Maryland Marketing Partnership Snapshot

Page 1

Visionaries belong here.

What is the Maryland Marketing Partnership? The Maryland Marketing Partnership (MMP) is a public-private entity that operates the State of Maryland’s “Open for Business” advertising campaign. The primary goal of the MMP and the campaign is to improve Maryland’s business image, attract new businesses to the state, enhance established businesses, create jobs, and raise awareness around the great opportunities Maryland has to offer.

Why was the Maryland Marketing Partnership created? MMP was created to develop a branding strategy for the state, market the state’s assets, encourage the location and growth of new businesses in Maryland, and grow the economy. The partnership works to tell the story of why and how Maryland is a top location for starting a business, getting a world-class education, having a great quality of life, and more.

Annual Campaign Reach 100+ million through advertising, trade shows, social media, newsletters, and web. The “Open for Business” Campaign is recognized as positively impacting Maryland’s business climate perception.

Why become a partner? By becoming a partner of the MMP, you are making an investment in the economic future of Maryland. Benefits to partners include but are not limited to social media marketing, visibility in MMP marketing collateral, invitations to exclusive partner networking events, sponsorship of events, and the ability to sit in on board meetings.

How to become a partner? Contact MMP’s Manager of Corporate Partnerships, Rob Scherr at 410-952-9956 or robert.scherr@maryland.gov to set up a meeting to discuss partnership opportunities.

Who are Maryland Marketing Partnership partners? MMP partners are leaders in Maryland’s business community who care deeply for Maryland, and are committed to growing the state’s economy.

Open.maryland.gov MarylandMarketingPartnership.com


Maryland Marketing Partnership Corporate Leaders We hope you will consider being part of this dynamic team!

Game Changer

Gold Circle

Silver Circle

Ambassador Circle

Entrepreneur Circle

As of September 2022

Executive Director Tom Riford tom.riford@maryland.gov 410-767-6272

Manager of Corporate Partnerships Rob Scherr robert.scherr@maryland.gov 410-767-1794


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.