2 minute read
Community_San_Francisco Brand Feature: BTR Bars
Advertisement
Ashley Nickelsen,
Founder & Chief Snack Officer
ABased in San Francisco, CA, B.T.R. NATION is on a mission to end mindless snacking by taking the junk out of junk food. Simply put, B.T.R. NATION is on a quest to reimagine the modern vending machine, starting with one of the most boring categories, protein bars.
NATION as a tribute to her parents. B.T.R. actually stands for “be BOLD, TENACIOUS & RESILIENT,” their personal mantra. When Ashley’s parents were diagnosed with rare forms of stage 5 cancer, she became their primary caretaker. She quickly became disgusted by the grab-and-go snack options in hospital vending machines – high in sugar, ingredients you couldn’t pronounce, no functionality. So she took to the kitchen to create her own. That’s how the idea for B.T.R. NATION was born.
B.T.R. NATION is just getting started! They have a new product line launching in October (tackling a new part of the vending machine!) and they’re launching into more and more retail doors every month – helping the whole world snack on purpose, one delicious bite at a time. You can find B.T.R. NATION at www.btrnation.com, on Amazon, and in select retailers nationwide.
DON’T WAIT TO MINIMIZE YOUR SECOND-HIGHEST COST
DEDUCTIONS ARE A REALITY AND A PAIN FOR EVERYONE…
MANUAL PROCESSING: Do you spend so much time manually processing deductions that it’s difficult to analyze trends and prevent future deductions?
COMPLEX DISPUTE RESOLUTION: Is dispute resolution painful — coordinating with multiple stakeholders, tracking down backup documents, logging into various retailer or distributor portals?
REVENUE LEAKAGE: Do you struggle with visibility and prioritization and find yourself losing money due to missed retailer deadlines and recovery opportunities?
DeductionsLink™, Inmar Intelligence’s all-in-one, AI-driven solution, helps brands recover valuable marketing dollars, improve workflows, and decrease administrative work by up to 40%.
START PROTECTING PROFITS TODAY
ABOUT INMAR INTELLIGENCE Inmar Intelligence has served as a trusted financial intermediary, managing billions of dollars in payables and receivables across industries from consumer goods to healthcare, for over four decades.
