Our Story in the Making. Falk Harrison and the Annual Report.

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Our Story in the making...



Falk Harrison has helped craft hundreds of stories for our corporate clients in the form of the annual report. Mergers, acquisitions, IPOs, restructurings are melded with hours spent collaborating with great people in boardrooms, photography studios, and on press room floors. You can think of this as two “c-level” conversations at play – corporate AND creative. Uniting a seemingly formulaic report of operations is much more than paragraphs, charts, and graphs – true accomplishments are duly noted, a strategy is unveiled, and financial performance is reported with context. There is an art that binds the annual report into a document that delights shareholders, analysts, and employees alike. We love the process – and the product.


Our passion for developing Annual Reports spans many years. Challenging? Sometimes. Rewarding? Always. Looking back, we’ve worked with some great companies ... and we’ve made some great friends. Collectively, we’ve partnered to create wonderful reports – and the stories behind our journey together are delightful reminders of the fun we have along the way.

Happy Holidays The holidays were always something to work around since they were right in the middle of producing year-end books. While the break was nice, it was made even better by getting a “thank-you” holiday gift from the client. Industry-related gifts are forever treasured – unless it was from Brown-Forman – those were treasured just a wee bit faster.

Not so fast A quick flight to Kansas City, and an even quicker drive to the Sprint corporate campus, sometimes took longer than expected. “Is 78 in a 55 a problem, Officer?” At least we could use the latest in telecommunication technology – the Sprint flip phone – and tell them that we were running a little late.


Ol’ Lonely Countless trips were made to Newton, Iowa, for Maytag. Here, Ol’ Lonely and “his apprentice” were doing a new product introduction. Time was always scheduled to stop by the Maytag Dairy Farm and pick up a big bag of their blue cheese on the way back to the airport. Before the TSA existed, it was a sure-fire ticket to an empty seat next to ours on the plane.

Food for Thought Always a welcome sight—a friendly face when we are on the road—our neighborhood hangout between client appointments and the next flight. A great place to meet, experience the brand and discuss themes, concepts and photography for their next annual report. And eat. Riblets. Lots of riblets.

J&A’s anyone? Just around the corner from the office was an oasis of “fine” food and lunchtime respite. Arriving early was required to score an outdoor picnic table next to the horseshoe pit. Their chicken sandwich was exceptionally grilled, everything else was deliciously fried. Multi-tasking skills were honed while eating with one hand, and pitching shoes with the other. If you’re in the neighborhood, they’re a must-try.

Wieners The unexpected is always the expected in the creative world. A visit from an American icon on wheels — the Wienermobile — was a treat. We wonder where this thing is today – or how many accidents it has caused on the highways. That’s some of our 1990’s staff, their mustaches, and our offices in the background.



Let’s create the next great story together. After 45 years, you’d think that we’ve “been there, done that” applies to the next project. But, in reality, each client and each year brings a new story to be told. Always better than the last.


45 Years of Annual Reports


O’Reilly Automotive, Inc. 2004

FBL Financial Group, Inc. 2001

Reinsurance Group of America, Incorporated 2012

Argosy Gaming Company 2003

Maytag Corporation 2004

Monsanto Company 1995

Covanta Holding Corporation 2015

Dollar General 2009


Energizer Holdings, Inc. 2007

UniGroup, Inc. 2011

Post Holdings, Inc. 2012

FBL Financial Group, Inc. 2003

Arch Coal, Inc. 2008

Sigma-Aldrich Corporation 2012

Edgewell Personal Care 2015

Belden, Inc. 2011


O’Reilly Automotive, Inc. 2003

Build-A-Bear Workshop, Inc. 2013

Inergy L.P. and Inergy Midstream, L.P. 2012

Bi-State Development 2016

Graybar Electric Company, Inc. 2011

Brown-Forman 2010

Crestwood Equity Partners, L.P. and Crestwood Midstream Partners L.P. 2013

Sprint Corporation 2000


Energizer Holdings, Inc. 2007

O’Reilly Automotive, Inc. 2005

O’Reilly Automotive, Inc. 2013

Falcon Products, Inc. 2003

Post Holdings, Inc. 2015

Applebee’s International, Inc. 2002

FBL Financial Group, Inc. 2001

Commerce Bancshares, Inc. 2005


Sigma-Aldrich Corporation 2013

Ralcorp Holdings, Inc. 2010

Arch Coal, Inc. 2010

Maytag Corporation 1998

Energizer Holdings, Inc. 2015

Bi-State Development Agency 2013

Argosy Gaming Company 2002

Brown-Forman 2005


O’Reilly Automotive, Inc. 2006

Great Plains Energy Incorporated 2015

Arch Coal, Inc. 2012

UniGroup, Inc. 2010

Trump Entertainment Resorts, Inc. 2005

Webster University 2013

Sprint Corporation 1999

Maytag Corporation 1999


FalkHarrison

In a world of constant change, our team of passionate strategists, designers and developers bring unparalleled depth of experience to the table to help our clients create award-winning branding, design and digital experiences. For 45 years, we have helped leading businesses and organizations connect with audiences by crafting their strategic story.

What’s your great story?


falkharrison.com (314) 531-1410


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