Business School Undergraduate Guide by Staffordshire University

BUSINESS SCHOOL

WELCOME to th e

BUSINESS SCHOOL I believe there is no better stepping-stone to a brighter, enterprising and fulfilling future in business than by completing your degree with us. Whether your interests lie in the dynamic field of business enterprise, you’re fascinated by the intricacies of managing and developing people, you’d like to better understand business finance, or you want to explore the world of marketing, you’ll find that our undergraduate courses span every facet of modern business. Then again, you might like to play your part in the expanding tourism and events sector – now reputed to be the world’s biggest industry. Whatever the case, we’ve an industry-leading course for you. Our close links with business and the professions ensure that our staff are up-to-date with the latest developments, that our courses are relevant and that we focus on what you’ll need to achieve your goals. You’ll also find that we bring a truly professional ethos to learning and let you practice what we teach – all to help you develop the skills that employers are looking for. Many of our courses have been accredited by and designed with the help of professional bodies. While our considerable employer relationships provide exciting work placements that can lead to excellent employment opportunities. Over the following pages, you can read more about the Business School. If you would like to know more about our facilities and courses, please visit: www.staffs.ac.uk/business * Source NSS 2012.

Paul Williams, Head of School

WELCOME

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

The skills gained on a Business School degree allow you to build industry awareness and start contributing to your chosen employer quickly and effectively upon graduation. Paul Williams, Head of School

CONTENTS: Introduction

Key Facts

School Overview

The Staffordshire Graduate

Open Days

Courses: At a Glance

Our Courses

Funding your Study

How to Apply

BUSINESS SCHOOL

KEY FACTS

Here are just a few key reasons why we believe you should study with the Business School. To really find out if we’re right for you, please come along to one of our Open Days. We’d love to meet you.

GLOBALLY RECOGNISED

QUALIFICATIONS

Everything we teach relates not only to UK business, but also to the global business environment. It’s why our courses will equip you for a career in almost any country you choose.

LEARN

FROM INDUSTRY

EXPERTS

Our lecturers are highly experienced business professionals. Many of them guide and advise companies across numerous different sectors.

LINKS WITH

PROFESSIONAL

TWO-YEAR DEGREES

Several of our courses can also be studied by Fast-track degree. Accelerating the learning process, Fast-track degrees are for students who wish to complete their studies in two years instead of three.

KEY FACTS

WORK-READY WORLD-READY Study with us and we’ll equip you to become ‘The Staffordshire Graduate’ – a world-ready professional, with the knowledge, attributes and expertise that employers look for.

BODIES We have established strong links with professional bodies such as the Chartered Institute of Marketing (CIM), the Chartered Institute of Personnel and Development (CIPD), the Chartered Institute of Management Accountants (CIMA), and the Tourism Management Institute (TMI).

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BIG NAME BUSINESS

ENTHUSIASTIC

TUTORS

PARTNERS

In the National Student Survey, 100% of our accounting students said that staff are enthusiastic about what they teach.

We have close links with national and international businesses. They include: Bentley, Steelite International, Royal Air Force (RAF), Tesco, LloydsTSB, Toyota, and The Princes Regeneration Trust.

WORLD OF

WORK

EXPERIENCE

Real work experience can set you apart when it comes to applying for jobs. With close ties with employers, our dedicated placements team can help you find your ideal work experience if you choose to take an optional year out.

BRIGHTER

BE YOUR FUTURES OWN BOSS Through Staffordshire Bright Futures, our careerfocused student society, you can network with likeminded students and top graduate employers. In May 2012, Staffordshire Bright Futures was named ‘Society of the Year’ by a panel of international employers and graduate recruiters.

You will learn how to develop new ideas and business opportunities. We could even help with mentoring, office space and financial support, if you decide to take the exciting step of launching your own company.

BUSINESS SCHOOL

A SCHOOL WITH

A REAL-WORLD

REPUTATION… The world of work is wide open for ambitious businessmen and women with a clear understanding of the importance of enterprise and with proven entrepreneurial skills. Business, commerce and industry growth are all key to economic success and you could play an important role. Through our various courses, you could become well versed in areas ranging from accounting and economics to business, marketing, events management and tourism.

CREATING THE ENTERPRISING GRADUATES THAT INDUSTRY NEEDS The Business School at Staffordshire University has built its reputation by constantly adapting to the fast-paced business environment. Thinking ahead is just as vital for us as it is for the most successful of businesses – and it shows! Working with students and employers, we have recently redesigned our undergraduate courses, to ensure they reflect best practice and inform, enhance and promote the development of enterprise and employability among all our students.

COURSES DESIGNED FOR YOUR FUTURE Study with us and you will quickly realise that career enhancement is at the heart of everything we do. In fact, we are renowned for producing graduates with the knowledge, skills, attributes and vision to succeed in whichever field of business or commerce they choose to go into. We also constantly look to offer inspiring new ways of learning. We led the field by introducing two-year Fast-track degrees for students who wanted to graduate sooner – and we have recently increased the number of subjects that can be taken by Fast-track study.

OUR COURSES REPUTATION REAL-WORLD

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

PROVIDING REAL BUSINESS EXPERIENCE Well known for our extensive business connections, we believe passionately in introducing our students to top industry professionals. This adds a valuable insight to the corporate world that couldn’t be gained through lectures alone. While to keep those lectures fascinating and relevant, our tutors are highly experienced business people. Dedicated and approachable, many of them guide and advise businesses of all kinds. But most important of all, they know how to help you gain valuable business skills. Wherever possible, we’ll also encourage you to take a year’s paid work placement between your second and final years of study – after all, a placement can go a long way towards improving your employment prospects on graduation!

INVESTING IN YOU We understand that coming to university is a big investment in your future and we are committed to meeting your expectations. We listen to the opinions of our students and we provide a first-rate learning experience. Choose Staffordshire University Business School for your degree and we will work with you from the moment you arrive to ensure that when you graduate you are both world and work-ready.

BUSINESS SCHOOL

We are proud of our strong graduate employment rate; 71% of our students went into graduate level jobs within 6 months of graduating, earning an average salary of £21,000.* *Source: Staffordshire University ‘Destinations of Leavers from Higher Education’ survey 2011 (based on those surveyed and employed within 6 months)

our graduates

make the world what it is.

You’ll find Staffordshire graduates all around the world – in successful careers across business, commerce, industry, media, the arts and the professions.

A FUTURE

Every one of them has left the University fully equipped; not simply with the academic qualifications, skills and experience to hit the ground running in their chosen career, but with a good idea of what’s expected of them in the real world. Study at Staffordshire and we’ll help you to develop the skills and qualities necessary for success in the 21st Century. By working together, we’ll aim to equip you to become ‘The Staffordshire Graduate’ – an individual with the knowledge, personal attributes and expertise that employers look for, and the ability to stand out in the job market. With a thorough understanding of your chosen field, you’ll be a reflective, critical learner with a truly global perspective. Work-ready and highly employable, you’ll also fully understand the importance of being enterprising and entrepreneurial – essential skills whether you go into employment or start your own business. When you graduate from Staffordshire University, you’ll also be in some very good company. Our graduates have gone on to become leading names in industry, successful stage and TV actors, coroners, lawyers and computer games designers. Some have made their name in media, health, HR, science and sport. Others have been employed in the production of Hollywood blockbusters. While others have used the skills and knowledge they gained with us to set up successful companies.

THE STAFFORDSHIRE GRADUATE OUR STUDENT COURSES VIEW

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

Graduate position with Michelin Tyres PLC Danielle Jankiewicz graduated from Staffordshire University in July 2012 with a first-class honours degree in Events Management – a degree accredited by the Tourism Management Institute. Following her excellent result, she was offered a graduate position within the Michelin Tyre Group, where she is currently employed.

Opportunity for a year-long work placement Staffordshire University’s Tourism and Events students have the opportunity to work on a year-long placement during their third year. Danielle successfully applied to work in Michelin’s communications and events department and was heavily involved in the company’s centenary celebrations. Staffordshire University student - the best decision we made Says Phil Baldock, Head of Communications at Michelin Tyre PLC, “Michelin’s centenary celebrations, which comprised organising nine events and a Press Conference in a single week, were ambitious and extremely complex. The decision we took to employ a Staffordshire University student on a placement proved to be the best decision we made. Her organisation, initiative, adaptability and dependability were fundamental to the success we had; she exceeded expectations in every way; thank you!” Exciting and rewarding experience “Studying Events Management provided me with knowledge and skills that are needed to work in the event industry,” comments Danielle. “As a result of this, I was given the opportunity to do a placement year with Michelin Tyre PLC and put theory into practice. I have helped organise some big events whilst working for Michelin, meeting a lot of famous and important people along the way. I have had a huge amount of responsibility and my confidence has increased knowing that I played a major role in some very successful events. It has been an extremely valuable experience and one that I have found very exciting and rewarding.” Danielle Jankiewicz BA(Hons) Events Management

BUSINESS SCHOOL

Dream job in Sydney

â&#x20AC;&#x153;Since completing the two-year Fast-track Business Management award in 2009, I have achieved more than I ever thought I would. I began my career by playing a pivotal role in the start-up of the UK subsidiary of a very successful global licensing organisation. The subsidiary increased in size dramatically from eight employees in 2009, when I first joined, to over 200 employees to-date. My hard work, dedication and passion resulted in me being transferred to Sydney, a city I have always dreamt of living in, to use my experience to help develop yet another new subsidiary. I believe my degree propelled me into my role and played a key part in my success. The experience, the lessons learned and the fast-paced hard work ethic needed to complete the course transformed me from a shy sixth form school leaver to a driven, confident and committed businesswoman within two years. I would recommend the Business Management award to anyone who is willing to put in the hard work for a solid two years to reap the benefits of this impressive degree in their future working life.â&#x20AC;? Heather Marston, BA(Hons) Business Management

OUR COURSES STUDENT VIEW

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

The skills to help you succeed. Nowadays, itâ&#x20AC;&#x2122;s more important than ever to ensure that the university you choose equips you for success in the world of work.

Employability, Enterprise and Entrepreneurship are the key skills of a Staffordshire Graduate. Employability

As a Staffordshire Graduate you will: Have an understanding of the forefront of knowledge in your chosen field

We will help you develop the talents, knowledge and personal attributes necessary to be more likely to gain employment, have the capability to be effective in the workplace and successful in your chosen career.

Be prepared to be work-ready and employable, and understand the importance of being enterprising and entrepreneurial Enterprise

Have an understanding of global issues and of their place in a globalised economy Be an effective communicator and presenter and be able to interact appropriately and confidently with a range of colleagues Have developed the skills of independence of thought and, where appropriate, social interaction through teamwork Have the ability to carry out inquiry-based learning and critical analysis Be a problem solver and creator of opportunities Be technologically, digitally and information literate Be able to apply Staffordshire Graduate attributes to a range of life experiences â&#x20AC;&#x201C; to facilitate life-long learning and life-long success

Being enterprising involves having the skills and ability to identify opportunities and even find new solutions to old problems. With enterprising skills, you will be creative in your approach and understand both risk-taking and innovation. Employers value enterprising people.

Entrepreneurship Being entrepreneurial often involves calling on enterprising skills to create new businesses and ideas and bring them to market. Being entrepreneurial also involves thinking and behaving in a way that enables you to come up with new methods of doing things well and having the foresight to change career direction.

BUSINESS SCHOOL

COME

SEE US

FOR YOURSELF

The only way to find out if university really is the place for you, is to come and see us in person. Why not bring your family and friends too – you’ll all be made to feel very welcome.

So book a place on one of our Open Days during 2013 Saturday 19 October 2013 Saturday 16 November 2013 We’ve packed lots of information and activities into our Open Days so that you’ll get a real feel for what life here is like. As well as a tour of the campus, you can check out the Students’ Union, library and IT suites, take a look at our sporting facilities and see the halls of residence where you may be living. You’ll get the chance to meet expert lecturers, see live demonstrations of lab and studio sessions, chat to current students and attend a presentation relevant to your chosen subject area. It’s also an opportunity to gather lots of practical hints and tips. There’ll be workshops on managing your student finances and ways to fund your study, plus useful advice on how to write a strong personal statement. You’ll go away with a much better idea of everything Staffordshire University has to offer. And, most importantly, you’ll be fully equipped to make one of the most important decisions of your life. Learn more about our Open Days or book your place at: www.staffs.ac.uk/opendays

OPEN DAYS

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

COURSE LIST

Here’s a list of our current undergraduate courses. Specific course information is available online or you can request information to be sent to you by visiting www.staffs.ac.uk/prospectus or call our Enquiry Team on 01782 294400.

2014 Course Title

UCAS UCAS Location Code Offer

Fee

Page

ACCOUNTING AND BUSINESS BA(Hons)

NN41

240

Stoke

£8,620

ACCOUNTING AND FINANCE BA(Hons)

NN43

240

Stoke

£8,620

ACCOUNTING AND FINANCE (Two-year Fast-track) BA(Hons)

NN34

260

Stoke

£9,000

BUSINESS AND HUMAN RESOURCE MANAGEMENT BA(Hons)

N1NP

260

Stoke

£8,620

BUSINESS AND MARKETING MANAGEMENT BA(Hons)

N1NN

260

Stoke

£8,620

BUSINESS HND

001N

120

Stoke

£8,620

BUSINESS MANAGEMENT BA(Hons)

N200

260

Stoke

£8,620

BUSINESS MANAGEMENT TOP-UP BA(Hons)

N252

260

Stoke

£8,620

BUSINESS MANAGEMENT (Two-year Fast-track) BA(Hons)

N201

260

Stoke

£9,000

BUSINESS MANAGEMENT AND ENTERPRISE BA(Hons)

N20F

260

Stoke

£8,620

BUSINESS MANAGEMENT AND ENTERPRISE (Two-year Fast-track) BA(Hons) N10X 260

Stoke

£9,000 23

EVENTS MANAGEMENT BA(Hons)

N820

260

Stoke

£8,620

EVENTS MANAGEMENT (Two-year Fast-track) BA(Hons)

N82Y

260

Stoke

£9,000

INTERNATIONAL BUSINESS MANAGEMENT BA(Hons)

N120

260

Stoke

£8,620

MARKETING MANAGEMENT BA(Hons)

N2N6

260

Stoke

£8,620

TOURISM MANAGEMENT BA(Hons)

N832

260

Stoke

£8,620

TOURISM MANAGEMENT HND

238N

260

Stoke

£8,620

TOURISM MANAGEMENT (Two-year Fast-track) BA(Hons)

N83B

260

Stoke

£9,000

The fees listed within this document are for 2014/15 entry.

BUSINESS SCHOOL

BA(Hons) ACCOUNTING AND BUSINESS UCAS code: NN41

Key Facts School: Business

Location: Stoke

Duration:

3 years full-time 4 years full-time with a placement year

Fee:

£8,620

Entry Requirements:

Typical UCAS offer: 240 A levels: CCC. All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

At a glance

Course outline

BA(Hons) Accounting and Business enables you to select an award that combines accounting study with the opportunity to acquire modern business management knowledge in areas such as marketing, organisational management, business strategy and entrepreneurship.

Year 1 (Core) • Introduction to Financial Accounting • Financial Services Environment • Employability and Study Skills • Fundamentals of Management Accounting • Entrepreneurial Marketing

This award takes key elements from the Business School’s BA(Hons) Accounting and Finance, and BA(Hons) Business Management awards and combines them to create a qualification that will give you the knowledge and potential to pursue a career where you can maximise business performance and managerial effectiveness – underpinned by a strong knowledge of the importance that financial management plays in generating business success.

Year 2 (Core) • Financial Reporting • Advanced Management Accounting • Computerised Accounting • Professional Development (Enterprise, Entrepreneurialism and Employability) • Designing and Managing Effective Organisations

The focus and development of employability skills is a cornerstone of the award. In addition to acquiring accounting and business management knowledge, the award focuses on employability. The first year includes a module entitled Employability and Study Skills which guides you in developing the personal employability skills that employers will look for in our graduates. These skills include effective team working, good communication skills, confident presentation skills and IT skills (including advanced Microsoft Excel skills). There is a second year module which further develops the enterprise, entrepreneurship and employability themes.

Optional Accounting placement year. Year 3 (Core) • Financial Strategy • Applied Financial Research • Strategic Management in Organisations

Between Years 2 and 3, students will also have the option to undertake a work placement year. This provides you with the opportunity to develop employability skills in a working environment and also to gain highly regarded and invaluable practical experience, gaining a significant advantage when you apply for jobs after graduation. Through our close links with many high profile businesses we will provide support in obtaining a work placement. During Year 3, you will learn research and data analysis skills in preparation for an independent research project, whilst also studying financial strategy and strategic management. You will also study a choice of final year option modules to allow you to specialise in your chosen areas of financial and business management interest.

OUR COURSES

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BA(Hons) ACCOUNTING AND FINANCE UCAS code: NN43

At a glance

Course outline

Graduates of our Accounting and Finance Course have excellent employment opportunities in a wide range of accounting and financial sector roles. The development of practical accounting skills for business-related and management positions will give you the grounding needed to move into areas such as accountancy, financial services, banking, taxation, insurance and the public sector.

Year 1 (Core) • Introduction to Financial Accounting • Fundamentals of Management Accounting • Financial Services Environment • Employability and Study Skills • Business Law • Economic Environment

Learning to produce financial accounts, interpret financial statements and building on your abilities to make managerial and financial decisions within modern business situations will all be covered in the degree. You will learn techniques in various aspects of accounting, get to grips with accounting software, attain the skills to communicate with specialist and non-specialist audiences effectively, and have an awareness of personal and business taxation. The latter part of the course covers: Financial Strategy; Auditing and Corporate Governance and Contemporary Issues in Accounting; the application of appropriate methods and techniques; as well as problem solving and analysis ina complex business context. You also develop research and data analysis skills in preparation for an applied financial research project and ultimately, acquire the qualities necessary for employment or further training. Those who wish to continue their education will have the benefit of exemptions granted by internationally recognised professional accountancy bodies. Those entering employment in the accounting, auditing and financial professions will have the appropriate knowledge, understanding and competence to assume a significant role within the private and public sectors.

Key Facts School: Business

Location: Stoke

Year 2 (Core) • Financial Reporting • Personal and Business Taxation • Advanced Management Accounting • Professional Development • Computerised Accounting

Duration:

Optional Accounting placement year.

Fee:

Year 3 (Core) • Financial Strategy • Audit and Corporate Governance • Contemporary Issues in Accounting • Applied Financial Research

3 years full-time 2 years full-time (Fast-track) 4 years full-time with a placement year

£8,620

Entry Requirements:

Accreditation:

Association of Chartered Certified Accountants (ACCA) Chartered Institute of Management Accountants (CIMA)

BUSINESS SCHOOL

BA(Hons) ACCOUNTING AND FINANCE (Two-year Fast-track) UCAS code: NN34

Key Facts School: Business

Location: Stoke

Duration:

2 years full-time 3 years full-time with a placement year

Fee:

£9,000

Entry Requirements:

Typical UCAS offer: 260 A levels: BCC and compulsory interview. All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

Accreditation:

Chartered Institute of Management Accountants (CIMA) Association of Chartered Certified Accountants (ACCA)

OUR COURSES

At a glance

Course outline

With our Fast-track degree, highly motivated individuals who wish to pursue a career in Accounting and Finance have the option of achieving a full honours degree in two years rather than the usual three. On this course, you will cover the same number of modules as the three-year students, giving you qualities and skills that will help land a job in the accounting, finance and business sectors.

Year 1 (Core) • Introduction to Financial Accounting • Financial Services Environment • Fundamentals of Management Accounting • Business Economics • Business Law • Employability and Study Skills • Personal and Business Taxation • Employability and Project Management

The two-year Accounting and Finance degree condenses three years of learning into two by comprising three teaching blocks per year. The first block runs from September to December, the second from January to May and the third from June to August. The degree is also designed to be flexible, as students can transfer to the three-year course if a slower pace of study is needed.

Year 2 (Core) • Financial Reporting • Advanced Management Accounting • Enterprise Management • Computerised Accounting Software • Auditing and Corporate Governance • Financial Strategy • Accounting Research Project

The first two teaching blocks of Year 1 follow the same study programme as the three-year degree. In block 3, your studies will be a mixture of distance learning and face-to-face learning. The topics covered throughout the first year are designed to provide introductory as well as intermediate skills in Accounting and Finance. During Year 2, the course will again be delivered over three teaching blocks and covers more advanced studies in Management Accounting, Financial Reporting, Auditing and Corporate Governance. You will also learn research and data analysis skills in preparation for an independent research project. The course will allow you to develop practical accounting skills and the necessary abilities for a career in one of many roles available within the profession of accountancy in both the private and public sector.

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BA(Hons) BUSINESS AND HUMAN RESOURCE MANAGEMENT UCAS code: N1NP

At a glance

Course outline

Human Resource Management concerns getting the best out of people within the context of dynamic organisational situations. The world we live in is rapidly changing and to cope with such dynamism the award has been designed to reflect theoretical and contemporary issues in human resource and organisational development. At its core is the notion of business being about transformation – transformation of individuals and their lives, transformation of organisations and, most importantly, the role that you will have as a business transformer in the future.

Year 1 (Core) • Resourcing the Organisation • Employability, IT and Reasoning Techniques • Analysing Business and Environmental Information • Entrepreneurial Marketing

From experience, in business we know that employers indicate specific skills (attributes) they feel graduates should demonstrate such as being good communicators, good team workers, good problem solvers, critical thinkers, having good interpersonal skills, able to think and act independently, etc. You can develop these attributes as a distinctive part of your learning journey. Within this context the award has at its central focus the trend towards a ‘global village’. This trend is generating a demand for people who have an understanding of improving business performance through human capital and an ability to implement change in diverse cultures and situations to contribute to organisational success in a global environment.

Year 2 (Options) • Global Marketing in Action • Employability and Project Management Techniques • Designing and Managing Effective Organisations • The Impact of HR Year 3 (Core) • Managing Employees through Performance and Reward • Managing and Coordinating the HR Function • Strategic Management in Organisations Year 3 (Options) • Global Business Directions • Strategic Organisations (Risk Management and Decision Making)

Key Facts School: Business

Location: Stoke

Duration:

3 years full-time

Fee:

£8,620

Entry Requirements: Typical UCAS offer: 260 Affiliation: Provides an Intermediate Diploma in HRM, accredited by the CIPD and awarded by Staffordshire University.

You will learn about all key aspects of business but will develop expertise in human resource management. Key strands include, project management, managing human capital and strategic management of human resources. Our graduates can progress into careers in human resource or general management in both private and public sector organisations. Key to this is involvement with practice and research and academic staff that have a wide range of both practice and research experience and have worked or consulted in HRM within major organisations. We have links with many major organisations and you have the opportunity for a placement both in the UK and abroad.

BUSINESS SCHOOL

BA(Hons) BUSINESS AND MARKETING MANAGEMENT UCAS code: N1NN

Key Facts School: Business

Location: Stoke

At a glance

Course outline

This award offers a wide range of potential career options in marketing and business. It is also suitable if you would like to go on to obtain a professional qualification particularly with the CIM (Chartered Institute of Marketing).

Year 1 (Core) These modules are currently subject to validation. • Employability, IT and Reasoning Techniques (Enhancing your career and personal success) • Resourcing the Organisation • Employability, IT and Reasoning Techniques • Analysing Business and Environmental Information • Entrepreneurial Marketing

Two teaching blocks are studied each year from September to January and from February to May.

Duration:

3 years full-time 4 years full-time with a placement year

Fee:

£8,620

Entry Requirements: Typical UCAS offer: 260 A levels: BCC.

The modules that you will study over the first year will provide you with a broad understanding of how an organisation manages its resources and also introduce you to entrepreneurial marketing. In the second year you will gain a more in depth knowledge, covering the operational aspects of business management but including marketing specialist topics like global marketing, the impact of new media and services marketing. In the final year the focus moves to strategic issues emphasising topics relating to the strategic management of organisations including applied research as the foundation of informed strategic decision making and marketing specialist areas like new media marketing or branding. Throughout the course you will be encouraged to enhance you business and academic skills through the integration of IT skills for work and study, research skills, presentation skills and project management. In addition there will be a strong focus on enterprise and employability.

OUR COURSES

Year 2 (Core) • Global Marketing in Action • Employability and Project Management Techniques (Enterprise, Entrepreneurialism and Citizenship) • Designing and Managing Effective Organisations • Professional Choice – New Media Marketing • Professional Choice – Services and Relationship Marketing or Work Experience Year 3 (Core) • Applied Business Research • Professional Choice – Marketing Metrics OR New Media Marketing • Professional Choice – Services and Relationship Marketing or Brand Identities and Communities or Work Experience • Global Business Directions (CMI), GBD Conference, CMI OR Global Business Directions (International), GBD Conference, International Business • Strategic Management in Organisations

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

HND BUSINESS UCAS code: 001N

At a glance

Course outline

The BTEC Higher National Diploma in Business has been designed to provide a specialist vocational qualification. There is a strong emphasis on developing practical skills together with knowledge that is relevant to a range of business and management careers. Many successful students go on to Top-up to a full honours degree as they have a guaranteed place at Staffordshire University. Others go into business employment and continue their degree part-time, while they are working.

Year 1 (Core) • Employability, IT and Reasoning Techniques (Enhancing Your Career and Personal Development) • Understanding People and Processes • Financial and Legal Aspects of Business • Business Economics • Entrepreneurial Marketing

This full-time course equips students with the skills necessary for employment in business and management at supervisory level and for those intending to pursue their career and personal development at middle management level or higher. All students take core modules in the first year of the award to consider how organisations make use of available resources people and materials and how enterprising individuals and organisations respond to market requirements. Financial and legal aspects of business are also covered, as are employability, IT and reasoning techniques. The latter are further developed in Year 2 along with skills in project management and research skills. Year 2 also includes consideration of how organisations evolve and develop their resources. There is a work experience opportunity or you can select an alternative professional choice/option to tailor the course to your own interests.

Year 2 (Core) • Employability and Project Management Techniques (Enterprise, Entrepreneurialism and Citizenship) • The Business Environment and Marketing Responses • Designing and Managing Effective Organisations • Practical Research • One professional choice/option module, or work experience Students who elect to progress onto the final year of the Business Management degree may apply for a one-year work placement opportunity.

Key Facts School: Business

Location: Stoke

Duration:

2 years full-time

Fee:

£8,620

Entry Requirements:

Typical UCAS offer: 120 All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

The award will help you to develop your ability to work independently and with others, to be reflective and critical and to be able to apply the academic knowledge you have gained in practical situations. Learning is through lectures, seminars: workshops, case studies, group projects and presentations. The assessments are practical (there is a strong emphasis on employer engagement) and sometimes involve live research. On successful completion of the HND, you will be guaranteed a place on the final year BA(Hons) Business Management degree.

BUSINESS SCHOOL

BA(Hons) BUSINESS MANAGEMENT UCAS code: N200

Key Facts School: Business

Location: Stoke

Duration:

3 years full-time 2 years full-time (Fast-track) 4 years full-time with a placement year Available as a Top-up from HND

Fee:

£8,620

Entry Requirements:

Typical UCAS offer: 260 A levels: BCC. All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

At a glance

Course outline

This course offers a wide range of potential career options in general management or, depending on the modules chosen, a particular area of business where your all-round knowledge would be appreciated. It is also suitable if you intend to pursue a professional qualification within a specific business area, such as marketing or human resource management. Graduates wishing to pursue a career in teaching business will also find the course offers an ideal basis for entry in to this profession.

Year 1 (Core) • Employability, IT and Reasoning Techniques (Enhancing Your Career and Personal Success) • Resourcing the Organisation • Analysing Business and Environmental Information • Entrepreneurial Marketing

Graduates who have managerial skills, as well as theoretical knowledge of business and management are becoming more sought after by employers. This degree is designed to help you achieve this advantage. It also ensures that all the areas of business are explored together combining for instance, human resources, finance and operations management; innovation, enterprise and marketing. The first year modules cover some of the main areas of business and consider how organisations make use of available resources people, finance, and materials and how enterprising individuals and organisations respond to market requirements. During your second and third year you will study and develop your skills and abilities in a variety of business disciplines to gain a thorough understanding of all areas of business and, more importantly, develop your ability to apply this knowledge in practical situations. An appreciation of global impacts on business underpins your progress in Years 2 and 3.

Year 2 (Core) • Employability and Project Management Techniques (Enterprise, Entrepreneurialism and Citizenship) • Global Marketing in Action • Designing and Managing Effective Organisations Year 2 (Options) Plus two professional choice (option) modules* Optional Business placement year. Year 3 (Core) • Applied Business Research • Global Business Directions, including International Business / Contemporary Management Issues • Strategic Management in Organisations Year 3 (Options) • Plus two professional choice (option) modules* * Work experience included here either at Year 2 or Year 3.

There is a distinctive management theme running through the course with subjects covering for example, project management, contemporary management issues and strategic leadership and management. A key part of the course is the constant development of the skills needed to succeed in the business environment. This is facilitated by the opportunity to take a one year placement between Years 2 and 3. If a shorter period in business is preferred, there are opportunities to choose a work experience option during Years 2 and 3.

OUR COURSES

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BA(Hons) BUSINESS MANAGEMENT (Two-year Fast-track) UCAS code: N201

At a glance

Course outline

This award offers a wide range of potential career options in general management. It is also suitable if you would like to go on to obtain a professional qualification within a specific business area, such as marketing or finance. If you are committed to completing an intensive, accelerated learning programme, the Fast-track degree enables you to gain a year on your peers and enter the jobs market sooner. This degree is one of the few Fast-track degrees that offers you the flexibility to choose professional modules in line with your own personal interests and career aspirations.

Year 1 (Core) • Employability, IT and Reasoning Techniques • Resourcing the Organisation • Analysing Business and Environmental Information • Entrepreneurial Marketing • Employability, Reasoning and Project Management Techniques • Global Marketing in Action

Three teaching blocks are studied each year from September to January, from February to May and June to September. A short overseas residential is often included in the first or second year. This is part of the summer teaching block. If you need a slower pace of study, you can transfer to the three-year degree. During the first two teaching blocks, you will follow the same programme of study as students on the three-year Business Management degree. In teaching block three, you will study modules that are delivered by blended learning (a mixture of distance learning combined with some face-to-face delivery). The modules that you will study over the first two teaching blocks will cover the main areas of business, including entrepreneurial marketing, operations management, accounting and human resource management.

Optional Business placement year Year 2 (Core) • Designing and Managing Effective Organisations • Plus two professional choice (option) modules or one module of work experience • Applied Business Research • Global Business Directions • Strategic Management in Organisations

Key Facts School: Business

Location: Stoke

Duration:

2 years full-time 3 years full-time with a placement year

Fee:

£9,000

Entry Requirements:

Typical UCAS offer: 260 A levels: BCC, plus compulsory interview. All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

Further teaching blocks include modules on applied business research, strategic options and the international and global environment. A key part of the course is the constant development of the skills you will need to succeed, such as presenting and communicating your ideas and findings, using IT, dealing with difficult issues and situations and solving problems.

BUSINESS SCHOOL

BA(Hons) BUSINESS MANAGEMENT AND ENTERPRISE UCAS code: N20F

Key Facts

At a glance

Course outline

School:

Whether you want to start your own business, work in a small company or within a larger organisation, the skills and abilities developed on this course will provide the springboard for a successful career.

Year 1 (Core) • Resourcing the Organisation • Employability, IT and Reasoning Techniques (Enhancing your Career and Personal Success) • Analysing Business and Environmental Information • Entrepreneurial Marketing

Business

Location: Stoke

Duration:

3 years full-time 4 years full-time with a placement year

Fee:

£8,620

Entry Requirements:

OUR COURSES

Developing new ideas and managing change are vital skills at the heart of this award. Entrepreneurship is becoming increasingly important as many large companies reorganise into smaller strategic units and confront the challenges of the rapidly changing business environment. Whether you ultimately decide to work in a large enterprise or a smaller organisation, this course will show you how to generate new business ideas and turn them into reality. After studying a range of business modules in the first year, you will look at the issues faced by the modern business enterprise. Core modules focus on achieving this through marketing new products, devising business plans and developing the skills an entrepreneurial manager needs. Specific modules such as The Enterprising Graduate will give you the opportunity to develop a business idea and put it into practice.

Year 2 (Core) • Global Marketing in Action • Employability and Project Management Techniques (Enterprise, Entrepreneurialism and Citizenship) • Designing and Managing Effective Organisations • Enterprising Graduate 1; Management, the Entrepreneur and the Small Business Environment Year 3 (Core) • Applied Business Research • Global Business Directions • Strategic Management, Leadership and Decision Making • Enterprising Graduate 2; Professional Choices from the following possible options: Sustainable Business; Work Experience.

You may choose to take a year out of the three year course and undertake a placement, which gives you the chance to put theory into practice in the real world of work. Many placement students find that this then leads to future employment opportunities.

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BA(Hons) BUSINESS MANAGEMENT AND ENTERPRISE (Two-year Fast-track) UCAS code: N10X

At a glance

Course outline

Developing new ideas and managing change are vital skills at the heart of this award. Entrepreneurship is becoming increasingly important as many large companies reorganise into smaller strategic units and confront the challenges of the rapidly changing business environment. Whether you ultimately decide to work in a large enterprise or a smaller organisation, this course will show you how to generate new business ideas and turn them into reality. After studying a range of business modules in the first year, you will look at the issues faced by the modern business enterprise. Core modules focus on achieving this through marketing new products, devising business plans and developing the skills an entrepreneurial manager needs. If you are committed to completing an intensive, accelerated learning programme, the fast track degree enables you to gain a year on your peers and enter the jobs market early.

Year 1 (Core) • Employability, IT and Reasoning Techniques (Enhancing your Career and Personal Success) • Resourcing the Organisation • Analysing Business and Environmental Information • Entrepreneurial Marketing • Employability and Project Management Techniques (Enterprise, Entrepreneurialism and Citizenship) • Global Marketing in Action

Three teaching blocks are studied each year from September to January, from February to May and June to September. If you need a slower pace of study, you can transfer to the three-year degree.

Year 2 (Core) • Designing and Managing Effective Organisations • Enterprising Graduate 1 • Management the Entrepreneur and the Small Business Environment • Applied Business Research • Global Business Directions, inc International Business / CMI • Strategic Management, Leadership and Decision Making • Enterprising Graduate 2 • Sustainable Business or Work Experience

Key Facts School: Business

Location: Stoke

Duration:

2 years full-time 3 years full-time with a placement year

Fee:

£9,000

Entry Requirements: Typical UCAS offer: 260 A levels: BCC. Assessment: Includes compulsory interview.

During the first two teaching blocks, you will follow the same programme of study as students on the three-year Business Management and Enterprise degree. In teaching block three, you will study modules that are delivered by blended learning (a mixture of distance learning combined with some face-to-face delivery). A key part of the course is the constant development of the skills you will need to succeed, such as presenting and communicating your ideas and findings, using IT, dealing with difficult issues and situations and solving problems.

BUSINESS SCHOOL

BA(Hons) EVENTS MANAGEMENT UCAS code: N820

Key Facts School: Business

Location: Stoke

Duration:

3 years full-time 4 years full-time with a placement year 2 years part-time (Fast-track)

Fee:

£8,620

Entry Requirements:

Accreditation:

Tourism Management Institute (TMI)

At a glance

Course outline

You graduate with the skills and knowledge necessary for employment in tourism, events management and other service organisations, both in the public and private sector in the UK and overseas. This course has recently been formally recognised and accredited by the Tourism Management Institute.

Year 1 (Core) • Introduction to Tourism and Events • Employability, IT and Reasoning Techniques (Enhancing your career and personal success) • Fundraising for Events Management • Resourcing Events and Tourism Organisations • Entrepreneurial Marketing

Within the dynamic and growing events industry, there is a demand for suitably qualified graduates who have the ability to plan and manage events. Events range from major events such as the Olympic Games to arts, cultural, sporting, entertainment, business and trade events, exhibitions and conferences.

Year 2 (Core) • Employability and Project Management Techniques • Tourism and Events Service Operations Management • Legislation and Human Resources in the Events Context • New Media Tourism and Events Marketing • Work Experience or Applied Technology for Events or Professional Choice

There are tourism and events related visits and a residential to enable you to engage with the industry through the Tourism and Events Service Operations Management module. During the final year of the course, you will have the opportunity to work in a group to develop, plan and run a live event. The course is designed to develop a range of practical and employability skills such as communication, applying technology, creativity, decision-making, problem solving, project management and critical reasoning. Learning is through lectures, seminars, case studies, group projects, presentations and a practical events management project, which will further enhance your management skills.

Year 2 • Work Experience • Applied Technology for Events • Professional Choice Year 3 (Core) • Events Planning and Strategy • Events Management Project • Contemporary Issues in Tourism and Events • Managing Events Communications • Work Experience or Professional Choice Year 3 (Options) • Work Experience • Professional Choice

You may have a placement in an event or events related work environment together with the option of gaining work experience as part of the course. This type of practical experience is highly valued by future employers.

OUR COURSES

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BA(Hons) EVENTS MANAGEMENT (Two-year Fast-track) UCAS code: N82Y

At a glance

Course outline

The Events Industry is a growing and dynamic sector. Events range from major fixtures such as the Olympic Games to arts, cultural, sporting, entertainment, business and trade events, exhibitions and conferences. Business tourism and events alone are estimated to contribute £22 million to the UK economy. Employment opportunities can be found in a wide range of organisations in the public and private sector.

Year 1 (Core) • Introduction to Tourism and Events (Enhancing your Career and Personal Success) • Fundraising for Events Management • Resourcing the Events and Tourism Organisation • Entrepreneurial Marketing • Employability and Project Management Techniques • New Media Tourism and Events Marketing • Work Experience

This award offers a wide range of potential career options in events management. It has been formally recognised and accredited by the Tourism Management Institute. It aims to produce suitably qualified graduates with the specialist skills and knowledge required for success in events management employment. If you are committed to completing an intensive, accelerated learning programme, the Fast track degree enables you to gain a year on your peers and enter the jobs market sooner.

Year 2 (Core) • Legislation and HR in the Event Context • Events Planning and Strategy • Events Management Project • Contemporary Issues in Tourism and Events • Managing Events Communications • Tourism and Events Service Operations Management • Tourism in Action

Key Facts School: Business

Location: Stoke

Duration:

2 years full-time 3 years full-time with a placement year

Fee:

£9,000

Entry Requirements: Typical UCAS offer: 260 A levels: BCC. Assessment: Plus a compulsory interview

Three teaching blocks are studied each year from September to January, from February to May and June to September. If you need a slower pace of study, you can transfer to the three-year degree. During the first two teaching blocks, you will follow the same programme of study as students on the three-year Events Management degree. In teaching block three, you will study modules that are delivered by blended learning (a mixture of distance learning combined with some face-toface delivery). The modules you will study over the first two teaching blocks will cover: Introduction to Tourism and Events, Business Accounting, Human Resources, Entrepreneurial Marketing. Further teaching blocks include modules on: Service Operations Management, Event Planning and Strategy including Marketing Research and Branding, Legal and Contractual Issues, Contemporary Issues and Events Communications. A key part of the course is the constant development of the skills you will need to succeed, such as presenting and communicating your ideas and findings, using IT, dealing with difficult issues and situations and solving problems.

BUSINESS SCHOOL

BA(Hons) INTERNATIONAL BUSINESS MANAGEMENT UCAS code: N120

Key Facts School: Business

Location: Stoke

Duration:

3 years full-time 4 years full-time with a placement year

Fee:

£8,620

Entry Requirements:

OUR COURSES

At a glance

Course outline

Graduates of this course will be well equipped for management positions in areas such as export, global marketing and international logistics but the skills you will develop mean that a career with overseas companies, or any company with an international perspective, would be within your grasp.

Year 1 (Core) • Employability, Learning and Research Techniques • Understanding Organisations’ Resources • Analysing Business and Environmental Information • Entrepreneurial Marketing

Business is becoming increasingly international and the trend towards a ‘global village’ is certain to continue. The trend is generating a demand for people who have knowledge of international business and an ability to communicate and succeed in a global market environment. The International Business Management course provides you with a thorough business education and a clear international focus on all areas of business.

Year 2 (Core) • Employability, Reasoning and Project Management Skills • Global Marketing in Action • Designing and Managing Effective Organisations Year 2 (Options) • Business in Europe Asia and Americas • International Culture and Communications Optional Business placement year.

Initially, you study the same modules as other Business students. However, options including Business in Europe Asia and Americas, and Culture and Communications, subjects with a specific international dimension introduce the specific international emphasis. Further specialist modules, such as International Supply Chain Management and Business in Emerging Markets further develop the international management theme, alongside some of the general business modules. The course allows you to study functional areas of business in international contexts and you can select additional international modules as options. The optional work placement year may be spent overseas.

Year 3 (Core) • Applied Business Research • Global Business Directions • International Business/CMI • Strategic Management in Organisations Year 3 (Options) • International Supply Chain Management • The Role of Emerging Economies in International Business

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BA(Hons) MARKETING MANAGEMENT UCAS code: N2N6

At a glance

Course outline

Graduates in Marketing Management will have the skills and knowledge to start a career in wide range of marketing roles including product and brand management, sales, advertising, PR, retail marketing and general management. This course is supported by a large group of specialist marketing and business tutors with maximum accreditation from the Chartered Institute of Marketing (CIM).

Year 1 (Core) • Employability, Learning and Research Techniques • Understanding Organisations’ Resources • Analysing Business and Environmental Information • Entrepreneurial Marketing

The current business environment is strongly orientated towards well-trained and effective marketing personnel. This course was created as a result of the demand from employers for graduates with practical marketing skills underpinned by an understanding of the wider business framework, whether in the context of commercial, industrial, professional or public sector organisations. This course is designed to equip you with the skills and knowledge to give you a head start in your career in marketing and is supported by a large group of specialist marketing and business tutors with strong links to the Chartered Institute of Marketing and the IDM (institute of Direct and Digital Marketing. We have a local branch of the CIM Student Chapter onsite, bringing students into contact with marketing professionals. Study areas cover the wider business and legal environment, the role of marketing within that environment and how various aspects of an organisation come together to serve the market. Modules cover both consumer and business-to-business marketing and explore how marketing specialists add value to the organisation through the understanding of customers. Areas of specialist study include, Internet Marketing, Marketing Research, Brand Management, Marketing Communications, International Marketing and Strategic Marketing Management along with optional skills based modules like persuasive copy writing or relationship marketing. Our teaching approach blends applied practice orientation and is underpinned by in depth study of marketing theory.

Key Facts School: Business

Location: Stoke

Year 2 (Core) • Employability, Reasoning and Project Management Skills • Global Marketing in Action • Managing Mass and Direct Marketing Communications • New Media Marketing

Duration:

Year 2 (Options) • Services and Relationship Marketing or • Principles of Persuasive Copywriting

Entry Requirements:

Optional Business placement year. Year 3 (Core) • Marketing Research and Information • Global Business Directions, including a project based on a contemporary marketing issue • Marketing Strategy and Decision Making • Brand Identities and Communities Year 3 (Options) • Marketing Metrics or Services and Relationship Marketing • New Media Marketing

3 years full-time 4 years full-time with a placement year

Fee:

£8,620

Accreditation:

Chartered Institute of Marketing (CIM)

A key element is a final year conference and research project involving an independent investigation into a contemporary marketing issue. This helps you develop an understanding of major current issues facing marketers as well as helping you showcase your own specialist knowledge to employers. As the course progresses you acquire a range of business and marketing specific skills valued by employers.

BUSINESS SCHOOL

BA(Hons) TOURISM MANAGEMENT UCAS code: N832

Key Facts School: Business

Location: Stoke

Duration:

3 years full-time 4 years full-time with a placement year Available as a Top-up from HND

Fee:

£8,620

Entry Requirements:

Typical UCAS offer: 260 A levels: BCC All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

Accreditation:

Tourism Management Institute (TMI) ITT (Institute of Travel and Tourism)

OUR COURSES

At a glance

Course outline

This course provides the skills necessary for a career in Tourism Management and has been formally accredited by the TMI (Tourism Management Institute) and the ITT (Institute of Travel and Tourism). Graduates are particularly suited to opportunities within the tourism, leisure and public service industries and within local authorities. Some also progress to postgraduate study in tourism or a teaching qualification. This course has been developed with reference to guidelines published by the Hospitality, Leisure, Sport and Tourism (HLST) network and has received employers’ support through links with regional and national tourism organisations.

Year 1 (Core) • Introduction to Tourism and Events • Employability, IT and Reasoning Techniques (Enhancing your career and personal success) • Tourism, Theories and Perspectives • Resourcing Events and Tourism Organisations • Entrepreneurial Marketing

Students will be provided with a thorough and integrated overview of all aspects of tourism management. The course has also been designed to develop a range of practical and employability skills such as communication, applying technology, creativity, decision making and problem solving. The course is designed to develop your range of practical skills such as communication, applying technology, creativity, decision-making and problem-solving.

Year 2 (Core) • Employability and Project Management Techniques • Tourism and Events Service Operations Management • Tourist Destinations, Leisure and Culture • New Media Tourism and Events Marketing • Work Experience or Applied Technology for Events or Professional Choice Year 3 (Core) • Tourism Management Project • International Leisure and Tourism Marketing • Contemporary Issues in Tourism and Events • Tourism in Action • Work Experience or Professional Choice

You can take a work placement at the end of the second year, which will further develop your tourism business skills within a working environment and enhance your career prospects.

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

HND TOURISM MANAGEMENT UCAS code: 238N

Key Facts

At a glance

Course outline

This course aims to equip you with the knowledge, understanding and skills necessary for employment in a wide range of travel and tourism careers both in the UK and overseas. Graduates typically work for tour operators, airlines, visitor attraction management and local authorities at supervisory or middle management level. The BTEC HND in Tourism Management has also been designed to enable students to graduate after two years with a nationally recognised qualification and the option to progress onto the BA(Hons) Tourism Management degree programme.

Year 1 (Core) • Introduction to Tourism and Events • Employability, IT and Reasoning Techniques (Enhancing Your Career & Personal Success) • Tourism Theories and Perspectives • Resourcing the Events and Tourism Organisation • Entrepreneurial Marketing

This course provides you with a comprehensive overview of tourism management, together with the specialist knowledge and skills required to succeed in the leisure, travel and tourism industries. Designed specifically to meet the requirements of hospitality and tourism employers, this course reflects the changing needs and challenges of a rapidly growing industry. It will equip you with all the necessary practical business skills employers are looking for such as communication, applying technology, creativity, decision-making and problem-solving. During the course you will study a wide range of modules including: Introduction to Tourism and Events, Tourist Destinations, Leisure and Culture, New Media Tourism and Events Marketing. In addition, you are encouraged to engage with the tourism industry through a co-ordinated visit programme in the Tourism and Events Service Operations Management module. You will study the core subjects necessary for a management career within the travel and tourism sector such as: Learning Reasoning and Project Management, Entrepreneurial Marketing, Resourcing the Events and Tourism Organisation including business accounting and human resources.

School: Business

Location: Stoke

Duration: Year 2 (Core) • Employability, Reasoning and Project Management Skills • Tourism and Events Service Operations Management • Tourist Destinations, Lesiure and Culture • New Media Tourism and Events Marketing • Practical Research

2 years full-time

Fee:

£8,620

Entry Requirements:

Typical UCAS offer: 120 All applicants are individually assessed. Detailed entry requirements can be found on each of our online course pages or by visiting www.staffs.ac.uk/ ugentryrequirements

Accreditation:

Tourism Management Institute (TMI)

BUSINESS SCHOOL

BA(Hons) TOURISM MANAGEMENT (Two-year Fast-track) UCAS code: N83B

Key Facts School: Business

Location: Stoke

Duration:

2 years full-time 3 years full-time with a placement year

Fee:

£9,000

Entry Requirements: Typical UCAS offer: 260 A levels: BCC. Assessment: Plus a compulsory interview

At a glance

Course outline

Travel and tourism is one of the fastest growing sectors of the economies of the world. It is estimated that tourism contributes around £85 billion to the British economy and employs over two million people.

Year 1 (Core) • Introduction to Tourism and Events • Employability, IT and Reasoning Techniques • Tourism, Theories and Perspectives • Resourcing the Events and Tourism Organisation • Entrepreneurial Marketing • Employability & Project Management Techniques • Tourist Destinations, Leisure and Culture

This award offers a wide range of potential career options in tourism management. It has been formally accredited by the Tourism Management Institute. If you are committed to completing an intensive, accelerated learning programme, the fast track degree enables you to gain a year on your peers and enter the jobs market sooner. A core feature of the Tourism Management degree is that students are encouraged to engage with regional tourism providers and you will have the opportunity to undertake a residential tour to an innovative tourism destination to observe first hand how the concepts and principles of tourism management are implemented and applied.

Year 2 (Core) • New Media Tourism and Events Marketing • Tourism Management Project • International Tourism Marketing • Contemporary Issues in Tourism and Events • Managing Events Communications • Tourism and Events Service Operations Management • Work Experience • Tourism in Action

Three teaching blocks are studied each year from September to January, from February to May and June to September. If you need a slower pace of study, you can transfer to the three-year degree. During the first two teaching blocks, you will follow the same programme of study as students on the three-year Tourism Management degree. In teaching block three, you will study modules that are delivered by blended learning (a mixture of distance learning combined with some face-to-face delivery). The modules that you will study over the first two teaching blocks will cover introductions to Tourism and Events, Business Accounting, Human Resources and Entrepreneurial Marketing. Further teaching blocks include modules on Service Operations Management, International Leisure and Tourism Marketing, Tourism in Action, Contemporary Issues and Events Communications. A key part of the course is the constant development of the skills you will need to succeed, such as presenting and communicating your ideas and findings, using IT, dealing with difficult issues and situations and solving problems.

OUR COURSES

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

BUSINESS SCHOOL

FUNDING YOUR STUDY

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

With a low cost of living and a very competitive fees structure – it pays to study at Staffordshire University. The most common way to fund your undergraduate study is with a student loan. This is a loan from the Government that covers your tuition fees. It means you don’t have to pay anything to the University up front. And in fact, you don’t have to pay anything back until you’ve graduated and are earning over £21,000.

Tuition fees Everything we do at Staffordshire University is built around the needs and ambitions of our students, so we have developed a fair fees structure that reflects the teaching and support costs of delivering a first-class educational experience for everyone. For our latest fees information and to see how much your course will cost, visit: www.staffs.ac.uk/feesandfunding

Government loans and grants A student loan covers the cost of tuition. But other financial support may be available to help with the costs of living while you study. Government grants of up to £3,250 may be available to students from families with incomes below £42,600. You may also be eligible for a maintenance loan from the Government. Find out more at www.direct.gov.uk/studentfinance

Part-time study If you would prefer to study part-time, you could be eligible for a part-time tuition fee loan. To find out more, please visit Student Loans England. More information about all support available can be found at: www.staffs.ac.uk/feesandfunding Download our “Guide to Funding Your Study” at: www.staffs.ac.uk/feesandfunding

BUSINESS SCHOOL

Full-time undergraduates should apply through UCAS, the Universities and Colleges Admissions Service. Visit: www.ucas.com To complete your UCAS application you’ll need the correct UCAS course code for each course you’re applying for, as well as the campus code where applicable. You’ll find these on our website, in the course information, or on the UCAS site. You’ll also need an Institution Code. The Institution Code for Staffordshire University is S72. Contact Enquiries Team, Customer Contact Centre, Cadman, College Road, Stoke-on-Trent t: +44 (0)1782 294400 e: enquiries@staffs.ac.uk

HOW TO APPLY

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

WHEN TO APPLY The closing date for all UCAS applications is 15 January. If you miss this deadline don’t panic, call us on 01782 294400.

DEFERRED ENTRY If you wish to defer entry to your chosen course for one year we’ll still welcome your application

WHAT HAPPENS NEXT? After we’ve considered your application, UCAS will notify you of our decision. If you’re successful, we’ll also invite you to visit us and attend one of our Visit Days. In some cases, you may be invited to attend an interview before we decide whether to offer you a place.

AFTER RECEIVING YOUR RESULTS However confident you are about achieving the results you need, things don’t always go to plan. Prepare for all eventualities. If you don’t meet the precise conditions of the offer we made you, don’t worry. It may still be possible for us to offer you a place on your chosen course. Contact us for advice as soon as you can.

CLEARING The UCAS clearing process gives students an additional opportunity to find a place. Most universities prefer to consider students who made an application first time round.

UCAS EXTRA This is the opportunity to apply for another course if you have used all five choices and not secured a place. UCAS Extra runs from the end of February until the end of June.

OTHER COURSES Application forms for part-time and other courses can be obtained by calling us on: 01782 294400.

APPLYING FOR PART-TIME You need to complete an application form for the part-time course of your choice. You can apply online by completing the part-time application form, visit www.staffs.ac.uk/parttimeform or complete a paper application form, which can be obtained from the Customer Contact Centre.

ENROLMENT Enrolment for full-time and part-time courses usually takes place in September, with teaching starting soon after. As some courses do vary, please check out the enrolment times for your particular course. Don’t worry, when you apply you will be given all the details so you will know where to go, at what time and on what day.

BUSINESS SCHOOL

The information in this guide is correct at time of publication, but may be subject to change.

www.staffs.ac.uk/socialmedia

OUR COURSES

To find out more visit www.staffs.ac.uk/undergraduate t: 01782 294400 e: enquiries@staffs.ac.uk

M4988 08/13

For more detailed information on courses or studying at Staffordshire University, visit: www.staffs.ac.uk/undergraduate Find us on: