. Joyeeta’s colleagues and superiors all describe her as a diligent, proactive professional full of keen insights, intellectual creativity, and a deep understanding of the trends and developments in the space and satellite industry. According to Senior Space Business Counsel Del Smith, she has consistently enhanced the business development opportunities and marketing effectiveness of the practice group through her innovative ideas and resourcefulness, and her excellent reputation in the industry has further strengthened Reed Smith’s stellar brand value. In addition to her professional work in the industry, Joyeeta has volunteered much of her time for the Space Generation Advisory Council. Serving in a variety of roles, she was responsible for managerial, operational and liaison activities with members and organisations from diverse geographical and disciplinary backgrounds. She was elected as the Asia-Pacific Regional Coordinator for a two-year term, during which she was responsible for promoting space awareness and outreach activities in the Asia-Pacific region. In 2012, she co-founded the SGAC Space Law and Policy Working Group, which addresses legal and policy issues of the space and satellite industry. In recognition of her contributions, she was awarded the 2011 SGAC Young Leader Award. Joyeeta is also a member of the Workforce Development Young Professionals Programme Committee of the International Astronautical Federation. Joyeeta has earned her B.A. and LL.B, with first-class honours, from Gujarat National Law University in India. She received a specialized master’s degree in aviation and space law from the Institute of Air and Space Law at McGill University in Montreal, where she was an Arsenault fellow and where the Faculty of Law awarded her the N.M. Matte Prize for outstanding performance in space law. She is also an alumnus of the International Space University, and by successfully completing the 2011 Southern Hemisphere Summer Space Program hosted by the University of South Australia in Adelaide.
Jamal A. Madni
Program Manager & Chief Architect, Special Projects, Boeing Satellite Systems Jamal Madni began his career at Boeing Satellite Systems in 2013 as an Embedded Flight Software Engineer and Project Manager for National Programs. Over the next two years, he designed, developed and tested flight software for Boeing’s multi-billion dollar space vehicle program and authored over 100 software technical peer reviews. His efforts earned him a promotion to Strategy and Business Development Lead for Advanced Missions and Programs. In his new position, Jamal led over $500 million of commercial, government and internal business capture efforts for the company in the areas of next generation communications, advanced analytics and microelectronics. The Orbiter Space, Here We Come!
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In early 2017, Jamal became the youngest Program Manager and Chief Architect of Special Projects at Boeing. He served in this capacity as chief architect for spacecraft fault isolation diagnostic tool development. Jamal led a team to success in the capture, growth and day-to-day execution of Boeing’s integrated electronics suite as part of a $1 billion synthetic aperture radar earth science mission. NISAR, a collaboration between N.A.S.A. and the Indian Space Research Organization, includes the largest payload in the history of the Indian space program. Jamal is known among his peers and colleagues as an innovative thinker, a dynamic public speaker, a thoughtful strategist and a visionary for Boeing’s organizational culture. He is constantly seeking the best blend of product and culture for the company, aiming to bring together his colleagues’ technical strengths and diversity of thought and experience. Jamal served as a distinguished member of the Boeing Next 100 Council, a group that focuses on the company’s outlook for the next 100 years based on socio-economic, geographic, technological and cultural trends. This position allowed him to share his insights on culture and future business models in multiple presentations to the CEO of Boeing and the senior executive team, which led to the creation of Boeing HorizonX, the company’s venture capital arm dedicated to investment in disruptive companies, technologies and markets for future growth. Jamal serves as a community leader in engineering both within Boeing and outside it. He created and led the UBMS College Application Preparatory Program, which helps students to prepare their essays, resumes and college applications. The program served over fifty low income, first generation, underrepresented minority students and successfully placed STEM majors at Harvard, MIT, Cornell, and several UCs and CSUs. Jamal also led The Boeing Company’s El Segundo site National Engineers Week school visits initiative from 2014 to 2016. The visits involved presenting interactive demonstrations to over 1,000 middle and high school students on the importance of STEM education. He was instrumental as well in The Boeing Company’s first ever virtual school visit in 2015, where Boeing employees mentored over 100 students on three-month engineering projects via virtual teleconferencing and webcams. And the 2017 Mentor of the Year:
Jorge Villarreal Schutz
Founder and CEO, Elara Comunicaciones
Jorge Villarreal Schutz is the founder and CEO of Elara Comunicaciones. Since founding the company in 2004, he has led a consistently high-performance team, turning a small company into one of the Best Mexican Companies, recognized by the Deloitte firm, Citibanamex Bank and Tec de Monterrey University. Elara’s Mexico City teleport is now recognized worldwide for its excellence through the World Teleport Association’s certification program. Thanks to Jorge’s
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leadership and support, Elara integrated in 2015 with the Northgate Capital private equity fund to further support its exponential growth of the last five years. For the past five years, Jorge has focused Elara’s efforts on diminishing the digital divide in rural and unconnected areas of Mexico through collaboration with the Mexican Ministry of Communications and Transport. Elara participated in the 2013 “Red 10K” project, implementing over 3,200 VSATs to serve public schools, medical centers and social support centers in some of the most marginalized areas of Mexico. As of 2017, Jorge and his team have expanded Elara’s services to include B2C in addition to B2B, allowing the company to serve individuals in more remote rural areas, some of whom do not even have phone service. Jorge has been recognized for his work in the industry with several awards, including Intelsat “The Faces of Satellite” award and the World Teleport Association’s “Teleport Executive of the Year” award in 2014. He was also nominated for 2013 Visionary of the Year at SATCON. Since founding Elara Comunicaciones thirteen years ago, Jorge has fostered a company culture of openness, self-realization, employee development, and commitment to customer service and experience. He has guided his team through every step of Elara’s growth and development, making certain to share his vision with everyone at all levels of the company so that they understand the company’s goals and how its decisions are made. Elara provides employees with assistance in finishing their studies to help them come into the industry with the greatest possible expertise and potential for growth. At Elara, Jorge focuses in particular on giving employees an opportunity to rise within the company before seeking outside help. Elara’s current Sales Director, Infrastructure & Operations Director and Special Projects Director all began their careers in minor operative or administrative jobs. Jorge noticed potential in each of them and provided more responsibilities, compensation, and opportunities for them to grow into the leadership positions they occupy today. Jorge has worked to foster satellite and telecommunications excellence both inside Elara and throughout Mexico and Latin America as a whole, which includes his effective use of SSPI’s Better Satellite World campaign as part of that vision. He has been invited to participate in LATSAT, the Latin American Satellite Congress of Communications and Broadcasting for four consecutive years and has been part of a panel of teleport industry experts at the event for the past two years. Jorge has built a strong relationship with Euroconsult, the Ministry of Communications and Transport of Mexico and Telecomm, allowing him to assist in defining the National Satellite Policy of Mexico and help with the development of communications and connectivity throughout the country. He and his team have also been in talks with the Inter-American Association of Telecommunications Companies to collaborate on different initiatives to improve satellite communication services in Latin America.
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Great leaders are born with the help of a great team. A great team is born with the help of a great leader.
Congratulations to this year’s Future Leaders Honorees. Globecomm takes pride in supporting our industry’s next generation of visionaries, and we look forward to the new heights they and their teams will bring us.
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The Next Generation Heads Back to School Every year, SSPI presents a series of scholarships to students pursuing studies in satelliterelated fields. Here are this year’s recipients:
Damiana Catanoso
Damiana Catanoso is currently working on a Joint European Masters in Space Science and Technology in Würzburg, Germany after recently completing an internship at Airbus Defence & Space. She has pursued studies in satellite throughout her academic career with a particular focus in cubesats. Damiana received her bachelor’s degree in Aerospace Engineering from La Sapienza in Rome, where she was a member of the Sapienza Aerospace Student Association (SASA) and was eventually elected President of the Aerospace student body. She participated in the NASA International Space Apps Challenge, building a team of international students to design a greenhouse for use on Mars. Her team’s project won first place nationally and second place globally, and NASA has invited them to Kennedy Space Center in Florida to watch the launch of MAVEN to Mars. Damiana received numerous commendations for this achievement, including the “We build” prize from the Kiwanis Club of Messina and an invitation to be team representative at Telecom Italia’s TILabs 50th Anniversary Celebration. During the summer of 2016, Damiana attended the International Space University’s Space Studies Program in Haifa, Israel, and one of her papers written during that period of study has been presented to the International Astronautical Congress of 2016. Damiana’s scholarship from SSPI will be funding the fourth and final semester of her Masters in Space Science and Technology to be completed at Stanford University in California.
Bryan Chan
Bryan Chan is the co-founder and president of Night Crew Labs, an engineering technologies and creative media company that specializes in high-altitude balloon projects. Since its founding, the company has achieved many successes, including sending a DSLR camera over San Francisco, California and imaging the aurora borealis from the stratosphere with a high-altitude balloon sent up over Alaska. The company is also focused on promoting STEM outreach to the next generation via talks and seminars, many of which Bryan delivers himself. Before co-founding Night Crew Labs, Bryan worked as a project manager and systems engineering lead for Space Systems Loral, an aerospace company specializing in designing and building geostationary communications satellites. He served as lead for a first-of-its-kind rideshare program called Phoenix that was funded by DARPA. With the help of his SSPI scholarship, Bryan furthered his studies and STEM outreach by attending the International Space University’s graduate-level
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With Your Help summer program in 2017. He plans to attend additional post-graduate business and entrepreneurial classes at Stanford as well.
Marcel Kaufmann
Marcel Kaufmann is currently working on a PhD at the Polytechnique Montréal in Canada, focusing on multi-robot systems for planetary exploration in collaboration with humans. From a young age, Marcel has aimed to join the space industry, and he took part in a NASA summer program in Houston, Texas during his high school years. He recently graduated with an MSc in photonics and computer vision from the University of Applied Sciences in Darmstadt, Germany. As part of his master’s thesis, Marcel developed algorithms to reduce false alarms in a satellite-based synthetic aperture radar pipeline monitoring system in the Netherlands. His scholarship from SSPI will help him to attend the International Space University’s Space Studies Program for 2017.
Gedi Minster
Gedi Minster is currently studying at the University of Southern California / Master of Science in Astronautical Engineering. SSPI supported his participation in this summer’s ISU program. He has been an organizer of Yuri’s Night in Jerusalem for the past two years, engaging young people to envision the possibilities of space. He envisions career possibiliites in remote sensing, as this will assist in the stability of the middle east region, where he is from. He envisions his career in satellite being a part of the eventual historic achievement of humans walking on Mars.
Matthew Morningstar
Matthew Morningstar has recently graduated from the Loudoun Academy of Science, a science and technology magnet school in Loudoun County, Virginia. He has been accepted to many prestigious institutions, including MIT, Georgia Tech, Purdue, and Virginia Tech and intends to pursue an Aerospace Engineering degree. During his time at Loudoun Academy, he submitted a concept paper for wireless charging via satellites to the Toshiba Exploravision Competition that received an honorable mention. He went on to submit a proposal for a long-term research project on the modification of a hall thruster and met with the CTO of Intelsat and a chief design engineer from Orbital ATK to revise and refine the project’s scope. During his final two years at the Academy, Matthew worked with the George Mason University Engineers for International Development (GMU-EFID) on multiple engineering projects, including the planning, design and construction of water and wastewater facilities at an orphanage in Nicaragua. Matthew plans to attend MIT The Orbiter Space, Here We Come!
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with help from his SSPI scholarship and to pursue a career in the aerospace industry upon graduation.
Michael Thompson
Michael Thompson is currently pursuing a major in Aerospace at Perdue School of Aeronautics and Astronautics. He has dedicated himself to satellite design throughout his school career, taking the lead in a number of projects in his Aerospace Structures course. Michael was also the project lead for the SEDS-USA 2016 satellite design competition at Perdue that sought to identify the challenges to solar power collection satellites. The project was a 10 month endeavor, and Michael’s team of four were declared the winners at the end of the competition. This work also led to Michael presenting a poster and leading a workshop session at SpaceVision 2016, the SEDS-USA annual student conference. Also in 2016, he led a team working on a spacecraft design project for the National Institute of Aerospace Big Idea Challenge. Michael’s scholarship will help fund the rest of his studies at Perdue, where he intends to focus on imaging, data collection studies and global connectivity.
Congratulations to the winners of the SSPI 2017 Future Leaders Awards avltech.com 16
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FOCUSED ON
FUTURE LEADERS
Arianespace congratulates the future leaders of the space industry and wishes them well with their continued career trajectories.
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Student Competitions Bring New Designs to Life SSPI works with the Students for the Exploration and Development of Space (SEDS) to organize competitions for student teams that encourage them to apply their engineering, business and policy talents to challenges in the satellite business. Many of our members are serving as Mentors to student competitors this year.
2017 SSPI/UKSEDS Competition: Small Sats – The Next Generation
This year’s competition challenges student teams to develop a design for a small communications satellite capable of delivering 50 Mbps of data connectivity from LEO to small antennas on the ground without exceeding a weight limit of 150 kilograms, while handing off communications traffic to other satellites as they pass over the user, and maintaining their orbital station. Our team of Mentors is reviewing research reports submitted by university chapters of UKSEDS to select the winning chapters in the competition. The selection will be announced in October and cash prizes distributed at the National Student Space Conference in the UK in March 2018. We will post the winning papers to our website then and introduce you to the members of the winning teams.
2017 SSPI/SEDS USA Competition: Connecting the Space Economy This year’s competition challenges students to determine what communication capability will be needed to support operations in Earth orbit and far beyond, how much can existing technology contribute and what technology advances may be required, and what will it cost to create a basic network capability and see it deployed. SSPI Mentors have begun evaluating the reports, submitted on September 15, and will select the winning teams within the next few weeks. Executive Director Robert Bell will be at SpaceVision 2017 on November 17-18 at Cape Canaveral to present cash awards to the winning teams.
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Meet the Next Generation of Talent at SpaceVision SSPI leads annual recruiting missions to SpaceVision, the conference of the Students for the Exploration and Development of Space (SEDS) USA. In one 2-day business trip, recruiters can interact with 200-300 students in engineering, business and other disciplines from 48 colleges and universities across the United States. All are active members of SEDS chapters who devote time and energy to space projects. Nearly 60% attend no other space-related conferences. And this year’s recruiting mission is coming up soon! SpaceVision 2017 will be hosted by Radisson’s Resort at the Port in Cape Canaveral, FL, USA from November 17-18. The recruiting mission provides highprofile exposure for your company as well as the chance to conduct one-on-one meetings with job candidates. SSPI has negotiated a fixed $700 per company registration fee. Travel and accommodations are at the company’s own expense, with access to the budget housing system for SpaceVision. SSPI Executive Director Robert Bell will be leading this year’s recruiting mission. Interested in being part of the 2017 recruiting mission? Click here to learn more.
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Global connectivity, Local delivery
Eutelsat Americas congratulates Jorge Luis Villarreal, CEO, Elara, the 2017 Mentor of the Year and and 2017 Promise Award Winners
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INNOVATION THAT’S OUT OF THIS WORLD.
Vision and perseverance are the launch pads of innovation. Boeing is proud to support the Society of Satellite Professionals International and its work to connect satellite professionals and educators. We are honored to support the Future Leaders Dinner and congratulate the 2017 honorees.
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How Is Your Identity Crisis? By Lou Zacharilla, Director of Development The satellite industry has an identity crisis that almost landed it on a couch next to Woody Allen on Manhattan’s Upper West Side. I am told that anxiety about the future is at the heart of an identity conflict. Not knowing how things will turn out because they seem so confusing now is often the reason for our heads spinning like a planet. The trigger for this in our industry and our time, of course, is profound change. Change comes through a range of spectrums, such as losing a job, a divorce or the inability of the Mets to win a World Series. Change completely blows-up familiar routines. And god knows, we are all about routines. When what has been so certain for so long is disrupted, we lose our sense of who we are and why do what we do. You have seen this in large doses in our industry. I am personally glad. It has pushed us forward and given us HTS, SpaceX, Nanoracks and all kinds of new content delivery startups and technologies. We resisted it for a long time, preferring to keep as our identity a technical, engineering-centric brotherhood largely insulated from the disruptions being caused by a complex global economy. But our customers businesses began to look and act differently, which always sobers you into reacting. To some extent we felt we could ignore the macro view and keep focused on technical expertise. But while doing this we lost sight of one major shift that was happening: the world was begging leaders like us to make it better. SSPI decided it would be the voice for this new story of the satellite community. This translated into the need to inspire young talent and to create a modern narrative about our role in impacting human society. While we often didn’t see the connection between our narrative and our sales, we now do. This is the familiar story of how we changed the narrative of what our industry is through the Better Satellite World campaign (www.bettersatelliteworld.com). And SSPI will be hosting its 12th annual FUTURE Leaders Dinner in New York in October, revealing yet again a group of execs who are long, flowing and beautiful paragraphs of the new narrative that 24
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is being written hourly. SSPI also continues to expand its membership to new sectors of space entrepreneurship through its partnership with organizations like the New York Space Alliance and the student-led SEDS. I spoke at the NYSA event last week, which was hosted by the ad agency Ogilvy & Mather. Ogilvy, you should know, is using SSPI and NYSA (which is the group behind our new Upstate New York Chapter, which launches on September 21), to not only become the first “ad agency in space,” but to explore its employees passions. In the words of Ben Levine, who leads the effort at Ogilvy, what SSPI and NYSA represent is an opportunity for the young creatives there to “go after a type of client that we normally wouldn’t go after.” They also see the future and it is us. What we have been doing is inspiring them so greatly, they were willing to take a plunge (at no cost to us or NYSA) and perform pro bono work and host the “Night of Astropreneurship.” It was striking how often the word “narrative” came up in the discussion that night, especially with people under 35. The event included Nanoracks and the City of New York’s economic development group’s tech industry leader – two names that historically were not part of an industry event. They see our industry as one leading the change. Little do they know that we are simply working through our “identity crisis,” like everyone else, and hoping we someday can look in a mirror and say, “I recognize that industry!” We do know one thing for certain in this uncertain time: satellites DO make a better world. This article appeared in the most recent issue of Satellite Executive Briefing. The Orbiter Space, Here We Come!
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Where will the most important people in the space and satellite industry be on March 13?
The SSPI Hall of Fame Reception offers a unique opportunity to network and visit with clients, customers, suppliers, colleagues and industry friends on the opening night of the SATELLITE show. From the champagne reception to the induction of the honorees into the Space & Satellite Hall of Fame, SSPIĘźs annual Hall of Fame Reception is always the talk of the industry. On that night SSPI will hold its annual Chairman's Reception. This exclusive reception welcomes the C-Suite of the most important companies in our industry, including established players, their customers and innovative e new entrants. It offers a relaxed and intimate atmosphere for conversation and networking with the VIPs of the industry. For more information about the ChairmanĘźs Reception, email Tamara Bond-Williams at tbond-williams@sspi.org
March 13, 2018 Washington, DC satellitehalloffame.com
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For more information on the event and the SSPI Space & Satellite Hall of Fame, visit www.satellitehalloffame.com Made possible by the support of
Board of Directors Salutes the 2017 SSPI Promise and Mentor of the Year Award Winners!
EXECUTIVE OFFICERS
Dawn Harms Vice President of Marketing & Sales, The Boeing Company (Chair) David Myers President & CEO, Datapath (President) Ed Giovannini Vice President, Sales, CBL RNAM, Ericsson (Treasurer) BOARD MEMBERS
Stuart Baillie Vice President, Distribution Technology & Affiliate Services, Viacom Ariane Cornell Business Development & Strategy, Blue Origin
Dave Rehbehn Vice President, International Sales, Hughes Network Systems Kurt Riegelman Senior Vice President, Sales & Marketing, Intelsat Thomas Van den Driessche Chief Executive Officer, Newtec Ric VanderMeulen Vice President and General manager, Government Satcom, ViaSat Bill Weller Vice President, Marketing & Sales, Space Systems/Loral Alan Young Chief Operating Officer, Crystal Elias Zaccack Senior Vice President, Commercial, Americas, SES
Jonathan Crawford President & CEO, The SPACECONNECTION
GENERAL COUNSEL
Mike Donovan
John K. Hane Pillsbury Winthrop Shaw Pittman
Christine Ehrenbard Director, Broadcast Distribution, CBS Gary Hatch Director, ATCi Jonathan Hofeller Vice-President of Commercial Sales, SpaceX Jason Juranek CEO and CFO, Globecomm David Kagan Chief Operating Officer, Speedcast Nathan Kundtz Chief Executive Officer and President, Kymeta Corporation Richard Leshner, Ph.D. Vice President, Government Affairs, Planet
WITH SPECIAL THANKS TO
Christine Ehrenbard Director, Broadcast Distribution, CBS
Keith Buckley President & CEO, The Switch
Chris Stott Chairman & CEO, ManSat
Gary Hatch Director, ATCi
Dianne Van Beber Vice President, Investor Relations and Communications, Intelsat
Jason Juranek CEO and CFO, Globecomm
Richard Wolf Executive Vice President, The Switch 27 The Orbiter Space, Here We Come!
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Copyright 2017 by the Space & Satellite Professionals International The Orbiter Space, Here We Come!