SportBusiness International, December 2012 Issue 185

Page 1

ANDRES BOTERO PHILLIPSBOURNE

Using sport to transform the Colombian economy

RICHARD ARNOLD

DANA WHITE

On using sponsorship to take Manchester United into lucrative new markets

Why mixed martial arts are well on their way to achieving global recognition

ISSUE No. 185 157 • 12.12 06.10

SportBusiness International • Issue No. 185 • 12.12

CONTENDERS WHO’S IN THE FRAME FOR THE IOC PRESIDENCY?

INFORMATION, INSIGHT AND ANALYSIS FOR THE GLOBAL SPORTS SECTOR


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