UNDERGROUND EXPOSURE

Underground Exposure 2019

Underground Exposure is a fashion show that was created by Georgia Southern student Jamie Lary where artists and designers can gain experience and exposure while doing something that they love.

E X P O S E D

I am most proud about the growth of the brands and the people in the show”

It is really beautiful being able to see the development throughout the entire process and the end result.”

Jamie Lary

Fashion designers and artists gathered to showcase their talents at Underground Exposure on October 19.

Underground Exposure is a fashion show that was created by Georgia Southern student Jamie Lary where artists and designers can gain experience and exposure while doing something that they love.

After attending fashion shows in Atlanta and being surrounded by talented friends and family, Lary says that he knew he wanted to create an event for his peers to be publicized but just didn’t know how to piece everything together.

“I knew I wanted to get more exposure for my creative friends and my brother who is a performing artist,” said Lary. “After going to a couple of fashion shows, one reputable show in particular, ‘Young Atlanta,’ really helped me articulate what I wanted to do and put in place.”

The show was held in the Russell Union Ballroom on Saturday where a number of clothing brands and rappers brought their talents to Georgia Southern. While some designers and artists were Georgia Southern natives, there were others who traveled all the way from Atlanta to show their support for the show. The list of clothing brands that were displayed were Paradox, Glokk, Fates III, Paradise, Stvck ATL, Love Sick, Risky and MEAR with performances from an artist by the name of Skuffle 59 and Grier Smith.

Georgia Southern students and CEO’s of MEAR clothing brand, Kelly Butler and Kevin Mckenzie, felt that the brand was a great way for others to experience who they are and what they had to offer.

“I feel like it’s a great opportunity for not only our brand but for us and getting our message out there, so more people can know what we are about and not just the name MEAR clothing,” said Mckenzie.

Destini Goins, who modeled for clothing brands Paradox Company, Fates III Apparel, 24 Risk and Love Sick, looked forward to networking and the brands creating a name for themselves. “I look forward to helping the brands out and them getting exposure and modeling their products,” said Goins. “A lot of these brands have really big names in Atlanta. I also look forward to networking and helping these brands get their name out there and mine as well.”

This is the fourth year and fourth show that Southern has seen Underground Exposure on their campus, but there have also been two other shows outside of Statesboro.

Lary said that his goal is to ultimately expand Underground Exposure, so that it can reach out and extend the platform and exposure for new brands and performers.

Lary said he was most proud of the growth and development since the start of Underground Exposure.

“I am most proud about the growth of the brands and the people in the show,” said Lary. “It is really beautiful being able to see the development throughout the entire process and the end result.”

By Madeline Branch