UPFRONT SPRING/SUMMER 2 0 1 7
WORKBOOK
THE CROWN FOR THE KING OF THE DECK UPFRONT® since 1984 Back in the 80’s two DJ’s joined forces and created a creative platform based on their passion for spinning vinyl. Turntablism Inspired by and related to DJ’s and their turntablism around the world, UPFRONT® Original Headwear Brand was released in 2009. Based in Copenhagen but launched out of Hong Kong. For the DJ and music in you UPFRONT® is headwear based on mashed up impressions, trends and new ideas centered around the stage and the street. Whether you’re going to the club on a Saturday night or the office on a Monday morning something UPFRONT® is always there for you. Be yourself We wanna make you feel good and wish to make everyone’s life a little more spinning. Listening to your favourite music and wearing your favourite UPFRONT® Headwear, your life will be on stage and not behind the desk.
WEAR IT LIKE YOU MEAN IT!®
SPR ING/SUMMER 2 0 1 7
WORKBOOK
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UPFRONTCOMPANY.COM
SPRING/SUMMER 2017
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5
WORKBOOK MAR.
MAY.
MAR.
U F1 2 8 6 PA R K R O W S N A P B ACK C A P 0 0 9 9 B L ACK
U F1 2 8 4 W E A R I T F LO W E R B A SEB A LL CA P 9 9 0 1 B L A C K / M U LT I CO LO R
U F1 2 8 3 O F F S P R I N G 2 F LO W E R B A SEB A LL CA P 0 0 0 1 M U LT I CO LO R
delivery
MAY.
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APR.
delivery
APR.
delivery
delivery
delivery
U F1 2 8 5 S P R I N G F LO W E R 5 - PA N E L C A P 0 0 9 9 B L ACK
U F1 2 8 7 S C R ATC H S N A P B ACK C A P 0 0 9 9 B L ACK B RO CA DE V ISOR
U F1 2 8 8 S C R ATC H B A SEB A LL CA P 0 0 12 GOLD BRO CA DE
JAN.
6
delivery
APR.
delivery
delivery
U F1 2 7 1 B L A C K S TA R S N A P B ACK C A P 0 0 9 9 B L ACK SATIN UNDERV ISOR
U F1 2 5 4 A L L S TA R S N A P B ACK C A P 9 9 9 9 B L ACK / B L ACK SATIN
UPFRONTCOMPANY.COM
WORKBOOK
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UPFRONTCOMPANY.COM
SPRING/SUMMER 2017 MAR.
MAR. delivery
delivery
U F1 2 9 2 S K AT E B A SEB A LL T RU CK ER CA P 7 24 0 K H A K I / R E D
U F1 2 9 2 S K AT E B A SEB A LL T RU CK ER CA P 21 9 9 GR E Y / B L ACK
U F1 2 7 0 D E F J A M B A SEB A LL T RU CK ER CA P 5 4 9 9 R OYA L / B L A C K SATIN
delivery
APR.
JAN.
APR.
APR.
delivery
delivery
delivery
U F1 2 93 B E TA M A X S N A P B ACK C A P 0 0 9 9 B L ACK
U F1 2 9 4 M U S H S N A P B ACK C A P 0 0 9 9 B L ACK
U F1 2 6 7 S U R F C YC L I N G C A P 0 0 9 9 B L ACK
MAR.
MAR. delivery
delivery
U F1 2 8 9 P I N - U P V I N Y L S N A P B ACK C A P 0 0 9 9 B L ACK
U F1 2 9 0 P I N - U P V I N Y L B A SEB A LL T RU CK ER CA P 0 0 9 9 B L ACK
U F1 2 9 1 S O N A R 5 - PA N E L C A P 0 0 9 9 B L ACK
delivery
APR.
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9
WORKBOOK
10
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UPFRONTCOMPANY.COM
SPRING/SUMMER 2017
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11
WORKBOOK JAN.
delivery
U F1 2 8 1 S P I N B A C K B A SEB A LL T RU CK ER CA P 9 9 9 9 B L ACK / B L ACK
APR.
delivery
U F1 2 8 2 A R U B A S N A P B ACK C A P 0 0 7 1 LT . K H A K I
APR.
delivery
U F1 2 6 5 S P I N B A C K B A SEB A LL CA P 0 0 2 3 LT . G R E Y M E L .
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MAY.
MAR.
U F1 2 8 0 T E A M U P B A SEB A LL CA P 31 1 0 GR EEN / W HI T E MESH
U F1 2 8 0 T E A M U P B A SEB A LL CA P 9 9 9 9 B L ACK / B L ACK MESH
MAR.
MAY.
U F1 2 6 5 S P I N B A C K B A SEB A LL CA P 0 0 97 C A M O
U F1 2 6 5 S P I N B A C K B A SEB A LL CA P 0 0 5 4 R OYA L
delivery
delivery
delivery
delivery
SPRING/SUMMER 2017
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13
WORKBOOK
APR.
delivery
U F1 2 7 5 B R E A K D O W N S U E D E S N A P B ACK C A P 7 1 8 8 LT . K H A K I / B I S C U I T FAU X SUEDE V ISOR
APR.
delivery
U F1 2 7 7 C U E 5 - PA N E L C A P 0 0 53 D K . N AV Y FAUX SUEDE
MAR.
14
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JAN.
delivery
U F1 2 7 9 R O A R S N A P B ACK C A P 0 0 9 9 B L ACK P U V ISOR
JAN.
delivery
delivery
U F1 2 6 0 U P 0 9 B A SEB A LL CA P 0 0 1 0 W HI T E
U F1 2 6 0 U P 0 9 B A SEB A LL CA P 0 0 97 C A M O
UPFRONTCOMPANY.COM
MAR. delivery
U F1 2 6 0 U P 0 9 B A SEB A LL CA P 0 0 9 9 B L ACK
SPRING/SUMMER 2017
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15
WORKBOOK
16
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UPFRONTCOMPANY.COM
SPRING/SUMMER 2017
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17
WORKBOOK MAY. delivery
U F1 2 76 E D I T S N A P B ACK C A P 53 2 3 D K . N AV Y / LT . G R E Y M E L . FA U X S U E D E A N D J E R S E Y
MAR.
MAR. delivery
delivery
U F1 2 7 2 M I X S N A P B ACK C A P 4 0 53 R E D / D K . N AV Y SATIN UNDERV ISOR
U F1 2 7 2 M I X S N A P B ACK C A P 9 9 9 9 B L ACK / B L ACK SATIN UNDERV ISOR
U F1 2 7 3 M I X B A SEB A LL T RU CK ER CA P 0 0 53 D K . N AV Y SATIN UNDERV ISOR
delivery
APR.
delivery
U F1 2 7 0 D E F J A M B A SEB A LL T RU CK ER CA P 5 4 9 9 R OYA L / B L A C K SATIN
18
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UPFRONTCOMPANY.COM
JAN.
SPRING/SUMMER 2017
WEAR IT LIKE YOU MEAN IT!®
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19
WORKBOOK MAY. delivery
U F1 0 4 1 O F F S P R I N G S N A P B ACK C A P 8 6 7 0 LT . B R O W N / B R O W N
MAR.
20
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JAN.
JAN.
delivery
delivery
delivery
U F1 2 9 7 O F F S O N A R 5 - PA N E L C A P 0 0 9 9 B L ACK
U F1 1 9 2 O F F S P R I N G
U F1 1 9 2 O F F S P R I N G
B A SEB A LL CA P
B A SEB A LL CA P
2 59 9 D K . G R E Y M E L . / B L A C K
9 9 9 9 B L ACK / B L ACK
UPFRONTCOMPANY.COM
SPRING/SUMMER 2017
S A L E S CO N CE P T S
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WORKBOOK
the
l u x ur y
pack
the
sport y
UF1254-9999
uf 1 2 7 0 - 5 4 9 9
UF1287-0099
UF1272-4053
UF1288-0012
uf 1 2 7 2 - 9 9 9 9 uf 1 2 7 3 - 0 0 5 3
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UPFRONTCOMPANY.COM
sport y
SPRING/SUMMER 2017
pack
the
black
pack
uf 1 2 6 0 - 0 0 9 9 uf 1 2 9 4 - 0 0 9 9 uf 1 2 8 0 - 9 9 9 9 uf 1 2 8 1 - 9 9 9 9 uf 1 2 8 9 - 0 0 9 9
WEAR IT LIKE YOU MEAN IT!®
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D EWORKBOOK LIVERY
PRE SPRING
SPRING
HYPE
HYPE
BLACK STAR
MUSH
STREET
ROAR
PIN-UP VINYL
PIN-UP VINYL
PARK ROW
SKATE
SKATE
OFF SPRING 2 FLOWER
UP09
SPINBACK
MIX
OFF SONAR
STREET
SPINBACK
UP09
UP09
TEAM UP
ORIGINAL
MIX
24
ORIGINAL
OFF SPRING
OFF SPRING
MIX
SELLING PERIOD: JUNE - JULY
SELLING PERIOD: JULY - AUGUST
ORDER DEADLINE: AUGUST 1ST
ORDER DEADLINE: SEPTEMBER 5TH
DELIVERY: JANUARY - FEBRUARY
DELIVERY: MARCH - APRIL
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UPFRONTCOMPANY.COM
SPRING/SUMMER 2017
SUMMER
HIGH SUMMER
HYPE
HYPE
SCRATCH
SCRATCH
BETAMAX
DEF JAM
ALL STAR
SURF
WEAR IT FLOWER
SPRING FLOWER
SONAR
STREET
ARUBA
STREET
BREAKDOWN SUEDE
CUE
SPINBACK
TEAM UP
SPINBACK
ORIGINAL
OFF SPRING
EDIT
SELLING PERIOD: AUGUST - SEPTEMBER
SELLING PERIOD: SEPTEMBER - OCTOBER
ORDER DEADLINE: OCTOBER 3RD
ORDER DEADLINE: OCTOBER 31ST
DELIVERY: APRIL - MAY
DELIVERY: MAY - JUNE
WEAR IT LIKE YOU MEAN IT!®
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FOR THE DJ & MUSIC IN YOU!
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FILMBYEN 16 . 2650 HVIDOVR E . COPENHAGEN, DENMAR K T +45 3393 9050 . INFO@STATEOF WOW.COM UPFRONTCOMPANY.COM W2010-0001-AD - © 2016-2017 UPFRONT Company. All Rights Reserved