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Embed affiliate links to your emails
https://www.revglue.com
personalisation doesn’t stop at the email itself but the landing pages and so forth. The key is to foster the trust and therefore, they are more likely to trust you. You will be seen a helpful friend rather than just a salesperson.
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If you’re a brand rather than an influencer, then you can still make extra profits with affiliate marketing. It has to be a brand with personality, and a connection with their audiences, to make it work. And as long as the affiliate productresonates with the audience and the brand then these would be the formulas for making a successful campaign.
So, from discounted offers in affiliate products to finding out more about an affiliate partnership, here is a roundup of three essential objectives an Affiliate Email Marketing fulfils:
1. Driving loyalty
As we mentioned earlier, personalisation deepensa relationship but also drives loyalty. For this, email is great for retention and creating repeat customers. You can produce newsletter content that’s personalised to what they find valuable, perhaps a weekly roundup or Friday treats, something they can look forward to.
2. Increasing conversions
Those that have subscribed to you, have a higher likelihood of buying from you as they enjoy learning from your content and/or may have brought through you from the past. You could send them discounted offers to their favourite products or make it extra personal and special by tailoring it to their birthday, anniversary or so on. This is something that will be very well received. Now, who doesn’t want to get spoilt?
3. Raising awareness
By showing up on email, will help you stay top of mind and when associated with different needs, objects etc then it is likely they will think of you first. For example, if you and your followers are highly passionate about baking, you may be excited by the latest technologies or equipment’s that will help with your baking hobby. Having the context of baking with an affiliate baking class or affiliate baking product for example, will allow your audience or prospects know what to expect from your future emails too.
