CORPORATE IDENTITY MANUAL GUIDE
CONTENT HISTORY
»ÃÐÇÑ µ Ô · Õ Á ¿Ø µ ºÍÅ¡Ò÷‹ Ò àÃ× Í áË‹ § »ÃÐà·Èä·Â CONCEPT & KEYWORD LOGO USAGE
CLEAR SPACE LOGO SIZING COLORS BACKGROUND CONTROL
TYPEFAC LOGO USAGE RESTRICTION
LOGO POSITION GRAPHIC ELEMENT BASIC STATIONERY
APPLICATIONS
STADIUM
HISTORY »ÃÐÇÑ µ Ô Ê âÁÊÃ¿Ø µ ºÍÅ ¡Ò÷‹ Ò àÃ× Í áË‹ § »ÃÐà·Èä·Â
1
CONCEPT
KEYWORD
POWERFUL
STRONG
MODERN
2
BASIC ELEMENT
LOGO USAGE
3
LOGO USAGE
4
CLEAR SPACE
0.5x 1x
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8x
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- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -- - - - - - - -
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9x
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9x
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0.5x
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1.5x
Ê
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8x
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5
LOGO SIZE
3cm
3cm
6
COLORS PRIMARY COLOR
REVERSE COLOR
PANTONE 427 R210 G209 B209 C17 M13 Y14 K0
R255 G255 B255 C0 M0 Y0 K0
PANTONE 172U R243 G118 B88 C0 M67 Y67 K0
R2 G2 B2 C75 M68 Y67 K89
PANTONE 2935U R61 G93 B146 C85 M67 Y18 K3
7
BACKGROUND CONTROL 100%
50%
90%
40%
80%
30%
70%
20%
60%
10%
8
100%
90%
80%
70%
60%
BACKGROUND CONTROL
50%
40%
30%
20%
10%
9
TYPEFACE PRIMARY TYPEFACE
SECONDARY TYPEFACE
ZOODRZNGMZH2.1
HELVETICA
¼½¾¿ÀÁÂÃÅÇÈÉÊËÌÍÎ
STUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuv
abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQR
wxyz 1234567890
1234567890 FRESHMAN ABCDEFGHIJKLMNOPQR STUVWXYZ 1234567890
10
LOGO USAGE RESTRICTION
11
LOGO USAGE RESTRICTION
12
LOGO POSITION
13
GRAPHIC ELEM ENT
GRAPHIC ELEMENT
14
STATIONERY
BASIC STATIONERY 1 cm
2 1.25 cm
THAI PORT FOOTBALL CLUB THAWATCHAI PHATCHARA COACH TPFC 444 PORTROAD KLONGTOEY BANGKOK 10110 TEL. 02 269 3407 WWW.THAIPORTFC.COM
PANTONE 427 PANTONE 172U PANTONE 2935U HELVETICA (5pt)
1.25 cm
15
BASIC STATIONERY 21 cm
2
PANTONE 427 PANTONE 172U PANTONE 2935U
HELVETICA ( 5pt ) 29.7 cm
444 PORTROAD KLONGTOEY BANGKOK 10110 TEL. 02 269 3407 WWW.THAIPORTFC.COM
16
BASIC STATIONERY 1 cm
2
1 cm
PANTONE 427 PANTONE 172U PANTONE 2935U ( 6pt )
1 cm
1 cm
17
BASIC STATIONERY THAI PORT FOOTBALL CLUB THAWATCHAI PHATCHARA COACH TPFC 444 PORTROAD KLONGTOEY BANGKOK 10110 TEL. 02 269 3407 WWW.THAIPORTFC.COM
444 PORTROAD KLONGTOEY BANGKOK 10110 TEL. 02 269 3407 WWW.THAIPORTFC.COM
18
APPLICATIONS
APPLICATION
19
APPLICATION
»ÃÐà·Èä·Â
20
APPLICATION
21
W EBSITE
22
THAI PORT FC BUS
23
TICKET
FOOTBALL CUP 2014 THAIPORT FC VS BEC TERO
SUN 19.00 /P.2 TPFC291 at PAT STADIUM www.THAIPORTFC.COM
24
STADIUM
25