The Canouan Rebrand

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THE STAR BUSINESSWEEK FEBRUARY 22, 2020

WWW.STLUCIASTAR.COM

THE CANOUAN REBRAND

The Caribbean’s tourism industry will always be in a state of perpetual competition between longstanding and established accommodation providers, and the newcomers who seek to stake their own claim. We see this battle play out daily at a local level between competing hoteliers, and nationally as the opening of a big, new hotel on one part of an island can naturally take away business from another part of it. But the scale and scope of recent activity on the St Vincent and Grenadines island of Canouan is a cut above the regular competition.

BY ED KENNEDY, STAR BUSINESSWEEK CORRESPONDENT Continued on page 4

IN THIS EDITION OF

SBW THE STAR BUSINESSWEEK

The Caribbean Taps into Podcasting Growth The region plays host to a wide variety of informative and dynamic podcasts. But like so many areas in the digital media landscape, the podcast industry is a story of rapid evolution, with the capacity for sudden change. Page 3

Global Competitiveness Wanes as World Economies Struggle More than a decade after the global financial crisis, the world’s economies are still not meeting competitiveness benchmarks and are failing to reap the rewards of the fourth Industrial Revolution, according to the World Economic Forum (WEF)’s 2019 Global Competitiveness Report. Page 5

Recent years have seen Canouan’s tourism identity get a major revamp thanks to a number of new drawcards (Source: Mandarin Oriental, Canuoan)

The World Economic Forum discusses global competitiveness and productivity at its annual general meeting in Davos in January 2020 (Photo courtesy WEF)


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