2016-2017
International Applied Business Administration BACHELOR OF BUSINESS ADMINISTRATION (BBA) 4 YEARS LEEUWARDEN BALI
Contents 3 › PROBLEM BASED
LEARNING
4 › YEAR 1
Explore international companies
5 › YEAR 2
Higher up in the organization
6 › YEAR 3 Strategic thinking and acting 7 › YEAR 4
Ready for the real work
8, 9 › CAREER PROSPECTS
10 › WHY STENDEN 10 › FACTS & FIGURES 12, 13 › STUDY ABROAD
14 › MEET STENDEN,
MEET THE WORLD!
Introduction “International Applied Business Administration (IABA) is an international programme in every sense of the word, because approximately one third of the students are not from the Netherlands. IABA will teach you to become an organizer, anywhere in the world. I have to say ‘an excellent organizer’, because it is no coincidence that approximately 80 % of our students find work immediately after graduation. An excellent result.” “Signals from the work field confirm that there is a need for managers with a practice-oriented approach. Managers who make sure internal processes run smoothly, who can align departments, and let employees collaborate effectively. Managers who connect with people and at the same time maintain oversight of what is happening. In other words: key figures with a helicopter view. IABA is pre-eminently the programme to become just that kind of manager, anywhere in the world. From day one, you learn to work in a businesslike, international setting, and directly connect theory to practice. This is how students solve actual cases from the work field, but they will also carry out applied economic research. They follow a ten-month internship in the final year. Many companies are very glad that they can benefit from their skills and knowledge for such a long time. This internship is the perfect stepping stone for a job.”
FROM BULGARIA SIMONA NIKOLOVA
“During the years of my education I have had and CBL sessions and tutors, and even though many PBL each one had a different approach, it was still an unforget experience. I think PBL is an excellent teaching table It is also the best way to develop many skills, method. effective listening, discussing and conducting such as The PBL teaching method gives you the chanceresearch. practice and learn much more than just theory, to even studying theory becomes easier with PBL but definitely interesting and quite useful to hear . It is about certain problems and its solutions from different and opinions based on cultural variety and expe sides rience.”
PROBLEM BASED LEARNING: THE KEY ELEMENT
Problem Based Learning (PBL) is one of the key elements of Stenden’s education and it is quite different from traditional teaching. Next to PBL theory classes and workshops are offered as supporting classes for students. It takes a little time getting used to it, but after the first few sessions, students are always enthusiastic about this way of learning. Students meet twice a week in groups of 12 to 15 and work together to systemically solve cases and problems reflecting real-life situations. Graduates acknowledge the value of PBL during internship and career. LEARN PER THEME
Each study year at Stenden has four blocks of ten weeks. You work on one theme per block, in which practice is the focus. You will be introduced to all aspects of the theme in different subjects. The subjects therefore change per block, depending on the knowledge and skills you need for a certain theme. The block is concluded with a project, in which all ‘building blocks’ are integrated.
“A good manager has a broad set of skills. You have to be able to collaborate and also be able to be a leader at the same time. You are pro-active, a strong communicator, and are able to keep an overview at different levels. We will make sure all these skills and many more are developed during the IABA programme. The programme is challenging, but after graduation there will be a world of opportunities waiting for you: in many sectors and in just as many management positions. Would you rather keep studying? That is also possible; the IABA bachelor’s degree gives you access to the one year master’s programme at Stenden, or business masters at other universities.”
PERSONAL COACHING
A coach wil be assigned to you at the start of the programme. This coach will guide you personally during the entire programme and will help you think critically about yourself, your way of learning and your future career. There will always be someone who knows you, advises you and helps you further.
KEES ELBERS ACADEMIC DEAN SCHOOL OF BUSINESS
15 › ADMISSION
FROM GERMANY
& APPLICATION LOUISA BARAN
FROM GERMANY
KATHARINA PORT
“PBL helps develop both your social skills and management skills because it is an intense and active way of working (together) in a team.” 2
Studying at Stenden
it really improved I like PBL in general, becausederstanding of a my English as well as my un rn to work together as “structured meeting”. We lead solve day-to-day problems. We a group, find agreements an to learn, because we formulate can influence what we wantthe learning objectives ourselves. the problem statement and ge of the achievable points is PBL makes up a high percenta phrase your ideas properly per module, which I like. To uld be able to do. In IABA, we kes something every manager sho session right away, which ma also get the points for every ate his or her performance and it easy for a student to estim feedback. improve, based on the given ce. sed on our shown performan We are only being graded ba advantage that we have to That has, in my opinion, the as in order to get points. I think contribute and share our ide our professional future.” 3 that PBL prepares us well for
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The programme explores all facets of an international company in the first year: from discovering the broad playing field of business, the business processes and the structure, to the disciplines of a company, like marketing and HRM. The first year also focuses on developing the basic skills of becoming a good manager.
2
Year 1 Orientation Business processes Operational
Year 2
From the second year you will slowly climb up in the organisation: from operational in the first year to the more tactical, strategic and visionary aspects of an organisation. You will also further your knowledge with interesting subjects and are introduced to the aspects of developing a long-term plan and vision for a company.
Leadership Business Simulation Tactical
Explore international companies
Higher up in the organization
PLAYING FIELD OF A MANAGER The first six months of the programme introduce management in the broadest sense of the word. Business Economics, for instance, explores the playing field of a company, and subjects like HRM, Research and Marketing will provide insight into important internal business processes. In addition, students will learn to express themselves at management level.
BROADEN YOUR HORIZON It is time to broaden your horizon. Marketing and management are important ingredients, as well as economics, crisis management, business information systems and law. You will also develop your personal skills: from English to research skills to effective leadership.
FROM THE NETHERLANDS
BUSINESS SIMULATION Students work on PBL cases in teams during the whole programme. This is how the obtained theoretical knowledge and skills are directly put into practice. In some modules we will go a step further, like the ‘Business Simulation’ module, where reality comes very close. Together with fellow students, an actual management team of a fictitious company is set up. It is up to you to make it run smoothly!
Besides developing their own professional communication skills, students will also observe the way companies communicate internally and externally. How are identities and images of companies perceived and how can they be influenced? Corporate Communications will guide you through all facets and effects. In the final module you will dive into the operational processes of a company.
SHANNA ARTS
“I am very results-oriented, without losing sight of the human aspect. My practice assignment was to attract new customers for the WestCord hotel in Amsterdam. A challenging assignment, but right up my alley! It shaped my graduation.”
PERIOD
1
Introduction to Management › Marketing 1 › Business Economics 2 › Management 1 › Business English 1 › Verbal Communication 1 4
PERIOD
2
Management Information › HRM 1 › Business Economics 1 › Business Economics 3 › Research 1 › Written Communication
PERIOD
3
Communication › Corporate Communication › Business English 2 › SCP 1 › Verbal Communication 2 › Written Communication 2
PERIOD
4
Operational Organisation › Operations Management › Project Management › Professional Development › Product Presentation › Creative & Conceptual thinking 1
PERIOD
1
Marketing Management › Management 2 › Marketing 2 › Law 1 › Research 2 › Economics 1
PERIOD
2
Business Simulation › Management 3 › Management 4 › Incident Management › Business Economics 4 › Business English 3
PERIOD
3
Management & Leadership › Management & Leadership 1 › Management & Leadership 2 › Professional Orientation › HRM 2 › Covey
PERIOD
4
Managing Business Information › Business Information System 1 › Business Information System 2 › Business Information System 3 › Business English 4 › SCP 2 5
Thinking and acting at a strategic level is a common thread throughout the third year. At the end of this year, students will know how to run an internal organisation. They will understand which tools to apply in order to manage and change business processes, they will know how to let departments work together, and learn how to think in concepts. In addition, minors will refine their research skills and broaden or deepen their knowledge. There are many options, also abroad. Explore your possibilities today.
Companies about IABA students “Our current Stenden trainee was a key figure in organising one of our training courses in Dubai. He was responsible for marketing the course to attract potential candidates; the course was fully booked in advance. In addition, he travelled to Dubai to attend the course and ensure that the whole event ran smoothly. He was directly responsible for a significant amount of the company’s turnover.” MARIJN VAN DEN DOEL MARKETING COORDINATOR AT MODUSPEC IN SINGAPORE
PERIOD
1
Strategic Management › Strategic Management 1&2 › Modern Foreign Language 1 › Creative & Conceptual thinking 2 › Change Management 6
PERIOD
2
Research Projects › Research 3 › Research 4 › Research 5 › Modern Foreign Language 2 › SCP 3
3
4
Year 3 Applied Research Strategic Minor
Strategic thinking and acting
Minor › Minor 1
FROM THE NETHERLANDS
RESEARCH PROJECT The Individual Research Project is the crown on your studies. If you are doing the research during the internship, your employer obviously has a say in the subject of your choice. If you carry out research after the internship, you can decide on the subject together with your thesis supervisor. There are many examples of great researches done by IABA students. For instance, a student researched how strategic company policies could be implemented in a production location at the dairy multinational Friesland Campina. Another student researched optimization of business processes of a shared service centre at HZPC, market leader in potatoes. In other words: numerous options to show your worth!
MINORS Two minors are followed during the second half of your third year. These can be followed at Stenden, or another institution of higher education or, even better, a university abroad. Which minors to follow and where, is up to you. It is a perfect opportunity to specialize in a subject of your interest, or a subject you like to work at. Consider for instance Leadership, Personal Efficiency, or a specialisation in Change Management or International Human Resource Management. There are many possibilities!
PERIOD
Internship Research Project Graduation!
ATTRACTIVE FOR COMPANIES Final research at a internship company will take ten months. It is possible to carry out this final assignment in the Netherlands or abroad. Interesting for companies, because there is enough time for orientation, they can profit from your valuable research, fresh knowledge, skills and views for almost a year. It is therefore not surprising that approximately 80% of IABA students get a job right after they graduate. It is also possible to separate the research assignment and the internship. The research then will take three months, and the internship seven months.
The second module is concluded with SCP, Study Career Planning was also followed in the first two years. However, the focus in the second module is on research. Students will carry out a research project for a client from a company and get ready for the Individual Research Project in the fourth year.
3
The final year is the final preparation for your professional future. This year has two parts: an internship and an Individual Research Project. Most students combine the two by doing research at their learning company. Many graduates are offered a job at their learning company.
Ready for the real work
The first module of the third year focuses on strategic management. Strategy means having a vision, a long-term way of working. However, thinking and acting strategically also demands creativity and a conceptual way of thinking. In the first module, students will explore and develop all these skills. Besides subjects such as Strategic and Change Management and Creative & Conceptual thinking, they will also learn a foreign modern language.
PERIOD
Year 4
LAURENS DE VOS
“My internship year was during the economic crisis. I deliberately chose to do my internship at a large insurance company, and found it fascinating to look behind the scenes of a large financial company. That experience really helped me with my application at ING; I now work for them as a relations manager. Communication skills are really important in this job. I have always had these skills, but actively practicing them during the programme, especially with the PBL method, has been very useful to me.”
POSSIBILITIES FOR YOUR INTERNSHIP IABA students can do their internships at many different companies, in the Netherlands and abroad. Examples of learning companies for IABA students are: Aruba Airport Association (Aruba), LU Biscuits (Belgium), Jet Services, Friesland Campina, HZPC (the Netherlands), Volkswagen and Airbus (Germany).
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Minor › Minor 2 PERIOD
1
Internship & Individual Research Project
PERIOD
2
Internship & Individual Research Project
PERIOD
3
Internship & Individual Research Project
PERIOD
4
Internship & Individual Research Project 7
Career What some of our alumni are doing now:
prospects
KE
IRÉ nt DES Consulta
AFKE FEENSTRA
“I really flourished as a person because of this programme, and PBL played a big role. In my current job as a policy officer Recreation and Tourism at the Súdwest Fryslân municipality, I notice that I handle tasks quickly and easily, whether it is writing notes or being the chairperson. Because of PBL, presenting in front of a group has become a lot easier, very useful. Stenden knows how to prepare its students for their professional future.”
OPPORTUNITIES
O ER
FROM THE NETHERLANDS
International Applied Business Administration educates students to become all-round managers for an internal organisation. After graduation, there are many opportunities. Here are just a few: › Location manager at one of the locations of a large organisation, responsible for running the organisation at that location. › Project manager at a profit or non-profit organisation. The manager makes sure the project is completed from plan to execution to evaluation. › Company advisor within an organisation or at an independent advisory agency. The advisor oversees processes from a reasonable distance, spots and analyses problems and recommends solutions. › Head Internal Organisation. The Head Internal Organisation works on building, intensifying and strengthening the relationships that are important to the company.
Karlijn Hessels Management assistant
Considering a master’s degree? Aafke Feenstra Policy officer Spatial Development Economic Affairs
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MONIQUE MEIJER Location manager at Adecco
Stenden also offers the possibility to graduate with a master’s degree. Stenden, in cooperation with the University of Derby (UK), offers several international master programmes: Master in International Leisure & Tourism Studies, Master in International Hospitality and Service Management. Check www.stenden.com for further information.
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Facts
Why Stenden? Stenden is a university for people who want to expand their horizon, who want to learn, but also for those who want to come up with solutions for questions that exist among people, organisations and in society.
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› Truly international › High quality and affordable education › Good career prospects › Working on real assignments › Paid internship in the 4th year › Problem Based Learning
11,000 students locations outside the Netherlands 40% men
5
Leeuwarden
60% women
HIGH QUALITY AND AFFORDABLE EDUCATION All programmes meet the quality standards from the Dutch government and its quality and accreditation assurance body, The Accreditation Organization of the Netherlands and Flanders (NVAO). Dutch education is ranked amongst the best in the world. In comparison with other countries the tuition fees of the higher education in the Netherlands are very affordable.
Groningen
Assen
Meppel
Doha, Qatar
Emmen
locations
Bangkok, Thailand Bali, Indonesia
in the Netherlands
Port Alfred, South Africa
5 most popular
English taught bachelor programmes at Stenden
100
GOOD CAREER PROSPECTS Each programme has its own Learning Company or dedicated practical component. The combination of academic and practical or managerial experience not only ensures knowledge but also essential skills for their work field. As this is exactly what employers value, Stenden graduates are ensured of a strong position in the international job market. A significant number of students are employed by their internship employer and can start a career immediately after graduation.
Dutch
different nationalities… a selection
German Chinese Spanish Bulgarian
Lithuanian Romanian Austrian
Russian Vietnamese
FROM THE NETHERLANDS
ELINE STOIT
“Looking back, I can really appreciate Stenden’s PBL system. I thought the cases-oriented approach worked really well. The theory from the classes came together in these assignments. We had to, for example, analyse and explain a scientific study in the HRM module. This was an informative assignment because you had to directly apply all your gained knowledge.”
International Innovative
Latvian Indonesian
Italian British
Jump
10
&
figures
International Hospitality Management Tourism Management Media and Entertainment Management International Business and Management Studies Information Technology
Brazilian
Irish
into the world of Stenden
PBL
Enterprising
Inquisitive Internships
11 bachelor study programmes
2 master study programmes
1 associate degree
9 practical training companies
Grand Tour has existed since 2000 During the 2014/2015 academic year some 522 students went on a Grand Tour
English taught Real World Learning
Small scale Grand Tour Personal ‘According to the International Student Barometer’ students rank us highly for’:
Employability, Work Experience, Living Costs, Accomodation Costs, Making Friends
209 South Africa 8 Qatar
24 Thailand 75 Indonesia
206 visited multiple countries
PBL
Stenden’s education system Work on assignments in groups of 12
Typical classes at Stenden
Lecture - PBL – Group work Home study - Workshops
Study abroad A warm welcome!
Studying at a university abroad is a very exciting time in your life. We look forward to receiving you at Stenden. We aim to make your experience as rewarding as possible and will support you throughout your time with us. Choosing where you’ll live is an important consideration when you’re off to Stenden. We have a wide range of quality accommodation available, located in the heart of our student towns. For NON-EU students housing is even guaranteed.
KARLIJN HESSELS
Graduate International Applied Business Administration “International Applied Business Administration was the only programme that had a broad orientation. It deals with all aspects of an organisation. The place to be for a generalist like me.”
Your time at Stenden starts with a mandatory introduction week you will register for your programme, attend introductory sessions, explore the university and have the chance to socialize with future classmates. Stenden has a popular buddy network, which helps new international students settle in their new environment. A buddy is a current Stenden student who - on a voluntary basis - functions as a contact person for the international student, and helps out during their first days, weeks or perhaps months at Stenden. Furthermore, our International Office employees can always be contacted for help. As an international student you’ll not be left on your own.
MONIQUE MEIJER
“The international character of the programme has really brought me a lot. For example, I followed the Spa & Health Management minor in Bangkok, and studied on Bali for three months. Fantastic journeys and life-time experiences.”
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The Netherlands
A world of opportunities
The Netherlands – or Holland – has been open to people of non-Dutch origin for a long time. Today it is home to over 190 different nationalities and hence one of the most international countries in the world. It is a safe country by international standards, with low levels of violence and street crime. Dutch society is relatively non-hierarchical, for example, teachers tend to be very accessible and truly interactive with their students – which can help students really get the most of their studies. Last but not least, almost everyone in the Netherlands speaks English!
Imagine how amazing it would be to broaden your horizon not only by studying in the Netherlands but also to have the possibility to study in South Africa, Qatar, Thailand, Bali, Chile, USA, Finland, Spain or many other destinations. International Applied Business Administration offers you the opportunity to study outside of the Netherlands. Interested in the Grand Tour, Exchange or an intership abroad? It is up to you to make that international experience happen! Explore the World of Opportunities offered by Stenden’s Grand Tour, exchange programmes and possibilities for internships abroad.
Grand Tour The Grand Tour offers you the possibility to study at our international campuses in the Netherlands, South Africa, Qatar, Indonesia and Thailand. www.stenden.com/grandtour. With an exchange programme you have the opportunity to take courses offered at a foreign university and learn from different professors (www.stenden.com/exchange). An internship abroad allows you to immerse yourself in a different culture while learning about the business in which you will have your career.
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meet stenden, meet the world! Studying at Stenden means studying in a truly international student community. Did you know that Stenden is one of the most international places to study in in Europe, if not the world? With approximately 1100 students, of wich 25% from outside the Netherlands. Meet some of your fellow students and read their experiences. Expand your international network during studying at Stenden!
admission & application BACHELOR INTERNATIONAL APPLIED BUSINESS ADMINISTRATION
FROM CZECH REPUBLIC
KRISTÝNA HRUSKOVÁ (right) “Solving project tasks and wor king in teams gave me a new perspective on Studyin g.” HANA MÜLLEROVA (left) erent from my own “Studying at Stenden is very diff en was a really university. My exchange to Emm good experience.”
FROM ARGENTINA FROM GREECE
RENATA SCALCHI CALVIA full of international “With regard to Stenden, it is rcultural learning students which enriches the inte is also challenups gro ll sma in experience. To work erent opinions and ging because everyone has diff backgrounds.”
DIMITRIS GIOUMOUK “My exchange period in Meppel has been really positive and exciting. For me it was a life changing experience!.” FROM NEPAL
AYUDH BHATTARAI “I expected to have a hard time settling in, but the amazing international environment and the friendly people made it very easy.”
DIMITRIS GIOUMOUK confident to work in a “PBL sessions make me more each other.” group. It is nice to learn from
FROM CAMEROON
LARRY NKACHA “Stenden is very welcoming. It provides a quiet and conducive environment.”
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ACADEMIC REQUIREMENTS In order to apply all the EU and NON-EU students need to have got one the following diplomas: › International Baccalaureate Diploma (IB) or European Baccalaureate Diploma › High School diploma from an accredited institution › Five GCSE/GCE “O” level passes plus two “A” level passes › Associate Bachelor or Master Degree ENGLISH LANGUAGE REQUIREMENTS EU students: If you come from a country within the EU zone, you may be exempted from taking an English proficiency test. Please check the complete listing with exemptions at www. internationalstudy.nl/sites/default/files/Diplomalijst.pdf NON-EU students: All students coming from outside the EU need to take an English proficiency test. Exceptions will be made for students who followed their previous education in a country where English is the official working and educational language. Stenden accepts three kinds of official language tests: IELTS, TOEFL iBT and the Cambridge Certificate of Proficiency in English. › Academic IELTS 6.0 (with a minimum score of 5.0 for each skill). For more information: www.ielts.org. › TOEFL iBT 550 (paper based), 213 (computer based) and 79 (internet based). For more information: www.toefl.org. Original test results must be directly sent from the Educational Testing Service to Stenden. The TOEFL institution code for Stenden is 9215. › Cambridge ESOL score FCE-C.
APPLICATION PROCEDURE EU and NON-EU students applying for Bachelor programmes/ English language Course EU and NON-EU students need to apply for a Bachelor programme of English Language Course through national application system Studielink (www.studielink.nl) before the deadline. All the necessary documents need to be sent to International Office at Stenden. The complete list with all necessary documents can be found at www.stenden.com. Address where you need to submit your application documents: Stenden University of Applied Sciences Attn: Information and Registration Centre International Rengerslaan 8 8917 DD Leeuwarden The Netherlands If you have any further questions about application procedure, you can contact one of International Office employees at: Tel: +31 58 244 19 40 Email: io@stenden.com WE APPLY AND MAKE ALL ARRANGEMENTS FOR THE VISA AND RESIDENCE PERMIT FOR NON-EU STUDENTS! All international students (except residents of the EU*/EER, Australia, Canada, New Zealand, Japan, South Korea, Monaco, USA and Switzerland), who will stay in the Netherlands for more than three months, need a VISA to enter the Netherlands. The International Office of Stenden will help international students to apply for the VISA through an accelerated procedure. Together with the entry VISA the International Office will apply for the residence permit, which will be issued for the duration of your study years. This means that you won’t need to renew your residence permit each year. APPLICATION DEADLINES EU students: September intake: 15th August February intake: 17th January NON-EU students: September intake: 1st June February intake: 1st November
Introduction Week
Please note that deadlines are subject to change; therefore for up to date info, please check our website www.stenden.com.
When you start studying at Stenden, you will start with the Study Start Week. During this great and indispensable week you will explore your new environment in groups. You will get to know the facilities at Stenden and the teaching method, as well as the facilities in Emmen, its nightlife, the programme and fellow students.
ANNUAL TUITION FEES Actual tuition fees will be published on www.stenden.com. Please note that the tuition fees are subject to change every academic year.
During the Study Start Week you not only have a lot fun but you also obtain important knowledge and experience and you will also meet people. In other words: an excellent preparation for the first year.
Meet Stenden worldwide
Stenden representatives visit fairs and organize seminars in different countries. Please check the calendar on our website to find out when we will be visiting a location near you.
Scholarships Are you looking for options to finance your study at Stenden and/ or looking for a prestigious scholarship? Stenden proudly participates in several scholarship programmes including the Holland Scholarship Programme to provide targeted financial assistance to international undergraduate and postgraduate students. Please visit www.stenden. com for the most actual overview of scholarship opportunities.
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Int-IABA - 092015 / 01 / 15635
Stenden international campus sites leeuwarden
groningen
meppel
emmen
qatar
thailand
indonesia
south africa
STENDEN UNIVERSITY NETHERLANDS LEEUWARDEN
Visiting address: Rengerslaan 8, Leeuwarden Postal address: P.O. Box 1298 8900 CG Leeuwarden The Netherlands T +31 58 244 17 63 STENDEN UNIVERSITY NETHERLANDS EMMEN
Visiting address: Van Schaikweg 94 Postal address: P.O. Box 2080 7801 CB Emmen The Netherlands T + 31 59 185 31 92
This brochure is published by Stenden. edited by: Marketing department Stenden designed by: G2K (Groningen/Amsterdam) The information in this brochure is subject to change during the academic year. No rights can be derived from this information. Please consult the Stenden website at www.stenden.com for the latest update of information. When Stenden is mentioned we refer to Stenden University of Applied Sciences.
MERGER Stenden University of Applied Sciences and NHL University of Applied Sciences intend to merge as of September 2016. For the latest information, please go to : www.stenden.com/merger