Augmented Reality in Automotive-Market Analysis & Industry Forecast 2016-2024

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Global Augmented Reality in Automotive Market Outlook

Global Augmented Reality in Automotive Market Outlook Sample Repor 2024: Opportunity & Growth Analysis,Request 2016-2024 Request Sample Repor t

t

Report Code :AM 1335

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Global Augmented Reality in Automotive Market Outlook Global Augmented Reality in Automotive Market Share(%), By Region-2016-2024

Global Augmented Reality in Automotive Market Size USD (Billion). 2016-2024 XX XX

XX% CAGR: (2016-2024)

XX XX

XX

XX

XX

XX

XX

XX

XX

XX

XX

XX XX

Request Sample Repor t Request Sample Repor 7.00 t 7.00 7.00 % 32.00 7.00 % 33.0 % %% 26.00 2024 25.0 2016 0% % 0% 28.0 28.00 0% % Asia Pacific

XX 2016e 2017e 2018f

2019f

Source: Goldstein Research

m a S 2020f

2021f

2022f

2023f

2024f

e l p North America

Europe

Latin America

Middle East and Africa

Source: Goldstein Research

Standard AR HUD accounted for the highest market share XX% in global Augmented

In 2016,

Reality in Automotive market

With

XX% share in 2016, North

America dominated the global Augmented Reality in Automotive market

Global Augmented Reality in Global Augmented Reality in Automotive Market Share(%), By Automotive Market Share (%), By Components Type-2016 Product Type-2016

5.00% 9.00%

Global Augmented Reality in Automotive Market Share (%), By End Users-2016

35.00% 49.00%

37.00%

65.00%

Standard AR HUD AR HUD based Navigation AR HUD based Adaptive Cruise Control AR HUD based Lane Departure Warning

Source: Goldstein Research

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Hardware

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Software Electric Vehicles

Source: Goldstein Research

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Conventional Vehicles

Autonomous Vehicles


Global Augmented Reality in Automotive Market Outlook

 While 2018 is likely to be a significant year for AR, subsequent years will be equally important. The core enabling technologies, particularly cameras, sensors and processors, for AR should continue to improve, and the range of applications RequestwillSample Repor grow rapidly. This is likely to increase the use of AR by the Request automotive Sample Repor t manufacturers, and grow direct AR revenues beyond USD XX billion by 2024. Growing t Automotive  Augmented reality is helping manufacturers with the overall design process. One Industry way in which the technology is helpful is to assist designers in visualizing the body structure of a vehicle, as to improve efficiency, safety, and durability. Automotive spending is estimated to grow at a CAGR XX% to reach USD XX billion until 2020.

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 For a number of reasons, the automotive industry is heavily involved in the development of augmented reality (AR) and its applications. Since the late 1990s, car manufacturers and original equipment manufacturers (OEMs) have explored the benefits of AR through major collaborative projects, such as EFA2014 with Audi, BMW, Continental, and Bosch; AVILUS with Daimler, Siemens, and Volkswagen; EGYPT with PSA. During these projects, the use of AR for the whole product life cycle has been studied, from car conception until customer assistance services.

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Penetration of SemiAutonomous Vehicles

 German auto-maker Volkswagen recently launched an app for its luxury brand Audi that allows consumers to experience this AR-based test drive, without actually being close to the automobile. In the same vein, the bulky owner’s manual of the Audi A3 has been replaced with an enhanced, interactive AR app that familiarizes the user with the interior of the car, just by pointing the user’s mobile device camera at different parts.

Automotive Technological Advancements

 Today, car manufacturers are looking to enhance safety and personalize and augment the driving experience by building AR technology into newer car models. AR-based ‘Heads-up Displays’ (HUDs) are growing at a CAGR of XX% during the forecast period, are transforming automobile windscreens into large computer screens, non-intrusively displaying navigation indications, vehicle speed, weather information, live traffic data, and even collision warnings.

Rising Number of AR Companies

Global Augmented Reality in Automotive Market (USD Million) North America

2016

USD Million

2024

USD Million

Copyright

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Europe USD Million

USD Million

Asia-Pacific USD Million

USD Million

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Global Augmented Reality in Automotive Market Size (USD Billion) & Growth Analysis Global Augmented Reality in Automotive Market Size (USD Billion)-2016-2024 XX

Request Sample Repor Repor XX t Request Sample XX t

XX

XX

XX

XX XX

XX

XX 2016e

2017e

Source: Goldstein Research

XX

m a S

XX

XX

XX

2018f

2019f

2020f

e l p

XX

2021f

XX

2022f

2023f

2024f

Global Augmented Reality in Automotive Industryis

anticipated to expand at a compound annual growth rate of XX% during the forecast period i.e. 2016-2024. The market is anticipated to reach USD XX billion by the end of 2024. The latest trend gaining momentum in the market is introduction of technology advanced augmented Reality in Automotive devices. Further, players in the augmented Reality in Automotive industry are focusing on providing cost effective and faster services. Augmented reality apps for car selling slowly not only is revolutionizing the car buying experience for customers but also is enthusing new tech-savvy customer groups to bring dealerships to customers digitally. This new immersive approach eventually transforming the way car buyers are choosing, configuring and making purchasing decisions by viewing and interacting with a full-scale virtual version of the car through a simple mobile application. Automotive equipment makers are still in the design phase. They're seeking ways to implement augmented reality into vehicles in a way that makes sense in regards to features, functionality, and price. The race to develop driver-less solutions is already heating up between Google, Amazon, Tesla, and Baidu. While the first instances of augmented reality technology may not be as advanced as expected, they'll quickly progress, much the same as navigation systems over the past 10 years. Copyright

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Growth Drivers Technological Advancements

XX XX XX

XX

XX

XX

XX

XX

XX

XX

24

23

20

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Impact on Global Electric Vehicle Charging Station Market

Global Car Rental Market Size (USD)

m a S

XX

High

Medium

XX

XX

XX

XX

XX

XX

XX

XX

Global Sales (Units) of Premium Automobiles XX

Impact on Global Electric Vehicle Charging Station Market

XX

XX

XX

XX

XX

Low

Impact on Global Electric Vehicle Charging Station Market All Rights Reserved, Goldstein Research

22

AR Hardware

Source: Goldstein Research

Rising Sales of Premium Automobiles With In-Built High End Technology

Copyright

20

21

20

20

AR Software

20

19

20

20

e

18

20

e

XX

XX

XX

XX

17

XX

XX

XX

XX XX

XX

Impact on Global Electric Vehicle Charging Station Market

XXXXXXX XXXXXXX

XX

XX

XX

Growing Car Rental Industry XXXXXXX XXXXXXX

XX

XX

Over time, as the hardware gets more power-efficient, AR content creation will not be limited to only the latest, most powerful devices, although the latter are likely to continue to offer the best user experience and results. Harman, a XX based company, for instance, is well ahead of the game, displaying its LIVS concept in a modified Chrysler Pacifica. With the help of simulated video, the technology is designed to share a variety of information with the driver, such as markers for other vehicles, street signs, and speed and braking data.

XX

16

t Request Sample Repor t

XX

20

From navigation to an increased awareness of other drives, AR features naturally place more control on the automobile, itself. As consumers become more accustomed to trusting the AR systems in their automobiles, the companies developing driver-less solutions hope that this trust will naturally translate into acceptance of an autonomous future.

20

Global AR Market Value (USD Million) Forecast by- Components Type-Request 2016-2024 Sample Repor

www.goldsteinresearch.com

XX

XX

XX


Market Challenges Countries With High EV Sales & Number of EV Charging Stations, 2016

High Cost of Technology To Automotive Players  For car manufacturers to be part of this ecosystem in the future, they have to completely change the landscape of their business processes and systems, and be efficient, cost relevant and more responsive to the market’s changes.

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 The automotive manufacturers planning to enhance the driver’s experience with the use of AR technology, are themselves experiencing high cost of technology. The return generated by these companies is not at par the investment and thus they suffer compromise on profit margins.

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 Dedicated augmented Reality in Automotive devices are not consumer-ready yet. Alongside that, there is still the issue of device interoperability and authoring limitations based on specific platforms. We’ve been waiting for smart augmented Reality in Automotive headsets to hit the consumer market for quite some time now, but they are still a few years away.

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U.S

U.K

Singapore

India

Source: Goldstein Research

Impact on Global Electric Vehicle Charging Station Market

Limited Application of AR Solutions Available in the Automotive Market XXXXXXX XXXXXXX

Impact on Global Electric Vehicle Charging Station Market

High Investment For the Development of New Technologies In Automotive Industry

User Acceptance Technologies

XX%

XX%

XX%

High

XX XX

Medium

XX%

XX XX

XX XX

XX XX

XX XX

Low

Impact on Global Electric Vehicle Charging Station Market Copyright

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XX%

of

XX%

New

XX%

XX%

Investment In New Technologies & Development of Existing Technologies

XXXXXXX XXXXXXX Impact on Global Electric Vehicle Charging Station Market

XX%

(%)

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XX XX

XX XX

XX XX

XX

XX

Australia


Market Opportunities The Disruptive Impact of AR Interfaces on the Car and Its Usage

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m a S

Most Promising Use Cases in Automotive

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e l p

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North America Augmented Reality in Automotive Market Size (USD Billion) & Y-O-Y growth (%), By Region- 2016-2024 North America Augmented Reality in Automotive Market Size (USD Billion)-2016-2024

Request Sample Repor t Request Sample Repor t XX%

XX

XX%

XX

XX XX

XX

CAGR: (2016-2024) XX

XX

XX%

XX XX

XX

e l p XX% XX%

XX

XX%

XX XX

XX%

XX%

XX XX XX 2016e

2017e

Source: Goldstein Research

XX%

XX%

XX%

XX%

m a S 2018f

2019f

North America North America Augmented Reality in Automotive Market Size (USD Billions), By Country-2016-2024

2020f

2021f

XX%

XX%

XX% XX% XX%

2022f

2023f

North America North America Augmented Reality in Automotive Market Size (USD Billion), By Components, 2016-2024

XX

XX

XX%

XX

XX%

XX

XX

XX

XX% XX

XX% XX% XX%

2016

XX% 2016

2024

US

Canada

Source: Goldstein Research

Copyright

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XX% XX%

XX

XX%

XX%

XX

XX

2024

Standard AR HUD AR HUD based Navigation AR HUD based Adaptive Cruise Control AR HUD based Lane Departure Warning

Source: Goldstein Research

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United States Augmented Reality in Automotive Market Size (USD Million) & Y-O-Y growth (%), 20162024 United States Augmented Reality in Automotive Market Size (USD Billion), Compound Annual Growth Rate (%), Y-O-Y Growth Rate (%), 2016-2024 Request Sample

Repor Request Sample Repor t t XX%

XX

XX XX

XX

XX%

XX

XX

XX

XX

XX

XX XX XX

XX%

XX XX XX 2016e

m a S XX%

Source: Goldstein Research

2017e

e l p XX

CAGR: (2016-2024) XX

XX%

XX

XX%

2018f

XX%

2019f

Key Insights

By 2021, the combined market size of U.S augmented and virtual Reality in Automotive is expected to reach XX million. With tech giants helping developers secure the right tools, the development of new software will rise dramatically. Accordingly, there is an expected increment in the market potential because of growth in manufacturing of semi-autonomous vehicles and R&D for future manufacturing of fully autonomous vehicles.

Augmented Reality in Automotive is expected to acquire XX million users by 2020. By now XX startPanasonic are listed in this category on Angelist. Consumers are very curious about the possible uses of augmented Reality in Automotive. This inquisitiveness has given a user boost to new startPanasonic and technologies resulting in exponential growth.

XX%

2020f

2021f

XX% XX% XX% XX%

XX%

XX%

XX%

XX%

2022f

XX% XX% XX% XX%

2023f

U.S. Sales (Units) of AR Technology Hardware, 2016-2024

XX

XX

XX

XX

XX

XX

XX

XX XX XX XX

XX

XX XX

XX

2016 2017 2018 2019 2020 2021 2022 2023 2024

Source: Goldstein Research

The smart augmented Reality in Automotive glasses is a very promising market. In 2016, XX thousand shipments of AR glasses were shipped. This number is expected to rise to XX million units by 2024. One possible reason for such massive growth could be the potential of such glasses to create a mixed Reality in Automotive experience. Copyright

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Global Augmented Reality in Automotive Market Outlook

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