Stance FA17 - RUN

Page 1

PERFORMANCE

CATEG O RY:

SEASON:

PERFORMANCE


K R U P I C K A A N T O N

RUN From a city’s streets to your own thoughts, nothing is the same when taken in stride. Each mile is an opportunity for discovery, as well as expression. And this holds true whether you’re out on your own or running with a crew. We focus on your feet so you can focus on everything else. By blending crisp style with sophisticated technology, the socks in our Fusion Run collection look as good as they perform. Moisture-wicking fibers keep things cool while also offering a plush ride and exceptional durability. And to better cradle the contours of your feet, our socks feature anatomically correct footbeds with designs specific to both men and women. But don’t be fooled by the business down below. With bold colors and fresh patterns and prints, these socks provide a party up top. By off ering the perfect alance of art and science, the Fusion Run collection proves that embracing performance doesn’t require sacrificing style. Mile after mile, Stance is right with you.


The Perfect Balance of

ART & SCIENCE

G RAD UATE D C O M P R E SS I O N R E I N FO R C E D TO E & H E E L

AI R C HAN N E L C US H I O N I N G

ANATO M I CAL V E NTI N G


M e n ’ s R u n Ta b

FA17 RUN TAB

UNCOMMON SOLIDS TAB

UNCOMMON SOLIDS TAB

CUDI TAB

ENDEAVOR TAB

ENDEAVOR TAB

MOMENTUM TAB


Men’s Run Quarter

FA 17

FA17 RUN QTR

UNCOMMON SOLIDS QTR

UNCOMMON SOLIDS QTR

MOMENTUM QTR


Men’s Run Crew

FA17 RUN CREW

UNCOMMON SOLIDS CREW

UNCOMMON SOLIDS CREW

CUDI CREW

MOMENTUM

MOMENTUM

HYSTERIC CREW

SHRAPNEL CREW

KINGSTON CREW

ENDEAVOR CREW


FA 17

Men’s Run Crew - Anton Krupicka



Men’s Run Crew

RUN FALL 17 CIELE CREW

Wo m e n ’ s R u n C r e w CIELE ATHLETIQUE

CIELE ATHLETIQUE


FALL

.

17

F U S I O N

RUN


The Perfect Balance of

We know you push your limits on every run, so we pushed ours with the Fusion Run Collection. To let you focus on your stride, we put the focus on your feet with a line of performance socks that blend elevated design with smart technology so they look as good as they perform. Air channel cushioning and anatomically correct footbeds cradle feet in comfort, while a reinforced heel and toe offer durability that outlasts even your longest run. Superior moisture-wicking fibers and graduated compression keeps everything running smoothly—including you. Go pound some pavement.

ART & SCIENCE

GRADUATED COMPRESSION

REINFORCED TOE & HEEL

Maximum Durability

AIR CHANNEL CUSHIONING

Anatomical Fit

Superior Wicking

ANATOMICAL VENTING

Thermo Regulation


Wo m e n ’ s R u n Ta b

RUN FALL 17 RUN LOW TAB

UNCOMMON SOLID TAB

UNCOMMON SOLID TAB

UNCOMMON SOLID TAB

ELIPSE TAB

HYSTORY TAB

WINDY TAB

8.50 17.00

MOOD TAB

8.50 17.00

MOTIVATION TAB


Wo m e n ’ s R u n C e w

FA 17

RUN FALL 17 CREW

UNCOMMON SOLID RUN CREW

UNCOMMON SOLID RUN CREW

UNCOMMON SOLID RUN CREW

ELIPSE CREW

HYSTORY CREW

WINDY CREW

MOOD CREW

MOTIVATION CREW


Wo m e n ’ s R u n O v e r T h e C a l f

RUN FALL 17 OTC

MOTIVATION OTC

UNCOMMON SOLID OTC

MEN’S SIZING

WOMEN’S SIZING SMALL

MEDIUM

LARG E

X LARG E

US

3-5.5

6-8.5

9-12

13-16

17-20

UK

1.5-4.5

5.5-8

8.5-11.5

12.5-15.5

-

EUR 35-37

38-42

43-46

47-50

51-54

JAP 20.5-23

24-26.5

27-30

31-34

-

XX LARG E


V I S UAL M E R C H AN D I S I N G S TAN DAR DS *Blue boxes represent evergreen / seasonal ar twork.

NEW PRODUCT VERSION

NEW PRODUCT VE

NEW PRODUCT GOES TO TOP 2 ROWS & OLDER PRODUCT GOES TO BOTTOM ROW OR TO MIX STYLES

NEW PRODUCT GO PRODUCT GOES T STYLES

ALL SPECIAL COLLECTIONS SHOULD BE MERCH’D NEXT TO EACH OTHER. SIMILAR HANG TAGS ALSO SHOULD BE NEXT TO EACH OTHER IN SAME ROW

ALL SPECIAL C MERCH’D NEXT TO TAGS ALSO SHOU IN SAME ROW

ALL LIKE LENGTH SOCKS SHOULD LIVE IN THE SAME ROW. SHORTER SOCKS TO BE ON TOP ROWS WHILE LONGER SOCKS TO BE ON LOWER ROWS

ALL LIKE LENGTH SAME ROW. SHO ROWS WHILE LON ROWS

IF YOU DO NOT HAVE ENOUGH SKU’S DOUBLE EXPOSE TO FILL FACEOUT

IF YOU DO NOT H EXPOSE TO FILL F

ALWAYS PULL PRODUCT TO FRONT OF FACEOUT WHEN MERCHANDISING

ALWAYS PULL PRO WHEN MERCHAND

SPACE FACEOUTS EQUALLY ACROSS EACH ROW. VERTICAL COLUMNS TO BE ALIGNED AS WELL

SPACE FACEOUT ROW. VERTICAL C WELL

VERIFY ALL LENGTHS OF FACEOUTS ARE EQUAL

VERIFY ALL LENGT

FOOT FORM SOCKS SHOULD BE CHANGED SEASONALLY. ALL CREW SOCKS SHOULD BE PULLED UP OVER TOP OF FORM AND EXCESS COVERED WITH PLASTIC CONE.

FOOT FORM SOC SEASONALLY. AL PULLED UP OVER COVERED WITH PL

FOOT FORMS TOE WILL ALWAYS FACE TO LEFT & HOUSE A RIGHT SOCK W/LOGO FACING OUT

FOOT FORMS TOE & HOUSE A RIGHT

NEW PRODUCT VERSION

G E N E RAL NOTE S If you do not have enough SKU’s, double expose to fill faceout.

NEW PRODUCT GOES TO TOP 2 ROWS & OLDER PRODUCT GOES TO BOTTOM ROW OR TO MIX STYLES ALL SPECIAL COLLECTIONS SHOULD BE MERCH’D NEXT TO EACH OTHER. SIMILAR HANG TAGS ALSO SHOULD BE NEXT TO EACH OTHER IN SAME ROW

01.

ALL LIKE LENGTH SOCKS SHOULD LIVE IN THE SAME ROW. SHORTER SOCKS TO BE ON TOP ROWS WHILE LONGER SOCKS TO BE ON LOWER ROWS IF YOU DO NOT HAVE ENOUGH SKU’S DOUBLE EXPOSE TO FILL FACEOUT ALWAYS PULL PRODUCT TO FRONT OF FACEOUT WHEN MERCHANDISING

Always pull product to front of faceout when merchandising.

SPACE FACEOUTS EQUALLY ACROSS EACH ROW. VERTICAL COLUMNS TO BE ALIGNED AS WELL VERIFY ALL LENGTHS OF FACEOUTS ARE EQUAL FOOT FORM SOCKS SHOULD BE CHANGED SEASONALLY. ALL CREW SOCKS SHOULD BE PULLED UP OVER TOP OF FORM AND EXCESS COVERED WITH PLASTIC CONE.

Space faceouts equally across each row. Vertical columns to be aligned as well. When there are multiple sizes of same product (s/m/l/xl), the smaller product goes in front of lager towards the end of faceout.

FOOT FORMS TOE WILL ALWAYS FACE TO LEFT & HOUSE A RIGHT SOCK W/LOGO FACING OUT

SIDE ELEVATION

FRONT ELEVATION

MERCHANDISING SHEET

MEN’S SINGLEWIDE NEW PRODUCT VERSION

ISSUE DATE

SHEET # 1 OF 4

04/28/2016

03.

NEW PRODUCT GOES TO TOP 2 ROWS & OLDER PRODUCT GOES TO BOTTOM ROW OR TO MIX STYLES ALL SPECIAL COLLECTIONS SHOULD BE MERCH’D NEXT TO EACH OTHER. SIMILAR HANG TAGS ALSO SHOULD BE NEXT TO EACH OTHER IN SAME ROW

02.

ALL LIKE LENGTH SOCKS SHOULD LIVE IN THE SAME ROW. SHORTER SOCKS TO BE ON TOP ROWS WHILE LONGER SOCKS TO BE ON LOWER ROWS

No merchandising Men’s and Women’s faceouts/product on same side of fixture at any time.

IF YOU DO NOT HAVE ENOUGH SKU’S DOUBLE EXPOSE TO FILL FACEOUT ALWAYS PULL PRODUCT TO FRONT OF FACEOUT WHEN MERCHANDISING SPACE FACEOUTS EQUALLY ACROSS EACH ROW. VERTICAL COLUMNS TO BE ALIGNED AS WELL VERIFY ALL LENGTHS OF FACEOUTS ARE EQUAL FOOT FORM SOCKS SHOULD BE CHANGED SEASONALLY. ALL CREW SOCKS SHOULD BE PULLED UP OVER TOP OF FORM AND EXCESS COVERED WITH PLASTIC CONE. FOOT FORMS TOE WILL ALWAYS FACE TO LEFT & HOUSE A RIGHT SOCK W/LOGO FACING OUT

SIDE ELEVATION

FRONT ELEVATION

SIDE ELEVATION MERCHANDISING SHEET

S I D E V I EISSUEWDATE

M E RCHAN DI S I NG H I E R ARCHY

3 FOOT FORM DISPL AY

04/28/2016

FRONTSIDE ELEVATION ELEVATION MEN’S SINGLEWIDE SHEET # 1 OF 4

MERCHANDISING SHEET

30 PEGS

ISSUE DATE

CAPACIT Y: UNIT HOLDS

04/28/2016

SIDE PANNEL

1. Hang-tags 2. Style/ Color 3. New/ Old 4. Height

FRONT ELEVATION

SINGLEWIDE

DOUBLEWIDE

360 - 414 UNITS

MEN’S DOUBLEWIDE MERCHANDISING SHEET

18 PEGS

SHEET # 2 OF 4 ISSUE DATE 04/28/2016

CAPACIT Y: UNIT HOLDS 216 - 252 UNITS

MEN’S SINGLEWIDE SHEET # 1 OF 4

GR APHIC

.01

.02

.03

Please use size M whenever possible on footforms.

New products go to the top two rows. Older products go to the bottom row (or to mix styles).

All special collections should be grouped together on same row.

All crew socks should be pulled over the top of form and excess covered with plastic cone.

All same styles on a similar faceout unless otherwise noted.

Similar hang--tags should also be grouped on same row.

Please change foot-form socks seasonally.

Verify that all lengths of faceouts are equal.

All like length socks should be grouped together on same row - Shorter socks on top rows, longer socks on lower rows.

Foot-form toes should always face left & please use a right sock with Stance logo facing out.


@stancerun /stancesocks @stancesocks stance.com


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